Chapter 1272 Out of Stock and Combination Punches

Text Chapter 1272 Out of stock and combo punches

"Uh, there are too many vacations this year, and I'm short of manpower. Rashida temporarily helps out with some assistant work."

When the family had dinner at night, Song Ya just made an excuse.

"I had a quarrel with my father and I don't want to go home." Rashida Xi, who finally succeeded in licking, was pained and happy, and chimed in.

"It's okay, you can stay as long as you like." Aunt Susie hugged her affectionately.

"Hiss..." She whispered and dodged slightly.

"What’s wrong with you?"

"nothing……"

Song Ya glanced over there and didn't pay much attention to it. She concentrated on spending time with the children, taking care of the pregnant Mira, staying overnight with Xuelin Fenner, occasionally playing games with Rashida or going out to have a secret date with Kasiti. On the twenty-sixth, Kasiti returned to Washington. Rashida was already cleverly trying to flatter Aunt Susie with a black accent in South City. The overbearing president himself had to work hard to make money. Influential talk shows are gaining exposure, and the new owner, Disney, owns the abc TV network and is the main partner.

Of course, Oprah's talk show with the highest ratings in the whole meter under abc is still refusing contacts.

After Eisner made the phone call, Disney Records became much more aggressive. During the festival, the legal department sent legal letters to several chat room operators, warning all music critics, and cooperated with the police to collect the identity of the owner of an ftp station. Illegal evidence enters the detection process.

However, under the inertia of the traditional publicity model, they still rigidly ignore the tendency of stealing music reviews and online discussions, starting from low order, and proceeding step by step according to the plan. Disney’s record release method is particularly old, as if it is still living in the vinyl era, because they can often rely on movies to bring goods, and usually will not join the more intense competition of the five levels.

Song Ya felt that it was a waste of enthusiasm to do so, but he didn't think of any good solution. After all, he had succeeded by relying on the traditional model for eight years. The DJs contacted through the Chicago conference also needed to complete the task of ranking low first.

"The influence of the Internet is not that great yet. Combined with Disney's energy, Low's quality is good, and he can quickly turn the media's attention back."

Hayden, who returned to Los Angeles to reunite with his family for a few days, continued to work and comforted Song Ya who had just come down from the TV studio to gag, sing and dance.

"Um."

Now it’s not like before. Superstars have a lot of burdens. In the past, if a song became popular, it was a success. Now, not only to be popular, but also to maintain a series of achievements and external evaluations that match the celebrity status, otherwise it will be regarded by the media as going out of style. In the past, the local media in the United States did not have enough confidence when they said that they were out of breath, because the third special had not been released, and if they were considered out of breath after the third round was released, then they were really out of breath.

Everyone is similar. After the performance of several albums dropped continuously, mj faced the cynicism of the media and wanted to invite songs, but the progress of the new album has been delayed. It is said that he is holding his breath and wants to come up with something that will shock the world in the new album. .

Song Ya also doesn't want to lose this game, even if he should understand the current Internet and record industry trends better than MJ and his goals are more realistic, record sales may really not go back to the past.

Perhaps the income of top singers will not suffer any loss, because piracy increases the spread, and top stars have greater exposure opportunities, which leads to a substantial increase in additional income such as commercial performances, tours, and advertisements.

But even if you pick money, at least you have to bend over, right? In this new environment, top singers need to spend a lot of time, energy and high-intensity personal investment to earn money, which is obviously more beneficial to young people who can fight hard. Mj may not be able to keep up because of his body, age and mental state, and he himself ...With the current net worth, there is no need to work so hard.

So in the end, it was easier and more realistic to sell records lying down. Song Ya thought a lot, "Disney told me that there was a power outage at Universal's North Carolina factory during the festival, which affected the production of new CDs?"

"Yes, that factory used to belong to PolyGram, and maybe the management was a bit chaotic during the handover.

Hayden replied.

"Is it really that simple? Isn't it a coincidence?" Song Ya was very skeptical, "I heard that it is the super factory with the largest output in the industry, and the recording technology of Philips, the former parent company of Polygram, is also very advanced."

"It's like this at the moment. If the power is cut off normally, the production line will be restored soon. Universal should not mess with those details. They signed a long-term contract with Disney, and they have to bear the loss of power failure and the fine for late delivery."

Hayden replied: "It hurts others and does not benefit yourself."

"hehe."

When it comes to harming others and benefiting oneself, one has to think of the third generation of crazy rich, "Linda, what's the market situation now?" He was worried.

"Sold very well!"

Linda replied excitedly, "Your fan clubs all over the world have ordered a lot of goods through pre-orders, and those chain video stores and stores are all in the top three of the record sales list of each day, at least the top three."

"Okay, I know."

Disney's sales network in Beimi seems to have no problem, as for other areas that are difficult to deal with, it can be said slowly.

"Mike, take a few more laps around the city."

