Chapter 935 Small Miracle
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The middle-aged conductor heard that two beautiful Asian girls asked for 8 "Black Man" movie tickets at a time. He was a little surprised, but he dutifully checked the ticketing system to report the number of shows, and there was one at 8:15, and again After confirmation, quickly collect the money and issue the ticket. "Happy viewing."
In the end, with a formal and polite sentence, the two girls were sent away, and the middle-aged conductor began to greet the later guests.
This is a young Caucasian guy who is dressed in a fashionable manner and obviously slightly groomed. With the eyes of a middle-aged conductor, he can tell at a glance that the other party should be on a date tonight, and his girlfriend is probably buying popcorn. Based on recent experience, He thinks the boy is likely to watch "Romeo and Juliet".
This time, he guessed wrong.
Probably, or guessed half right.
The young man really asked for two tickets, but it was still "Black Man".
The middle-aged conductor looked at the screening information on the computer screen, and found that "Black Man" at 8:15, a screening room with 120 people, sold 1, especially the conductor cut it out at the same time yesterday. Leslie Nielsen's "The Ultimate Detective", also at 8:15, in a medium-sized screening hall with 120 people, only sold 87 tickets during the prime time at 8 pm on Saturday night in the summer vacation.
Although he is just an ordinary conductor of the multiplex cinema under the amc cinema chain, which opened two years ago, the middle-aged person still knows some recent anecdotes in the circle.
The movie "Black Man", most theaters actually don't want it.
This is summer time.
If it’s January, February, or September or October, what’s the point of stuffing a Hong Kong Island movie that looks cheap in a popular schedule like summer?
What's more, it's not Jack Cheng.
Who is Jet Lee?
Another point is that there is not even a European and American face in this movie, which is bound to make the audience even more repulsive. As for kung fu, well, this is indeed a selling point, but there are not many kung fu elements in this film, but it is more inclined to a shootout film.
In short, if you want to appear in "Black Man", you might as well add a few more screens to "The Mummy".
However, despite thinking so, the major theaters finally opened a total of more than 1,000 screens for "Black Man", because the current Daenerys Entertainment is too strong, if you don't want "Black Man" , well, do you want "The Mummy", "Mission Impossible 2", or "007 Spectre"?
All right.
This is actually the package sale that was explicitly prohibited by the Paramount Act, but the studio has always had policies and countermeasures.
It is forbidden to package multiple films and sign a distribution agreement with a theater chain, only one by one, right?
Then talk one by one.
It's just, if you think "Black Man" is not good and don't want to give me a canvas, then I also think that you are not sincere enough not to give you a copy of "The Mummy".
Well, not giving is not appropriate.
Easy to get a lawsuit.
It's okay to give less.
You need 200 copies, I will only give you 100, and the remaining 100 screens will continue to play "Evaporation Secret". The average of other museums is 15,000, and the average of yours is 15.
Gee.
Speaking of which, the three films of "The Mummy", "Mission Impossible 2" and "007 Spectre Party" are not even issued by Daenerys Entertainment, but Daenerys Entertainment can use these three blockbusters as bargaining chips , With such power and strength, who would dare not obey?
Therefore, "Black Man" not only could not refuse, but also could not be secretly stuffed into the small hall, and the posters that should be given should not be less.
Now it seems that this movie is not as bad as imagined.
However, the middle-aged conductor of the amc theater who kept giving away movie tickets on busy weekend nights still felt inappropriate. However, this matter may not be solved for a long time in the future, but it is more likely to ask Daenerys Entertainment produced videos tend to have more resources.
On the other side of the theater, the eight girls who got the tickets found a theater on the third floor and entered the theater directly.
Different from the street outside, in the waiting period after entering the movie hall, people began to approach and chat up, the girls are almost a certain man, it is inevitable that they are not afraid. The good blocking effect, coupled with the fact that the clothes on a group of girls are found to be expensive, it is not too entangled with the accomplices, and they walk away after being rejected.
When the lights dimmed, first there were a few patch ads.
The girls who got together and sat in the front and rear rows were also very interested in this, although, basically, they couldn't understand it.
Soon, the "Black Man" feature film began.
After the title, the opening scene is a fierce action scene. Jet Li fought fiercely and broke through the siege, and the Chinese and English title of "Black Man" appeared on the screen.
Li Youhu, who was sitting between Chi Jianjia and a waitress named Katie Roderick, enjoyed watching it with relish. She belongs to the type in China who can afford both a movie home and a VCR. Not much, what's more, the effects of the screen sound and other effects of the amc cinema, which has only been open for two years, are far from comparable in China.
As for the movie itself.
