Chapter 490 The First Acquaintance Between Wang Manni and Zhong Xiaoqin
In fact, for luxury goods, it is very unwise to rush into second- and third-tier cities. After all, luxury goods are all about style. Once the stores are depleted and forced to close, it will be a huge blow to the brand's influence.
However, the positioning of "Mainasi" is different from traditional luxury goods. The price of "Mainasi" products is much lower than that of big-name luxury goods such as LV. Unlike those pants and tops that easily cost tens of thousands per pair and cost tens of thousands. If you buy one bag from LV at the same price, you can buy a set from "Mainasi". It is completely affordable with the consumption power of second- and third-tier cities.
Of course, the brand influence of "Mainasi" is definitely not comparable to that of big-name luxury goods such as LV. In this regard, more efforts need to be spent on marketing and publicity.
After the meeting, Qin Hao left several managers from the marketing department to have a small meeting alone.
"You have all seen the first two extreme marketing data. Although the influence of Weibo and official accounts are still online, the customer traffic brought by live broadcasts and short videos is no longer inferior to these two platforms. We need Increase investment in this area.”
2016 was the year when the live broadcast war started. Douyu, Zhanqi, Fire Cat, Huya, Dragon Ball, and Panda all joined in this capital chaos one after another. Qin Hao did not join in the fun because he knew very well that in the end, this There is no winner in this live broadcast battle.
Even Douyu and Huya, who were the last to stand, eventually lost hope of unifying the world due to the antitrust investigation by their superior authorities. They had no choice but to fight hard, and their stock prices fell unbearably.
However, this live broadcast war has brought huge traffic to the live broadcast industry, making an industry that was originally a niche industry suddenly become a popular trend, and cultivated many users' habits of watching live broadcasts.
Qin Hao naturally wanted to make good use of such a large amount of traffic.
The director of the marketing department looked embarrassed and said: "But, Mr. Qin, our marketing expenses for the next quarter have already been spent."
Qin Hao raised his hand to interrupt: "The budget can be increased. You have completed the plan and I will approve it."
Hearing what Qin Hao said, several senior executives in the marketing department were relieved. What their subordinates fear most is the kind of boss who is stingy and eager for success. He has no idea how much money he has spent. When I am forced to count, I always think about breaking the penny in half and spending it. Which piece of money is still two fifty cents if I break it in half?
It’s time to save money, it’s time to spend money. Qin Hao doesn’t believe in spending a small amount of money to achieve big things. If the people under his command were so powerful, they would have already started their own business, and they are still doing it with you?
The final result is bound to be that the people below are fooled in all kinds of ways, as long as the boss doesn't notice it anyway.
"In addition, there are short videos. I plan to separate the entire short video team and re-establish a company. If any of you are interested in serving as the general manager of this company, you can talk to me in private."
After the meeting, not long after Qin Hao returned to the office, there was a knock on the door. Both managers from the marketing department wanted to compete for the position of general manager of the new company.
"Let's do this. After you go back, sort out your ideas for the development of the new company and write a report and send it to me."
The two looked at each other and couldn't wait to walk out of Qin Hao's office.
On the other side, "Mainasi" Kerry Center store.
At the end of the night, the store manager called all employees together for a meeting.
"Let me tell you some good news. Due to everyone's excellent performance this year, Mr. Qin has decided to increase this year's year-end bonus from 5% of the original profit to 6%. You new employees can ask about the year-end bonuses of the old employees last year. How much was given?"
As soon as these words came out, there was a sudden murmur among the people. The new employees were busy asking about the year-end bonuses from the old employees, while the old employees' eyes lit up, as if they saw money flying in front of their eyes.
"Sister Manni, I remember you were the annual sales champion last year, right? How many year-end bonuses did you receive? Tell us." A new employee asked flatteringly.
The corners of Wang Manni's mouth raised slightly, with a hint of pride in her tone: "It's not bad. It will be released in a few months. Just worry about increasing the sales. The company will not treat us badly."
The new employee was a little disappointed, but heard a cold snort from behind Wang Manni.
"Humph, you're just pretending, are you afraid that others will be jealous of you? It's just a year's salary, what's there to be proud of?"
This sentence immediately attracted the attention of all the clerks, and Wang Manni turned around and looked over.
