Chapter 232 Going the Opposite Way

The reports of the media and the views of the majority of users are actually similar. Although they are interested in smart glasses, they always feel a little far away.

Because in the eyes of most people, smart glasses are used to play virtual reality games, and they are cumbersome and seldom used by ordinary people.

On Hongxin's official website, Weibo, and WeChat announcement accounts, there are many messages from fans of Hongxin products.

"HX, GALSS smart glasses, what functions do you have? Why don't you talk about functions?"

"What other functions can it have, it's not always VR, can it reach the level of Google Glass?"

"It's definitely not up to the mark. Google is the best VR glasses. Even Think, Carl Zeiss and Epson are inferior to it! In fact, several smart glasses from the island country are also good for playing games."

"What's the point of smart glasses? I don't wear glasses at all, unless I'm watching a 3D movie in a movie theater."

"Passing by, expressing that he is not interested in smart glasses, hey, I originally wanted to buy new products from Hongxin."

"Why don't you have a smart watch? A smart bracelet is also fine. If you have to create a smart glasses, you can't find a reason to spend money!"

...

Most users are just curious about the functions of HX and GLASS smart glasses, but they are not very eager to buy.

Before the HX2S smartphone was released, there were hundreds of thousands of netizens who pre-ordered!

And HX, GLASS smart glasses, no one asked about the reservation at all. Only some electronics enthusiasts or VR game enthusiasts are interested in Hongxin's smart glasses and ask about functions and prices.

This phenomenon made colleagues feel a little happy. Red letter is not invincible, what users buy what, and now the market research of smart glasses shows that users' desire to buy is not high.

"HX, GLASS? Make smart glasses first, not smart watches." Huawei Company, executives are discussing this matter, "According to the market situation, among wearable smart devices, smart bracelets and watches are sold. the best."

"Smart glasses, it's too unpopular. Hongxin actually made smart glasses first, and did the opposite. It's really too much money to burn!"

They are all doing technology, and they naturally know the investment in researching a new technology product. Especially in the field of smart glasses, in addition to Lianxiang, other companies in China are far behind.

The technology of foreign companies still has a leading position, but this piece, even Google smart glasses, is not a popular product, it is still a niche consumer product.

"They may be learning from rice to make the Hongxin intelligent ecological chain." Someone said that Rice Technology not only sells smart glasses, but also ordinary glasses, and more other things. In a few years, there may be rice brand hygiene. towels for sale.

"Impossible, right? Red Letter's product, so far there is no cheap one."

"Who cares, do our mobile phones well, and don't let Red Letter surpass us in sales!"

...

The rice company, Tian Xiangshan was also very relaxed when he saw the report. Because in terms of smart products, the positioning of Rice Company is different from that of Hongxin. Their products are cheaper and target a wider consumer group.

"I do hope that Hongxin's smart glasses will sell well!" Tian Xiangshan said comfortably while drinking tea.

"Mr. Tian, ​​why?" the assistant asked in confusion.

"The market for smart glasses has always been unpopular. Our smart glasses sell well, but only a few hundred thousand a year." Tian Xiangshan said, "This is because consumers are not accustomed to using smart glasses, not only Domestically and abroad as well.”

"If Hongxin can do it well and make consumers like smart glasses, the overall market will open up. At that time, as long as we continue to make our rice-independent smart glasses products, we can also eat a piece of meat."

The assistant suddenly realized and said: "You think so far! So, it is good for all of us that Hongxin sells well. Just like Xiaoyu smart speakers, when Hongxin acquired Leiyu appliances, the market sales of smart speakers rose every month. , including our rice smart speakers."

"Well. I just don't know, how did their smart glasses do this time?" Tian Xiangshan squinted slightly, "Every time, he can bring us some surprises."

...

It is worth mentioning that after the news of HX and GLASS smart glasses came out, it not only spread in China, but also some foreign media paid attention.

In a news interview, a reporter asked Kuko, the current president of Apple, about smart glasses.

"Mr. Kuke, recently, China's electronic technology company Hongxin is said to be launching a smart glasses, which will bring people a new experience."

"I heard that this company has surpassed Apple in sales in the Chinese market, and its product performance is also very good. Do you think HX and GLASS smart glasses can really change user habits? Hongxin's smart glasses will have an impact on the smart product market. ?"

Kuko's hair seems to have turned grey again. The recent loss of the Huaxia mobile phone market has put him under enormous pressure, and he doesn't care about dyeing his hair black.

Kuco pushed his glasses and said: "Smart glasses, Apple has been doing it all the time. You mentioned that Hongxin Company briefly leads us in the Chinese mobile phone market. This is a normal thing. There will be fluctuations in sales, and that is exactly what they are. When new products are released, I believe that when our new products are released, we will take the lead again.”

"As for smart glasses, I think it's probably Google's virtual reality smart glasses. There are definitely some interesting applications for virtual reality, but I don't think it can be used as widely as augmented reality."

"This kind of technology has far-reaching impact and represents the interaction between humans, and technology is needed to facilitate this experience. But what smart glasses now bring people is not a positive and beautiful experience, but a distress!"

"I don't think anyone, including Google Glass, would want to wear a bulky thing on their head anytime, anywhere. If Red Letter doesn't improve on this, then I don't think they're too smart."

"We at Apple believe in making technology the 'hero behind the scenes', not an existence that requires users to pay attention all the time."

After Kuco answered fluently, the reporter continued to ask: "Mr. Kuco, I'm afraid there is another question. Apple's smart glasses IGLASS concept has been proposed for a long time, why hasn't there been a product yet?"

"Because Apple doesn't need to be the first person to eat crabs." Kuco replied calmly, "The first company to launch a smartphone is not Apple, the first to develop a tablet is not Apple, the first to launch a smart phone. The watch company is not Apple, but who would deny Apple's achievements in these three areas? It's a blockbuster, we prefer to be fully prepared before making a move."

"Maybe all this will take some time. For users, they should prefer to see an excellent product rather than rush to use a defective product."