Chapter 1041 The Plot to Sell Low-End Zero

Originally, Yang Cheng was going to continue to decline. He felt that the risk of cooperating with rb people was too high, and he didn't want the Hilton brand, so why should he share it with others since he was thinking of acquiring it?

Just when he was about to change the subject, seeing Koji Ito's excited face, he had an idea, and the words he wanted to say were swallowed back. From Ito's surname, he thought of another brand - Ito Yokado !

The most famous subsidiary of Ito-Yokado is the global chain convenience store brand 7-11. Of course, Ito-Yokado, as the parent company, has little to do with the Ito family. The Ito family is the core of the Daiichi Bank consortium. Ito Yokado is an important puzzle piece of the Mitsui system, and the two parties only cooperate in Ito Yokado's country Z company.

Compared with Hilton, Yang Cheng is more optimistic about 7-11, the king of the low-end retail field. Of course, it is also because it is easier to control. The background of Hilton is too complicated. Shen means making wedding dresses for others.

But Ito-Yokado is different. Although the background is as complicated and it is backed by the top rb consortium, its branch in country z is relatively independent and easier to control. Most importantly, 7-11 is backed by the market of country z. The economy is in a stage of steady take-off again, the future prospects are very promising, and there is more room for manipulation.

However, the development prospects of the Hilton Hotel are much smaller. The downturn in the global hotel industry does not know how long it will last. Out of these considerations, Yang Cheng feels that it is a good time to use the small rb to take the initiative to come to the door and take the opportunity It is much more cost-effective to seize the country z company of 7-11 than to directly acquire the Hilton Group.

With this thought in mind, Yang Cheng's attitude became more and more friendly, "Brother Ito, I have another proposal here, I wonder if you are interested."

He whetted Koji Ito's appetite, "Of course, if you have any suggestions, brother Yang, it's okay to say."

Yang Cheng didn't show off, and said bluntly, "I know that Itochu is a shareholder of Ito-Yokado Z Country Company, and Yuanshan Capital can help you acquire shares of Hilton Group of equivalent value in exchange for the shares held by the ghost family. Ito Yokado Z country company shares, what do you think of this proposal?"

Koji Ito was taken aback for a moment, he never thought that Yang Cheng would put his mind on Ito Yokado, he frowned and thought for a while, then smiled wryly, "Brother Yang, if I guessed correctly, you are Do you want a 7-11 convenience store?"

Yang Cheng didn't know why, but just nodded, why did Koji Ito have such an attitude? Appearance of neither disagreement nor anger.

Koji Ito took a sip of coffee, "Brother Yang, I'm afraid you're going to miscalculate. Ito Yokado's Country Z company is not in charge of the 7-11 brand, but the development and management of a comprehensive shopping mall, and even if 7-11 The concentration of the management power in Country Z in the hands of Ito-Yokado Z Country Company is only symbolic, because the agency power is too scattered.

To be honest, Country Z is too big, and the previous agency authorization was messy, which led to the fact that the southeast and northwest are not the same faction at all. Beijing, Tianjin Wei, and Rongcheng are mainly based on rb7-11, and the Shanghai stock market is the same as Dawan 7-11. Factions, and 7-11 in Yangcheng is the agent of Xiangjiang Milk Company, so they can't form a group fighting force and restrain each other. This is why 7-11 has never been able to develop in the mainland of country Z. "

Yang Cheng was stunned. He still wanted to be simple, or he didn't know enough about Ito Yokado. He didn't expect such a situation at all. Within a short period of time, Yang Cheng retreated in his heart. He wanted to make money, and he didn't want to get himself into trouble. Neither the Xiangjiang Milk Company nor the Dawan faction were easy to get along with. If they fought, they might get involved. Yang Cheng has more than half of his energy, what can he do with this time to make money?

Shaking his head, "In that case, this proposal is invalid, just pretend I didn't say it."

Now Koji Ito was in a hurry. Seeing that Yang Cheng was about to agree to cooperate, he flinched because of what he said.

He didn't even miss it at all, which made him regret it so much, he wanted to slap his own mouth, because he blamed himself for being cheap, pretending to be kind when he was idle.

"Brother Yang, wait a minute, don't rush to make a decision. If Brother Yang values ​​the low-end retail field, there may be a second choice." Koji Ito said hastily.

Yang Cheng frowned, "The second choice? You should know that I like 7-11 because of its unique brand. At least in my mind, there is no second choice that can replace it."

Koji Ito gave a sly smile, "Actually, in rb, there is a brand that is not inferior to 7-11, and its scale in the local area is far larger than that. Of course, its influence in the international market outside of Asia is somewhat lacking, but in Brother Yang The development potential of our motherland is no less than that of 7-Eleven.”

Yang Cheng had a guess, "You don't want to talk about the Lawson convenience store, do you?"

