Chapter 249 Entering the Summer Season

Xu Nuo spent an hour just signing autographs. Even the cleaning lady and security guard came to join in the fun.

"Auntie, do you know me too?"

Auntie shook her head. "I see they are all here. I want one too. What if my daughter likes it?"

Xu Nuo was speechless. What a waste. He is just here for free.

After signing, Xu Nuo went to Yang Haonan's office.

He looked left and right.

"What are you looking for?"

"Where is your long-legged female secretary in black stockings?"

"Get lost. I don't have a female secretary."

Xu Nuo hesitated for a moment. "A male secretary in black stockings?"

Yang Haonan had a dark face. "I am a serious person."

"The standard of serious people is really low."

"Okay, what's the matter with you this time?" Yang Haonan crossed his legs and said nonchalantly.

In front of Xu Nuo, he always didn't care about his appearance.

"You know I made a movie, right?"

"Nonsense, of course I know."

"Then, when the time comes, you ask all your influencers to promote it for me." Xu Nuo said as a matter of course.

Yang Haonan was stunned, "Are you crazy because of poverty? My fans are mainly from rural areas, and you want them to advertise and sell movies?"

Xu Nuo shook his head, "I think you underestimate their influence. Watching the videos about agriculture, rural areas and farmers does not mean that you are from rural areas. If you have time, analyze it more. At least half of the people who watch their live broadcasts and videos are from cities."

Yang Haonan was overwhelmed by what he heard, "Okay, okay, you have the final say, how are you going to promote it?"

"First, let your film critics promote it, and then let others insert advertisements. I will send you the prepared trailers and clips."

This is Xu Nuo's idea. Other movies cost tens of millions or even hundreds of millions of marketing costs. He can't learn it, and he can't afford it.

But don't forget that he has another company. The inheritance culture is now well-known in the industry.

In the sinking market, they are the king.

There is no threshold for watching comedy movies. A success is to make everyone laugh from beginning to end. "Crazy Stone" is undoubtedly such a movie.

Taking a different approach is also a method.

Of course, this is just one step. Just looking at these Internet celebrities, the popularity of the movie is definitely not enough, and it needs more publicity.

Wang Yuanfang has already registered the official account of the crew.

"Crazy Stone, directed by Nuo Yan, the chief planner of "The Voice of China", has been successfully completed and is scheduled to be released on July 1. The trailer has been released."

Of course, this Weibo did not splash any waves.

Wang Yuanfang was not willing to spend money to buy hot searches. First, he was poor, and second, buying hot searches now was useless.

It was Xu Nuo's turn to take action. He himself is a well-known signboard.

Soon, Xu Nuo updated his Weibo.

"Crazy Stone, an absolute big production, you can come and hit me if it's not good."

Xu Nuo has gained countless fans, and this Weibo immediately attracted the attention of netizens.

"Big production? How much investment?"

"It's a big production, so it must be several hundred million, right?"

"The next door "Shura" and "Legend of Myth" are all invested with several hundred million."

Some netizens feel something is wrong, "Aren't Fanxing very poor?"

"Where do they get the money to make big productions?"

"They are really poor. Last time I saw Shen Kaiwen squatting in the second-class carriage. When I asked, I found out that he was rushing to attend a music festival."

Some netizens didn't believe it, "Second-class? Squatting? Don't be kidding."

Another netizen threw out a group photo, which was taken by Shen Kaiwen squatting on the ground.

"It's rare. Which of these stars doesn't go out in business class or first class? They have to buy first class seats on airplanes. This is the first time I see someone squatting."

Shen Kaiwen didn't buy a ticket for the train, but squatting can make a bunch of netizens feel good.

Someone tagged Kevin Shen like crazy, "Kevin, where is the money you made? Why are you still squatting in the second-class carriage?"

Kevin Shen quickly replied, "I didn't get the ticket. Besides, is the first-class seat faster than the second-class seat?"

"Fuck, the truth is out. There is no difference."

Kevin Shen can always increase his fans in ways that others can't envy, such as being ugly, singing on the street, and squatting in the second-class carriage.

Xu Nuo's Weibo made netizens start discussing "Crazy Stone".

So, he became a hot search. Although the ranking is not high, the hot search that he picked up for free is still a hot search.

＃How much money did "Crazy Stone" invest in?

＃Who is the leading actor of "Crazy Stone"?

It's amazing that Xu Nuo didn't release anything, but he got two hot searches.

Taking advantage of the popularity, the official account released a trailer.

Xu Nuo forwarded it, Lin Wanqing forwarded it, and celebrities who have good relationships with him also helped to forward it.

The program team of "The Voice of China" also forwarded it.

The publicity is not small, and many netizens clicked on the documentary.

The intense music sounded, the dark scene, and the whole atmosphere suddenly became tense.

The Sichuan and Chongqing dialects at the beginning, the Hong Kong accent, the international thief, the professional thief, and the amateur security guard, all immediately reflected the sense of conflict.

