One Thousand Fifty-Two Signed!

The 12/13 season was a reborn season for Leeds United.

As a newly promoted horse, the White Rose has reached the sixth place in the Premier League, followed by champions Manchester United, Manchester City, Chelsea, Arsenal and Tottenham Hotspur.

The next few are Everton and Liverpool.

It is worth mentioning that Ferguson has retired, and Everton's coach Moyes will replace Ferguson.

Since Leeds United ranks sixth in the Premier League, the broadcast fee share received from the Premier League this season has reached 54 million pounds, ranking second only to Manchester United, Manchester City, Chelsea, Arsenal, Tottenham and Liverpool in the Premier League. seventh place.

The situation of Liverpool is quite special. Although the ranking bonuses of the veteran giants are not as good as Leeds United, they have more broadcast games than Leeds United, which leads to their higher total income than Leeds United.

It is worth mentioning here that the split of the Premier League broadcast sessions is a guaranteed minimum plus commission method, that is, how many guaranteed minimum games per season, how much money will be paid, and then an extra sum of money will be paid for each additional live broadcast.

Leeds United is a newly promoted team. There were not many broadcasts in the first half, but a lot was added later, but it was still not as good as Liverpool.

In terms of broadcasting time, Leeds United is 9.2 million pounds, but Liverpool has reached 11.9 million pounds.

But the situation of Leeds United is relatively good. Like Everton, the ranking is higher than Liverpool, but the broadcasting share is only guaranteed at 5.8 million pounds, so their final total income of Everton is only 50 million pounds, which is even less than Liverpool. 5 million pounds.

Another situation is that in the last round of the Premier League, the rankings of some teams have changed significantly.

For example, Fulham beat Swansea 3-0, which caused their ranking to advance by 3 places. According to the ranking bonus, they got an extra 2.25 million pounds.

Newcastle, on the contrary, lost in the last round, dropped 3 places in the ranking and lost 2.25 million pounds.

The highest income in the Premier League this season is Manchester United, with 61.4 million pounds.

But this number will definitely be broken next season, because the income of the Premier League champion next season may even exceed 100 million pounds.

In other words, every Premier League team next season has the opportunity to increase their current income by nearly 40% as long as they maintain their ranking.

Relying on the high share of the Premier League broadcast rights,

Leeds United's total revenue this season has reached 110 million pounds, which is probably around 25th in European football.

This also makes people see the amazing gold-absorbing ability of the big platform of the Premier League.

But whether it is Gao Shen, Su Qing, or Fernando Lucas, they are not satisfied with the current situation of Leeds United.

The reason is simple, the proportion of broadcasting rights income is too high.

...

"As we said before, according to our plan, ideally, game day income, broadcast rights income and commercial income should be divided into three parts, which can play a good risk hedging."

Fernando Lucas introduced the current situation of the team.

Match day income is the most stable, generally not fluctuating much; broadcasting rights income is the most unstable, affected by the ups and downs of the team's performance, especially in European competitions; commercial income is relatively stable, testing the club's operational capabilities.

"Match day income is a problem. Due to our promise not to increase prices, coupled with the limited stadium capacity and imperfect facilities, our match day income is much lower than other teams."

Match day revenue is not only from tickets, but also from merchandise sales, but Leeds United is greatly restricted in this area.

"Now broadcasting rights income accounts for half of our revenue, and the growth rate of commercial income is slow. These are the things we will focus on next, but in the future, our North American office will be established, and the Asian office will also begin to increase efforts. We strive to achieve a 100% high-speed growth in commercial revenue on the current basis in the new season."

Gao Shen was a little surprised, "This is not an easy task."

"Yes, but we need to do it."

Lucas believes that the game day income has temporarily reached a bottleneck, and there is not much room for improvement. The most next season will be to participate in the Europa League.

But can Leeds United maintain their current ranking in the Premier League?

This is a question.

If the commercial income is raised, the club can operate in a healthy manner. Otherwise, like many teams, broadcasting rights account for 70% to 80% of the income. What is the comparison?

In fact, the biggest business negotiation for Leeds United this season is to sign AXA Insurance.

It's a pity that all the sponsors are not interested in the Elland Road Stadium, otherwise, Leeds United would really consider selling the naming of the stadium.

Even if you can collect two million pounds a year, that's fine.

"Oh, by the way, Rudolph, you have been to France a few times, how are you talking?" Gao Shen looked at Borel.

Since Gao Shen was busy with the Real Madrid game before, and did not communicate with them in time, Gao Shen knew nothing about the progress of Borrell.

And when he asked, Borel immediately laughed.

"It's signed."

"What?" Gao Shen was a little surprised, "I'm talking about Mbappe."

"Yes, it's signed." Borrell was also very excited.

