Chapter 65 Competition

(The third shift is over, thank you brothers for your support, and continue to ask for tickets and collections!)

December 8th.

At 6:30 in the morning, Li Dong left for the train station.

Sitting in the car, Li Dong couldn't help thinking: Is it time to buy a car?

Whether it's returning to Dongping from Pingchuan, or visiting branches at ordinary times, it is really inconvenient to not have a car.

Just like now, his dignified boss, he even had to catch a bus when he went to the Qingyang branch.

...

It was Xie Hong who came to pick up Li Dong at the station.

Xie Hong owns his own car. Although the public car is not expensive, he is also a car owner.

Seeing Li Dong getting off the bus, Xie Hong hesitated.

Li Dong saw that the corners of his mouth were slightly raised, obviously holding back a smile. He knew what he was thinking, and said angrily: "I'm thrifty, do you understand! Development in the distance now requires money, and you don't know if I'm the head of the family. What a waste!"

Xie Hong hurriedly nodded, catering to a few words against his will.

Because he was not familiar with Li Dong, and he was still his immediate boss, Xie Hong didn't dare to joke around.

However, Li Dong was very depressed. He knew that he had driven Sun Tao's Audi. Anyway, it was a shame to support himself.

...

Qingyang Bus Station is not too far from the Qingyang Store in the distance, and it takes about ten minutes to drive there.

Without a word, the two soon arrived at the Qingyang branch.

The area of ​​the new store in Qingyang is the largest among the four branches. The total area is even larger than that of Dongping. The upper and lower floors use an area of ​​nearly 3,000 square meters.

When Li Dong got off the bus, he checked the time. At 7:50, the opening time was set at 8:08, and it was about ten minutes before the opening.

Xie Hong led Li Dong into the store. Because it opened today, this guy ingeniously made a few good-looking employees wear red cheongsams to greet guests at the door.

Seeing the store manager accompany Li Dong into the store, several welcoming guests seemed a little curious.

Seeing this, Xie Hong scolded secretly, and hurriedly shouted: "Mr. Li is here to preside over the opening of the branch today, so I don't say hello!"

Several welcoming guests suddenly realized that the big boss was here, and the store manager said it at the meeting in the morning.

But because Li Dong was too young, they didn't react before.

Knowing Li Dong's identity at this time, several people quickly shouted: "Hello, Mr. Li!"

Li Dong nodded. He hardly interfered in the recruitment of employees in several branches. Even the store manager was the first to see them, not to mention these employees.

Several employees at the entrance of the store were placing flower baskets. Li Dong swept it around and saw Wang Yunqing's name.

It is not surprising that Wang Yunqing sent a flower basket to Li Dong, and Wang Yunqing called him back in the car just now.

Li Dong was a little surprised that Longhua Group even sent flower baskets, which is surprising.

He and the Longhua Group are just a relationship between the tenant and the landlord. It doesn't matter if Wang Yunqing sends him a flower basket in his personal name. The flower basket sent by the Longhua Group in the name of the company is enough to save face.

After all, compared to Longhua in the distance, he is still a toddler, and he will not be seen by the big group Longhua at all.

Seeing Li Dong staring at the super-large flower basket of Longhua Group, Xie Hong hurriedly said, "This was sent by the Longhua management office in the morning, and the flower basket was put down and left."

Li Dong nodded and didn't say much, but he kept it in mind.

Entering the store, Xie Hong asked, "Mr. Li, do you want to call a staff meeting?"

Li Dong looked at his watch again, it was almost eight o'clock, and he said, "Don't bother, I'll go around by myself."

As soon as he finished speaking, a twenty-five- or six-year-old girl ran towards him, wearing a staff uniform from a distance.

Seeing Li Dong, he didn't stop, but said to Xie Hong anxiously: "Manager, trouble!"

Xie Hong saw that his employees were losing their temper at this time, and felt that he had lost face in front of the boss, and immediately scolded: "What's the hurry! Say something slowly, I didn't see President Li doing this!"

After speaking, he explained to Li Dong: "This is Chen Jia, the assistant in the store.

New here, don't know the rules. "

Li Dong laughed, the whole store is new, and the employees are of course new.

But he didn't laugh at Xie Hong, but asked, "Assistant Chen, tell me, what's the trouble?"

