Chapter 1284 Only Subversion (Sword Dyeing Qingyi Yan 9)

Only a few people, such as Cummins and Randolph, knew Feng Yiping's arrangement in advance, and they were all calm at this time. The others were looking forward to what arrangements this person, who quickly launched a refreshing new initiative after acquiring Coin Star, would have for Netflix.

"I believe everyone should know now that Redbox, a cooperation between Coin Star and McDonald's, is prepared for Netflix," Feng Yiping nodded, "Indeed,"

"I am very happy that while there is one less competitor, there is also a powerful helper!"

Many Netflix people suddenly realized that it was no wonder that the company hurriedly intervened in the cooperation between Coin Star and McDonald's at that time. It turned out that Hastings and others might have seen Feng Yiping's purpose at that time.

It turned out that what Feng Yiping said before was not a lie, he really had been preparing for Netflix a long time ago.

Even some people with flexible minds and rich imaginations were thinking further at this time, then, one step further, why can it cooperate with a company like McDonald's that is so high-minded in Redbox so smoothly? It is because of Coin Star.

So can we say that his acquisition of Coin Star, in addition to the development potential of Coin Star itself, is also for the Redbox project, to enter the DVD rental market, and to pave the way for the acquisition of Netflix?

The more they thought about it, the more they felt that their inference was correct.

Tsk tsk, Feng Yiping's business layout is really genius-level.

His series of acquisitions and cooperation have clear purposes, but outsiders can't see clearly.

When he acquired Coin Star, how many people knew that his ultimate goal was Netflix?

It's impossible for anyone to know.

When masters play chess, even the killer moves that seem to be idle chess cannot withstand people's thinking and can always be seen through by the opponent.

But if you place a piece outside the chessboard, who will notice it?

This is the master level. He seems to be unintentional and casually places a piece, and at this time, the target he wants to target will not realize that such a layout is actually aimed at himself.

Not only that, he also has a team with super execution ability. You know, in many cases, there is no shortage of good ideas, but there is a lack of teams that turn these ideas into reality.

With a brilliant strategic layout and a superb execution team, how could they not achieve their goals? How could they not succeed?

Suddenly, many people looked at the man on the stage with admiration and worship in their eyes.

Originally, in their impression, Feng Yiping's success was just a series of numbers, 23 years old, two listed companies, billions of dollars in wealth, etc.

Now, they have some understanding of how outstanding this young entrepreneurial idol is in business.

In this case, wait, according to Feng Yiping's thinking, how can you be sure that acquiring Netflix is ​​his ultimate goal?

Is it possible that acquiring Netflix now, just like acquiring Coin Star last year, is just for his ultimate goal?

Feng Yiping has been further unveiling the mystery, "But this is not all we have prepared for Netflix,"

Ma Ling looked at the brilliant guy on the stage, and felt indescribable pride in her heart. She was proud of her vision.

On the other side, Susan saw the brilliance on Ma Ling's face, but couldn't help but complain in her heart, can you be as straightforward as you treat girls?

Her misunderstanding was really huge. Feng Yiping was the most unsophisticated when it came to treating girls.

"I have to say that Blockbuster, which was disdainful of our work at the beginning and is now following suit and preparing to launch its own DVD rental business, used a word very correctly, niche market,"

"If we look at it from a higher level, the entire DVD rental market, whether it is modern like ours or traditional like theirs, can actually be said to be a niche market, a market that those large media groups are too lazy to layout, right?"

This is of course true. All the companies currently engaged in DVD rental and sales are actually only serving those film companies, that is, those media groups, and their bargaining power is very limited.

"I looked at the company's relevant data. If we continue to develop according to the previous trend, we will sell a total of 1 billion DVDs in the short term, perhaps in two or three years. This is certainly a great achievement, but is that a huge success?"

"That is a huge success, but it is not our success. It is the success of the upstream media group and the success of the postal company such as USPS downstream."

"The larger our business volume, the higher the income of the film company and USPS, but what about us? The company finally made a profit last year, but it was less than 7 million US dollars."

This number made everyone a little embarrassed.

Indeed, most of the money earned by the company went to the film company and the postal company. It takes several years to earn the postal fee for one year.

Feng Yiping shook his head, "So, in the long run, this is not the Netflix we want,"

"Where is the way out? I think it's very simple, that is subversion,"

"It's just that when Netflix was first founded, it subverted the traditional DVD rental market, and now, we want to subvert, not others, but ourselves,"

There was an uproar below.

Some people are excited. Isn’t every development in the high-tech industry a subversion of the previous one?

Some people can't hide their disappointment. Do they really want to abandon the results of their hard work and start from scratch again?

"We are a high-tech Internet company, and our way of subversion is naturally inseparable from Internet technology. When we focused exclusively on Blockbuster and Walmart, you may not have noticed that at the beginning of the Internet bubble Up to now, in just two or three years, Internet technology has made another leap,"

"It is no longer a time to download a movie from the Internet, which takes dozens of hours and costs more than 10 US dollars in broadband fees. This is our new opportunity,"

"Yes, you got it right," Feng Yiping said, looking at the employees in the audience who were already confused. "Streaming media and instant on-demand are the new directions we should focus on,"

"Boom," there was a lot of discussion below.

The most direct benefit from this is to save high postal costs, as well as the investment in building more and more distribution centers and the financial expenditure of workers who need to be hired.

The most important thing is that doing so will obviously provide subscribers with faster services. The "unlimited" movie viewing that the company has always advocated is finally possible.

"What I want to tell you here is that we have fully prepared a video website. This is the sharpest weapon we have prepared for Netflix,"

"We have been preparing for this website for a long time. We have not only developed a first-class player, but also produced a large number of popular videos that can attract the attention and likes of a large number of Internet users,"

"With the help of this platform, we can push our videos to subscribers' terminals quickly and conveniently in the form of streaming media, using the filtering of our company's core recommendation engine,"

"More importantly, with this website, we will attract more users to become our subscribers,"

"So, Blockbuster, just go ahead and launch your online rental business. Walmart, if you follow suit, you can invest more resources. We don't care," Feng Yiping waved his hand fiercely.

"With the help of this website and our core technology, we will be the pioneer of a new model, let them pursue it,"

"Wow, wow, wow," those who were happy just now have become very excited now, and those who were a little disappointed now are now very happy. The warm applause reflects their mood at this time.

"So, the merger and acquisition is not over. Soon, Netflix will acquire the world's first video website,"

"We will return to the original meaning of the name Netflix," the net in Netflix originally means network, "not just a DVD rental company,"

Feng Yiping said something, but no one could hear what he just said. Cheers and applause drowned out everything.

Yes, this is the original intention of everyone when they founded Netflix, so this kind of subversion is actually a kind of return.

ps: Haha, happy new year! The next update should be after 9 o'clock.