Chapter 1136 Shaw's Blood Loss! Choice!
MGM Pictures held the world premiere. As the stronger Warner Bros. film company, it naturally does not want to be compared. It also held a very grand premiere. Yell right.
On the Hong Kong side, the Shaw Brothers Film Company also held a premiere ceremony, and then began to show the film in Shaw Brothers theaters at 0:00 on June 19.
Wu Siyuan disregards "Blade Runner" strategically, but that doesn't mean he ignores it.
Because he hopes too much that "Alien E·T" will set a box office record of 30 million Hong Kong dollars in Hong Kong, so any film that may pose a threat to "Alien E·T" must be seen before he can see it with his own eyes. Lo.
Therefore, in the early morning of June 19, he came to a Shaw Brothers cinema in a low-key manner wearing sunglasses and a hat.
When queuing up to buy tickets, there was a young couple in front of him.
It seems that the girl didn't want to watch "Blade Runner" before, and just listened to the young man pointing at the crowded people nearby, and said somewhat contentedly: "Azhen, it's absolutely right to watch "Blade Runner", just by the name, you know it is very good. Domineering, you must be right tonight, don't worry."
The girl was still a little reluctant, holding the young man's hand and whispering: "But I heard Caixia and they all said that "Alien E·T" is very warm, and it is most suitable for boys and girls to watch together, or as a family. kill..."
While talking, the girl observed her boyfriend's face. After finding that his face was not good-looking, she pursed her lips, but did not continue to speak.
"A ticket to Blade Runner, a back row seat will do."
After the young couple entered, Wu Siyuan took out the money and said to the conductor.
After taking the ticket, he went straight to the ticket checking area.
After two hours...
The first movie ended, and the audience left one after another.
When Wu Siyuan came out, he saw the staff of Shaw Cinemas asking about the audience's viewing experience from time to time. He deliberately slowed down to listen, and most of the audience was cursing, which made the staff of Shaw Cinemas very embarrassed.
And he also saw the couple in front of him when he bought the tickets. The girl kept complaining that it was not good-looking, but the boy didn't dare to talk back this time, just kept cursing the Shaw Brothers Film Company.
Some people were even upset, and when they came out, they kept complaining to the people who were queuing up to buy tickets, persuading them that there was no need to waste money.
Seeing so many people saying that some people really gave up watching on the spot, left the Shaw Brothers cinema directly, or went home or went to the Universal Cinema.
After walking out of the Shaw Brothers Cinema, Wu Siyuan turned his head to look at the light sign in the cinema, smiled lightly, and then strode towards the parking lot.
"Blade Runner" is definitely not the opponent of "Alien E · T", and you can't stop "Alien E · T" from reaching the top!
After all, although "Blade Runner" is a science fiction film, science fiction is a broad concept, and the science fiction of "Blade Runner" is only expressed in the world view setting of the movie, but the core of its story is completely different.
What is the core of the "Blade Runner" movie plot?
Sci-fi in spirit - explores the challenges to human cognition in the development of another stage of science.
This extremely in-depth plot is not suitable for the general public to watch at all, especially in a place like Hong Kong where the level of education is generally low, it is strange that the vast majority of the audience can understand it!
It is even more suitable for release in the 21st century!
...
Early the next morning, Shao Weiming was struck by lightning after learning about the audience's feedback from watching the movie, and then urgently called his subordinates to analyze the reason. The result was very simple - the audience could not understand the plot.
There is no solution to this problem!
The situation in Europe and North America is better than that of Hong Kong. After all, the level of education in Europe and the United States is higher than that of Hong Kong in this era, and the sci-fi film market is also larger.
But at the end of the day, the box office wasn't great either.
"Blade Runner" exceeded 20% in North America on its first day, but its box office share was only 12.6%.
The first-day box office was only $3.87 million.
On the other hand, the film "Alien E·T", the North American box office that day was higher than last Saturday, breaking the line of 7 million US dollars, reaching 7.26 million US dollars!
Judgment!
In the Hong Kong market, the box office of "Blade Runner" was only 980,000 Hong Kong dollars on the first day.
If this result is compared to the usual general Hong Kong films, it is considered excellent, and it is not impossible to win the box office of more than 10 million Hong Kong dollars by the end of the screening without the word of mouth collapsed.
But as the saying goes, there is no harm without contrast.
Comparing the box office of "Alien E·T" with HK$2.26 million in the whole day, Shao Weiming and Shao Yifu only felt that the world was gloomy.
After the bad word of mouth fermented on the first day, the box office of the movie "Blade Runner" fell off a cliff on the second day.
When many media seize the opportunity, it is a rhythmic meal, regardless of the life and death of "Blade Runner". The newspapers under the Jiuding Newspaper Company use the film critics' film reviews and the audience's survey feedback data as weapons to step on the "Silver Wing Runner" vigorously. Wing Runner" to support "Alien E·T".
The box office in North America on the day was 1.97 million US dollars, less than one-third of "Alien E·T", and it only ranked fourth in the box office of the day.