Chen Jia learned that the young man in front of him was Mr. Li, and was also afraid of his rashness just now, but he was slightly relieved to see Li Dongyu's gentleness.

When he was relieved, Chen Jia just remembered Li Dongzheng's question, and hurriedly said: "I just passed by Yonghui and Century Lianhua, both of them have a big promotion today, with purchases over 100-50% off, over 1,000-8 20% off!"

After Chen Jiayi finished speaking, both Li Dong and Xie Hong's expressions changed.

Xie Hong was even more annoyed and said: "Shameless! It's obviously aimed at us to engage in promotions every year!"

Although Li Dong's face was a little ugly, he gradually calmed down and said calmly: "It's their freedom to do promotions or not, but they can't mess up the first day of business."

The first day is the time to become famous, and if the response is mediocre at this time, it will be difficult to reverse the situation later.

"Don't we also have a discount when we open? They don't have an advantage in terms of price..." Xie Hong said halfway and didn't continue.

There is no difference in price, but there is a big difference in word of mouth and popularity.

The two stores have been open for a year or two, and both the customer base and the word of mouth have been erected.

And Yuanfang just entered the market, and the only price advantage was evened by the two promotions, so Yuanfang was completely at a disadvantage.

At the same price, consumers will naturally choose those big brands, just as Li Dong easily defeated Longsheng in Dongping.

Li Dong pondered for a moment, what is the way to restore the advantage?

It would be boring to continue the price war. 22% off is already the bottom line. If you cut the price again, you won't be able to win, and Li Dong doesn't want to do a business that doesn't make money.

Moreover, the price war is too harmful. If it fails, both parties will suffer. Li Dong is not willing to go shopping with those two companies.

Seeing that the opening time is coming, there is absolutely no crowd outside the store as when Dongping opened.

Li Dong frowned a little, did he just recognize it?

no!

Li Dong's heart moved, and he asked Xie Hong: "Manager Xie, what are the prizes for the lucky draw in this supermarket event?"

Xie Hong thought that Li Dong wanted to use the lottery to save the situation, and quickly replied: "Computers, and mobile phones! This is our advantage, and computers are still very popular."

Li Dong shook his head and said, "No! Most of the people who come to shop are housewives. There are a few who use computers these days. It sounds good, but it's not practical. It can be used as a gimmick, but it can't reverse the overall situation."

Gritting his teeth, Li Dong said, "You can't admit that you are just starting a business, or you will not be competitive in the future!"

"Mr. Li, then..."

"Go, let someone stand at the door of the store and shout with a loudspeaker, the opening ceremony, and the car will be given by lottery!"

Xie Hong was stunned, "Send the car?"

"Yes! It's a car. What everyone wants these days is affordable prices. Houses and cars are the most attractive." Li Dong's thinking is clear. Even his boss wants to buy a car, let alone ordinary citizens.

These days, there are different grades of cars. The most popular thing for Chinese people with money is to buy a car and buy a house.

The house is too late, and it is completely possible to send a car.

Li Dong didn't wait for Xie Hong to speak, and said again: "Go to the Motor City to pick up a new car, put it at the door, and let someone do it right away!"

"Also, the opening time is delayed by half an hour, wait until the car arrives!"

Xie Hong has been stunned by a series of orders from Li Dong. It's not a few years later, and cars are also luxury goods. Mr. Li has made a lot of money!

However, his ability to become the manager of the Qingyang branch is naturally not useless, and he immediately said: "I will call immediately, I know people in the Motor City, and let them come directly, and then I will do it again after the formalities."

"That's good, the speed should be fast. Before nine o'clock, the business will be opened regardless of whether the car arrives or not. I want to see if they are willing to pay this cost!"

Li Dong gritted his teeth, uncle, he doesn't have a car himself.

Xie Hong had already called next to him. After a while, Xie Hong suddenly asked, "Mr. Li, what car do you want?"

"Just pick up one for less than 100,000, as long as you have an existing car."

Chen Jia, who had been silent all the time, was stunned when she heard the words. The boss is the boss, and the first shot is 100,000.

But he didn't know that Li Dong was already scolding his mother in his heart. The 100,000 yuan went out, and how much he had to sell to earn it back. At least today's Qingyang branch is a waste of money.

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