Chapter 726 Sixty Million for the First Time

Chapter 726 The first sixty million...

After reading the entire plan, Chen Xi sighed: "I admit that this plan is very promising, but... the cost is too high... It will be difficult to just invite so many stars to join..."

"I did some calculations and found that the approximate cost of one season is around 50 million!"

"50 million...that much?"

Shen Xudong was curious: "How did you calculate it?"

"I think 30 million won't be much more. The main guest's remuneration is limited to less than 1 million..."

"Are you crazy? After three months of recording, you give someone 1 million? If they accept a TV series or movie, at least 2 million will be paid. In addition, appearing in a variety show will also be a drain on their image, and it will cost 5 million at least. ah!"

"5000000?"

Chen Xi was surprised: "You are paid 5 million for a variety show? Are you crazy?"

Shen Xudong shook his head: "I'm not crazy, this is the market price..."

"No TV station is willing to spend 50 million to buy a variety show that can only play one season!"

"You go and talk to them, but if it doesn't work out, just sign and bet!"

"On gambling?"

"Well... bet on the ratings!"

Shen Xudong wants to learn from Canxing...

At that time, Canxing bet with Zhejiang Satellite TV on "The Voice of China": If the program's ratings were lower than 2%, the huge early production costs would be borne by Canxing Production. If the ratings were higher than 2%, Canxing would be responsible for the 7:3 ratio. The proportion is divided into advertising with Zhejiang Satellite TV, and there is no cap.

Then, "The Voice of China" became a phenomenon-level variety show, and Canxing made a lot of money...

Of course, the successful operation of "The Voice of China" does not mean that the agreed share model produced by Zhejiang Satellite TV and Canxing can become mainstream.

At present and in the future, the broadcasters in China's television industry are TV stations, which are institutions within the system. Their thinking habits and possible risks make most broadcasters less able to make such market-oriented agreements with investors, and are relatively conservative. .

Shen Xudong continued: "We bear the cost of betting on ratings, but if the rating exceeds 1, we will need 50% of the advertising revenue, if the rating exceeds 2, we will need 60% of the advertising revenue, if the rating exceeds 3, we will need 70% of the revenue, and the highest can be 90% of the revenue... The focus is Dragon TV!”

"Why Dragon TV?"

"Because they are miserable..."

Many reality shows, including Oriental TV's "Come on, Good Man" and "Dancing Festival", have been suppressed by Hunan Satellite TV. There were rumors that Mango Channel internally ridiculed the producers as "Idiots who don't know what they are doing. Oriental TV Reality TV is dead."

Any man with blood cannot help but ridicule like this. Later, this group of producers left the system, founded Canxing Entertainment, created "The Voice of China", and finally pressed Mango Channel to the ground and rubbed it, even though Mango Channel later produced "China "The Strongest Voice" is useless!

"Okay, help me find a suitable director team..."

"Um…"

…

"Running Man" is just a conceptual framework. Shen Xudong does not have the time or energy to operate this thing for the time being. He will soon shoot "33 Days of Love" - ​​the filming will start in September and the shooting period will be one month...

Moreover, for the variety show "Running Man", it takes time to find a suitable director team, and... Da Tiantian has not graduated yet, and she will have to wait until at least her junior year before she has time to record the variety show.

After the conversation, Shen Xudong went to record "China Film Report" - necessary publicity work still needs to be done!

Although the public's attention is focused on the Olympic Games, the Olympics will end in three days, and "Hot Detective" is still highly discussed online.

Jackie Chan was busy performing at the closing ceremony of the Olympic Games and did not participate in publicity at all. Although Chen Xiao is quite popular, he is still a newcomer in the film industry. Shen Xudong, as a screenwriter and producer, is also a hot figure, so he naturally has to come forward to promote it.

"To be honest, 'Hot Detective' is a complete imitation of 'Police Story', with a simple and somewhat individualistic male protagonist who must be at a low level as a police detective.

At work, he has outstanding abilities and charges into battle; but in terms of personality, he is bold and arbitrary.

There is a boss who loves him but makes him dizzy;

There are teammates who accompany him crazy, but need him to be the backbone at critical moments;

There is a villain with super power and perverted personality who is his opponent...

There is a villainous boss who is corrupt and perverts the law, and suppresses him but is ultimately left helpless by him...

Look, does it look like Chen Jiaju? "

"Actually, movies have been developed for more than a hundred years, and there are no completely new stories at all. Therefore, our focus is on sincerity and the interest of the story... Sincerity lies in the fact that the story is very strong. The audience wants to know, in the face of many difficulties, "How the male protagonist can save danger and at the same time uphold justice. The editing of the scenes is clean and neat, and the fights are fierce and comedic. The actors' performances are full of personality, and they all perform their duties, and no one is holding back."

"You are not afraid of old age, the best thing is to be sensible and reasonable!"

""Hot Detective" was born out of old Hong Kong movies, but it is full of clever connections. The main plot and branches miraculously merged into an interlocking case in the end... In addition, there is also a satire on reality. I think "Hot Detective" It’s definitely a great Jackie Chan-style movie.”

Speaking of this, Shen Xudong added: "Last year, I saw a sentence on the Tianya Forum: Domestic films are not good because they are restricted, but they always want to be opportunistic and pursue quick money. This is why they do not pay attention to the story and only pay attention to propaganda. The vicious cycle of creating hype... I think it makes sense, so when producing "Hot Detective", we focused more on storytelling..."

…

After recording "Chinese Film Report", I went to "Ke Fan Listen", Mango Channel's "Zero Points of the Clouds"...

In short, I appeared on all the appropriate programs and received more than a dozen interviews.

Oh, and it was all done in five days!

Propaganda, that's what it is...

By the way, Shen Xudong specially brought Yao Xingtong with him - she is the heroine of "Hot Detective".

Even Gao Yanan, who has great leg skills, doesn't have much of a role.

Logically speaking, she is not qualified to participate in publicity...

But they brought their own financial backers - this girl brought her own 25 million to star in "Hot Detective", and the only requirement was to walk on the red carpet...

The appearance of "Hot Detective" in Cannes has fulfilled Yao Xingtong's desire to walk on the red carpet. Now taking her to promote the movie is a kind of gift!

The donor is rich.

In the entertainment industry, unless you are within the system, you will inevitably have to come into contact with the rich. If the rich throw money at you, what can you do...

Although the attitude is not friendly, the gesture of throwing money is really cool!

August 20th is a Wednesday. As of August 24th, "Hot Detective" has been in theaters for five days. At the end of the first week, the cumulative box office is 60.28 million - of which only 5 million was reported on August 24th...

It's not because of word-of-mouth, nor is it because the movie is not good-looking - the market is less than 9 million. The main reason is that August 24 is the closing ceremony of the Olympic Games. I am busy watching TV at home, so how can I have time to go to the movies?

Jackie Chan finally has time to promote the movie…

Shen Xudong... can finally return to the capital temporarily - the preparations for "33 Days of Love" are going very smoothly, but there is no suitable actor to play the second female lead Li Ke.