Chapter 1309 Doer

Yang Yang's preparations to inject capital into Ajax are kept strictly confidential and no information has been disclosed.

Even if the capital injection is successful in the future, Yang Yang hopes to keep a low profile as much as possible to avoid causing unnecessary trouble.

Of course, paper cannot cover the fire, and Yang Yang has never thought of hiding it from everyone.

Besides, he is not worried at all about what problems his investment in Ajax will bring. At most, there may be some disputes with sponsors, but these are not big problems for him, and it is better to keep a low profile.

On the contrary, Ajax showed great enthusiasm for Yang Yang's arrival.

Chairman Hans Viers personally led the team, and the next chairman was Leo van Wyk, Dolph Corey, who is about to take over as executive director, Supervisory Board member Lichhart, technical core director Van der Sar, and members of the technical core group Overmars, Commerce Department Director Menno Herron and others all came to the hotel suite early to wait.

As soon as they saw Yang Yang, everyone showed great enthusiasm.

Seeing them, Yang Yang himself felt very sad.

When he was at Ajax, he was just a player. Even if he hadn't become more valuable later, in the eyes of this group of management, he would not be worth mentioning at all, and he might not even have heard of it. .

But now, in their eyes, he seemed like a savior who descended from the sky.

Yang Yang didn't know what would happen in the future, but at least at this moment, he really felt like he had returned to his hometown in fine clothes. He couldn't help but think of the old saying in his heart, not returning to his hometown in fine clothes is like walking in fine clothes at night.

…

Ajax is short of money, and Yang Yang has money in his hands. This is the basis for the two sides to sit down and negotiate.

After a while of pleasantries, both parties got down to business without too much gossip.

Chairman Hans Wiers briefly introduced the current situation of Ajax to Yang Yang, but it was obvious that the rhetoric he gave Yang Yang was the same as the report he made at the shareholders' meeting. decorative.

This kind of report is just like a woman wearing makeup, it’s not about whether she has it or not, but how thick the foundation is.

Viers said that Ajax began to seek changes a few years ago. In terms of finance and business, the club is rising steadily and has achieved remarkable results. In terms of sports, Ajax Although his performance in the Champions League was not good, his results in the Eredivisie were quite good.

At present, the team's first team, reserve team and youth training teams at all levels are also performing well. Many players valued by the club have signed long-term contracts. He is also worried that Yang Yang will not understand the inside story, so he specially reminds Yang Yang that this is very important. important.

In addition, he also introduced the core executives of Ajax present, believing that they are experienced teams and very familiar with Ajax. Yang Yang can hand over Ajax to them with confidence. Go manage.

"We have absolutely reason to believe that in the next few years, Ajax will definitely usher in a revival and return to the highest stage in Europe, and all of us are working hard for this."

After all, he is a person who has been in charge for a long time. Hans Viers's speech is indeed very contagious. If Yang Yang hadn't received the news from Wei Zheng in advance, he might have been confused and thought that Ajax was really like this. The future is as bright as Veers said.

But in fact, competitive performance and club management have always been two different things.

Yang Yang did not dwell too much on this topic. He already had an understanding of Ajax's situation and had his own analysis. He did not comment on how much Ajax's financial revenue had increased as Viyes said. I didn't take it to heart. The reason is very simple. When looking at the club's financial statements, you must consider the income from selling players.

Selling is a one-and-done deal. If you sell it this summer, you won't be able to sell it again next summer.

For example, Ajax sold captain Blind for a profit of 15 million euros, but can they sell it again this summer?

The answer is, no, unless you are selling it to someone else.

Therefore, if you want to see the club’s fundamentals, then don’t look at the so-called financial revenue growth, but look at the club’s income from match days, commercial sponsorships and broadcast fees after excluding transfer income, as well as these annual growth rate.

As a listed company, Ajax's financial statements are very transparent, and Wei Zheng has already analyzed them clearly.

In recent years, Ajax's matchday income has not been ideal. It is foreseeable that after losing the Champions League this year, this area will decline significantly, because the ticket price and attraction of the Champions League have always been considerable.

Broadcasting fee income will also drop significantly due to the loss of the Champions League. Only the commercial sponsorship field has been gradually improving in recent years under the management of Menno Herron, but due to the poor foundation, it is actually not particularly impressive. .

This should be the reason why Wei Zheng recognized Menno Heron's ability.

Yang Yang also knew very well that the financial aspect was completely unclear and would only become more troublesome, so he didn't want to talk about it at all.

