Chapter 2848 Refutation
Although Gary Cohn's addition deepened Feng Yiping's impression of Qimonda's CEO, even though he had already seen his photo, he was still a little surprised when he first met him.
Mr. Luo from Qimonda is more elegant and graceful than he looks in the photo.
Yes, this is an Asian person. In fact, there are many Asian people who have made great achievements in the semiconductor industry, but Feng Yiping believes that this Malaysian Mr. Luo must be the best-looking among them. One person.
Mr. Luo, who is still in middle age, although his hair has entered his old age early and looks more silver than black, this actually adds points to his image. Feng Yiping analyzed from the perspective of an internationally renowned film and television company boss, The Mr. Luo in front of him really didn't even need to put on makeup to play the heads of those wealthy families in Hong Kong dramas.
Different from Peter Bauer's first meeting, where there was an unquestionable and familiar enthusiasm, Mr. Luo, who also took the initiative to come to the door, had the reserve of an Asian, "Hello Mr. Feng, sir. I heard your name and it was a great honor to meet you,"
This was said in Chinese.
His Mandarin is also typical of Hong Kong, but his pronunciation is very clear.
Looking at his resume, Mr. Luo is not only proficient in Malay and Chinese, but also English and German.
He was slightly shorter than Feng Yiping, and when shaking hands with Feng Yiping, his upper body leaned slightly backward, and he was quite neither humble nor overbearing.
Feng Yiping held his hand and shook it, "Nice to meet you. Mr. Luo, please take a seat."
"Thank you," Mr. Luo said with a concerned smile, "I heard that Mr. Feng prefers warm climates. Are you still used to the Munich winter?"
"There's nothing I can't adapt to. My hometown is colder than Munich at this time," Feng Yiping said.
Judging from his resume, Mr. Luo had an equally outstanding career. After graduating from the University of Malaysia in 1978, he officially joined the German Siemens Parts Malacca Branch as a quality engineer. In 1990, he was sent to Germany. In 1999, Siemens divested its semiconductor business. Later, he served as President of Infineon Technologies Asia Pacific.
In 2006, Qimonda separated from Infineon. He served as the first CEO of Qimonda, but now it seems that he will definitely be the last.
Although a company that was originally highly anticipated and popular fell into bankruptcy after only three years under his leadership, Mr. Luo did not show any signs of depression or self-blame.
You know, if it weren't for Feng Yiping's timely intervention, Qimonda would have been declared bankrupt by the German regulatory authorities. Under such circumstances, there are only two possibilities for Mr. Luo to still talk and laugh so calmly.
Or, he just gave up on himself completely and simply broke the pot.
But he really doesn't look like him at all.
Then, there is only the second possibility, that is, Mr. Luo can act better than those gold medal actors in Hong Kong dramas.
"I'm very sorry that Mr. Feng came here before the Spring Festival and disturbed your reunion with your family," Mr. Luo said.
Feng Yiping said sincerely, listening to your tone, next, might you also want to be like Peter Bauer and complain about your failures at work?
"Both I and my family have been accustomed to this for a long time," he said with a smile. "In total, in the past few years, we have spent very few Spring Festivals at home."
Mr. Luo immediately said, "Mr. Feng has created such a career in less than 30 years of age. His dedication is naturally unparalleled by ordinary people. I admire him very much."
"But I believe," he said, his energy rising again, "Mr. Feng's delayed Spring Festival will definitely be worth it."
When Feng Yiping heard this, he quietly thought to himself that he had guessed wrong. This Mr. Luo and Peter Bauer were really not in the same routine.
Also, considering Mr. Luo's personality, how could he confess the failure of his work in front of outsiders?
When the extremely disappointing results are already widely known, the natural choice for people like them is to avoid talking about it.
He looked at Mr. Luo and knew what he was going to say next.
Because at this time, Mr. Luo looked very much like an expert holding martial arts secrets in his hand, but this expert was much more sophisticated than the expert in Zhou Xingxing's movie, and he seemed to be more sophisticated. Much more believable.
But their purpose is the same, to sell money from the target's pocket.
"Oh, what do you say?" he asked, pretending to be very interested.
