Chapter 946 Minions

The latest website: Today's Relativity Entertainment can be said to be the largest partner of Chinese directors in Hollywood. Ronan can't guarantee it, but just like James Wong, Ang Lee and Wen Ziren, as long as they have talent and value, they can Absolutely guarantee that Relativity Entertainment will provide a fair and just cooperation platform.

Ang Lee is undoubtedly a very smart director of Chinese descent. He has always actively integrated into Hollywood, rather than just earning a vote and leaving.

The most commendable point is that Ang Lee has done a great job in the integration of cultural concepts in movies.

Whether it is "Crouching Tiger, Hidden Dragon" or "Brokeback Mountain", they all show their skills.

Because of Ronan's relationship, Ang Lee did not pick up Eileen Chang's adaptation of the movie, and his energy was completely focused on the production of "Brokeback Mountain".

Ronan hopes that the next collaboration between Ang Lee and Relativity Entertainment will be "Life of Pi".

Because this film review helped Ang Lee win the second Oscar for Best Director, Ronan has a general impression that the film is also an adaptation.

He has already greeted the Indian branch of Embassy Pictures and asked the other party to find and buy the relevant copyrights.

As long as the time is right, Ronan will talk to Ang Lee about the cooperation on this project.

For Ang Lee, after winning the coveted Oscar for Best Director, new challenges and breakthroughs are also needed. Perhaps it was this film that made Ang Lee almost crazy on the road of technology.

It's a pity that Ang Lee didn't succeed in making two consecutive purely technical films.

As a representative of Hollywood Chinese directors, Ang Lee is ready to settle down to broaden his horizons and accumulate strength for future filming and production.

Another Chinese director who is becoming more and more famous in Hollywood today is Wen Ziren. After the horror film master finished the filming and production of "American Horror Story", he immediately devoted himself to the preparation of "Insidious".

The "Chain Saw" series has won most of the attention for Wen Ziren.

Usually, a director who has become famous will also be burdened by this, but this problem does not exist for Wen Ziren. With the support of Ronan, Wen Ziren decided to push his horror director's road further.

"Latent" is still a typical low-budget horror film project, because most of the scenes of the film are concentrated in closed houses and streets,

Wen Ziren's submitted script was sent to Shahai Entertainment with a production budget of only US$3 million.

Even if Ronan's power support is not considered, Wen Ziren, with the success of the "Chain Saw" series, will immediately get the green light from Shahai Entertainment.

Wen Ziren moved very quickly. When the project was given the green light, he also confirmed the extremely important core figure of the horror movie universe plan: the actors of the Warrens.

"Hard Candy" star Patrick Wilson and the lesser-known Vera Farmiga both signed long-term contracts with Sandsea Entertainment.

These two very distinctive actors will become James Wan's long-term partners in the future.

Wan Ziren also submitted an overall proposal to Ronan. After "Latent", his next films will be "The Conjuring" and "Annabelle".

None of these horror movie projects will cost very much.

Compared with general commercial films, horror films tend to have lower investment, less risk, and higher audience tolerance.

Nowadays, most of the film projects invested by small companies are actually horror films.

Although Relativity Entertainment has invested more and more in large-scale commercial productions and has more and more projects in operation at the same time, it has never given up on horror films with small investments.

Of course, the more the better, the more the better.

In late July, Relativity Entertainment released a new film, and Embassy Pictures released the second animated feature film "Minions" by Shahai Entertainment Animation Studio.

Last year, "Despicable Me" was a big hit at the box office. With a production budget of 60 million US dollars, it earned a global box office of 656.78 million US dollars, causing a sensation in the market.

Many people even think that the strength of Shahai Entertainment Animation Studio is completely comparable to that of Blue Sky Studio.

While "Despicable Me" sold well at the box office, it also brought about a very peculiar phenomenon. The most popular in the film is not the hero Drew, nor the three little girls adopted by Drew, but the absolute supporting role. A group of minions.

Most of the profits of animated films come from peripheral products, and among the peripheral products of "Despicable Me", the best-selling products are all products related to minions.

Originally, the earliest work in this series was also the short film "Minions". Compared with the previous setting, Ronan and Chris Leonard discussed a series of key settings such as the origin of the Minions. .

Therefore, the independent film "Minions" with an investment of only 65 million US dollars came out naturally.

Embassy Pictures held the dreamy premiere of "Minions" at the Nokia Theatre.

Looking around at the premiere scene, it can be described as yellow.