The scene of Guo Xuan lying on the bed and screaming made many people repeatedly pull back the progress bar to watch carefully.

The contest between the police and the criminals became more intense in the sound of gongs and drums.

Around a gem, several groups of people fought wits and courage, and netizens understood what this story was at a glance.

Especially at the end, Huang Bin climbed out of the manhole cover with a black face, which attracted the interest of many people.

Then the actors were introduced. Guo Yuan played Bao Shihong, Huang Bin played Heipi, and Wang Qian played Bucktooth.

"It feels interesting, and it looks funny."

"But who are these leading actors? I haven't heard of any of them."

When netizens watch movies, they are used to looking for information about the leading actors first. If the leading actors are those superstars, then the movie is a sure thing.

As a result, everyone searched and found that they had never heard of these people. After searching online for a long time, they found that these people had played supporting roles with only a few lines.

"I smell the smell of a bad movie."

"You dare to call it a big production when you don't even want to invite celebrities?"

"Nuoyan, movies are different from songs. Listening to a new song costs only two yuan at most, and you can listen to half of it. A movie ticket costs dozens of yuan. If you don't invite big names, it can't carry the box office at all."

Some people expressed doubts. Nowadays, no matter how poor the crew is, they have to invite two stars who can carry the box office.

Although having stars does not necessarily mean a good movie, at least they are sincere.

"Of course I will pay for Nuoyan's songs, but as for the movies, I'll wait and see."

"If Nuoyan and Lin Wanqing star in it, I'll have to contribute a box office."

Xu Nuo's fans are very rational. His fan group and Lin Wanqing's fan group overlap highly, and a large part of them are fans of CP.

This part is particularly enthusiastic when they are CP, but they are not very Buddhist at other times.

Variety show? Is there sugar?

I'll go and see it.

Party? Can I support it? If I can, I'll go and support it.

This part has a huge influence and has led many fans astray. They never consume crazily and focus on rational star chasing.

It's not impossible to ask his fans to pay for the movie, as long as they show something.

Xu Nuo had expected this. The Buddhist fan group is also a double-edged sword. The advantage is that these people don't like to stir up trouble or play the game of pulling down others, which makes him very popular among passers-by.

The disadvantage is that if you want them to pay, you have to show your real ability, unlike traffic stars, who can get a lot of fanatical fans to pay with just a wave of their arms.

"Brothers, I think Shura is good. You can tell from the special effects that they put a lot of effort into it."

"The special effects of Legend of Mythology are also amazing. From the trailer, I smelled the smell of money."

"Oh my god, Shura has so many big stars!"

The two big productions, plus Crazy Stone, and the promise of a Weibo made netizens start discussing these movies again.

Many people became curious about Crazy Stone and were also interested in other movies.

The marketing accounts listed the summer movies they had sorted out and made a comparison.

"A review of summer movies, which one is worth watching?"

In this article, the marketing account praised "Shura" and "Legend of Myth" wildly, saying that they are big productions, big investments, well-known directors, and big names. "The two most popular movies this year are expected to have a box office of 2 billion yuan or more."

"Crazy Stone is directed by Nuoyan. Although this composing genius once briefly showed his directorial talent, such as the stage design of "Red Ling" and the overall planning of "The Voice of China", he is a complete newcomer in the film industry."

"In addition, according to rumors, Fanxing Studio is extremely poor and it is impossible for it to have any big productions. According to reliable sources, part of the crew members are supported by the great director Yang Zheng, and the other part are students of Shanghai Media."

"I am cautious about the movie made by such a combination, and predict that the box office will be 50 million."

The marketing account is generally relatively objective. Although there are traces of recharge, it is still relatively objective.

The view of the article is also the view of most people.

"Nuoyan is just practicing. It's normal for the first movie to flop. After a long time, he will stop filming."

This wave of operations saved a lot of publicity costs for the other two movies.

Other movies also smelled the heat. Nuoyan has never lacked heat.

Whether he releases songs or promotes programs, he can do it by himself. A PR team.

Now he will be released on July 1st, so they can do it.

Who doesn't know how to take advantage of the heat!

So, some movies that were originally scheduled for July 1st began to promote crazily.

"The Curse is scheduled for July 1st, the summer season!"

"The movie The Great Wall, originally scheduled for June 15th, has been adjusted to July 1st."

More than a dozen movies were announced to be scheduled for July 1st.

Some were originally scheduled for July 1st, while others adjusted their schedules to join in the fun.

The summer season is originally one of the best schedules, with a large number of movies released. The audience will always be interested in movies. At that time, people will be attracted first, and then everyone will rely on their own abilities.

The Internet is very lively, setting off a wave of discussion about movies.

The directors were all laughing like crazy. A scarf could stir up such a lot of heat, which was more effective than buying hot searches.

"You have to take advantage of Nuoyan's popularity in the future. This guy is a natural topic!"