Chapter 330 Learning (13)

Feng Xiaogang and Zhang Guoli took great care of Shen Xudong...

Maybe it's because he can bring benefits to the two of them, or maybe it's a support.

But no matter what, Shen Xudong did learn a lot from the crew of "A World Without Thieves".

At the same time, I also felt that the director was really tired.

From lighting, photography to props, he takes care of everything!

By the way, there are also ad placements.

"A World Without Thieves" has embedded advertisements for 12 brands. These alone are worth 48 million, plus 24 million for pre-roll ads...

It's like the movie hasn't even been filmed yet, so it's basically a draw.

The filming cost of "A World Without Thieves" was 46 million. Adding in the publicity of about 20 million, it was close to 70 million!

If there is no cost recovery for embedded advertising and pre-roll advertising, it is indeed difficult to recover the cost based on box office alone.

This is one of the reasons why investors gave up on Liang Jiahui and chose Andy Lau - the latter is indeed easier to attract investment and easier to find implant brands willing to take money.

Also, Uncle Ge also put forward a lot of opinions during the filming.

He is not a pure actor!

For example, there is a scene in the script where Xiaoye and Uncle Li fight, but Uncle Ge feels it is inappropriate:

"I think we must first clarify the type of our movie. If it is a family movie, it is best not to have scenes that are too extreme..."

"'A World Without Thieves' is different from 'Cell Phone'. It will not be easy for us to pass the review. Just shoot some suggestive scenes. Don't be too explicit!"

When Feng Xiaogang heard this, he nodded, and then went to Shen Xudong to discuss how to make this fight more interesting but not over the line.

"How about this," Shen Xudong thought for a while and suggested: "Let Xiaoye wear boots and do stretching exercises on the bed..."

"Not barefoot?"

Shen Xudong thought about it: "If you go barefoot, the smell is indeed a bit strong! How about we call Chen Hao over and ask her what she thinks?"

Feng Xiaogang nodded: "Well, she should have experience!"

"she…"

Shen Xudong subconsciously wanted to answer the conversation, but forced himself to shut up...

…

Last night, Chen Hao, whom Shen Xudong went to take care of...

Just taking care of her. After all, she still has some altitude sickness and is not suitable for artistic exchanges.

Shen Xudong called her and asked her to come over to discuss plot modifications.

She thought for a while and then suggested: "I think you can drink a glass of milk after stretching...and put it on your mouth intentionally..."

Before Feng Xiaogang spoke, Shen Xudong couldn't bear it anymore and shook his head: "...It's too bad, no way!"

"...Then how do you do it?"

When Feng Xiaogang heard about drinking milk, he had an idea: "You try it, it's best to act innocent and cute..."

After thinking about it, Shen Xudong probably understood what was going on: "...Director, you don't know how to..."

Feng Xiaogang directly admitted: "Ahem, there is a milk implant. I haven't figured out how to film it..."

“…”

Shen Xudong was a little speechless...

"What? Do you think there are too many product placements?"

"That's not true... The essence of commercial movies is business, and they should make money. If the brands have money, they will put out the product placement ads and talk about the effect, quality, and even the integrity of the film and television works and the brand... I don't think it is, because the implants are Advertising has been around since the birth of movies."

"real?"

"The Lumière brothers made a film, and a Swiss businessman promised to help them promote and distribute the film. In return, Lumiere needed to place an advertisement from the businessman in the film, which was an advertisement for Sunshine Soap... And if you cooperate with many customers who have resources, they will provide some exchange resources!"

"real?"

Shen Xudong gave an example: "Of course, there was no television before. The only way to advertise was through newspapers and movies. Using movies is definitely the smartest choice to use a small amount to make a big impact."

"Then I can use this to refute the media in the future! Where did you see these things?"

“…the library of China National Theater…”

"So reading more is still useful!"

…

Filmmaking is really a process of compromise!

Especially commercial movies.

Market, funds, technology, time, boss, big names, and of course review...

Who can do whatever he wants?

At least, Director Feng still has an audience in his heart - making a movie is a process of satisfying others, sometimes it is the needs of the audience, sometimes it is the requirements of the superiors, and in addition, there is also a little selfishness of his own, so if the situation does not allow it, You don’t have to be satisfied with your little selfishness...

From this perspective, he is just a layman.

In fact, from a historical materialist perspective, the world needs and is indispensable for lay people.

A gentleman is harmonious but different. If you are a gentleman, you should understand the rationality of its existence.

In fact, ordinary people are not hateful, they are even warm and lovely.

But vulgarity is not vulgarity because there is evil.

Feng Xiaogang is not vulgar yet because he has not yet become bloated...

His thoughts should still be pure now...

He became famous through movies and became famous.

The premise is to rely on movies.

Also, in today's film industry, in terms of art, there are people like A Mou and Poetry Master, and in terms of box office, there are directors from Hong Kong. He feels that he is at most among them.

Later, when I gained both fame and fortune, and became the only one, my mentality naturally changed!

Plus being in Vanity Fair…

What is Vanity Fair?

The exchange of interests in this circle is on the table!

Hidden rules are nothing!

Think about it for yourself, few TV dramas about oirans actually capture the pain, blood and tears of the profession.

Either they will publicize their peerless appearance, wear brocade clothes, enjoy luxury and wealth, and be friends with powerful men.

Is it just like the current trolls’ tout and beauty marketing?

Later, capital and finance were also involved, and the flavor changed...

Anyway, Shen Xudong was on the set of "A World Without Thieves" mainly to study.

It's real learning.

There is no time to study art!

Once Gong Li enters the filming stage, he puts all his body and mind into the character, and Chen Hao is similar.

Chen Hao was more attentive - every actor in the crew had a higher status than her, and had better acting skills than her, which put a lot of pressure on her.

Shen Xudong stayed in Gannan for ten days. During the day he watched the director filming, and at night he went back to the hotel to write...

Looking at the filming, Director Feng tried a new thing in "A World Without Thieves" - aerial photography.

The crew specially rented a glider from the GS Provincial Aviation Sports School to shoot the vast panoramic view of the Sanke grassland, as well as the panoramic view of the Labrang Temple...

Of course, these scenes may only appear in the movie for a few minutes.

But the price of an hour's flight is very expensive, costing 13,000 yuan...

Calculating an account, one hour of flying in the sky costs 13,000 yuan. Even if the filming only lasts for ten days and only takes two hours a day, a panoramic shot of Sanke grassland will cost as much as 260,000 yuan!

However, the crew of "A World Without Thieves" are rich and don't care about this!

In addition to studying, Shen Xudong also chats with people, mainly with Andy Lau and Chen Guofu...