Chapter 210 Sponsored by Liverpool

After a night of rest and adjustment at the ranch, Yang Cheng and the others set off for Los Angeles early the next morning.

Liu Yifei had a lot of fun playing yesterday. It wasn't until before going to bed that she remembered that she hadn't reported to her mother. She quickly pulled Yang Cheng to think of a lame excuse. She almost couldn't resist Liu Xiaoli's questioning tone. Fortunately, it was already late at that time. Compared with her daughter's private life, Liu Xiaoli just worried about her life safety. Normal old beauties usually don't go out late at night. During the day it is the city of angels, but at night it turns into hell. There are little ghosts roaming the streets, it's too unsafe!

Generally speaking, Yang Cheng is very satisfied with the renovation process of the ranch. The basic renovation of the external facilities has been completed, and the fence and security system have been upgraded in an all-round way; the lakes and ponds in the ranch have undergone thorough dredging care, and dozens of new Fish fry, when Yang Cheng moves in, he can enjoy boating and fishing; last time, a batch of thoroughbred horses sent by Georgina also gradually adapted to the life of the new home. When he arrived at the ranch last night, Yang Cheng also saw a few horses Under the leadership of the trainer, take a walk on the grassland.

Now only the expansion project of the main building is left, because White has hired a designer to carry out the expansion on the basis of the original building, so the overall style of the building has not changed much from a distance, but the interior decoration will become more modern and bright. It is useless to look at the renderings, and the final effect needs to be witnessed after completion.

Back in Los Angeles, send Liu Yifei home as soon as possible, otherwise her mother who is in charge of her daughter will go crazy, especially when Liu Xiaoli went downstairs and saw that the one who sent her daughter was a Rolls Royce, she was so naked. The eyes left a particularly deep memory on Yang Cheng.

I don't know if it's Liu Tianxian's luck or not that there is such an old mother at the booth. . .

However, after sending the fairy away, Yang Cheng still had some regrets. He hadn't touched meat for several days, and the little brother rebelled every day to express his dissatisfaction, but he didn't want to eat wild food outside, thinking about the woman in hand: Georgina is still there Australia can’t come back halfway through the horse watching; Xu Xianyuan is busy filming on the other side of the Pacific Ocean, and has no time to come to the United States to accompany him; Susu is in Manhattan in the east, and she is too busy helping him organize briefings every day; Zhang Jingchu has already finished filming the movie The role of the spy returned to China, and the work in the entertainment industry was more tiring and complicated than expected; Miranda Kerr, forget it, she is gone now~

Liu Yifei is close at hand, but it is a pity that he can't get started in a short time. It seems that it is time to develop a few new PYs.

Yang Cheng returned to Jason's Manor, and played a few rounds of bowling on his own without interest. After several consecutive strikes, he collapsed on the sofa, sipping cocktails and admiring classic cars for fun. How is this life like a retired old man? .

Tired of looking at cars, I went upstairs and changed into a pair of swimming trunks and came to the swimming pool. I used my iPad to turn on the water spray mode of the swimming pool. Come to caress the surface of the water, sparkling, and after a while, a colorful halo appears around the sun, like a rainbow.

Yang Cheng in the swimming pool is like a fish in the water, constantly changing his swimming style, freestyle, butterfly, backstroke, swam a few laps happily, put his hands on the edge of the pool, and lay down on the sun lounger after breathing calmly. White delivered the juice in good time.

"Jason, LaFerrari has been well maintained and put into storage." White held the tray and stood respectfully aside to report to Yang Chenghui.

Yang Cheng drank the freshly squeezed juice with a straw, and nodded lazily, "The money has been paid? Is the family's living expenses enough?"

"After paying, plus the cost of door-to-door service, the total is 12,000 US dollars, and there is 270,000 US dollars left for living expenses, which can be used for a while."

Yang Cheng put down his drink, put on his sunglasses and raised his legs, "Okay, tell me if it's not enough."

"One more thing, gardeners and chefs want to request a pickup truck for going out shopping and carrying tools."

"Oh, you can pick one up if you think it's necessary." Yang Cheng never cared about such small things, and said lazily, his eyelids began to sink, and it was time to take a nap after exercising.

