Text Chapter 1269: International Version Where Are We Going, Dad?

The production conference was held in South Korea, and Jessie Zhou's variety show producers and teams all over China, South Korea and the United States came to South Korea. In addition, there are producers of children's programs, all of which are prepared for where is Dad going.

"This is a program model that we have made according to your idea, boss!" The early production team gave the copywriting to Zhou Jiexi.

There were black, white, and yellow people in the conference room. Zhou Jiexi nodded and took the copy and read it. All the requests he put forward are taken care of here, and now there are Korean and Chinese versions.

But this is not the most important thing, Zhou Jiexi frowned, and looked at his American production team: "Where is the international version I want? Where is your copywriting?"

Among the several members of the American production team, everyone looked at each other twice, and finally the producer of the children's program said: "Boss, this program may be very attractive in Eastern countries such as China and South Korea, but In the US region, I don't think there are enough bright spots."

"We have done several copywriting, but we can't agree on the selling points of the program. According to your creativity, we have found out the selling points of the program. In the East, fathers spend less time with their children, and fathers are the source of life for the family. , working outside."

"As a female mother, she takes care of her children at home. Under the oriental male chauvinism, men will rarely participate in the daily details of taking care of their children. This caused our clumsy fathers to create Lots of laughs."

"However, this does not work in the United States. In most middle-class families in the United States, even a woman who is a mother does not go out to work, but she is definitely not just a person who takes care of the children. Fathers also need to take on more tasks of communicating with their children. "

"Furthermore, parent-child activities are often organized in American schools. There are also such activities in society and communities. In addition, there are various festivals, which allow most middle-class men to have enough time to take care of their children. Our country The first audience group of the program is the middle class audience..."

Zhou Jiexi felt a little interesting after being told by her. He nodded and said, "You are right, but this is not the main thing. My TV station, my company, everything is mine. So I just want to tell you, maybe you are right, but I have Enough dollars, let me try."

While talking, Zhou Jiexi kept looking at them. "What do you think?"

The American production team immediately swallowed their saliva, and then took out their copywriting with great eyes: "Boss, we discussed these few copies, you can take a look."

"Yeah!" Zhou Jiexi took it, looked at it and said: "Whether there is a market is not up to you, maybe I am wrong, but it is also possible that you are wrong. Before there is no result, these guesses It doesn't matter. You just need to know that I have enough money to play once."

These words are domineering.

Everyone can't help complaining or envious, this boss is really domineering, he doesn't care about the market, he doesn't care about the US dollar, based on the international version of invited guests, the production cost may be 50 million US dollars, such a large sum of money, can you Losing less is what they need to consider.

Invite guests according to the requirements of the boss. The athlete needs one. The internationally renowned athlete is popular in the United States and Europe. It seems to be Beckham. There is also a need for a singer, but for a singer, the choice is much more.

Then there are movie stars, there are many movie stars in Hollywood who have children, and there are also TV stars. You have to choose something that has a topic and a market, and there are also some.

However, some children are too young, while others are too big, or I don’t like to increase so much exposure and hope to keep the children’s privacy.

A group of five to six guest teams is basically enough. In addition, the production team also took a look at their own boss, and it seems that he can also play the role.

I heard from some people that he had this intention, so he considered making an international version.

My own boss is very topical, and can be used as a young father, or a representative of young people who are unmarried and pregnant. It can also be used as a representative of the rich.

The United States does not have so many taboos on this matter like the Eastern countries. This is a real thing. If it is more serious, you can also consider finding a gay family to come in, so that there will be many viewing points.

A young and naive father gets along with an unexpected child. A gay father gets along with his children, a stable and good man but a busy father gets along with his children. A controversial father gets along with his kids, plus a stylish dad gets along with his kids.

The conflicts caused by the fathers of these families being with their children, and their different ideas of taking care of and educating their children, coupled with their celebrity identities, seem to be not without selling points.

Excluding some of the selling points of the Eastern version, the Western version is also very selling point, the model of educating children in white families, and the model of educating children in black families. How do marginalized families guide their children to grow up healthily.

Wealthy Asian families, young fathers, these can all be used as selling points! Those who like to watch celebrity gossip, and the middle class will definitely find something and enjoy it.

As a cable television network in the United States, the viewing class actually tends to be more middle-class, and it can also sell European broadcasting rights. There are British, black, and Chinese, all of which can resonate.

Jay Chou's arrogance that he doesn't care about money, the American production team opened up their minds, and suddenly seemed to think of many profit points and selling points that they hadn't thought of before.

TV stations can achieve healthy expansion and gain more users. Even if the TV station does not sell advertisements, it can still sell naming rights and various sponsorships!

For the various endorsements on the stars, you can also find their companies and ask for a sponsorship fee. Then travel vehicles, car companies, backpacks and airlines.

Baby products are also a good sponsor.

Especially the airlines, United Airlines, and the United Arab Emirates are so rich, and the production cost is enough, it is completely possible to take the children to travel and shoot around the world.

A sponsorship sells for millions of dollars, and the naming rights are several million dollars. If nothing else, the show has its own boss, Jesse Zhou, so the basic price has to be so much.

And it's definitely impossible to just do that, for example, if you appear on a TV show as your own boss, the money will definitely not be so much, maybe tens of millions of title sponsorship fees are all possible.

The audience group is targeted at the middle class, automobile manufacturers, yacht manufacturers, etc., all of whom can get consumption.

The producer thought of a lot, a completely different positioning mode from the Eastern version. The Oriental version is mainly aimed at all viewing classes. And the western version is the cable network, which is definitely aimed at the middle class who can afford a subscription.