Chapter 452 You Guys Are Trying to Make the Boss Stand Up
Chapter 452 You guys are going to stand up the boss
"All People Super God" is developed by Lightspeed Studio, a subsidiary of Penguin Games. The game focuses on 5V5 PVP competitive gameplay, and is known as "the world's first mobile game that supports multiplayer online competition".
This is also the key project of Penguin in 2015.
They invited a group of big players in e-sports to play the promotional slogan of "the mobile phone is black, you can call at any time, and you are a player at this time", released the "Million Micro E-sports Project" for game promotion, and invited The popular Asian pop group BIGBANG is the endorsement for the game.
Kleist's Miaoya live broadcast was also smashed for 40 million, and dozens of e-sports anchors were organized to live broadcast this mobile game.
E-sports players and live broadcasts allowed this game to quickly spread to the market.
BIGBANG should be regarded as the hottest Asian boy group.
Penguin's money was not in vain, and millions of female fans of BIGBANG flocked to it.
Once you have a girl, you don't have to worry about not having an otaku.
The game just exploded.
According to the statistics of Apple Store, its iOS version became popular immediately after its launch, and it topped the list of App Store in just a few hours.
Become the well-deserved number one in the mobile game MOBA category.
It has more than 25 million registered users on the iOS+Android dual platform.
Its number of registered users and activity have subverted the industry's perception of MOBA products and users.
The data performance even surpassed the casual and card mobile game products released by Penguin before.
In its press release to major media, Penguin once hailed "All People Super God" as "the hope and sustenance of trying to save heavy games in the industry in 2015".
Then let's look back at the twin "Heroes of War" of "National Super God".
This is probably what Penguin has always done—always pitting similar products from the same company against each other.
On August 18, 2015, the day when the test of "National Super God" started, Penguin's similar mobile game "Heroes of War" also started the test without deleting files.
Penguin Games does not favor one over another, and "Heroes of War" has also been vigorously promoted. Anyway, Goose Factory has plenty of money.
However, the hero's battle is still the whole people's super god.
The kind of full blown.
Whether it is user feedback or key game data, such as retention, it is far behind compared to "All People Super God".
Both Shengyu and He Shengliang, if there is no "All People Super God", "Heroes of War" can at least be regarded as a qualified game.
"We can buy "Heroes" to do it. The quality of this game is not bad, but many places don't think much about user experience. They don't know what we players want to play." Yang Baofu tried hard to convince the real decision-maker Li Changwei and Pei Qianlong.
"It's a bit absurd. Only penguins buy things from other people. Have you ever heard of anyone who can buy anything from penguins?" Li Changwei couldn't believe his own imagination.
Are you playing games to show off your brain?
How dare you think about it!
"It's not impossible," Pei Qianlong said slowly blowing the floating leaves in the teacup, "E-commerce, in March last year, Penguin became the largest shareholder of a certain owner, and a certain owner acquired Penguin's e-commerce business."
"Then so-and-so is also surnamed Ma?" Yang Baofu, a rookie in the workplace, was dumbfounded.
"No, a model adopted by a certain owner is called 'AB shares'. The general idea is that the number of shares depends on whether it is A or B. The technical term is called 'same share with different rights'. One B share is worth 20 shares, and B shares are equal to 20 shares. It's all in the hands of Liu, no matter how many shares Penguin gets, he is the younger brother." Pei Qianlong gave him a popular science.
In fact, Pei Qianlong's popular science is not enough.
Not only the e-commerce business was sold by Penguin.
Penguin also sold its search business.
First, it cooperated with Google, and then established its own search engine. Many executives and technical talents were dug from Google, and the investment in research and development was as high as three billion.
However, in 2013, Penguin finally gave up the search business and sold it to Sogou.
Even the video business, there is news that it may be sold, because it has been four consecutive years since 2011, and the annual loss is about 3 billion.
The same loss is about 3 billion, and the market share of kiwifruit and oil barrels is much larger than that of penguins.
Therefore, starting from June in the middle of the year, there has been news that Penguin may sell its video business in a package.
It may not be without reason, at least it shows that there is indeed a voice within Penguin to give up the video business.
"That is to say, we have a chance to acquire this game, right?" Yang Baofu felt like a cat was scratching in his heart. "Heroes of War" was like a blank sheet of paper to him, and he could play on this blank sheet of paper. Draw a picture of what the game looks like in your mind.
"The chance is not great, but you can try." Pei Qianlong also felt a headache.
First of all, even if Penguin sells, it will only sell business that is really not good, and it will be useless to spend more money on it.
And the game is the core business that Penguin is best at.