"Linda, I know you are not convinced that you won the best-selling title last year. The company has always relied on performance. There are less than four months left. If you also want to take the best-selling title, even if you surpass me in performance, there is no need to do this. Weird." Wang Manni responded directly.
Linda sneered: "Okay, let's see who laughs last."
The store manager had a headache. Wang Manni was the top seller, and Linda's sales performance was close behind. There was not a big gap. She was in a dilemma. She couldn't decide who to help, but she also had to protect the store manager's reputation. Majesty, he could only scold.
"Okay, what's the fuss about? You two are so powerful. You two have to clean up the public area before getting off work!"
Linda glared at Wang Manni fiercely, and Wang Manni also showed no weakness and glared at her.
It wasn't until 10:30 in the evening that Wang Manni dragged her tired body back to the rental house. She had moved out of the dormitory since the second half of last year. Although the dormitory environment was good, there was no private space. The roommate often brings her boyfriend to her room. At night, the sound is like a demonic sound filling her ears, making Wang Manni unable to sleep at all.
In addition, since the second half of last year, Wang Manni's performance has been getting better and better, becoming the store's stable sales leader, so she gritted her teeth and rented this room that costs 7,000 yuan a month. Not only is it close to work, but it also has A small balcony. When taking a break, Wang Manni likes to sit on the balcony, holding a book and looking at the bustling crowd under the balcony.
Wang Manni especially likes this feeling, as if she didn't rent this house but bought it, and she is already a resident of Shanghai.
Of course, the monthly rent of 7,000 yuan accounted for half of her salary. Coupled with various miscellaneous expenses, Wang Manni didn't really save much money. Fortunately, last year's generous year-end bonus allowed Wang Manni to return. A big mouthful of blood.
However, Wang Manni did not save the money. Instead, she bought some luxury goods that she had been reluctant to buy before. Although they were all discounted goods, they fulfilled her dream of luxury goods. Wang Manni felt that it was still worth it.
Opening the wardrobe, Wang Manni looked at the luxury goods lying quietly inside, and she felt a sense of satisfaction. She would not wear these luxury goods when she usually went to work. After all, "Mainasi" and these big brands There is an invisible competitive relationship between luxury goods. Although there are no explicit regulations in stores that do not allow clerks to wear products of these luxury brands, it is somewhat taboo, especially in stores like the Kerry Center store, which are under the nose of the boss.
If the boss sees it, the future will be bleak.
"Oh, I have three days to go on my day off. Which clothes should I wear and what kind of bag should I carry then?"
While Wang Manni was thinking about her wonderful holiday life, her cell phone rang.
"Hey, Mom"
On the other end of the phone, Mrs. Wang exchanged greetings with her daughter and complained: "Nini, what's going on between you and Jiang Chen? When did you break up? Why didn't you tell us? His parents were embarrassed when they met Jiang Chen today."
After a year, Wang Manni didn't react when she heard the name Jiang Chen again.
"Oh, what's there to say? Breaking up is just breaking up. Jiang Chen's parents didn't say anything bad about me, right? Don't believe him."
Mother Wang interrupted: "What are you talking about, kid? I haven't said anything bad about you. I just think that you have been together for a while and the conditions are suitable in all aspects. It's a pity to separate."
Wang Manni said impatiently: "How are Jiang Chen and I suitable for each other? At that time, I was just young and ignorant and was deceived by him."
Mother Wang still wanted to persuade, but Wang Manni quickly changed the subject: "By the way, Mom, did you receive the money I transferred to you? You guys should stop saving so much. It's time to spend. Now I can make money to honor you."
"I got it, I got it, Nini. Actually, you don't have to send money back. Your dad and I can't spend much money at home, but you spend a lot of money in the magic city and there are many places to spend money." Mother Wang said with concern. .
Wang Manni said proudly: "I still have money. The treatment in my company is very good. Not only is the salary high, but the year-end bonus is also high. Last year, my year-end bonus was more than my annual salary."
"Well, our Nini is excellent."
After chatting for a while, Wang Manni hung up the phone and stood on the balcony, overlooking the night view of the Magic City. Wang Manni opened her hands, as if she wanted to embrace all this beauty in her arms.
In the next few months, various stores of "Mainasi" began to enter the sprint stage. In conjunction with the marketing and drainage of various platforms, there were obviously more customers visiting the stores than before, which brought Wang Manni sales results. At the same time, it also brings reception pressure.
