Chapter 670 A Pragmatic Approach to Car Manufacturing

After Chen Pingsheng called Lao Wang, he still disagreed.

Lao Wang was still rushing to go public. He knew very well that Lao Wang's family had offended a big shot.

This led to twists and turns. It is difficult to describe the business world. When things are going well, everything will go smoothly.

If things are not going well, there will be a lot of people who will take advantage of the situation.

If he encounters such a situation, he will definitely go out as soon as possible.

So much money overseas is not invested in vain. It is both a way to make money and a way to exit.

Of course, the main reason why Lao Wang's family encountered such a situation is that the family's debt is indeed too much.

In the past, they relied on bank loans and continued to develop abroad. Once the loan had problems, they could easily lose half of their lives.

In the domestic real estate industry, apart from state-owned capital, there are probably two most respectable private individuals.

One is Li from Xiangjiang, who decisively sold out in 2015, and the other is Pan Shiyi, who also sold off mainland assets in 2015.

These two were the most decisive and left at the most appropriate time, but the latter ones were not so good.

As for Chen Pingsheng himself, he sold most of his family's real estate in 2016 and 2017.

The remaining ones were the commercial real estate that collected rent from his own family.

He also made a lot of money from real estate investment, mainly because he left early enough. If he was two or three years later, it would not be a question of making money.

It's just that there is no market.

"Secretary Tang, how do you think I should invest my 100 billion funds?"

Tang Jing was stunned. This was also a question she could answer. She didn't even have a small goal of 100 million.

"Boss, I think you should still invest in the AI ​​industry, right?"

"You are right. I do plan to increase my investment in the AI ​​sector."

Chen Pingsheng turned on the computer and took a look. Nvidia was still stuck at more than 300 billion US dollars and didn't move much.

As for Tesla, it also dropped to more than 600 billion US dollars.

He couldn't seem to find a suitable investment channel for a while. If he increased his position in Nvidia, it seemed a bit too much.

If it goes up, it's fine. If it doesn't, he will lose a lot.

He currently owns 5% of Nvidia's shares.

Hesitantly, he still added another 3 billion US dollars, which is almost a 1% increase.

In addition, he invested another 70 billion yuan in Google, which is equivalent to 1% of the shares.

The biggest advantage of investing in such a large stock is stability, long-term bullishness, and short-term stability.

What he wants now is long-term bullishness, and Google's market value has exceeded one trillion US dollars.

It takes 70 billion to get back about 1% of the shares.

If this is placed in the domestic stock market, it can easily make several stocks soar more than five times.

He can definitely make money as a banker, but he is a little conscienceless when he withdraws.

A large number of retail investors need to pay for this. In simple terms, if he makes this money in China, there will be at least 100,000 or even millions of retail investors to pay for it.

Many domestic bankers do this, completely treating retail investors as leeks.

Chen Pingsheng would not do such a thing, and there was no need for it.

Therefore, his large-cap funds would not be invested in China at all.

He only used a small amount of money to play the domestic stock market.

He did not have much use for the remaining 10 billion yuan.

He planned to use this money to build a Tengying villa area. More than 200 villas were not enough for the executives of Tengying Group to share.

The days passed slowly, and in the blink of an eye, it was mid-August, and the news of Tengde Times' official listing.

It still caused an uproar in the domestic market. You know, when he acquired this factory, it was only less than 10 billion yuan.

Seven years later, the market value of this factory has reached 300 billion yuan, which has undoubtedly become another investment myth in the new energy era.

Especially after so many years, Tengfei New Energy has always insisted on not exaggerating publicity, speaking with facts, and letting customer word of mouth ferment.

There is a saying, it is not how well they do themselves, but that their opponents are collectively self-destructing.

Use practical actions to constantly set off their great decisions.

Since the earliest support for the new energy industry in China, there have been all kinds of preferential policies and subsidy measures.

Some are so smart that they just cheat the subsidies by making empty cars.

Some are even more amazing, making cars with PPT, and they are praised on the Internet, but they become a joke offline.

Some are also outrageous. Even at the press conference, the founder of the car did not know how to open the door.

It is simply a cosmic joke.

There are even some bosses who brag that they are better than Tesla on the Internet every day.

The market value of 4 trillion yuan is there. If the market value cannot prove anything, the global sales volume, the user's choice will not be wrong, right?

The exaggerated publicity and mouth-cannon approach have made Tengfei New Energy, which is solid in R&D and low-key in production, very popular.

The most popular among users is the logistics department managed by Chen Pingsheng himself.

How to describe his logistics department?

There is no avoidance of problems. Users can complain online as long as they are not arranged by the opponent.

If even normal complaints on the Internet are not allowed, there will be less negative news.

But it will also make some potential high-cognition customers feel that it is really outrageous.

They will solve normal customer problems as soon as possible.

Of course, there have been problems after so many years of sales.

No car company can guarantee that their cars will not have any traffic accidents.

Please...collect_6_9_book_bar (六//九//书//吧)

Once a customer hit someone while using their smart driving.

Although there was a reason for the accident, the other person rode a motorcycle and rushed too fast, but they still paid more than 5 million yuan.

Others gave their cars to the smart driving developed by them, so if something happened, it must be their fault.

The user compensated for a new car, and the person who was killed in the accident paid 5 million yuan in cash.

Whenever it involves life, the minimum compensation standard of Tengfei New Energy is 3 million yuan.

If it is the pillar of the family, it is basically 5 million, which is enough to guarantee the normal life of the family in the next life.

They solved it openly, although it also caused a lot of doubts on the Internet about whether smart driving is safe or not.

It is much better than those car companies that immediately deducted the car logo after the accident.

Build cars with heart and guarantee customer rights steadily, and customer reputation will naturally come out over time.

There are really not many business skills involved.

Chen Pingsheng has never thought that he is so smart. On the contrary, there are too many smart people in this industry.

Many people like to rub the IQ of users on the ground.

For example, some car companies have come up with tests that are simply using a tricycle to defeat the Rolls-Royce Phantom.

It's nothing more than using some self-righteous cleverness.

For example, the tricycle asked, do you only have three wheels?

Rolls-Royce said, no.

Well, then I won.

Such tests not only fail to bring good reputation to the company, but also make users feel insulted.

It can only be said that in the era of short videos, users' cognition has reached an unprecedented height.

It is definitely not something that can be fooled by just making two advertising slogans in the 1990s.

Tengfei New Energy has successively replaced several general managers of the marketing department.

Some people exaggeratedly said that they could sell straw at the price of gold.

Some people directly said that they could complete the high-end brand of Tengfei New Energy within a year.

You ask him how to do it, and he spends an hour teaching you brand positioning and brand marketing, but he doesn't talk about the quality of the car.

The biggest characteristic of this kind of person is marketing, brainwashing customers through advertising.

Even if you make an ordinary car, he dares to call it the best in history.

Because he couldn't find a suitable general manager of the marketing department, he simply took charge of the external publicity of the entire Tengfei New Energy.

This also led to Tengfei New Energy always adhering to the low-key and pragmatic car-making style for so many years.

Never exaggerate, let alone false propaganda.

This actually has a lot to do with his personal wealth. To put it bluntly, he has a trillion-dollar fortune. He just makes a car, and there is no need to use advertising words to fool you to buy it.

How much money can this make?

What if you secretly scold him after buying it back, it is not worth it in his opinion.

He just wants to make a good car. His quality is here. If you like it, buy it. If you don't like it, go to other places to have a look. Anyway, he will not use any false marketing to make users impulse consumption.

A car is a means of transportation for an ordinary family for several years, so it is not a joke.

Even less is it allowed to cheat.