And Xiangjiang's box office is only, "Blade Runner" does not even have 500,000 Hong Kong dollars, only 440,000 Hong Kong dollars.
The global box office of "Blade Runner" on the second day was only 3.31 million US dollars, which was nearly half of the global box office of 6.59 million US dollars on the first day. The theater attendance rate was generally low. The theater directly and ruthlessly chose to change the film, and it was the movie "Alien E.T".
The simultaneous global release of "Blade Runner" in order to fight against "Alien E·T" has become a laughing stock.
...
Heung Kong TVB Headquarters Building, Chairman's Office.
The atmosphere in the entire office is very dull, and it has been quiet for ten minutes.
Shao Yifu didn't want to speak, Shao Weiming was ashamed to speak, and Fang Yihua didn't dare to speak.
All that was in the office was the sound of heavy breathing.
a long time.
With bloodshot eyes, Shao Weiming said with remorse: "Say, it's all my fault, I'm eager to make a career, if I didn't strongly recommend you to invest in "Blade Runner", there would be no such situation. "
"I'm sorry, I'm not a filmmaker..."
At this time, Shao Weiming was under great pressure. In order to invest in "Blade Runner", his father invested 150 million Hong Kong dollars in the company's difficult operation, plus the cost of nearly 10 million Hong Kong dollars announced later. A total of 160 million Hong Kong dollars was invested!
You must know that in the past year, under the competition between Galaxy Films and Golden Harvest Films, Shaw Brothers Films struggled to operate, with an annual net profit of less than 40 million Hong Kong dollars, not to mention Shaw Brothers Cinemas. When the quality of the source is generally poor, it can only barely maintain the capital.
Judging from the current situation of "Blade Runner", it is certain that it will hit the street. It is difficult to say whether the global box office can break through 30 million US dollars.
If the global box office is just 30 million US dollars, after deducting the share of theaters and value-added tax, the share belonging to the producer will be about 30%, and Warner Bros. Pictures and Shaw Brothers Films will still have their own distribution. channel, so it can be converted into a part of the share, so even if it is 33%, it can only be divided into 10 million US dollars.
With the reputation of "Blade Runner", even if the copyright of the videotape is sold, it will not be sold for a high price. It is not bad to sell it for two million US dollars. Then the total revenue of this "Blade Runner" can be estimated at 1,200. Ten thousand U.S. dollars.
According to the income sharing ratio agreed in the agreement, the Shaw Brothers can share about US$6 million, which is less than HK$28 million in Hong Kong dollars.
A total of 160 million Hong Kong dollars was spent, but only 28 million Hong Kong dollars was recovered, as well as the manpower and energy invested by the company.
Blood loss!
He lost the profits of the Shaw Brothers Film Company in the next four to five years at one time, which can be said to have greatly damaged the company's vitality.
Now the company has suffered heavy losses and with limited financial resources, it is even more difficult to cope with the competition between Galaxy Films and Jiahe Films.
Seeing his son's self-blame and guilt from the bottom of his heart, and even falling into a state of self-denial, Shao Yifu sighed and said in a hoarse voice: "Okay, Amin, it's not your fault, it's me who made the decision. Investors, if I don’t agree, it’s useless for you to say that it’s crazy.”
Shao Weiming's heart was touched, his eyes gradually became wet, his nasal cavity was a little sour, and he choked: "Dad, I'm sorry..."
Shao Yifu was embarrassed to cry. He didn't look at his son. He raised his head and blinked his eyes. He waved his hand and raised his voice and said, "Okay, don't blame yourself. Victory and defeat are common things in the military. How can there be no risk in doing business? of businessmen, keep calm when they succeed and keep their minds when they fail.”
"We have enjoyed Shaw Brothers films for decades, and it's time to make way for later generations."
"You should calm down during this period of time, and think about your future path, whether to continue operating the film company or come to TVB to pick up my class."
"Fortunately, TVB is now on the star. Although it can't compete with Universal Satellite TV at present, but the market has expanded, it can still make relatively stable profits. It is enough to use it as a family heirloom."
Shao Yifu planned to gradually withdraw from the film market two years ago, but it was difficult for TVB to be suppressed by the rise of Universal Satellite TV, which made him hesitate again, that is, after the TV station followed suit, it opened up a way to survive.
Now this failure has once again confirmed his idea of quitting the film market and focusing on the TV field.
But whether to quit depends on how his son Shao Weiming chooses.
He is old, and the future belongs to the next generation.
If the son can still muster the fighting spirit and fight in the movie market, even if the risks are huge, he will still give strong support as a father.
Under Shao Yifu's gaze, Shao Weiming packed up his emotions and nodded his head: "Dad, I will think about it clearly."
"Um!"
...
PS: It’s not good to see the prestige of the protagonist’s company. The movie also makes money. If I directly write the total box office, the time will jump too fast. “Alien E·T” has been released for nearly a year. The weekend box office in June of the second year still has more than one million dollars. I can't just skip a year, right?
But writing this, I don't want to see the details in the next chapter.
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