Chapter 2983 Old Routine
After the strategy was finalized, Feng Yiping was very relieved to let go of the related advancement. After Mayer joined, the employees may not feel as relaxed as before, but correspondingly, the efficiency is also much greater than before. improvement.
But in this process, they were not without friction. Just when the collusion with Nortel had reached a certain level and they were about to officially announce the relevant situation, Mayer and Feng Yiping had a dispute due to some issues.
"I know it's more satisfying," Mayer said, looking at the prepared statement on the tablet. "But this is by no means the public statement a high-tech company should make."
"Privately, I don't object to you using more exaggerated language to target them." - In fact, she knew very well that in private, everyone used very direct and fierce words to suppress these Android patents. Even she , WTF, he also said, "But for a statement of this nature, I do not allow such a plan to be adopted,"
Rubin was called over and looked at his toes quietly. Don't look at me. This has nothing to do with me.
"Are those soft diplomatic words that are not painful or itchy, just like what has been said?" Feng Yiping shook his head, "We have already said too much,"
"This time, I'm too lazy to follow them with their empty stuff, it's boring!"
Seeing his resolute attitude, Mayer knew that there would be no positive results if the discussion continued, "This is in the realm of execution..."
"For once," Feng Yiping raised a finger, "Just this once, you listen to me,"
"Mayer, you have to understand the psychology of our users. If you are so hypocritical and empty, you will definitely not attract their attention, let alone resonate,"
"Believe me, it's true!" Feng Yiping knocked on her table twice and left with a smile.
Rubin lowered his head again, I never saw the look in your eyes just now, never.
…………
Silicon Valley was particularly lively in May, and the source of the excitement was Android, which has become famous for its right and wrong.
On the second Monday in May, Bloomberg released a piece of news that shocked many companies. Android announced that it planned to purchase 6,000 Nortel patents for US$900 million.
Android CEO Rubin also said, "As the market share of the Android operating system continues to rise, unwilling competitors want to obtain profits through means outside the market..."
He said bluntly, “As a high-tech company, Android highly respects intellectual property rights, but we are not ashamed of those who do it for their own selfish interests, which will affect more users and enable them to use cheaper mobile devices for convenient access. The behavior of the Internet..."
"I would like to reiterate again that although Android is facing some threats due to the efforts of some companies, we will definitely do our best to protect the Android ecosystem. The acquisition of Nortel is one of our efforts to do this..."
"...We want to warn some people that your attempt to kill Android will definitely not come true. Your suppression will only make Android better and better. Android will only make you more and more helpless. Those who are marginalized now will not be able to do anything about it." Down the road, it will be even more marginalized..."
"We believe that in the next year, not counting other mobile devices, the number of Android-activated smartphones alone will exceed 250 million,"
"And this is just a small goal for us!"
This was nothing like what a CEO said, and it immediately aroused a huge response. People once again saw the toughness of entrepreneurs with technical backgrounds in Silicon Valley.
But this kind of sentiment is very popular among smartphone users. Not only Android smartphone users, but also many IOS, Symbian and other smartphone users also support Rubin's statement - as for Windows Phone users, sorry, that's really rare.
Even though these users, such as iPhone users in some countries and regions, usually despise people who use Android phones, they still agree with Rubin's statement.
It can only be said that Android's free and open source is morally higher than Microsoft and Apple.
Since the invention of the Internet, one of its core values has been free sharing, and Android is the product representative that best adapts to this.
Suddenly, not only its reputation and image, but also Microsoft, which has not been doing well in recent years, was once again criticized by many users. Even Apple, which has become more and more popular in recent years, was also denounced by many users on the Internet.
In essence, many users hope that Apple, which is priced higher and higher, will drop the price while maintaining the same user experience.
And if there is no competition from Android, do you still want Apple to cut prices? How can it be? …
After Mayer received the relevant summary, he smiled and shook his head. Once again, he guessed correctly!
This is because Feng Yiping knows that many people are not too big to watch the excitement. At the same time, with the development of society, especially the changes in the international trend in recent years, many people are always smiling and calm about those people. , I feel more and more disgusted with those who claim to be of the upper class. They are so fake, so fake.
On the contrary, grassroots culture that is not overly modified and close to life is becoming more and more popular.
Rubin's words matched his usual style very well, and quickly brought a lot of support to Android.
But it is conceivable that, correspondingly, other companies are not so happy at this time.
…………
To be honest, Rubin's statement made Cook, who was actively promoting the private placement, very discouraged. Is this coordination? No, this is a naked targeting, and a close-range targeting.
So, Feng Yiping, your proposal is not a strategy to paralyze us?
In view of Jobs's impression of Android, especially Rubin, in order not to irritate him, Cook had to try to conceal the relevant news from Jobs.
At the same time, this also reminded him that Apple must intervene in this matter. Objectively speaking, they are not much better than Android in the relevant patent pool.
This matter is not difficult to implement, because before they contacted Nortel, Nortel took the initiative to contact them, "Are you interested? Do you want a quote?"
Microsoft's Ballmer, it is difficult to remain indifferent to Rubin's public targeting, which is not pointed out but is better than naming. They are all well-known companies, do they still need to be decent?
Especially what Rubin said, "unwilling competitors, using means outside the market to gain benefits", and "those who are marginalized now will be more marginalized in the future", anyone who knows about these things will know who this refers to.
Given the widespread attention of the relevant news, he knew that Microsoft would inevitably be accused of "loving money" and "hindering the development of new technologies" and other negative hats by many people.
But we make money based on our ability, is there anything wrong with that?
He, like Cook, immediately had a similar idea, although it was you Android that took the lead in acquiring Nortel's patents, but we will definitely make your wishful thinking come to nothing.
He did have the confidence, at this time, Microsoft had nearly $50 billion in cash.
Similarly, Nortel took the initiative to find them when they had not yet contacted Nortel...
Hoping to sell the patents that were tightly held in its hands for a good price, Nortel also contacted other powerful and interested giants, such as Intel and Qualcomm.
At the same time, more companies took the initiative to contact Nortel, including BlackBerry, which has been having a hard time recently, and Sony and Ericsson, which have been declining in the mobile phone industry.
It should be said that the agreement reached between Microsoft and HTC has given them a new way to make money.
In addition, RPX, a patent insurance company established in 2008 and invested by well-known venture capital firms such as KPCB, is also actively contacting Nortel.
This time, it represents an enterprise alliance, which includes many mobile phone companies with average strength and influence for the time being, many of which are from China.
The reason why they also participated in the bidding for Nortel in this way is that they believe that since it is something that Feng Yiping likes, it must be right.
But everyone is not stupid. In order not to be led by Nortel, which is determined to sell at a good price, these companies and enterprise alliances are also connected with each other. For a while, it was really lively.
But Ballmer did not expect that he would receive a call from Feng Yiping at such a juncture. On the phone, Feng Yiping smiled and said, "Ballmer, are you interested in joining forces with us again?"