For North American movie fans, Li Youhu doesn't think it's wrong to see the strong cheap B-level movie style at a glance.
However, the subsequent literary drama made Li Youhu quickly start to lose his mind.
Because I don't understand, I even want to lip-synch
You can't even guess it, because the accent prototype is Cantonese.
It can only be roughly understood that the black man played by Jet Li has become a librarian incognito, and has a good relationship with the same time, and a police friend.
So I couldn't help but look around.
Chi Jianjia looked very seriously.
All right.
Nasty scholar.
Li Youhu knows that Chi Jianjia's family background is also good. Before getting this job, he was a senior at the Shanghai Opera and Dance Academy. He is 21 years old this year.
In fact, none of the 100 girls selected from the hundreds of thousands of resumes were simple. In private, Li Youhu even faintly felt that she and Chen Xingwei were probably the bottom two, as if they got the job after going through the back door.
something wrong.
Of course Katie Roderick on the other side understood, but she was obviously not interested.
Seeing Li Youhu looking over, Katie also looked back and smiled at her.
Katie is Li Youhu's designated waitress.
Li Youhu also smiled, leaned over and asked, "Katie, what do you think?"
"It's okay, I don't like it very much, Ellie may be more interested."
The Ellie Katie mentioned was named Alisha Camuel, and she was Chen Xingwei's designated female bodyguard. Alisha is a standard Victorian female guard from the MCSS training base in Ohio. She is a very sturdy girl who is very interested in fighting and firearms.
This time, in addition to Katie, the other six girls are also female guards.
However, because she was repeatedly told to pay special attention to the safety of the girls, Katie, who had also received professional firearm training before, also brought a gun.
Li Youhu listened to Katie's succinct and clearly accented Chinese, and knew that it was impossible to have a deep conversation, so he had to turn to the big screen and quietly pay attention to the reactions of the audience around him.
After all, as a girl said before entering the arena, Jett Lee's film can be shown in the United States, and it can be regarded as a glory for the country. Li Youhu feels the same way. She doesn't understand the twists and turns of this movie's schedule. I don't quite understand what this cinema hall's over 80% occupancy means.
However, after noticing the voices in the movie hall with the progress of the plot or the discussion or exclamation, she was still able to be sure that these foreigners probably still liked the movie.
So it is inevitable to give birth to some small pride.
At the end of the movie, Li Youhu continued to take Chi Jianjia's arm and walked out of the theater, listening to the enthusiastic discussions of the people around him. Even though he didn't understand a few words in the 90 minutes just now, he still had a faint sense of satisfaction.
A few other white youths passed by the girls. They chatted up before the movie started, but after being rejected, they didn’t bother. At this time, they still looked at them without disguise, and deliberately raised their voices, obviously wanting to arouse the girls. Their attention, but unfortunately it didn't work until the two sides passed by.
Li Youhu was very disdainful of the show of these young people. Seeing the smile on Chi Jianjia's face, he realized something and asked, "What did they just say?"
"They said 'Black Man' was better than Schwarzenegger's 'The Evaporation Order'."
"Schwarzenegger, I know, I've seen both "Terminator", um, "Evaporation Order", new film?"
Chi Jianjia raised his finger and pointed to a poster on the inner wall of the theater: "Hey, the main thing is, they also said that the production cost of "Evaporation Order" is 100 million US dollars, and "Black Man" may not even be less than 10 million. "
Li Youhu glanced at the posters on the wall. It was obvious that Schwarzenegger's photos were not known in other English, but he was also proud: "10 million beats 100 million, that's really amazing. However, 100 million US dollars Movies, um, equivalent to 8"
Chi Jianjia smiled and said, "Actually, it's just that they feel that the box office of "Black Man" is definitely not as good as "Evaporation Order". However, if this film can be released in North America, it is already very powerful."
"Oh, anyway, I'm definitely on the side of "Black Man"."
Li Youhu and Chi Jianjia were chatting like this, unaware that the topic of the two just matched a tone that had been rising rapidly in recent days.
Internet forums are spreading rapidly.
The "Black Man" from the other side of the ocean is even more exciting than the $100 million "Evaporation Secret Order". A film critic on the "New York Times" said on his faceok page: The same popcorn commercial film, "Black Man" "It may be rough, but there's a lot to like about the gunfights and fight scenes. By comparison, "The Evaporation Order" is like a slow giant, clumsy and boring.
This argument has been recognized by many people for a while.
The public attention of "Black Man" increased again for a while.
It just so happens that the villains in the final battle of "Black Man" and "Evaporation Secret" both used pulse weapons. Due to the cost, the pulse weapons in "Black Man" look like toys, and the pulse weapons in "Evaporation Secret" are undoubtedly much more professional. However, comparing the two-phase plots, the pulse weapon combat in "Black Man" is both thrilling and exciting. In "The Evaporation Order", except for Schwarzenegger pulling a steel bar from his thigh with a big mouth, there is nothing else left for people to stay. Too many impressions.
