Chapter 837: Lost the First Battle

Xu Nuo walked in front and lowered his head to find a viewing position. The two of them walked to the last row and sat down.

Xu Nuo looked at the crowds of people who were still pouring into the theater and sighed: "With so many people, it seems that the venue is full again."

Tan Yue is not surprised. The Spring Festival release and the special nature of this movie will definitely attract a large number of viewers to watch the movie.

The entire movie theater became lively.

"I heard that this movie is also being released abroad. I took advantage of these two days of annual vacation to come over and watch it."

"That's why I came to watch it. I can often watch this movie on Douyin."

"This is a movie directed by Zhang Pakho. Don't worry about watching it. The quality is still guaranteed."

Xu Nuo whispered: "Old Tan, I have to say that the promotion of "Global Travel" was so successful."

Tan Yue nodded and said "Hmm". Who wouldn't want to see what the first domestic film to be released simultaneously around the world looks like?

After a while, the lights in the theater went out, and the noisy theater gradually became quiet, waiting for the movie to start.

In order not to be disturbed by other things, Tan Yue set his cell phone to silent mode.

"It's begun."

Someone in the movie theater whispered.

Xu Nuo lay on the seat and found a comfortable position to watch the drama.

"Global Travel" tells the interesting stories of a person traveling around the world. As scenes of funny scenes appear, bursts of laughter can be heard in the theater from time to time.

Especially Promise, it's like being poked at the point of laughter, making me laugh all the time.

Xu Nuo regretted and said, "I would have known better to buy a bucket of popcorn."

Watching such a relaxing movie plot, a bucket of popcorn is the perfect match.

Another aspect of the movie that deserves praise is the scenery. Under Zhang Pakho's lens, some pictures can be used as wallpapers.

The two-hour movie ended in laughter.

Tan Yue and Xu Nuo came out of the cinema and returned to the car.

"I didn't expect it to be quite funny." As he said this, Xunuo laughed out loud thinking of the scenes in the movie.

Tan Yue complained: "I don't know whether others are happy or not. Anyway, I just sat next to you and listened to your giggles."

He didn't attract the attention of the people around him, but Xu Nuo's laughter attracted the attention of many viewers in the front row.

The car started and came out of the underground parking lot.

Xu Nuo calmed down and asked, "Old Tan, what do you think of this movie?"

Tan Yue said with a serious face: "Overall, it is very good. It is expected to become the box office champion during the Spring Festival."

It is very advantageous for a movie with a relaxed atmosphere to be released during the Spring Festival.

"But -" Tan Yue changed the topic: "Now we need to compare not only domestic films, but also foreign films."

Xu Nuo nodded and said nothing more. To him, this was just a movie released during the Spring Festival, and he could just watch it and be happy.

It was past eleven o'clock when Tan Yue got home. His parents had already fallen asleep. After washing themselves gently, they lay in bed and thought about the plot of "Around the World".

If you only look at the domestic film market, "Around the World" is indeed a very good movie, with good reputation and box office results.

"The global market...it's hard to say."

Pakho Chang has tried his best to move closer to globalization, but some interesting and interesting aspects of the plot may not be easy for foreign audiences to understand.

Tan Yue analyzed the plot carefully. It would be quite difficult for "Global Travel" to stand out in the global film market this time.

…

The next day, the second day of the Lunar New Year.

It's about nine o'clock in the morning.

For those who like to pay attention to movie box office, they stay in front of the computer early, waiting for the official website of the State Administration of Culture to update the box office data.

Many netizens suddenly discovered that there were some new changes on the official website of the General Administration of Culture today, and there was an additional [Global Movie Real-Time Box Office].

With the simultaneous release of "Around the World" around the world, Chinese films have now officially entered the global film market. In order to allow domestic audiences to see real-time global box office data for the first time, the General Administration of Culture has reached an agreement with the cultural and entertainment departments of various countries. As long as the movie is released simultaneously around the world, data will be shared.

Seeing the [Real-time Global Movie Box Office] on the official website of the General Administration of Culture made many netizens very happy. They were originally thinking about how to check the global box office of "Global Travel", which would be much more convenient.

