Chapter 961 Screening of the League of Legends Movie

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Five days later.

Seeing that Friday of this week is coming, the summer season of domestic movies will also officially kick off on this Friday.

Many movies are highly anticipated by netizens.

Among them, the most popular and the most anticipated movie among netizens is undoubtedly the animated film "League of Legends: First War" adapted from the League of Legends IP of the same name produced by Penguin Animation Studio, a subsidiary of Penguin Group.

The creation of animated movies based on the background story of League of Legends is not only popular in China, but also globally, and is highly anticipated by netizens.

Even the domestic animated film "Nezha" produced by Feiyue Animation Studio is not as popular as "League of Legends: First War".

You know, Feiyue Animation Studio is recognized by domestic netizens as the strongest animation studio, and its strength is comparable to that of Hollywood animation studios. As a result, this summer's Feiyue Animation Studio's "Magic Boy Nezha" became very popular Far inferior to Penguin Group’s “League of Legends: First War”.

If Penguin Group's "League of Legends: First War" is 100% popular, then Feiyue Animation Studio's "Magic Boy Nezha" is only 100% as popular as "League of Legends: First War" Thirty does not seem to be of the same magnitude at present.

On Thursday, Penguin Group announced that it would officially start screening "League of Legends: First War".

The so-called screening means a small-scale screening in advance. This is usually done to evaluate the box office appeal and reputation after the release. The reason why Penguin Group dares to carry out screening is nothing more than relying on the current "League of Legends: First War" 》 huge popularity.

By then, the box office of the selected screenings plus the box office of the premiere will be promoted together, and it is estimated that the box office will be far ahead.

If you click on it.

Ding Yue also planned to take a look.

After all, Ding Yue, as the boss behind Feiyue Animation Studio, also wants to see what the level of his competitor "League of Legends: First War" is.

Ding Yue actually also looks forward to the high quality of "League of Legends: First War", so that the huge game IP of League of Legends can be fully filmed.

This is indeed a good thing for League of Legends gamers.

As a competitor, Ding Yue also hopes that "League of Legends: First War" from Penguin Animation Studio, a subsidiary of Penguin Group, will be broadened and directly launched on the street. In this way, "Devil Boy Nezha" can be released in the summer vacation There was a lot of killing in the movie and a huge box office, which is a good thing for my Feiyue Animation Studio.

Now Ding Yue can be said to be a perfect contradiction.

Sometimes, people are so contradictory. They hope that this is a good thing, but they also hope that it will be good for themselves if this thing is messed up.

Ding Yue is such a real person.

but.

Ding Yue thought about it carefully. In fact, it doesn't matter whether "League of Legends: First War" is good or bad.

After all, my Feiyue Group does not just rely on Feiyue Media and Feiyue Animation Studio to make money. No matter how explosive the box office of "Devil Boy Nezha" is, it is estimated to be in the billions, and the net profit in the end will be only 20 to 30 billion. One billion or a little more.

Although this is a good amount of income, compared to other industries of Feiyue Group, it is indeed only a fraction.

night.

Ding Yue, his friends Huang Youjie and Xu Bin, along with his secretary Wen Ruohan and his sister Ding Xiaoyou, bought five on-demand movie tickets for "League of Legends: First War".

The cinema is located in the on-campus mall of Wucheng University of Arts and Sciences. This cinema belongs to the Feiyue Group. However, Ding Yue is not that stingy and will not compete with Penguin because of the animated film "League of Legends: First War". The group's Penguin Animation works will not be screened in its own cinemas.

Ding Yue still has such a pattern.

If we really do this, it might give Penguin Group some opportunities to seize the situation, which will lead to another marketing campaign by Penguin Group and give itself a whole negative hot search, which would be fun.

Although Ding Yue believes that his Feiyue Group and Wucheng University of Arts and Sciences are upright and not afraid of shadows, he doesn't want to cause trouble.

Twenty minutes before the movie "League of Legends: First War" was released, Ding Yue and his friends set out from the principal's office in the administration building and headed to the cinema in the campus mall.

On the way.

Ding Yue also met some students in the school who were watching the screening of "League of Legends: First War".

After all, "League of Legends" is a big IP, with a huge number of game users at home and abroad. Needless to say, my own Wucheng University of Arts and Sciences, basically 80% of those who play games play "League of Legends" ", it's not that they only play the game "League of Legends", but "League of Legends" must be a game they have played.

Not only that.

The "League of Legends" professional team trained by my Wucheng University of Arts and Sciences once won the world championship, and it also held the "League of Legends" S-tournament in China in previous years.

Therefore, Ding Yue can predict that many students from his Wucheng University of Arts and Sciences will definitely provide some box office revenue for "League of Legends: First War" by then.

However, Ding Yue didn't care about it. It was normal for students to watch it if they liked it. Since Penguin Group chose to produce a spin-off animated film of "League of Legends", it would naturally have its advantages.

Of course, when the animated film "The Devil Boy Nezha" produced by Feiyue Animation Studio is released, the students of Wucheng University of Arts and Sciences will definitely support it.

"Brother Yue, do you think this "League of Legends: First War" will be good to watch? If I look at the plot, it should be a battle between Noxus and Demacia."

Huang Youjie asked with interest.

Speaking of which, Huang Youjie and Xu Bin are quite looking forward to the animated movie "League of Legends: First War". After all, they are the same as Ding Yue and have been long-time League of Legends players.

"The battle between Noxus and Demacia should not be bad. Of course, the premise is that the production is not bad." Ding Yue analyzed and said.

"I think it will be very interesting. We can finally see Galen and Xin Ye on the big screen."

Xu Bin nodded and said.

"And my wife Lux."

Huang Youjie said immediately.