This sudden discussion is of course the result of the behind-the-scenes operations of the "Black Man" publishing team.
Later, this is the standard rubbing heat.
It is officially announced that a small film costing only $7 million is pulling a big man of $100 million. How do you say that sentence, I am weaker than me
rational.
After all, it's only 7 million.
So all the bright spots of the weak can be magnified, and the strong just failed again, so all the body and the bottom became shortcomings.
All in all, starting on Friday and three days into the first weekend, this burgeoning discussion has unknowingly had the unintended effect of millions of dollars in publicity dollars.
The weekend has gone by in the blink of an eye.
Monday, May 27.
East Hampton.
After getting up in the morning and getting the box office report of the past weekend, even Simon himself was a little surprised.
Three days after the opening of the painting, "Black Man" achieved a box office of 6.56 million US dollars in the first weekend with a release scale of 1276 screens, and the three-day hall reached 5,141 US dollars. At first, Simon's expectation was that the film would have a full seven-day exhibition in the first week. All can reach the $5,000 level, even if it is a success.
Now, the three-day pavilion has exceeded $5,000, and the entire first week of the "Black Man" pavilion may reach $8,000.
This is already a hot selling level.
Although it is still a little short of the threshold of $10,000 per pavilion, with the size of "Black Man", the average pavilion has reached $8,000, which is already a small miracle.
It's not obvious on its own.
In contrast, the success of "Black Man" is more obvious.
Leslie Nielsen's new film "The Ultimate Laughing Detective," also released last Friday, grossed $10.45 million over the three-day opening weekend. It seems to be more than "Black Man", but the number of opening screens of this movie is 2286, which is close to twice that of "Black Man", so the three-day pavilion in the first weekend is only 4,570 US dollars, which is more than "Black Man". still low.
It's like comparing "Black Man" and "Evaporation Order" on the Internet.
Actually there is no comparison.
No matter how "Evaporation Secret Order" is, it's just that the box office in the first week will exceed the total North American box office of "Black Man", and the volume of "Ultimate Laughing Detective" is also much larger than that of "Black Man". The production cost of the film is only 18 million yuan. The US dollar is equivalent to two and a half "Black Man", and New World Pictures only used 2 million US dollars to obtain the distribution rights, and the investment in publicity is only so, in terms of return, it is only three days in the first weekend, "Black Man" Recovered a significant portion of the total $5 million cost, perhaps in the full first week and started turning a profit. On the contrary, whether it is "Evaporation Secret Order" or "Ultimate Laughing Detective", it is unlikely that it will be profitable at the theatrical release stage.
Moreover, the profit of "Black Man" is definitely not optional.
6.56 million in the first weekend and three days, which means that the domestic box office of the film is expected to exceed the 20 million mark, but the domestic box office, after deducting the total investment of 5 million US dollars in production and publicity, is expected to achieve a profit of more than 5 million US dollars.
New World Pictures still obtained the copyright in the European and American markets.
Such a small film, of course, will not be divided and distributed in Europe. It must be sold directly. With the popularity accumulated at the North American box office, the film is sold directly in Europe, and it is not a big problem to recover 5 million US dollars.
Then came the tapes and TV peripherals.
The "Black Man" videotape in memory is a big seller in North America, but the revenue in this area is more than 50 million US dollars. This time, even if it is the same as before, according to the calculation of 40% gross profit, it is another 20 million US dollars. The gross profit of the videotape is actually the net income of the project, which is mainly different from the after-tax profit calculation of the subsequent studio as a whole.
In fact, the box office and other aspects are the same.
Finally, the TV broadcast is added, which is another stroke.
Another $5 million.
Not to mention the long-tailed long-term operation, this is actually the expected earnings in the next two years or so.
In total, for a small film that New World Pictures spent $2 million to buy, the overall revenue is actually higher than that of many blockbusters.
Just like "Evaporation", with the current overseas box office trend that is comparable to that of North America, the global box office may only be 160 million, mainly because of the same overseas sniping of "The Mummy", this time Schwarzenegger obviously did not create it again. A box-office miracle that trumps homeland. .
"Evaporation Secret Order" 1 room is 160 million US dollars, it is expected to recover 70 million US dollars in share, and the theater distribution stage loses 60 million.
Word-of-mouth and box office failures will inevitably affect subsequent channels. In the next two years, video tapes and TV broadcasts may not be able to make up for the loss of 60 million US dollars, let alone generate profits.
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