"I really want to know now, after receiving the capital injection, how Ajax plans to spend the money next?" After Yang Yang finished speaking, his eyes fell on Dolph Corey and Van der Sar.

Obviously, they are the protagonists in how the money is spent.

Dolph Corey was prepared for this, but he did not answer in person. Instead, Menno Herron, director of the Department of Commerce, came forward.

"The importance of the commercial department to clubs is constantly increasing and we are all aware that commercial revenue is becoming an important source of revenue for European clubs over the past few years because not every team can achieve the same level of success as the Premier League teams every year. They receive a large sum of broadcasting fees, and even in the Premier League, giants such as Manchester United attach great importance to business operations."

“So, we hope to go further in terms of commercial sponsorship, ticket sales, marketing and merchandise sales. Among them, we will focus on global promotion, especially the Asian and Chinese markets. We are looking for partners in the Chinese market. And we have already made preliminary contacts, and we will put the Chinese market in the most important position."

Yang Yang couldn't help but nodded. He couldn't tell whether Herron said this deliberately to cater to him, or if he really meant it. But one thing is for sure, Ajax is indeed looking for partners in the Chinese market. , currently in contact with many companies such as Leshi and Penguin.

After Heron finished speaking, Van der Sar also took out a plan of his own and handed it to Yang Yang.

"In the past period, our technical core team has not been idle. We have been visiting other teams with excellent youth training in Europe to observe their talent training mechanisms. We are also constantly studying Ajax's own talent training. system, we will make adjustments and modifications in many specific details.”

"For example, we plan to cancel the eighteen-year-old age group. Players who reach this age standard in the future will directly enter the reserve team and participate in the reserve team league after meeting the club's requirements, because our reserve team is currently in the Dutch Second League and will also be in the Eredivisie League in the future. We will work hard to avoid relegation in the Dutch second division, which is of great training value for our young players."

Yang Yang kept nodding, he also agreed very much with Van der Sar's proposal.

The most important thing for young players is to train in games. Although the Eredivisie League is the second level league, the training value is still very high. If young players perform well in the reserve team, they can enter the first team at any time, which is very good. Cultivation mechanism.

Of course, not only Ajax's reserve team, but also Eindhoven's reserve team is also in the Dutch second league. Ajax's satellite team, Almere, where Yang Yang has played before, is also in the Dutch second league.

It can be said that Ajax still has quite good channels in terms of echelon training.

"According to our plan, if we receive an injection of 50 million euros, we will definitely invest at least 40 million euros in youth training, not only to improve the software and hardware of youth training, to improve the training and capabilities of coaches, but also to We will further improve our scouting network, but the most important thing is to recruit the best young players from the Netherlands, Europe and even around the world."

"We all know very well that today's European football belongs to the era of big capital, and players' transfer fees and annual salaries are getting higher and higher. For teams like ours, we can't afford to fight for financial resources, and we can't fight for influence. We can’t afford it, and we don’t have enough platform to attract outstanding players, so we can only fight for youth training.”

"Excellent youth training is our DNA at Ajax. Over the years, we have always focused on the development of young players. In the past few years, we have somewhat deviated from the original track, but I think we need to rediscover our own path. , to accurately position ourselves in European football."

Yang Yang nodded repeatedly after hearing this. Van der Sar's words were undoubtedly very insightful. It can also be seen that he and the technical team have also worked hard in this aspect and really want to do a good job in Ajax. Something happened.

It can be said that from the meeting to now, what Yang Yang heard most satisfied with was Van der Sar's plan and Herron's business plan. Among them, Van der Sar's plan made Yang Yang the most optimistic.

This proves that Ajax's technical team is indeed seeking change. They all know very well that youth training is like Ajax's hematopoietic function. Only when youth training is alive can Ajax truly come to life.

Without youth training, Ajax cannot support itself in a league like the Eredivisie. In the end, it will only become more and more difficult. In the end, it may be completely reduced to a team in the middle and lower reaches of European football. It has the same status as the Eredivisie in European football now.

Of course, Yang Yang would not be so hasty in believing the plans of Van der Sar and Menno Heron. He and Wei Zheng also began to communicate with Van der Sar about some issues in the two plans. Ask them for details and possible solutions.

In the end, Yang Yang came to the same conclusion as Wei Zheng. Van der Sar and Menno Herron are both doers in the Ajax management, and both of them really want to initiate a change in Ajax.

The 50 million euros from Yang Yang is equivalent to their start-up capital, giving them a chance to implement it.