Chapter 973: Kowtow Show

There were thousands of media reporters, manufacturers and business representatives invited to attend, and the hall was packed full - Samsung really put in a lot of effort for this new product launch. /

Zhang Ke didn't want to attract extra attention, so he mixed in among the participants and found a seat to sit down. The only staff from the Beijing branch who signed in on behalf of Kumho was Li Xinyu. Only Li Xinyu glanced back at the entrance of the venue intentionally or unintentionally and noticed Zhang Ke's arrival. She smiled and her eyes conveyed a greeting.

Li Zai was sitting in the front row, communicating with the senior management of Samsung's Korean headquarters. He didn't realize that Zhang Si came to the venue in person. He also asked the staff to pay attention to the representatives of several competitors. The novel chapters are updated the fastest

Park Jung-ah sat next to Li Xinyu. Seeing a faint smile on Li Xinyu's face, she asked, "What are you looking at?" She also turned her head curiously. At this time, the projector in the venue was turned on, and the theme picture of this new product launch was displayed on the huge screen in front of the venue. Only a small spotlight was on in the venue, and the light was dim. Park Jung-ah and Li Xinyu were sitting in the front row, and the faces of the people in the middle could not be seen clearly at this time.

Zhang Ke sat down and watched Lee Jae-in, who was dressed in a suit and tie - Lee Jae-in was now officially the chairman of Samsung China Headquarters - walk to the host platform on the left side of the booth to give a speech. In normal times, he would not feel that Lee Jae-in's Mandarin was not very standard, but this time, sitting in the audience and listening to his speech, he still felt that his accent was a bit weird. "Novel" Novel chapters are updated the fastest

"Thank you all for taking the time to attend Samsung Electronics' new product launch. Thank you all! First of all, on behalf of Samsung Electronics, I would like to extend a warm welcome to all the guests. At the same time, I would like to take this opportunity to express my sincere gratitude to all the partners who have witnessed the Samsung Electronics exhibition and Samsung Electronics along the way.

Everyone has come from afar to gather in Beijing to discuss the development and prospects of the display electronics and mobile communication electronics industries, and exchange ideas on technical issues of common concern. Samsung Electronics will launch three new models of displays in June..." Li Zai introduced Samsung Electronics' new products and Samsung Electronics' recent achievements in technology research and development, as well as Samsung Electronics' adjustments in future industrial strategies in a chic manner on the stage. He was not embarrassed by his Mandarin with a strange accent. "...After the new product display, the managers who arrived today will greet Chinese consumers on behalf of Samsung Electronics."

Although Li Zai emphasized the tone when he said the last sentence, Zhang Ke's mind was still on his previous introduction to Samsung Electronics' industrial strategy adjustments. Although Samsung Electronics still has a big gap compared with Japanese electronics giants, Samsung has adjusted the correct industrial strategic direction and paid extra attention to the research of process design and commercial technology. In the future, the direct competitive threat to Kumho will actually be stronger than that of Japanese manufacturers. The industrial strategies of Kumho and Samsung are similar to a certain extent. The competition without differences will be particularly cruel.

Happy New Year? Tomorrow is New Year's Day. It is normal to say happy New Year at the new product launch conference. Not only Li Zai, but every guest who will speak on the stage will emphasize the topic of happy New Year.

Next is Samsung's new product display.

Beautiful female models wearing gorgeous clothes are holding Samsung's new products and swaying their bodies on the booth. They are sexy with their navels and bare thighs. The big screen shows the pictures introducing the features of the new products. Zhang Ke watched with interest. The flash lights in the venue were flashing constantly, much more intensively than before. I think the reporters in the venue were also interested in the beautiful, sexy, and revealing female models. Zhang Ke was wondering if Li Xinyu and Park Jung-ah would make a guest appearance at the booth. At this time, Li Zai walked up to the booth again and inadvertently cast his eyes over here.

"Oh. I found out..." Zhang Ke saw that Li Zai's eyes seemed to be staring at this side for two or three seconds before he looked elsewhere. He spread his hands helplessly. He didn't want to let Li Zai and other Samsung executives know that he had contacted Li Xinyu privately in Beijing. He planned to leave early.

"The 1999 new product launch has a very different meaning for both Samsung Electronics and me personally. We will enter a new era. I sincerely thank everyone for witnessing Samsung's exhibition with me." Li Zai took his attention away from Zhang Ke on the stage. Anyway, it was not particularly unbelievable that Zhang Ke happened to come to Beijing to attend Samsung Electronics' new product launch. "Next. I and the Samsung executives present at the venue will represent Samsung Electronics and Samsung Group to wish Chinese consumers a happy new year..."

Zhang Ke stood up and prepared to leave. He thought it would not be too late to accept Lee Jae-hee's bow before leaving. Most of the participants thought so. But Lee Jae-hee called out people's names in Korean on the stage. Seven or eight Samsung executives came to the booth one after another. Lee Jae-hee talked to them in Korean on the stage. Most of the participants could not understand Korean. They did not know what they were communicating on the stage. Just when they were expecting them to bow, Lee Jae-hee and other Samsung executives present at the venue lined up and knelt on the booth and kowtowed.