When there are more people, all kinds of strange people come. They can’t afford to buy and just go shopping and end up saying that the product is not good. There are also some little girls who come into the store specifically to take pictures and try on clothes one after another. , picked up the mobile phone to cover his face, took a picture in the mirror and there was nothing more to say.
This is good. When you encounter unreasonable customers, you have to apologize with a smile. It is common for some new clerks to be scolded and cry. Even old clerks like Wang Manni have been scolded.
"Hey, Sister Manni, did you come here like this in the first place?" A new employee cried in the tea room, wiping tears.
Wang Manni sighed and comforted: "Look, I'm getting scolded a lot now. Some customers are just like this, they like to belittle others to get pleasure. If you meet such people in the future, just put yourself in the dust." Here, set her up, recommend that limited edition to her, and kill them so hard that they bleed."
When the new employee heard this, he immediately broke down in tears and smiled: "Yes, let's bleed them hard."
"Thank you, Sister Manni."
"You're welcome. Just touch up your makeup and go back to your seat. There are a lot of customers recently. If the store manager sees it soon, he will punish you."
"Um."
As soon as Wang Manni returned to her job, she saw Qin Hao walking into the store with a woman. Wang Manni was stunned. Although she was far away, she was convinced that this woman was not the "proprietress".
The Kerry Center store is in the same shopping mall as "Jingyuxuan", and the store manager there is also from "Mainasi". Women can't escape gossip, so a lot of news naturally spreads. Since Zhao Jingyu became pregnant, her identity as the boss's wife was basically certain in the eyes of these shop assistants.
However, at this moment, Qin Hao came to the store in an intimate manner with another woman. Not only Wang Manni, but also many store employees were dumbfounded.
Not only the clerk, but also the store manager was dumbfounded. He thought to himself, why didn't this thief go far away? Is he so unscrupulous?
"Mr. Qin."
"Good afternoon, Mr. Qin."
Qin Hao nodded to the store manager, and then said to her: "Help her choose some clothes."
The store manager quickly said to Zhong Xiaoqin with a smile: "Miss, please come with me."
Zhong Xiaoqin held Qin Hao's arm and whispered: "Why do I feel that the way they look at me is not right?"
Qin Hao was happy, but he did not explain the real reason to Zhong Xiaoqin. Instead, he smiled and said, "Maybe they are jealous that you have such a handsome boyfriend."
"Wang Po sells melons." Zhong Xiaoqin spat.
The store manager scanned around and waved to Wang Manni: "Manni, please help this young lady choose some clothes."
Qin Hao saw Wang Manni frown, but did not stop him. Instead, he said to Zhong Xiaoqin: "You pick first, I will go up and do something."
"Oh." Zhong Xiaoqin reluctantly watched Qin Hao and the store manager go to the second floor.
"Miss, please come this way." Wang Manni brought Zhong Xiaoqin to the women's clothing area.
Compared with LV's big-name luxury goods, the product design of "Mainasi" is younger in style and very suitable for Zhong Xiaoqin's age group.
Zhong Xiaoqin was dazzled by the dazzling clothes and had difficulty choosing.
Wang Manni saw that Zhong Xiaoqin had not moved for a long time, and she probably guessed the reason, so she suggested.
"What do you call me, miss?"
"Zhong Xiaoqin, just call me Xiaoqin."
"Ms. Zhong, I think that blue and white dress and that off-white knitted skirt are very suitable for you. How about I help you get them to try?" Wang Manni suggested.
Zhong Xiaoqin nodded doubtfully until she came to the full-length mirror after changing.
"This dress by Zhong Xiaoqin is very suitable for your cute and petite temperament. It would be even more perfect if you pair it with such a small satchel."
Linda watched Wang Manni busy and sneered: "Humph, being so diligent is of no use. Do you still expect the boss to pay for your performance?"
Most of Zhong Xiaoqin's previous clothes were bought by Zhong's mother. Her taste in clothing is far inferior to Wang Manni's. With Wang Manni's matching, Zhong Xiaoqin has a completely new look, and she also has a little respect for this young lady who serves her attentively. Good impression.
"Well, this suit is also very beautiful. By the way, I don't know your name yet."
"My name is Wang Manni."
"Wang Manni? It's a nice name."