Mr. Luo laughed and said, "Mr. Feng, you know the reason better than me."
Feng Yiping smiled and said nothing, as if I didn't know what he was talking about.
It should be said that in such situations, not speaking can sometimes bring more pressure to people than speaking cruel words.
Looking at Feng Yiping's gaze, Mr. Luo dodged a little, but then he became firm and put away the smile on his face, "Mr. Feng, Cummins, you must all know that Qimonda and other memory manufacturers have technical differences. The biggest difference,"
Feng Yiping spread his hands and gestured, "I just want to hear what Mr. Luo has to say."
Mr. Luo was stunned for a moment, because he felt that this conversation was also beyond his expectation.
How could you not know this?
But since Feng Yiping and the others didn't say anything, he had no choice but to answer by himself, "Whether it's Korean, Japanese, or American manufacturers, they all use the stacked type. Only Qimonda uses the grooved type."
Feng Yiping and the others naturally knew this, but he just didn't want to answer such questions.
Today's memory is the so-called semiconductor memory. Simply put, one of its units consists of a triode and a capacitor. The triode is a switch that determines whether to charge the capacitor to store 0 or 1.
If the capacitor digs a trench under the triode to store electrons, it is called trench type; if the capacitor is stacked on top of the triode, it is called stack type.
Samsung, Hynix, Elpida and Micron all use additive technologies, because these manufacturers that use additive technologies together occupy nearly 80% of the market, so they have a scale advantage.
Not only do they use similar semiconductor equipment, but they can also communicate with each other in terms of technology and process. Once one company solves a problem, it is easy for the other company to follow immediately.
Qimonda is the only company among mainstream manufacturers that adopts the trench type. Therefore, there is no technical alliance scale at all, with only less than 20% share.
But the trench type is not without its advantages. Its main advantages are that it saves more power and has a smaller unit area.
To put it bluntly, the energy consumption ratio is better, which allows it to occupy half of the market share in the previous low-power mobile memory field.
"I know that for everyone else, trench technology is a technology that should be eliminated, but Mr. Feng is an exception, because with the Android system released by Mr. Feng, we can foresee that in the future, smart phones will Mobile phones will definitely completely replace feature phones,”
"And our memory is obviously more suitable for mobile devices such as smartphones,"
So, that's why you're so happy? Is this why you are so sure that my delayed Spring Festival will be worth it?
Feng Yiping still didn't speak, and he gestured to Cummins.
Cummins immediately said, "Mr. Luo, in terms of energy consumption, memory products using trench technology have some advantages, but these advantages are not very obvious."
“From the perspective of the development trend of smartphones, as there are more and more functions, and the corresponding functions and experiences are getting better and better, such as higher-resolution screens and higher-pixel cameras... power consumption will definitely increase. Come higher and higher,"
"But this is actually not a problem anymore. I wonder if Mr. Luo knows that our company in China has launched a product for charging smartphones?"
Mr. Luo was stunned, is this a reason?
Cummins ignored his emotions and continued, "At the same time, we must also see that although the groove type has certain advantages in terms of energy consumption, in other aspects, such as miniaturization, it clearly lags behind the stacked type products. ,"
Otherwise, are all other manufacturers stupid?
The so-called advantages are all relative.
But on the whole, the trench type is undoubtedly at a disadvantage now, because, "More importantly, because the process is not universal, it makes it difficult for Qimonda, which uses the trench type process, to expand production. After all, the vast majority of Most of the wafer fabs use additive processes, and the processes are not universal."
"In the memory industry, production capacity is the first priority, and production capacity also directly affects costs. I think this is why your company is now introducing superposition technology, right?"
Feng Yiping spoke at this time, "So Mr. Luo, you see, it's not Qimonda, but those manufacturers that use superimposed technology are more suitable for us."
After listening to their faint words, Mr. Luo, who had acted like the head of a wealthy family in Hong Kong dramas before, now looks quite like those gamblers who were exposed in Hong Kong movies...
ps: Speaking of memory, think about it. In the past, not many people could afford a memory with more than ten megabytes, because the price was as high as three to four thousand yuan. It really felt like it was like another world.