Chapter 1042

ITOCHU Corporation started from the hemp cloth business, and now it has spanned a century and a half. It involves a wide range of business fields, and there are hundreds of direct and collateral holding companies. It is not difficult to find a well-known brand.

But the crux of the problem lies in Yang Cheng's picky appetite. Not every brand can catch his eye, especially there are very few brands that can compete with the Hilton Group to a certain extent, let alone this brand. It has a certain weight in the country Z market.

After screening all kinds of conditions, not to mention, Ito Koji really found a good brand, and this brand has recently fallen into a great reputation crisis. The family is considering whether to stop the loss in time, so as not to prevent the brand from plummeting and eventually lose a penny I can’t even get the money back. This brand is exactly the famous instant noodle brand Bran Master in country Z. ITOCHU Corporation bought 20% of the brand’s parent company Top Salary Group as early as 10 years ago, and then gradually increased its holdings to twenty two%.

However, due to the recent cooking oil crisis, the market value of Master Bran, which was as high as hundreds of billions of Hong Kong dollars, has now fallen by more than 50 billion Hong Kong dollars, and the market value has shrunk by nearly half. Similarly, the 22% of the shares of the top salary group have also become It’s not that valuable anymore, because the most valuable asset under the Top Salary Group is the Bran Master Company. Counting the added value of other brands under the Top Salary Group, the 22% of the shares are worth 4 billion Hong Kong dollars, converted into US dollars. More than 500 million, you must know that when the acquisition cost nearly 800 million US dollars, it was a big loss!

Seeing that the stock price is still unimpeded on the downward channel, the management of ITOCHU Corporation can't help but stop the loss. Of course, the buyer is not so easy to find. First of all, the buyer must have a strong interest in the country Z market; secondly The buyer's ability to resist risks must be strong enough; in the end, it is best for the buyer to be able to come up with cash for the acquisition at one time.

Therefore, there are very few buyers who meet these three conditions at the same time. Investors are not fools. Will step in.

Now Koji Ito thinks that Yang Cheng is a good buyer. Yuanshan Capital is a Chinese company. It goes without saying what kind of affection it has for the motherland's market. It has strong financial strength, has enough funds to resist risks, and is willing to spend time and wait. Master Bran has risen again, and most importantly, the Yang family can help the Ito family win the Hilton Hotel, which is more satisfying than buying it with cash.

So when Yang Cheng was about to wait impatiently, he finally said, "Mr. Yang, what do you think about the brand of Master Bran? This is the largest fast-selling product brand in Country Z, and its market share ranks first all year round! "

Yang Cheng thought about it, and when Ito said this, he remembered that the national brand that has been criticized by the Z people for many years, the major shareholder behind it is RB, and there is more than one RB. Sanyang Food is the number one of Bran Master. The major shareholder, Itochu Corporation, also holds a stake in the parent company of Bran Master. In this way, for every bag of Bran Master instant noodles or other types of food consumed by the people of country Z, one-third of it goes into the pockets of RB people, which is really uncomfortable.

However, now that there is an opportunity to bring the national brand back into the hands of the Chinese, Yang Cheng feels that this deal is worth doing. As for the crisis that is raging at the moment, Yang Cheng does not think it is a big deal. A few responsible people will be scapegoats, and then there will be a wave of price cuts, plus public opinion control, and the stock price will go back in a short time.

The reason why the trouble is so ruthless and has not been resolved proudly is entirely because the dumb people are stupid and arrogant. If you want to make money, you must show sincerity, put yourself in a superior position, and treat all the people of the country as fools. It would be strange if two layers of skin were peeled off.

Seeing Yang Cheng's eyes getting brighter and brighter, Koji Ito's heart sank by half, and he couldn't help thinking proudly, "Sure enough, patriotism is the most effective weapon against the people of country Z."

Yang Cheng's upper body leaned forward, showing an interested smile,

"Brother Ito, we can talk about this business."

Koji Ito stretched out his hand and said, "Of course, the shares of Max Salary Group are about 500 million U.S. dollars based on the current market value. I don't know if Brother Yang has any doubts about this."

Yang Cheng quickly searched the current stock price of Master Bran through the software, then converted it in his mind, and then agreed.

However, when he was searching, he also accidentally found some interesting news, and he couldn't help but have more thoughts, and smiled, "Brother Ito, I still have two small conditions as icing on the cake. Satisfaction is better, and it cannot and will not affect our cooperation."

Koji Ito didn't dare to neglect, he didn't believe Yang Cheng's words, nothing would affect the cooperation, I'm afraid that if he was not satisfied, the business would come to an end immediately.

Yang Cheng clicked on the news, then handed the phone to Koji Ito.

The content of the news is that Top Salary Group is negotiating with Malaysia’s IOI Group to sell 37% of the shares in Dawan 101 Building. The negotiation was going smoothly, and both parties were about to sign the contract, but Dawan authorities jumped out and stopped the negotiation because Suspecting that the IOI Group has a Chinese-funded background, and clamoring that even if it sells to RB people, it will not sell to people from Z country. Yang Cheng does not comment on the strange brain circuits of these idiots, but it does not prevent him from spending a lot of money to disgust them and buy them. Bay landmark? Happy to think about it!

Pointing to the news, "The first condition is this. You help me buy the 37% stake in the Dawan 101 building and include it in Hilton's share transaction."

Koji Ito smiled wryly. He received the education of country Z culture since he was a child, not because of how much he loves it, but purely to do business with people of country Z better. This is the education that every descendant of a big RB chaebol family must receive. Excellent, anyway, you can't ask three questions.

And Koji Ito is the one with excellent grades, which can be seen from the fact that he can speak unauthentic but very fluent Chinese.

Because of this, he is well aware of the taboos of the people of country Z. For the mainlanders of country Z, Dawan and their RB is a taboo, and sticks count as half, so matters involving these three places are not trivial matters.

Now that Yang Cheng wants to take down the landmark of Dadaiwan, this is definitely the face of the authorities in Dadaiwan. You must know that the Yang family has maintained a friendly relationship with the mainland of country Z over the years. There is no doubt that they will help. Therefore, it is not wrong for the Dawan authorities to include the Yang family in the background of Chinese capital.

It's easy for the Ito family to take over the shares, but the difficulty lies in how to transfer the shares to Yang Cheng. It just takes some brain cells, it won't be impossible, so he simply thought for a while, and then he agreed.