There are cute creatures dressed up as minions everywhere, even the premiere carpet in the theater is all the yellow of the minions.

The atmosphere reached its peak when hundreds of Minions walked across the yellow carpet together.

The huge influence brought by the previous work, as well as the huge publicity and distribution made by Embassy Pictures, which spent 100 million US dollars in publicity funds, have won enough attention for "Minions".

"If the film continues to be successful, Sandsea will really establish its brand."

On the steps in front of the theater, Chris Leonard, head of the animation studio, said to Ronan: "The many animated feature films behind us can also continue to win attention."

Ronan nodded slightly, and said, "Haven't your goals always been very clear?"

Chris Leonard said with a smile: "Hollywood's first-class animation studio!"

In fact, with Pixar Animation Studio joining Relativity Entertainment and Sandsea Entertainment establishing a new Princess Animation Studio, Chris Leonard has already felt the pressure of internal competition.

Many times, when there is pressure, motivation will become more abundant.

Ronan asked, "How is the progress of "Kung Fu Panda"?"

"There is no problem with release next year." Chris Leonard said in a low voice: ""Despicable Me 2" can also be completed as planned. Movies like 'The Wilds' and 'How To Tame Your Dragon'."

Luo Nan said: "There is no problem with the schedule. The publicity and distribution capabilities of the Embassy Films have tripled compared to a few years ago."

As an extremely important distributor of the commercial industry chain, Embassy Pictures has been expanding with Relativity Entertainment in recent years, and its marketing ability is not weaker than any of the distribution labels of the six major companies.

Among other things, it is not a problem for Embassy Pictures to release more than 20 films simultaneously online and offline in a single year.

And tentacles have spread all over the world.

Chris Leonard said at this time: "The only pity is that today I invited people from 20th Century Fox, but none of them came."

Ronan understands what Chris Leonard is thinking, and to some extent, it is very similar to Jeff Katzenberg for Walt Disney. He said: "It doesn't matter, the speed of information circulation is so fast nowadays, people at 20th Century Fox can always see the news of this film."

"That's right." Chris Leonard somewhat relieved: "Maybe they are paying attention."

Ronan patted his arm lightly, and said, "Look forward, don't care too much about the future."

Chris Leonard nodded seriously: "I understand."

Ronan didn't say any more, turned around and entered the theater. This feeling of being kicked out is not good for anyone. Jeff Katzenberg hasn't completely shaken it off over the years.

As for whether 20th Century Fox will regret it, Ronan doesn't care much.

In the past, 20th Century Fox’s resources in animation production were all invested in Blue Sky Studios, but the resources received by Blue Sky Studios were not proportional to the results. Except for the "Ice Age" series, other works were basically released. One after another, the unbearable 20th Century Fox finally wanted to divest and sell it.

It's a pity that such an animation studio is not easy to find.

On the other hand, the group of people who were kicked out by 20th Century Fox became more and more successful in business.

The former Illumination Entertainment has become a well-known animation brand in Hollywood and even in the global market.

The premiere quickly kicked off. After getting to know the minions and the audience who have watched "Despicable Me", it is not difficult to understand why the minions who were originally only supporting roles can be "promoted and raised".

The film begins with the origin of the Minion, a single-celled creature that evolved into a villainous assistant for supervillains.

Supervillains they've served include: T-Rex, Napoleon, Vampire, Yeti, and more.

The little yellow people are always loyal to provide various services to their masters, conscientiously, without any complaints - until they accidentally "kill" every master.

After losing one master after another in pain, the little yellow people trapped in the ice cave became more and more restless, so the little yellow people Stuart, Kevin and Bob decided to come forward and go to the world of flowers, looking for someone who can serve them again. the master.

The plot can be described as lackluster. Everything in the film is actually to make the minions sell cheap and cute.

"Little Yellow Man" satisfies all the audience's expectations and fantasies about this mysterious creature that looks like a baguette, and effectively and interestingly answers the ultimate question of what little yellow people are, where they come from, and where they are going. question.

Child audiences are overwhelmed by the bubbling Minions who are always having fun on their adventures, and parents who watch the movie with them won't be bored either.

The cuteness of the minions is enough to make the audience ignore their clumsiness. Their various pranks are interspersed in various sections of the movie. The existence of these pranks also makes up for the lack of narrative and hard material in the film.

On the other hand, this setting is enough to ensure that the little yellow man becomes the absolute protagonist of the film