Secondly, "Heroes of War" and "National Super God" are the same type of game, which directly constitutes a competitive relationship. Even if Penguin holds "Heroes of War" in his hands and lets it die, there is no need to sell it to others for himself. Add a competitor.
In the end, the two games belong to two studios.
For the sake of internal harmony, it is also unlikely to sell one of them.
After explaining these points to the two people, Li Changwei and Yang Baofu also fell into confusion, and the two brothers realized that they actually wanted to grab food from Lan Bowan in the game world.
Even if what you grab is a defective product that has been proven unqualified by the market.
"Okay, leave this matter to Mr. Shi to worry about. She has a very good relationship with Penguin. If she can't talk about it, then let's find other targets." Pei Qianlong quickly put this matter aside. back.
When Lin Dong was filming "New Shu Mountain", he received a call from Shi Shanshan.
"What's up?"
"Boss Lin, it's like this, aren't we playing a meow game..."
"Why, don't you have enough money?"
Lin Dong began to feel happy in his heart, so he would have a reason to sell the live broadcast of Miaoya.
"It's not about the money, it's because Penguin has agreed to sell "Heroes of War". In addition to the price of 300 million, they also want to occupy 45% of our Miaomiao game. In return for the cooperation, they can let the developed Wolong Studio gave us this game."
Under Shi Shanshan's dealings, Penguin finally let go.
After all, "National Super God" is too popular, and the game's positioning is heavy krypton gold, which is obviously more promising than its deformed brother "Heroes of War".
Moreover, Penguin Games' next stage goal is "Sword of Heaven", which is planned to be launched in the middle of next year. The time is short and the task is heavy. Abandoning "Heroes of War" will help gather superior resources for centralized development.
As for the distribution of Wolong Studio to Kleist, occupying 45% of the share of Miaomiao Games, there is a high-level intention.
Penguin executives actually want Miaoya Live Broadcasting the most, which is currently the blue wave bay in the live broadcasting industry, but they know that it is impossible for Kleist to sell the most profitable business unit to them without asking.
Not even a shareholding is possible.
I heard that Prince Yida was rejected.
Therefore, several high-level executives hope to infiltrate through the game. As long as they make a hole, they can cooperate more if they talk about it later.
This is equivalent to saying that you can only sleep under the quilt and do nothing.
As for the Wolong studio that was sent over, it was originally the bottom of the penguin game, so there was nothing wrong with it.
Before being merged into Tianmei, Wolong Studio was jokingly called "Soy Sauce Studio".
"Three years of project establishment, three years of internal testing, and another three years of revision and modification" is a true portrayal of their game development process. Until January 2014, the MOBA client game "Three Kingdoms", which has been developed for nearly two years, is still in development. Innovation beta.
The higher-ups finally couldn't stand it anymore, let them put down "Three Kingdoms" and simply develop the internal competitor "Heroes of War" of the key project "All People Super God".
It can be understood as a sharpening stone on the growth path of the protagonist of a martial arts novel.
Sure enough, it was just a record, not a miracle.
At the same time, as a result of the public beta, "Heroes of War" failed miserably.
Even so, before Penguin Games is sent to Wolong Studio, all the technical backbone will be transferred away and stuffed into other studios.
They have twenty studios, and they don't feel bad about sending out one.
"I'm a little busy right now. You can send me the information of this game to have a look first. Also, if you ask them to open it separately, the share is absolutely not acceptable. Don't even think about it." Lin Dong planned to study this game first. games.
Why are these guys moving so fast.
Before the filming of their own movie was finished, they actually started buying games.
And it's still a game of buying the Penguin family.
The guts are really fat.
Boss Lin has to study this game. If there is no future and you just buy it back to practice your hands, then it's okay, even a few hundred million is a loss.
But if it's a promising game, they have to be stopped.
But having said that, if the future is really bleak, they will definitely not be able to sell it given the penguin's urine.
There is also the matter of shareholding, Lin Dong will not agree, he will not disclose his company's financial details to anyone, and the system will not allow others to participate in the shareholding.
The financial situation known within the company is all reasonable and legal data packaged by the system.
But it's different when other people join in.
Of course, Lin Dong agreed in principle to sell some "inferior" assets, such as the live broadcast of Miaoya. As long as the other party does not pay too high a price, he will be happy to sell this confidant.
It was only then that Shi Shanshan knew that Miaomiao Games had attacked "Heroes of War" without discussing with Mr. Lin.
It's not easy for her to question Pei Qianlong's unrestrained work style, just as Pei Qianlong never accused her, the CEO, of being too cautious.
Still, she felt the games department was overdone.
Are you trying to beat the boss' rhythm, or are you planning to surprise the boss after the deal is concluded.