466 [Boss, Let's Install Broadband]

Coincidentally, at the same time that Jinshan "War of Gods and Demons" was launched, "King of Kings" was also introduced to the mainland from Wanwan.

Many young friends may have never heard of "The King of Kings". The novel "Mercenary World", which was not considered a master back then, was written using the world view of this game. Of course, "Mercenary World" is too old, it was an online novel more than ten years ago.

These two games are advertised in various forums and chat rooms at the same time, and there is almost no offline promotion, and there is no cooperation with Internet cafes to sell point cards. Anyway, the operation team is relatively rough, and there is a taste of pecking at each other. It is estimated that when the game charges, many players don't know how to recharge the point card, and even if they know, they will find it troublesome and quit.

Xishanju Game Studio.

Zou Tao browsed several forums in a row, read all the relevant game posts, and his expression became very bad. Because players' evaluation of "King of Kings" is much higher than Jinshan's "War of Gods and Demons", this is a big blow to game developers.

"Boss, don't think too much, "King of Kings" just has an emotional advantage." A team member comforted.

Zou Tao sighed and said: "Our game content is indeed not as rich as "King of Kings"."

In fact, both of them didn't tell the truth. The reason why "War of Gods and Demons" was not rated highly was because Song Weiyang demanded "simple and rude".

The purpose of being simple and rude is to attract Xiaobai, and those who post game posts on the Internet are undoubtedly Laobai. Most of these veterans are old players of "Xia Ke Xing", and "King of Kings" and "Xia Ke Xing" are derived from the same mud, so they are naturally friendly. The first choice is of course to play "King of Kings".

One month after Jinshan's "War of Gods and Demons" went live, there were only a pitiful 800 registered players, while "King of Kings" had almost 3,000 concurrent players.

With this amount of players, not to mention recovering R&D costs, the money from selling point cards is not enough to support the server.

what to do?

"Mr. Lei, I didn't do a good enough job. I made the online game project rotten." Zou Tao went directly to Lei Jun to admit his mistake.

Lei Jun cried and laughed: "I don't blame you. I have learned about the game. You have done a good job, but players are more familiar with "King of Kings."

Throughout the 1990s, Chinese players were exposed to mud in online games.

As early as 1995, Wanwan launched the first mud "Oriental Story 2". At that time, Fang Zhouzi was studying abroad and fell in love with this kind of game, but felt uncomfortable, so he decided to make a pure martial arts online game.

So Fang Zhouzi launched a call on the Internet, and everyone worked together to make "Xia Ke Xing", which quickly became popular among Chinese communities all over the world. Up to now, "Xia Ke Xing" has more than ten mirror servers in the mainland, and there are also servers in North America, Europe, and Southeast Asia. There are also countless private server versions. The global registered users have already broken the 1 million mark.

To be honest, Fang Zhouzi, the counterfeiter fighter, can be regarded as the originator of Chinese online games.

However, "Xia Ke Xing" involves Jin Yong's copyright, and there are many internal conflicts. Fang Zhouzi has long announced that it will not be commercialized. Both "King of Kings" and "Xia Ke Xing" originated from "Oriental Stories 2". The content and gameplay are very similar, except that they have changed from pure text to graphics. "Old player.

It is not a fault of the war, Jinshan's "War of Gods and Demons" is inherently deficient.

Zou Tao said: "Why don't we withdraw the online game project before charging fees. Although the number of our registered players is increasing, the number of concurrent online players is decreasing. The main reason is that there are too few people, and there are still many players on weekends and evenings. It’s easy to say, you don’t even see a few ghosts during the day.”

"Withdraw..." Lei Jun suddenly changed his words, "I'll ask Boss Song first, this is a project he forced to start."

Lei Jun immediately called Song Weiyang, explained the situation, and asked for opinions: "Boss, the online game project is not working, why not withdraw it first. Or temporarily shut down the server and revise it, and improve it according to the content of "King of Kings". The current game is not very playable."

"I still think the content of the game is too complicated," Song Weiyang said with a smile, "There is a problem with your marketing positioning. It's okay if you don't have "King of Kings". The target group is those who have never played mud before, or even those who have not been exposed to online games, you have to find a way from the promotion of the game.”

Lei Jun said: "Then we have to go offline, and the cost of promotion is too high."

Song Weiyang said: "Set up a special promotion group, first go to big cities such as Beijing, Tianjin, Shanghai, Shenzhen, etc. Run from Internet cafe to Internet cafe, let the computers in the Internet cafes install our games, otherwise the download speed of Internet cafes will be too slow. And , to cooperate with those Internet cafes, and for every point card sold, the Internet cafe will be given a 10% commission, and the network administrator will be given a 5% commission. Do you understand what I mean?"

Lei Jun immediately understood, flattered him and said, "This idea is instant. As long as we give them a commission, Internet cafes and network administrators will become our salesmen, and they will try their best to actively promote the game!"

...

July, summer vacation.

Fei Xiaodong, who had just finished his senior high school entrance examination, was dragged to an Internet cafe early in the morning by his cousin.

This year's Internet cafe charges have been reduced again. From Monday to Friday morning, it only costs 4 yuan per hour; if you play for more than two hours, you only need 3 yuan per hour; Afternoons, evenings and weekends, the charges are much more expensive, at least 5 yuan per hour.

