Chapter 1613 1613 The Battle Is Imminent
The northern hemisphere in September still had the scorching heat of midsummer, so the pace of early autumn had to linger over the ocean, looking for an opportunity to land on the mainland, but the third week of September slipped like sand between your fingers, and the air was scorching hot. Not only did it not settle down, but it became more and more boiling, and it seemed that even the land began to dance gracefully, welcoming a new round of volcanic eruptions.
The North American box office of "Independence Day" broke through 500 million in a steady and orderly pace. It seems that the creation of history has been done, and the rest is only a matter of time. The moment to witness, and the moment of anticipation to celebrate, because each of them is a part of this historic milestone.
But at the same time, another potentially history-making moment is looming in stride. On September 23rd, Glory to the Dead, Oasis Band and Mariah Carey, these three groups of the world's top singers, are about to start a single battle on this day. With the advancement of time, they can't wait for "Independence Day". "To make history, this single battle is about to debut first. The air in the entire northern hemisphere is constantly heating up. In a trance, the sweltering heat that started in July has continued until September, and it seems that it is still reluctant to let go .
At the beginning, this was just a simple singer duel. The music market is witnessing such a competition almost every day. Every week on the Billboard singles chart is a duel. A duel has a special meaning.
What will be the end of the grudge between Glory to Death and the Oasis Band that lasted for half a year? What will be the result of Glory to the Dead and Maria facing off again? Will the so-called alliance of Oasis Band and Maria join forces to suppress Glory to Death, or will they lose the ability to exert pressure on Glory to Death after internal friction?
The grievances between these three groups of singers are not just rumors in the circle. Since all three have made positive responses on the news media, the grievances have become irresistible. Therefore, the confrontation between the three is fundamental. It is enough to attract enough attention without the media fanning the flames.
The matter was already topical enough, but with the advancement of time, everything is gradually getting out of control. This time, the single battle has obviously exceeded the original expectations. The media reports overwhelmingly, and it is frequently mentioned in radio programs. It is often used as a gimmick in TV programs, and even ordinary people in the streets are no exception. Just sitting in a cafe for a short while, you can hear someone talking about this topic, and the popularity is close to "Independence Day" , has become one of the biggest events of the summer.
Almost everyone is asking one thing, "Who do you support?" This is the simplest, most boring, but also the most important question.
If it's just a showdown between ordinary singers, if it's just a showdown between competing singers, then no matter how lively it is, it's impossible to reach the heights it is today. You must know that the current momentum of "Independence Day" is approaching the presidential election, sweeping the world with an unstoppable momentum, and now, the single showdown on September 23 is even enough to compete with "Independence Day" in terms of topic heat. This shows how popular it is.
But this is obviously not just a duel between three groups of singers, Glory to Death, Oasis and Maria, who seem to represent three very different groups, but inevitably intersect and entangle.
The Oasis band represents the preference of the working class, and Glory to Death is more of a middle-class orientation. The duel between them is also known as a reproduction of last year's "British Rock Duel" scene, but it is an upgraded version, not only Because it has been upgraded to the height between the two lands of the United Kingdom and the United States, and because the social influence and music market influence of the two bands are higher than last year's situation. Predictably, both bands are more dominant in their respective countries.
Relatively speaking, Maria's fan base is undoubtedly the largest, covering the working class and the middle class, especially thanks to the market foundation of pop and rhythm and blues, even if Oasis and Glory are superimposed, they may not be able to. Compete with Maria's fan coverage.
From the perspective of age, the music of Oasis is rough and gloomy. Their rebelliousness and arrogance are full of criticism of society, and they are more supported by young to middle-aged audiences; while the music of Glory to Death is positive and true It shows the positive meaning of chasing dreams, so they can win more support from teenagers to young people; most of Maria's songs are love songs, known for their gentle and delicate emotions and grand and atmospheric melodies, so her listening group Listening is also mainly concentrated between young and middle-aged.
Strictly speaking, regardless of age or class, Maria has an absolute advantage in the audience. This is unmatched by Oasis and Glory to Death. This is also an inevitable result of their music style under the current market structure. result.