"You really signed him?" Su Qing was surprised.

Gao Shen often praised Mbappe in front of Su Qing, saying that he was a young man who would not lose to Harland, did he really sign it?

"I traveled six times to France and tried everything I could to convince Mbappe and his family that I'm almost friends with them." Borrell himself couldn't help laughing.

"I really think this kid will bring surprises. Seeing him is the same surprise as I saw Messi back then, but it is a different surprise."

Gao Shen nodded heavily and gave Borel a thumbs up.

Well done for this vote!

Now, both Mbappe and Harland are in Leeds United, which makes Gao Shen have to look forward to the future.

Talent is still very important on the football field.

And Leeds United has gathered a group of young people with outstanding talents.

Signed Sterling, Arnold and Rabiot from Manchester City, and introduced Mbappe from France. If counted, except for Sterling and Rabiot who can enter the first team, other players are enriching the youth academy. , are semi-finished products that need further cultivation.

But Leeds United's youth team is not easy. Last season's results were quite good, and this season is expected to be even better.

This is inseparable from Gao Shen's generous investment.

Whether it is software, hardware, or players, Leeds United has begun to regain the style of the former European Youth Guards.

For example, in the first team, the 17-year-old Martial has already represented Leeds United in cup games.

The entire ecology of Leeds United is running quite well. The team dares to give young people opportunities and room to make mistakes. It is very rare for young people to have no worries after they go up and fight hard.

Gao Shen also repeatedly urged Lucas, Borrell, and the next head coach Pochettino to maintain this club culture.

Once the club does not dare to give young people a chance and refuses to give them room to make mistakes, it will be difficult for this team to be as vibrant and full of vitality as it is now.

This was the case with Real Madrid in the past.

...

Due to the club's large investment in youth training, Leeds United is searching for talents all over the world. This has even become a key topic at the Premier League Chairman's Summit. The Premier League has reminded Leeds United to pay attention.

Of course, the poaching of Leeds United is paid, which is in line with the regulations of the FA.

But digging in this way is also prone to anger.

What can be done?

In the past few years, the Premier League teams generally did not pay attention to youth training, nor did they pay attention to the training of young players, but Leeds United is different. They have trained so many young people every year, and the level of youth training has become famous. Naturally, they are favored by capable young people. favor.

For example, Andrew Robertson of Queen's Park in Scotland's fourth tier.

This player performed well in the fourth league last season. He is only 19 years old, but his performance is impressive.

Under Gao Shen's roll call, Leeds United acted immediately and signed Robertson on a free transfer in the competition with the Scottish super team Dundee United.

There is also the midfielder Kimmich of the Stuttgart u19 youth team. After Leeds United took a fancy to it, they directly talked with Stuttgart. And signed Kimmich for 1.5 million euros.

This made Stuttgart feel very puzzled.

Is Leeds United so optimistic about Kimmich?

"I told them jokingly at the time that our youth training budget cannot be spent, and we must rush to spend money before the end of the season."

When Borel said this, Gao Shen and the others all laughed.

Will this give the outside world the illusion that Leeds United is rich?

But I have to say that Leeds United is not what it used to be.

At the beginning, when Leeds United signed Paulinho for 1.5 million yuan, they carefully considered it for a long time, but now it is all a matter of Borrell waving his hand.

Leeds United is still picking up leaks everywhere, such as signing Milinkovic for 300,000 euros from the Serbian club Voyinvodina, and loaning the 18-year-old to Genk in Belgium.

This is also a way for Leeds United and other clubs to develop young players.

Belgium does not have too many restrictions on foreign aid, but it is more convenient for Leeds United to operate.

The youth training team and scouts of Leeds United will always pay attention to the growth and progress of the players, and maintain communication and contact at any time.

In terms of local poaching, in addition to Manchester City, Leeds United originally wanted to sign Declan Rice and Mason Mount from the Leeds United youth team.

Rice was given up by Chelsea because of his health. It was very easy to sign him, but Mount is one of the most valued players in the Chelsea youth academy, and the player himself was unwilling to leave London, which eventually led to the failure of Leeds United. .

Although only one Declan Rice was signed, it can be regarded as a gain.

Not only that, Leeds United also signed the 17-year-old Spanish teenager Rodri from the Atletico Madrid youth team in the competition of Villarreal and other teams.

And everything Leeds United is doing now is preparing for the future.

This summer, the team is likely to face a serious loss of personnel. Leeds United must plan ahead and prepare sufficient talents in advance to prepare for the new season and the Premier League in the next few seasons.

The signings of Leeds United have a common feature, that is, young, talented semi-finished products, and the price is still cheap.

This is exactly in line with the positioning of Leeds United's star processing factory. It is introduced, cultivated for a few years, and then sold after performing well.

This is how Leeds United survive.

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