Chinese 2006 Starts with the Beijing Film Academy Art Examination

Chapter 680 Liu Yifei Should Not Have Scandals

When he heard that Yang Lingyue and Chen Zixi had dismissed him as producer, Xu Zheng felt a little reluctant, but the last sentence reminded him of what they had discussed as a couple.

That is when Zeng Li came to visit. Obviously Yang Lingyue wanted to reuse him. If there were any changes in work due to the birth of a child, he must not show any opinions.

Xu Zheng said apologetically: "That's so embarrassing. I knew from a few contacts that Zixi is very capable."

Chen Zixi was not modest and grinned: "Okay, Mr. Yang, I will communicate with Brother Zheng if anything happens."

Yang Lingyue nodded and then got to the point: "Okay, then you can talk about the specific matters and go through them."

Then Chen Zixi opened the file and started talking.

Shooting location: Jiangcheng. Because it involves airplanes, railways, buses, and Yangtze River ferries, it is naturally impossible to do it in a northern city. At first, Yang Lingyue thought about shooting in Longcheng, but he quickly gave up.

Start-up time: January 19, the 24th of the twelfth lunar month;

Shooting cycle: Divided into two phases, the first phase takes 5 days to shoot Spring Festival travel scenes, ending on the 28th of the twelfth lunar month; the second phase starts on February 1st (the seventh day of the first lunar month) and ends at the end of the month, a total of 27 days.

Budget: 5 million for filming and 3 million for publicity;

Actors: The other male lead is naturally Wang Baoqiang. Other guest actors who are different from the original include the handsome guy Zhu Yilong, the mobile phone sellers at the train station are Liu Yifei and Lei Datou, the mistress is Zhao Xiaoying, and the female liar at the dock is Reyza.

Regarding the issue of budget, Xu Zheng opened his mouth, but didn't say anything in the end. He was a thief, looking for free guest appearances by classmates/early collaborators of the big boss, and desperately trying to squeeze the budget. Naturally, it was for the sake of better box office data in the future, but Big Boss The boss has already signed the plan, what else can he say.

After Chen Zixi explained the overall situation, he raised his own question: "Mr. Yang, everyone, is our promotion budget for this movie too small?"

Yang Qing shook his head quickly and said in reply to Xu Zheng: "It's quite a lot. With the company's marketing capabilities, Liu Yifei, and the script was written by the boss himself, these few points will make it worth a lot."

Yang Lingyue raised his hand and looked at Han Yi, who was still there, signaling to give them a little shock.

Han Yi took out a photo, and when everyone was inexplicably happy, he said in a pretentious manner:

"The boss called me that day..."

Han Yi gave a marketing outline with the word "囧" in it. Of course, the expenses involved will not be counted towards this movie.

The way to get this photo is very simple, even unremarkable. After a game in Dayao, a Chinese reporter asked a few funny questions, then captured it, showed it to him and asked if he could Dayao didn't have any reluctance when posting it online, he was happy.

Of course, the people here were not interested in how the photos were obtained. They were very interested in Yang Lingyue's idea and Han Yi's trading plan, and their eyes widened.

A thought emerged in everyone's mind at the same time: The big boss is indeed a marketing genius...

Han Jia'v swallowed and quietly stuffed the marketing plan she had written for several nights back into her bag. This was something she couldn't learn.

Chen Zixi looked at the big boss with frighteningly bright eyes. This is the real trader.

Yang Lingyue knocked on the table calmly: "In the final analysis, the quality of the film is the most important. Don't think that with this, you can conquer the world.

Lao Xu, Yang Qing, Xu Yuanfeng, Chen Zixi, this film is your test paper.

To put it bluntly, the level of resources that the four of you will receive in the company in the future will all depend on the quality and performance of "The Journey". "

The four people who were named suddenly looked solemn and nodded naturally.

Yang Lingyue changed his tone and said quite relaxedly: "If the response is not bad as a road comedy, as long as it has good baggage, it can be copied indefinitely. It is a commercial routine film. The company already has plans in this regard. After all, it has been cultivated by itself. The land must bear its own fruit.”

Everyone relaxed and began to think about it, right?

Revealing this in advance is not to show off, not with these people. The purpose is just to vaccinate in advance to prevent some people from having thoughts that they shouldn't have.

After chatting for a while, the topic turned to "The Days Living with a Stewardess". The main creators of "On the Road" did not leave either. After all, except for Xu Zheng, all the non-editors were from the company.

This time the speaker was replaced by Han Yi. In addition to the corresponding traditional marketing models, such as interviews with male and female protagonists, press releases, outdoor advertising, etc., there was also the cultivation of fans of the original novel and spoof-like online video marketing.

At present, the comic platform of Caitiaowu has launched the comic of the same name, which is basically the same as the original work. The number of clicks is very high, and the payment ratio is as high as 30%. After all, it costs nearly ten yuan to read the whole book. This comic is currently available. The income is as high as 3 million.

Compared to the hundreds of millions of novels read, it is nothing, but this is the best-selling domestic comic.

As for the spoof-like online video marketing, one week before the film is released, a video will be posted on Baozi Video every day, that is: witnessing the birth of a film in the least serious and least objective way. This is also a big killer. (1)

Han Yi finally said seriously: "Boss, it is not appropriate for Liu Yifei to have related scandals before this movie is finished."

Except for Han Jianu, whose heart skipped a beat, Li Jing was really frightened, but looking at the expressions of the others, they pretended not to have heard anything.

Yang Lingyue nodded calmly, without any anger or anything like that. This is a serious job. She will play many chick flicks like this in the future, so it doesn't matter if she plays a few more.

The main reason is that her personal label is too heavy, especially during this period of time, the real news has a great impact on the audience's impression of her in the film.

Although he had studied Yang Lingyue's previous operation cases, Chen Zixi was still shocked again. The concept of the big boss and senior executives was indeed one level ahead of other production and publicity companies. He couldn't help but feel fortunate for his self-recommendation and Mr. Liu's wisdom in identifying people.

Thinking of this, he looked at Han Jianu. After this princess left, he had to find a way to stay with the boss for a year or two.

Until about 11 o'clock, Yang Lingyue sent everyone out of the courtyard, and Wang Zhongjun didn't call. Yang Lingyue just muttered to himself and didn't care.

In Yang Lingyue's plan, Popcorn is to attract major private film and television production companies to join the game, not just Huayi, but all the big names will be shareholders of Popcorn in the future.

However, at this stage, it is still a game of capital, which is not something that people like Wang Zhongjun can afford. Huayi has no money either, so it has to wait until it goes public.

Note 1: Inspiration source: the marketing model of Han Han’s debut film “See You Tomorrow”.

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