Chapter 33 Paris Angel Trading Company

The pace of life in the 18th century was as slow as the clouds floating in the sky.

Although Joseph knew that the ladies of the Palace of Versailles were rushing to buy Angel Water, the news from the store was not brought back until the next night by the beautician's assistant.

"So, a total of 1,460 livres were sold?" Joseph looked at the young man in surprise, "40 bottles?"

"Yes, Your Highness. Those ladies and ladies are buying it at a higher price. It is impossible to buy it at the original price. I heard that in the store of "Source of Elegance", their entourage almost fought."

Joseph sighed, what a mistake, selling it too cheap!

It seems that

I am not black enough...

I don't know enough about the weight of the ladies' pockets...

I don't trust the queen's influence in the fashion industry...

After learning from the pain, if there is a mistake, it must be corrected. Joseph immediately decided to raise the price!

Of course, the original product cannot be directly marked with a high price, otherwise it will be too ugly.

Joseph realized that the previous business plan was too hasty and failed to develop the commercial value of Angel Water.

He immediately returned to his study, wrote quickly, wrote more than ten pages in a row, and revised it several times before he was satisfied and stopped.

In the "business plan" in front of him, the previous version of Angel Water was discontinued as a "tasting version", and the official version of Angel Water was divided into three grades: luxury version, hardcover version, and ordinary version.

Segment the market and harvest ladies with different spending power!

The ingredients and packaging of the ordinary version are the same as before, the capacity is reduced to 4 ounces, and the price is 14 livres.

On this basis, the hardcover version adds some olive oil, changes to a heart-shaped glass bottle, and uses a brass box as the outer packaging. The price of 4 ounces is 26 livres.

On the basis of the hardcover version, the luxury version adds a small amount of lanolin, adds lavender, jasmine, and immortelle, which is actually changing different types of essential oils, and the bottle uses the flower shape of the fragrance, and the outer packaging of the sterling silver box, 4 ounces The price is 50 livres.

In addition, a series of angel water products should be developed.

His first choice is facial masks.

He has seen facial masks of this era, most of which are applied directly to the face, and some are buckled on the face like masks. The disposable cloth masks that expose the eyes, nose and mouth in later generations have not yet appeared.

And this thing is very simple to make. Just customize some cloth pieces in the shape of human faces and soak them in angel water without thickeners.

Just look at the madness of the ladies in the Palace of Versailles for beauty products in the past two days, and you can foresee that the market for facial masks will definitely not be bad.

Joseph also divided facial masks into three grades.

The luxury version uses silk, the hardcover version uses wool, and the ordinary version uses cotton cloth. It is a disposable product that is thrown away after use. The prices are 5 livres, 3 livres and 2 livres per piece respectively.

In addition, the series product line also includes: hand cream, foot cream, toner...

In fact, it is based on angel water, adjusting the ratio of glycerin and salicin, or adding more wool oil. Changing the packaging and name is another product, which is the usual routine of cosmetics in later generations.

On the basis of enriching the product line, Joseph also re-planned the marketing plan.

It is definitely not possible to rely on consignment, and direct sales stores are professional enough.

The VIP membership system is implemented, which is divided into gold card members, silver card members, and ordinary card members. The membership cards of the first two are made of real gold and silver, with a full sense of ceremony, and the main focus is luxury.

Finally, until the franchise store model is licensed, it will spread throughout Europe!

Joseph looked at the pile of business plans and realized that this was no longer something he could do casually. There must be a company and a large number of employees to support such a large stall.

He immediately called all his followers and began to assign tasks to them.

The accountant took people to purchase raw materials such as glycerin, as well as customized bottles and outer packaging, and this time he had to sign a long-term contract with the supplier to ensure a stable supply of goods.

The beautician brought several maids to be responsible for the bottling of angel water. At present, 200 bottles are temporarily put on the market per day, and the quantity will be increased after the specialty store is ready.

The lawyer registered a company in the name of Joseph.

At this point, Joseph, who had difficulty naming, paused again. After thinking for a while, he felt that he still had to highlight the connection with Angel Water, so the company name was finally decided to be "Paris Angel Trading Company".

As for the company's venue, recruitment management, employees and other matters, he was not worried.

All the bottles and packaging used in cosmetics are customized by stores in Paris. Raw materials such as glycerin and essential oils can be easily purchased on the market. "France Angel" company is actually only responsible for the last step of filling, packaging, and sales.

These things do not require any skills to be competent, so workers can be easily recruited. As for management and sales, Paris, as one of the most developed commercial cities in Europe, has a lot of such talents.

Moreover, most of the exclusive attendants of the crown prince are idle, and they can be used temporarily if there is a shortage of people.

The only core technology of all products, salicin, is firmly in the hands of Joseph. Even Lamarck did not know that what he processed for the crown prince was actually cosmetic raw materials.

So even if all those recruited people rebelled, it would be impossible to replicate even a drop of Angel Water.

After arranging the work, Joseph was free again. Seeing that it was still early, he asked Emand to prepare a car to go to Paris, intending to personally select a location for the store.

The carriage bumped along for several hours and drove into the city of Paris just after noon.

Eman suddenly pointed out the window and said, "Your Highness, your perfume workshop, oh, it has now been converted into a pharmaceutical workshop, it's right there."

Joseph saw a large courtyard in the distance, close to a tributary of the Seine River, and a huge waterwheel was slowly turning on the east side of the courtyard.

He said to Eman, "Let's go and take a look."

"Yes, Your Highness."

The courtyard was very large, with more than a dozen houses of different sizes, and an empty area of ​​more than two basketball courts.

The gatekeeper saw the temperament and dress of Joseph and his party, and did not dare to stop them at all, but led them into the courtyard attentively.

Soon, Lamarck came out in an apron and saluted Joseph, saying, "Your Highness, why are you here?"

Joseph smiled and saluted, "I want to open a store in Paris, and I came to see you on the way."

"Thank you for your concern, Your Highness." Lamarck said, "In fact, I just happen to have something to discuss with you."

"Oh? What is it? Please tell me."

Lamarck raised his hand and gestured to the workshop, "There were more than 40 workers here before, but it takes more than so many people to purify salicin. Do you think we should fire them or let some of them continue to make perfume?"

More people is a good thing! Joseph immediately ordered, "Neither fire them nor make perfume. You go and purchase some equipment and continue to expand the production of salicin, and they will have something to do."

His goal is to build "Angels of Paris" into a luxury empire that is marketed throughout Europe and landed in America. The demand for core raw materials is definitely a huge number.

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