The time is getting closer and closer, and someone has started refreshing the web page.

At ten o'clock, the official website of the General Administration of Culture updated the box office data.

Domestic movie box office real-time rankings.

First place: "Around the World", with a box office of 356 million.

Second place: "Silver Bird", with a box office of 195 million.

Third place: "Planet of the Apes", with a box office of 110 million.

Fourth place:

Without any surprise, "Around the World" became the box office champion on the first day of the Spring Festival.

When many netizens eagerly opened the real-time box office of global movies, they did not see the name "Global Travel" in the top ten.

When I reached number 21, I finally saw the global box office of "Around the World", which was US$61 million, including the domestic box office. From this point of view, the foreign box office of "Around the World" was only US$7. Around a million dollars.

There are a total of thirty-seven movies in theaters around the world, and "Global Travel" is in the middle and lower reaches.

Major news media quickly reported on the incident.

“Modou Entertainment Daily”: Congratulations to “Around the World” for winning 356 million yuan at the box office and becoming the box office champion on the first day of the Spring Festival.”

“Southern Entertainment Weekly”: The box office results of “Around the World”, the first domestic film to be released simultaneously around the world and watched by countless netizens, have been announced!!”

“Xingxing Entertainment”: “Around the World” has a domestic box office of 356 million yuan and a global box office of 61 million US dollars (including domestic).”

“Entertainment Weekly”: “Around the World” ranks first in the domestic box office and 21st in the global box office.”

“Movie Consulting”: The annual Spring Festival is here again! The film market is booming! “Around the World” temporarily ranks first in the domestic box office rankings!”

“Suzhou Entertainment New Magazine”: “Around the World” has a box office of 61 million US dollars on the first day of its global simultaneous release.”

Reports on “Around the World” immediately attracted discussion among netizens online and became a hot word on Weibo in a very short time.

"The global movie box office is 61 million US dollars. Minus the domestic box office, the foreign movie market has only earned tens of millions of RMB? It hasn't even broken 100 million. How can it be so low?"

"Seeing the ranking of "World Travel" in the global box office rankings, I feel a little disappointed."

"It seems that domestic films want to achieve good results in the global movie market, but it is not possible for the time being."

"I don't think it's necessary to be so pessimistic. After all, this is only the first day's box office results. Maybe it can make another push later."

"The competition pressure in the global movie market is too great. The current situation of "World Travel" is very worrying. I hope it can catch up later!"

"I went to the cinema to watch this movie yesterday. I think it's not bad. Come on!!"

...

...Modu.

Zhang Baihao's home, in the study.

Zhang Baihao sat behind the desk, looking at the data updated on the official website of the General Administration of Culture on the computer screen.

He first looked at the domestic box office results. The first day's box office was 350 million, far ahead of the second place in the box office. This made him very excited, but he was more looking forward to and nervous about the box office results of "World Travel" in the global movie market!

However, when he saw the global movie box office results, Zhang Baihao's heart sank.

There are a total of 37 movies released simultaneously around the world this time, and "Around the World" ranks 21st among them. The global real-time movie box office is 61 million US dollars, which is about 430 million after conversion into Chinese yuan. In other words, the box office of "Around the World" in dozens of countries outside China is less than 80 million!

Even if the film market in many foreign countries is small, it is still very large when gathered together. Although the Chinese film market is the largest film market in the world, it is still far inferior to the entire overseas film market.

It can be said that "Around the World" has a very impressive box office in China, but it has performed far less in the overseas market.

Zhang Baihao has thought a lot about the overseas box office of "Around the World", and even expected that the box office might not be good, but he did not expect it to be so bad.

He held his head with both hands, feeling depressed.

He has put too much effort into this movie and placed too many expectations on it, but when the results he has gained are too different from his expectations, even though he is already an old man in the film industry and has rich experience in various fields, he is also very upset at this moment!