Koji Ito cupped his hands pretendingly, "Exactly~"

Yang Cheng remained expressionless, as if the brand had no concept for him at all.

Of course not, on the contrary, he really understands this, although it only stays on the surface, but it is enough for him to slap Koji Ito, p, 7-11 is backed by Mitsui, and there is no one behind the Lawson convenience store ? Just kidding, the six consortiums of RB control more than 60 enterprises in the country. Lawson claims to be the second largest chain of convenience stores in RB. How can it be possible that they have no background, and the background is not weak.

For this well-known rb consortium, Yang Cheng didn't have a good face. They were the main war criminal families back then. What kind of impression could Yang Cheng have on a family that rose step by step by invading other countries?

However, impressions belong to impressions. Yang Cheng still recognizes and even fears Mitsubishi's strong heritage. Although it is slowly showing fatigue due to its bloated body, it even has a bit of a fading taste, but its penetration in various fields , is still at the overlord level.

Unlike Mitsui, which started with trade and mining, Mitsubishi started with shipping. At the end of the 19th century, it even reached the point of monopoly. The limited diversified development is also the expansion of the same industrial chain, such as dock warehouses, shipping insurance, etc., but at the beginning of the 20th century, because it followed the army to eat and drink, it began to truly diversify and integrate With the development of the consortium, the reputation of Mitsubishi Corporation gradually spread around the world.

Like Mitsui & Co., the size of Mitsubishi Corporation is definitely beyond your imagination. Let’s put it this way, Mitsubishi Corporation has been involved in every field you can think of, and even many fields that outsiders don’t need to control at all. Under one income, from military products such as fighter jets, tanks, and warships, to strategic industries such as pharmaceuticals, petroleum and minerals, and even the lives of ordinary people, including Lawson convenience stores, fashion exhibitions, milk, etc., it really penetrates into people. All walks of life.

It is not difficult to understand why Yang Cheng is even more afraid of Mitsubishi than Mitsui.

"Hurry up and stop. With Mitsubishi Corporation's possessiveness, I haven't heard of anyone who has successfully snatched food from them." Yang Cheng really didn't want to deal with these big conglomerates of rb, not because he was afraid. The main reason is that they are afraid of trouble. This group of people are lice. If they don’t bite people, they won’t get rid of them. Even if they have to cooperate, it’s better to be a rising star other than Mitsui and Mitsubishi. At least it’s disgusting. It was a lot lower, and Yang Cheng was confident to get rid of it, such as Koji Ito in front of him.

Koji Ito shook his hand angrily, he found that he seemed unable to refute Yang Cheng's words, let alone outsiders, even if their Ito family wanted to compete with Mitsubishi Corporation for food, they had to plan carefully and make detailed benefits Exchange plans, otherwise Mitsubishi will definitely go crazy.

Seeing that the conversation was on the verge of collapse, Koji Ito gritted his teeth, "How about Family Mart? This is our Ito family's brand. As long as we sell it, no one dares to have an opinion."

Yang Cheng didn't even think about it this time, and shook his head very firmly, "I'm not interested. The main market of FamilyMart convenience stores is concentrated in Dawan, and they are facing multiple attacks from 7-11, Lawson and local independent brands in country Z. It costs a lot of money to stand out from the siege, and I hate dealing with dumb people. They are all outsiders and insiders. I want to enter the low-end retail industry to reap the benefits, not to attack the city. Pulled out."

Koji Ito is going crazy, he has never seen such a 'hypocritical' person like Yang Cheng, besides, why is the strength of the Family Mart convenience store not enough? No matter what, it is the third largest convenience store chain brand in RB. It has a considerable market share in East Asia and Southeast Asia.

Yang Cheng may also realize that he was a bit too much, laughed at this and touched his nose, and comforted him, "Brother Ito, when doing business, it is natural to discuss it, and you can't harm the interests of the other party for the benefit of one party. If the road doesn’t work, let’s find another way, don’t worry.”

Koji Ito almost sprayed Yang Cheng to death with a mouthful of old blood, p, I've finished all the good and bad things, what else can I say?

However, he could also see that it was not that Yang Cheng was unwilling to cooperate, but that he wanted to take advantage of the opportunity to get a big ticket. For Yang Cheng, Hilton was not attractive enough for him to contribute money and effort, so he had to provide him with all his strength. The motivation to sell, such as 7-11 with the same brand value, or other brands.

Koji Ito is determined to win the Hilton Group, and it is exactly as Yang Cheng thought. It involves the secrets of the family and even the consortium behind it. Of course, he cannot share it with Yang Cheng. For this reason, he does not mind being brutally slaughtered by Yang Cheng, as long as With the Hilton Group in hand, the profit earned afterwards will be several times what he paid now, and he has such confidence.

So, Koji Ito frantically filtered the brands under the family in his mind, which one would Yang Cheng be tempted by?