Good guy!

Is Lux already Huang Youjie’s wife?

Ding Yue said that you are really shameless, so you are obviously my wife, okay?

I’m afraid there is no player who doesn’t like Lux, the radiant girl, who plays League of Legends, right?

"I estimate that the global box office of "League of Legends: First War" will be very high." Xu Bin said suddenly.

"Well, that's true. After all, the appeal is really strong. Now our "Devil Boy Nezha" has a competitor in this summer vacation." Ding Yue couldn't help but sigh.

After hearing this, everyone around him agreed with what Ding Yue said.

"League of Legends: First War" was released in the summer, and it indeed formed a strong competition with Feiyue Animation Studio's "Magic Boy Nezha".

If the summer market is that big, without the emergence of "League of Legends: First War", then "Devil Boy Nezha" may have achieved a large share of the box office.

The emergence of "League of Legends: First War" will naturally seize the box office share of "The Devil Boy Nezha" with a strong momentum.

The most important thing is that everyone knows very well that "The Devil Boy Nezha" is not expected to be very popular in overseas markets. It is already very good to make millions and tens of millions in overseas markets.

But "League of Legends: First War" is different. This animated movie has a huge player base around the world, so the box office is global, not a domestic box office market.

Perhaps in Europe or North America, or even Bangzi countries, island countries, Southeast Asia and other regions, it can sweep hundreds of millions at the box office. This is not something ordinary movies can do.

"Hey, let's take a look first. What if the Penguin Group messes with the IP of League of Legends? If the filming is bad, the current audience will not buy it."

Xu Bin seemed to realize something and immediately said to Ding Yue with a smile.

"Well, let's take a look first."

Ding Yue nodded calmly. He did not lose the majesty of "League of Legends: First War", nor did he lose his ambition to leap into the animation studio's "Magic Boy Nezha". In short, he did not praise or criticize.

"That's right, with our movie-watching skills, it will be clear at a glance whether "League of Legends: First War" is good or not after watching it." Huang Youjie also said from the side.

Indeed, Ding Yue, Huang Youjie and Xu Bin are quite good at watching movies. If a movie is good or not, as long as they watch it once, they can basically make a correct judgment. and evaluation.

The group of five people quickly arrived at the mall on campus. After arriving at the cinema, they first picked up tickets like a normal audience, and then all five people bought popcorn and Coke.

Good guy, when the cinema staff saw that it was Principal Ding, they were not even prepared to take the money.

But one code is the same. Today, when I came to watch a movie, I came as a normal audience, and I must give the money that is due. Otherwise, wouldn't it be chaos?

After buying happy water and popcorn, the five people walked into the cinema.

Before this, Ding Yue had understood that "League of Legends: First War" is a popcorn-type animated movie, which means it is not that sensational, and the whole process is just enjoyable.

In fact, the same is true for the animated film "Nezha the Devil" produced by his own Feiyue Animation Studio. The rhythm of "Nezha the Devil" is tight throughout, which Ding Yue can confirm.

Because whether it is Feiyue Animation Studio or other film and television dramas produced by Feiyue Media, Ding Yue will be "reviewed", and Ding Yue has almost become a film reviewer.

Ding Yue "reviewed" these works in advance, not to get a sneak peek, but to see whether the produced film and television works met Ding Yue's standards.

After all, these film and television works are all excellent works from Ding Yue's previous life on earth. If they were produced in this parallel world and the quality was average, it would be a slap in Ding Yue's face.

Therefore, Ding Yue can guarantee that the quality of "The Devil Boy Nezha" is definitely very good. Under the tight rhythm, the emotional release is also very good. The love between parents, master and apprentice, and friends do not need to be Such a large amount of pen and ink can be emphatically told, and it can be shown from the compact plot. This is a very good strength.

As for whether "League of Legends: First War" can show such strength, it depends on the production capabilities of Penguin Animation Studio.

After Ding Yue and others arrived at the cinema, there were already many spectators in the cinema, and many more spectators came in one after another. These spectators were all students from Wucheng University of Arts and Sciences, including some couple.

In a short time, the entire theater was basically full.

The fact that the movie has so many viewers and attendance shows that the marketing of "League of Legends: First War" is indeed very successful. In the past two days, many young people have probably seven or eight friends out of ten. It is related to the animated movie "League of Legends: First War".

For many veteran League of Legends players, the release of "League of Legends: First War" can be said to make up for their fantasy of a League of Legends movie.

Coupled with Penguin Group's vigorous marketing, it is normal for it to be as popular as it is now.

but.

Ding Yue is not envious of the current marketing popularity of "League of Legends: First War". After all, you must have spent a lot of money to market this popularity. Ding Yue believes that instead of spending money on making movies, Instead of marketing, it is better to spend money on production and truly improve the level and quality of production.

In addition, Feiyue Animation Studio and even Feiyue Media’s film and television works basically do not focus on marketing. There may be some publicity work before the release, but it is absolutely impossible to do crazy marketing like Penguin Group. On all kinds of apps, whether it is a Penguin-based app or not, there are marketing advertisements about "League of Legends: First War".

Even on the "League of Legends" game client, the entire interface of "League of Legends: First War" promotion has been built in two months in advance. You can imagine the intensity.

With such marketing efforts, Ding Yue would not be surprised if the show had a 100% attendance rate.

The "League of Legends: First War" animated movie will be broadcast soon. Ding Yue took a quick look at the theater before it started. Almost all the seats were full, except for a few seats in the front corners. No. I don’t know whether it’s because the tickets weren’t sold or because the audience who bought the tickets haven’t arrived yet.

boom!

The lights in the theater went dark.

The official screening of "League of Legends: First War" begins at half past six in the evening...

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