However, it is obvious that the rock and roll represented by Glory to Death and Oasis is more dominant among male groups - this is also the main force in the current consumer market. Just as Hollywood pays attention to male audiences, the music market is no exception. , In the 1990s, although men and women have achieved equality, men are still the absolute main component of the consumer market.
The pop and rhythm and blues represented by Maria, because most of the songs that Maria sings are love songs, will naturally have a unique advantage in the female group. Although the music market is dominated by men, in recent years Whitney-Houston, Maria - Female singers represented by Kelly and Mary - Blige (Mary. J. Blige) are seizing the market and making great achievements.
In other words, Glory to the Dead, Oasis and Maria all have their own crowds, with distinct images and styles, while the blurred boundaries of music make their audiences intertwined. This duel is not just between singers. It’s just a showdown, but it also condenses the understanding and support of music from all walks of life and cultures. This is a showdown that affects the entire music market.
In particular, these three groups of singers are currently absolute top singers. At present, Glory to Death, Oasis Band, and Maria all have albums with sales exceeding the threshold of 10 million, and the albums released by the three groups of singers have achieved very impressive results. Its achievements, from singles to albums, from professional music critics to senior listeners, from popularity to spread, are absolutely the top in the industry.
Now, the three groups of singers have chosen to release singles on the same day and collide head-on. This is undoubtedly a major event in the entire music industry, and no one can predict what will happen in the future.
It is possible that the three groups of singers perished together, and the three groups of singers consumed each other's vitality in the market. In the end, all three were exhausted, resulting in the failure of the single; it was possible that the three parties had a win-win situation. Incredible energy, so that singles have achieved far beyond expectations.
Of course, it's most likely that one side wins and the other two lose -- just like last year's "British Rock Showdown". Then this victory or defeat can definitely be called the dividing line between heaven and hell, and the impact on their respective music markets is inestimable—perhaps even if they are defeated, they will climb the peak after winning more fans; After a fall, it fell silent.
Everyone is paying attention to the impact of this showdown on the future music market, as well as the wavelength this showdown will have on the entire society.
So, everyone is asking, "Who do you support?" Maybe many people will choose to support three groups of singers. It's not difficult to buy three singles, but deep down in everyone's heart, they have their own real support The object seems to have selected a support object, which means that a camp has been selected.
The rough and dark represented by Oasis Band, the delicate and affectionate represented by Maria, and the wanton sunshine represented by Glory to Death. Everyone has their own emotional orientation in their hearts, and this century confrontation forced them to face up to their inner choices, which in turn affected their attitudes towards life and their choices for the future. This has been separated from a simple music preference, and more of an orientation to show one's worldview, outlook on life and values.
This showdown is not just about music, it’s not just about culture, it’s about people’s understanding of their own lives. It's like last year's "Seven Deadly Sins" because of the previous series of events, the whole movie was raised to the height of the society when it was released, which caused discussion in the whole society and laid the foundation for the excellent box office of the movie; the same is true for this music duel, from the music It has extended to its own value orientation. It seems that if one group of singers is selected, they are divided into camps. This sense of empathy and substitution makes the whole market boil.
In this regard, the "New York Times" astutely produced a feature, in the article, they mentioned that this showdown is likely to have a decisive impact on the development direction of the music market in the next five years, which is not only a 1993 rock After its resurgence, it is the first time it has truly been tested by the market; at the same time, in the past two years, rock has been trying to change the composition of the mainstream music market; in addition, the genre of music that combines R&B and pop will also be tested. The response of the music market to this showdown may become a barometer for the next major music companies' market planning.
Therefore, the "New York Times" believes that this simple music showdown has been given a more important historical mission, just like "Independence Day", which is also the reason why it can compete with "Independence Day" in terms of topic popularity. root cause.
The "New York Times" showed the wisdom and foresight of its No. 1 media in the United States, accurately grasped the core lifeline of this showdown, and finally opened this vigorous competition in the name of "Showdown of the Century"!