Zhang Baihao and his friends had previously analyzed that the box office of "Around the World" might be lower when it was released. After all, the publicity and influence abroad were too weak, and the only thing they could rely on was word of mouth. As the word of mouth of the movie slowly fermented, it could slowly attract more audiences to watch it, and the box office would slowly increase.

But the reality is that the box office is much lower than his actual psychological expectations. This is not just a little lower, it will be difficult to catch up later, and it will be difficult to reach his previous psychological expectations.

"Is the road to globalization of domestic films so difficult?" Zhang Baihao sighed heavily.

There was another person who was also melancholy as Zhang Baihao.

Beijing, Ye Wen's home.

"Mom, let's eat dumplings?" Chen Ye knocked on the door of the master bedroom and shouted.

On the big bed, Ye Wen was wearing pajamas and a coat, leaning against the head of the bed.

Because the global movie box office needs to summarize data with various countries, it is not as easy as summarizing the domestic movie box office, so Ye Wen did not get the overseas box office of "Around the World" much earlier than netizens.

Originally agreed to eat dumplings this morning, but now suddenly lost his appetite.

China's culture should gradually go global. It cannot always be invaded by other cultures. It should establish itself in the world culture. The globalization of movies is the first and most important step of China's cultural globalization strategy.

Many big leaders above are paying attention to it, which puts a lot of pressure on Ye Wen, so she also pays special attention to "Global Travel". From the start of filming to the end of filming and then to the domestic and overseas publicity, she has been paying attention to it and has helped a lot.

However, "Global Travel", which she has high hopes for, did not give her a satisfactory answer.

"If you don't want to eat, go out. I have something to think about." Ye Wen said to Chen Ye.

Chen Ye said, "Oh", and no longer persuaded her, turned and walked towards the living room. She knew her old mother too well. This was because she had something on her mind and had no appetite for food.

There was no need to persuade her. She would come out naturally after she figured it out. If she persuaded more, she would be criticized.

The door of the master bedroom was closed.

Ye Wen looked at the ceiling, her mind was a little confused, and she slowly sorted it out.

The overseas box office of "Around the World" should continue to grow in the later period, but the box office on the first day was so low that even if it grows, it will not grow much.

"I thought things were a bit simple before."

"I thought I had tried my best to overestimate the fierce competition in the global film industry, but I didn't expect that I still underestimated it."

"Around the World is likely to fail this time. No matter how good the domestic box office is, it will be useless if the overseas box office can't rise."

"I hope that Zhang Baihao and his "Around the World" can remind the other four people to cheer up and not be careless."

The domestic sales of "Around the World" and the overseas failure are not bad news for Tianjing Entertainment Company, at least they can make a lot of money, but it is a blow to Zhang Baihao, Ye Wen, the General Administration of Culture, the Chinese film industry and even the entire Chinese cultural industry.

Hollywood is located in the northwest suburbs of Los Angeles, California, on the west coast of the United States. It is surrounded by mountains and rivers and has pleasant scenery. It is not only the birthplace of global fashion, but also the center of the global music and film industry. It has the world's top entertainment industry and luxury brands, leading and representing the highest level of global fashion.

Here, fashion and technology are mutually restrained and developed, and the beautiful natural environment is not artificial. With a deep fashion background and majestic technology as support, it has been imitated by all parts of the world.

Many years ago, who would have thought that a small village on the outskirts of Los Angeles would eventually become a huge movie city, and Hollywood has also become synonymous with American movies invisibly.

The first thing Momo did when she came to Hollywood was to hire a taxi and travel around the entire Hollywood.

It is worthy of being a world-famous film center. Many places that have only been seen in news reports are now appearing in front of us.

In order to better understand Hollywood, Momo did not live in Los Angeles, but found a hotel in Hollywood to stay in. Next to the hotel, there is a movie theater.

In the evening, Momo went into the cinema and saw a Chinese movie being shown.

She bought a ticket and walked into the theater, but she seemed to be the only one in the theater. No other audience members came in until the movie started.

"Did I book the theater?"

Momo shook her head helplessly. She bet that this Chinese movie called "Around the World" would definitely flop.