The black Mercedes-Benz slowly passed by the video store on the street. Song Ya observed it with her own eyes. Well, there is no problem, at least on the surface. There is a large poster at the door, and there are three specialties promoted on the cash register. Yes, the shelves are conspicuous The neat CD of the location, more, and the mv played on the window TV loop, there are also.

Black DJs and mainstream media everywhere are promoting it, and some TV and print commercials for Disney are also doing well. People also have a lot of desire to shop between Christmas and New Year's Day. The billboard singles chart should be able to airborne to a high position.

It seems that the Big Five did not dare to blatantly block Disney in the United States, and Song Ya was only half relieved.

But he was wrong this time.

"How is the new aplus monopoly going?"

New York, the office of Rick Rubin, president of Sony Columbia Records, and Howard Stringer, president of Sony North America, visited.

"That kid..." Rick Rubin showed an unhappy expression.

"very good?"

"Yeah, but we also hitched a ride and bought a lot of his old albums," Rick Rubin replied.

"I heard that you have reached a tacit agreement with Universal, as well as BMG, does his singer have direct competition with Aplus?" Howard Stringer asked.

"Hmm...um." Rick Rubin was a little surprised that the boss would ask these questions, but he hesitated for a while before nodding.

"Won't there be a sixth largest?"

"probably not."

"you promise?"

"Of course... I promise, I am responsible for this." Rick Rubin patted his chest.

The Fifth National Congress observed for three days. On the 28th, Rick Rubin, Doug Morris and others agreed that the trend was wrong and they should take action. Everyone’s interests were highly consistent in preventing the emergence of the Sixth National Congress.

Anyway, there are three rich generations who are the first birds, and the top five, mainly Seagram Universal, Sony Columbia, and BMG, which are more powerful, have a sales network in the form of various loose clubs that have begun to reduce supply in the name of shortages, and would rather put the money in front of them. If you don’t make money, you must suppress the rising momentum of Disney and aplus’s strong alliance.

The sales of aplus' new album plummeted three days after its launch. The music style that was too chaotic was ignored by fans, and the number of new songs was too small. This seemed to be another album that cheated money. It made his fans complain. '

'Aplus is out of breath...'

"Exhausted creative talent? Aplus's third official studio album after eight years of debut is extremely disappointing."

They are extremely dominant in the field of record owners, and they play a combined punch. Barry Diller's TV station, cbs, foxnews, and a large number of music media controlled by the five major music media have received news of a sharp drop in sales, deliberately ignoring out-of-stock and double-disc packs The greatest hits album was the reason Sony Columbia Records released the bad news.

On the contrary, the sales network can then use the media's remarks as an excuse to withdraw the three specialties from the conspicuous position in the store, withdraw the posters, withdraw the promotion, and instantly change their face.

'Aplus's new exclusive has led to a large backlog of inventory at dealers, and they have asked for returns. '

The 'aplus advertising poster was taken down within a week, just because the album sales were not as expected. '

Then, the media continued to follow up the relevant reports, ignoring the facts and only talking about the phenomenon, and the cycle was repeated layer by layer, intending to make the buying atmosphere fall into a vicious cycle.

'Aplus is out of fashion, not trendy or trendy anymore. '

Once this kind of mainstream public opinion forms a trend, it will indeed affect most ordinary people's desire to buy. The main force of consumption now: young people are afraid of being told by their friends, "Why do you still buy the album of this old singer?" "Aplus's songs are so good. Oh, "Are you still listening to the songs of singers from a few years ago?" and so on.

At that time, it doesn't matter if the production line resumes. They are all veterans in this industry, and they can play their tricks beautifully without taking the risk of being caught in monopoly or other tricks.

They didn't bother to attack with other negative news this time. After a while, they felt that it was almost enough, and they would just pull the brakes and make a final conclusion without giving you any page and exposure.

"Hahaha……"

On December 31st, Bronfman Jr. returned to Los Angeles after his vacation, "Cheers!" He was happy at home watching the aplus poster on TV being removed by workers and replaced by another hip-hop singer b-god Raise your glass, "Next month the Senate votes on impeachment. The timing is perfect. Well done, Doug."

"Thank you." Doug Morris squeezed out a smile and clinked glasses with him.

"We also want to thank our friends, although it's a bit inconvenient to communicate directly this time."

Little Bronfman pointed at him, "This is the first good news in 1999."

"Aplus resisted fiercely. Media from Disney, Comcast, and Viacom are all helping him maintain popularity. Time Warner and NBC are still neutral. Of course, there are also his own Litman Media, bet, etc. Black media and the Internet industry," Barry Diller reminded.

"It doesn't matter, the media behind him is not important anymore, because he is out of breath haha."

Bronfman Jr. smiled and asked, "Did you help me date David Geffen?"

"certainly."

"Okay, hopefully we'll have a second piece of good news soon."

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