Fei Xiaodong had been to the Internet cafe a few times before, and the ones brought by his cousin were all single-player games such as "Sword". Some time ago, after graduating from junior high school, the class leader took out a commemorative booklet for everyone to leave a message, and also asked to leave a QQ number in it. Fei Xiaodong didn't know what QQ was at all.

"Network management, two machines, one morning!" said my cousin, who offered 20 yuan.

The network administrator said with a smile: "There is not enough money."

"The price has increased?" My cousin was a little unhappy.

"It's normal for the price to increase during the summer vacation, and the charge is the same as that on weekends." The network administrator explained.

The cousin can only make up a few dollars for the price difference, and he does not lack those few dollars for his own small business.

Fei Xiaodong turned on the phone happily. Anyway, it was his cousin's treat, so he could relax and play. First of all, you have to register a qq account. Many students in the class used to have qq, and he seemed too outdated without qq.

The network administrator introduced with great enthusiasm: "There is a new game called "War of Gods and Demons", a masterpiece of Kingsoft, you can play it when you have time."

"Is "Red Alert" fun?" My cousin asked.

The network administrator exaggeratedly said: "What is "Red Alert"? "War of Gods and Demons" is an online game! Do you know what an online game is? You can play games with hundreds of thousands of players across the country, and you can also chat in the game. , Form a team to do missions and equip together!"

My cousin was very surprised: "There is such a game?"

The network administrator immediately taught the cousin to register an account, and then took out a game guide booklet, teaching the cousin how to take the task and learn skills.

Fei Xiaodong also created an account, and he seemed to have opened the door to a new world, slashing monsters, slashing monsters, and then slashing monsters, having a great time.

"Damn it, I exploded a wrought iron sword, this is a level 10 weapon!" my cousin shouted excitedly.

Well, Song Weiyang ordered Xishanju to increase the equipment drop rate, and also asked them to produce some small super products, that is, the ones with one or two more attributes than normal products.

In the blink of an eye, it was 1:00 p.m., and it was time for Fei Xiaodong and his cousin to go online.

The network administrator came over to remind me, and my cousin directly took out a hundred-yuan bill: "Renewal fee... No, get me an Internet card (membership card), and buy me some bread and mineral water!"

Fei Xiaodong suddenly shouted: "Cousin, someone is robbing us!"

"Kill him!" Cousin rushed up with the big sword in hand, slashed a few times and said depressedly, "Why doesn't he lose blood?"

The network manager said happily: "You didn't switch the attack mode, but it doesn't matter, the other party didn't switch either."

The two players in peaceful mode fought each other for a long time, and the network administrator finally switched the cousin's mode to pk.

Soon, the opposing player was lying on the ground, typing and cursing: "cnm, you cheated, why didn't I lose blood when I cut you?"

An indescribable sense of superiority rose in the cousin's heart: "You idiot, do you know what the pk mode is? You can't even fight and play games."

More and more people went online in the afternoon, and more than half of them were fooled by the network administrator to play "War of Gods and Demons". The entire Internet cafe was full of fighting sounds one after another. Others were attracted by this kind of battle, and they didn't need the network administrator to do promotion. They spontaneously started asking what game it was and how to play it.

Then it exploded...

"Damn it, the network administrator is here, why are you breaking the speed of the Internet!"

"It's stuck, it's stuck, I can't even run."

"Ouch, I was beaten to death by the wolf king, and I was so paralyzed that I couldn't release my skills!"

"Stop playing, this broken game is a good card!"

"..."

I really don't care about Jinshan's Xiaobawang server, but the Internet speed in the Internet cafe is too slow.

The 128k network dedicated line is standard, and there are even many Internet cafes that use 64k, so it’s hell to play if it doesn’t freeze.

Many players were stuck and gave up the game automatically, but there were still many who persisted, and they never got tired of cutting down the card several times. There are a lot of people in the afternoon and evening, and most of them are spectators. One person is playing computer, and there are at least five or six people watching behind him.

"Wow, this game is awesome!"

"Are real people fighting in the game?"

"Brother, does this game require money?"

"..."

Now the game has extended the free time again, and it will not start to collect money until August. Every time a point card is sold, the network administrator can get a 5% commission, and the Internet cafe can also get a 10% commission.

Seeing that more than half of the players were stuck and shut down the game, the network administrator immediately felt that he had lost hundreds of millions. He quickly called: "Boss, didn't someone come to promote broadband a while ago? I think we can install broadband. Really, The speed of the broadband network is faster, and sooner or later you have to upgrade, why not upgrade as soon as there is a discount!"

After all, Jinshan has limited manpower, and each person promotes two Internet cafes per day, and it takes half a month in the big cities of Beijing, Shanghai, Guangzhou and Shenzhen.

However, the number of simultaneous online users of "Warrior of Gods and Demons" has been rising steadily. At the peak, it has exceeded 10,000, but it has lost a large number of users due to the slow network.

Again, in 2000, China's Internet speed was not enough.

Fortunately, more and more Internet cafes have begun to install broadband, and "War of Gods and Demons" has also made a contribution to the popularization of broadband in China.

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