The ignorant participants were frightened by the situation in front of them

The flash still flashed in time. Samsung executives kowtowed four or five times to end the "New Year's greetings".

"What are they doing?" Yao Jian, who was standing next to Zhang Ke, also looked at the booth in surprise.

"Just a show!" Zhang Ke pouted and smiled, but his expression was not relaxed. This was the finishing touch of Samsung's new product press conference this time. Lee Jae-hee really can't be underestimated.

Samsung Electronics executives’ loyalty to Chinese consumers is naturally not to the extent of “kowtow to wish a happy new year”. What is in front of them is just a carefully planned commercial show. The media reporters who saw it all felt “shocked”. This “kowtow” show will probably appear in major media tomorrow and cause widespread controversy and discussion. This will attract more attention from the public and the media than the bland new product press conference news.

Zhang left the press conference quickly. He believed that the marketing department would soon know about the “kowtow” show performed by Samsung executives. However, he still called Yang Yun and asked the marketing department to make a market assessment of the “kowtow” show performed by Samsung executives as soon as possible - it should also officially face the threat of Samsung.

Compared with the rigidity of Japanese electronic manufacturers, Samsung’s business strategy is more flexible and adaptable. It even acquired electronic companies in South Korea that obtained product technology authorization. In this way, it officially joined the DMP camp in the portable music player market and quickly launched Samsung products in the European and American markets in late December.

On the way to the airport to give Tang a letter, Zhang Ke received a text message from Li Xinyu. He thought that she probably realized that he had left the press conference at this time. Li Xinyu said in the text message that she would return to Jian today and agreed to meet again after returning to Jian. Zhang He replied to the text message saying that he would also return to Jian today, but he did not hear back after replying to the text message.

Zhang Ke arrived at the airport just in time. He and Fu Jun walked into the reception hall. Tang> had already stood in front of the luggage conveyor belt and looked out through the floor-to-ceiling glass wall. Seeing Zhang Ke waving vigorously, he looked excited and jumped twice.

The airport was fully heated. Tang was wearing a pair of coffee-colored jeans, brown boots, a cyan tight sweater, and a lavender short coat. The coat was open, revealing a tall and well-proportioned figure. A youthful smile was on her bright face. She threw the salute to Fu Jun, threw herself into Zhang Ke's open arms, and gently patted his cheek with her hand. Then she intimately took Zhang Ke's arm and walked out of the reception hall.

Walking out of the airport reception hall, looking at the snow on the fields outside the parking lot, Tang stretched his body lazily and said, "Ah, it's snowing in Beijing... I just talked to Shengxia on the phone, she said that the sky in Jian also looks like it's going to snow, I hope I can see snow falling when the train arrives in Jian tomorrow morning."

Shengxia also left Hong Kong today. She flew directly to Jian, and Tang flew directly to Beijing to meet Zhang Feng and then took the train back to Jian together.

It was already dark when we arrived at the airport and returned to Beijing from the airport. The train was at more than seven o'clock, so we couldn't say goodbye to our uncle in person. When we had dinner in a restaurant near the train station, we said goodbye to our uncle and Liang Wenjiang by phone.

After dinner, Zhang Ke and Tang went straight to the train station. They were in a soft sleeper compartment. In addition to Fu Jun and two security assistants, the driver and guide who were responsible for their travel in Beijing were all employees of the Beijing company. The train started from Beijing, and Zhang Ke and Tang> entered the soft sleeper compartment in advance when they arrived at the train station.

Zhang Qi was wondering whether Li Xinyu would take the train or the plane to return to Jian tonight, when he heard Li Xinyu saying goodbye to someone in Korean in the corridor. He hesitated in front of Tang whether to meet Li Xinyu on the train, thinking that Li Xinyu might have guessed that he would leave Beijing by train.

Then he heard Li Xinyu talking to someone in Chinese in the corridor. Tang> had seen Li Xinyu in Hong Kong and heard her voice. She listened to the voice in the corridor in confusion and said to Zhang Ke, "Why does the voice sound so familiar?" She stood up and opened the door of the box. Li Xinyu was standing in the corridor saying goodbye to someone.

"Ah! Tang Xiu is also taking the train to Jian? I was worried that I would be alone on the journey and couldn't find a companion," Li Xinyu said in surprise, lightly covering her chest. She looked inside again and saw Zhang Ke, and said in surprise, "You are on the train too!"

Li Xinyu has a gentle temperament, but that doesn't mean she won't lie. Seeing her innocent expression, Zhang Ke almost believed that she was really surprised to see him. There was a faint smile on the corner of her mouth, but of course he wouldn't say it out loud. Li Zai and Jin Nanyong came to the train station to see Xinyu off. They sent Xinyu on the train and hadn't left yet when they saw Zhang Ke sitting in the soft sleeper compartment next door. Although Tang was also there, they still had doubts in their hearts: Xinyu insisted on not attending the celebration banquet in the evening. Even if she was alone, she would go back to Jian first. At this time, it seemed like she had made an appointment with this pretty boy.