Chapter 751 Ashley Press Positioning Cultural Output

Chapter 751 Ashley press positioning - cultural output

Fang Minghua's days in San Francisco began.

He was not in a hurry to go to Los Angeles. Warner Bros. had already sent an email and decided to use the script he wrote, and paid a high price-1.1 million U.S. dollars. This is simply a huge amount in the Hollywood script market where the average price is only 100,000 U.S. dollars. Sky-high prices.

But Fang Minghua didn't think it was that high, but when he thought that Shengshi Film and Television was also involved in the filming of this movie, he reluctantly accepted it.

In the afternoon, Li Li drove to the university to attend classes. Fang Minghua didn't stay at home too much. He first took the subway and went to the San Francisco DMV (Department of Motor Vehicles) to apply for a driver's license translation. Then he went to a nearby Mercedes-Benz 4S store and took a fancy to two Mercedes-Benz models. The cars are a Mercedes-Benz W140 and a Mercedes-Benz ml320.

The former is for Li Li. The Ford she drives has been driving for seven or eight years and needs to be replaced with a better one. The latter is used by myself in San Francisco. It is an SUV with a lot of space and is suitable for family travel.

Both prices are not expensive, the former is 120,000 US dollars, and the latter is only 100,000 US dollars. It must be said that American cars are cheap.

Of course, he can't pick it up now and has to wait a week for the translation to be completed before he can drive away, but there's no rush.

When they got up the next morning, Fang Minghua got up with Li Li, mainly taking her car to go to the publishing house - Ashley Press, which is located on Font Blvd (Baptismal Boulevard) in the northwest corner of San Francisco State University.

Li Li drove him to the door of the publishing house and said, "Minghua, I will pick you up after class is over at noon."

"No, you are busy with your business, I won't be able to stay here for long."

"Okay, I'm leaving, bye."

Seeing the Ford car driven by Li Li leave, Fang Minghua put his hands in his windbreaker pockets and looked at the building.

There is not much change from the original, except that the Ashley press nameplate has been replaced with a new one, which has more metallic luster.

When we got to the second floor and entered the interior of the publishing house, the original old-fashioned decoration had long disappeared. The walls, ceilings, doors and windows had been completely renewed and full of modern flavor.

The number of people in the publishing house has increased significantly, and people in the corridor are busy and looking at this oriental man curiously.

Fang Minghua went straight to the president's office. After knocking on the door, he saw a white-collar beauty with flaxen hair sitting behind the large boss's desk.

It's Demi, the president of Ashley Press and Li Li's good friend.

"Hey, Demi."

"Mr. Minghua!" Demi stood up immediately with a smile on her face.

Fang Minghua was sitting on the sofa, and Demi asked diligently: "Mr. Minghua, do you drink coffee or tea? I heard Lili say that you like Chinese Longjing tea, but I'm sorry, I don't have it here."

"Then coffee, no sugar."

Soon, Demi made a cup of coffee and placed it on the coffee table in front of her.

"Thank you." Fang Minghua took a bite and it tasted pretty good.

"Mr. Minghua, I went to Lili's house some time ago and saw her little baby. It's so cute! Congratulations."

Fang Minghua also knew that Demi knew the relationship between him and Li Li, so he no longer concealed it and said "Thank you."

"Oh, I almost forgot one thing. You have just been named the best writer of 1996 by Publishers Weekly." Demi said, stood up, took out a magazine from the drawer of the boss's desk and handed it to Fang Minghua.

Sure enough, his name was clearly listed in the newly announced Writer of the Year column on the front page of the magazine, with a brief introduction of him below, focusing on his major works published in China and the United States over the years.

The introduction to the Harry Potter book is: ""In the novel, the author Mr. Minghua first created for us a magical world full of imagination and mystery, which allows people to face difficulties and challenges bravely and bravely Pursue your dreams”

As for the novel awards, he has won several now, and he doesn't have much trouble in his heart, but Demi is very excited.

"Mr. Minghua, this is also our focus in promoting the second Harry Potter film, Harry Potter and the Chamber of Secrets."

"You wrote to me and told me that it was released in the United States on January 1st. How is the sales?" Fang Minghua asked.

"It's very good. One month has passed since its release, and the sales have reached 150,000 copies, exceeding the sales of the first volume in the same period last year."

"According to the latest statistics, the first volume of Harry Potter sold 1.2 million copies in the United States last year, ranking first among bestsellers, and the second volume can definitely break this number."

"How are the sales on Amazon?" This is a question that Fang Minghua is concerned about.

"It has exceeded 20,000 books, surpassing the sales volume of the largest bookseller in the United States, Barnes & Noble, and has become our largest customer. Oh my god, Amazon is such a miracle, it is incredible." At the end of the sentence, Demi couldn't help but sigh.

Fang Minghua just smiled and said nothing.

"Mr. Minghua, in view of the rapid development of online book sales, Ashley Press plans to also establish an online bookstore, but unlike Amazon, it will mainly sell books published by Ashley Press." Demi put forward her own suggestion.

"Okay, you are the president, these are all within your authority."

"Thank you for trusting me." Demi said happily.

It is so comfortable to work in the hands of a boss like Fang Minghua. He almost always hands off the boss and lets him do whatever he wants.

"Mr. Minghua, I will give you a detailed report of my work this year." Demi was about to get the report materials from the table, but was stopped by Fang Minghua.

"No, you have already explained it clearly in the email. Just talk about your recent work, especially the difficulties and problems you encountered."

"OK, Mr. Minghua, you can give me the book "To Live" written by Yu Hua in your country. After it was translated into English by the translation team of the University of California, my colleagues in the editorial department and I have read it carefully."

Demi said.

"How is it?"

"From a literary perspective, this is a very valuable novel, but from a sales perspective, I still have to say a few words: after our evaluation, the sales will not be good - it may even lose money, because the stories told in the book are not interesting to ordinary Americans."

Fang Minghua didn't care.

"I expected this. Pure literature should be published."

Demi was not surprised by Fang Minghua's attitude.

She remembered what Li Li's cousin, the cold-looking woman, said when she was the president:

"Ms. Demi, do you know what "Ashley press positioning is?" "

"Try to become a large publishing house like Simon and Random House!" Demi replied.

"No, no." Song Tangtang shook her head.

"I don't know if Lili told you," Ashley Press is not a bestseller publishing version - excellent serious literature in China will account for a large part of future publications, and this part is often not selling well or even not profitable, and you are trying your best to make money from these books that seem impossible to make money! This is where you really test your ability!"

Cultural output!

Demi understood immediately.

Now the Chinese have also started to do this.

Now, this book "To Live" is one of them.

She looked at Fang Minghua who was drinking coffee leisurely, and suddenly asked, "Mr. Minghua, how is your relationship with the writer Yu Hua?"

"Very good, we are friends."

"OK! That's a highlight of our promotion of this book!" Demi immediately said excitedly: "Mr. Minghua, can you tell me about the interesting things that happened between you?"

Oh my God

"Demi, if this Yu Hua is a woman, then you are not going to hype up the scandal between us?" Fang Minghua joked.

"Of course, look at Emily, a famous female writer in our country. She had a very wonderful time with you in Iowa ten years ago. She often mentioned this experience in front of the media reporters. Although it is a memory of a friend, from another perspective, isn't it a kind of hype?!" Fang Minghua was speechless after hearing this.