But sometimes, God just happens to be against you, just now I was so bored that I wanted to find someone to play P,

Now he finally fell asleep, and when he was about to sleep in the dark, the damn phone rang suddenly. What's more annoying, he didn't know when he changed the ringtone, and the heavy piano sound suddenly rang in his ears. It made Yang Cheng's little heart jump directly into his throat, which was too scary.

Picking up the phone without looking at it, he connected directly and shouted, "I don't care who you are, if you don't give me a perfect explanation, you're dead!"

But in the next second, when I heard a familiar voice from the receiver, I immediately froze, and said with a flattering smile, "Hey, mom, it was you, I didn't see the caller ID, don't be angry, don't be angry .”

"Hmph, you've grown up, and you still want to kill me?" Liu Yun's gnashing of teeth made Yang Cheng's heart tremble.

"Oh, mom, I'm fully aware of my mistakes, please give me a chance to reform myself!" Yang Cheng didn't care about morals, she rolled over and knelt on the sun lounger begging for mercy.

"Young poor, brat, do you remember what I told you about the team's chest advertisement?" Liu Yun cursed with a grin.

Yang Cheng's head hadn't caught up with the rhythm, and he was stunned for a while before recalling that when he bought Liverpool just now, Liu Yun mentioned it to him, "Oh, I remember, Bernard is sure?"

"Well, and he also said that he would sponsor the team's uniform." Liu Yun's voice also sounded puzzled.

"Pfft~" Yang Cheng spat out the juice that he hadn't swallowed yet, what's going on? LV sponsored football uniforms? Bernard Arnault is trying to steal the jobs of Nike and Adidas?

"What's wrong?" Liu Yun couldn't help asking when she heard the strange noise.

"Ahem~, it's okay, what do you mean by your group? Are you going to enter the sports field?" Yang Cheng couldn't wait to find out the facts, regardless of his choking throat. He didn't want to be buried with the proud Frenchman. Nike's leading position is not so easy to challenge.

"I do have this intention. Bernard wants to create a luxury sports series. As for whether to hang it under the name of LV or create a sub-brand independently, it remains to be discussed." There is no need to keep her son secret, Liu Yun will openly share with Bernard retell the content of the conversation.

Yang Cheng settled down, frowned and rubbed her chin, thought for a moment, "Luxury sports series? If you can avoid the edge of Nike, it is not impossible to succeed."

As he said, Nike's main products are aimed at the mass market, and the price is close to the people. According to Liu Yun, Bernard wants to create an LV in the sports world. No one knows better than Yang Cheng how much moisture there is in luxury goods. The new sports luxury brand does not need to spend at all, and can easily earn back the high advertising costs invested in Liverpool.

Moreover, with the resources and channels of the LVMH Group and the world-renowned promotion platform of the Premier League, it is not a problem to open up sales in this materialistic society. It seems that Bernard, the old fox, has planned everything.

"Okay, that's not what you're thinking about. What do you think about advertising and sponsorship?" Liu Yun interrupted Yang Cheng's soliloquy and asked in a concerned tone.

Yang Cheng shrugged, got up and came to the pool, soaked his legs in the water, dangled casually, took the mobile phone in another hand and said, "Of course I have no objection, whoever earns this money, but I can only watch On your face, give preference to lvmh's contract on the basis of the same offer."

"That's not necessary. Bernard doesn't need to sell my favor. I don't care how to collect money, but he asked me to call you to let you know first, so that nothing goes wrong." Liu Yun firmly rejected Yang Cheng's offer. Suggestion, just kidding, no matter how emotional you are with the group, it is not as important as your son. Just relying on Bernard's words to take advantage of his son? nonexistent!

"Oh, if that's the case, let him send someone to the club to talk, and I'll say hello there, but mom, please tell me first, how much money Bernard has prepared for this promotion?" Yang Cheng Leaning over to take the ipad, he turned off the pool spray music, which was so loud that he couldn't hear the phone clearly.

"Hey, brat, I really don't know about this matter, don't think about getting useful information from me." There was a sound of high-heeled shoes rattling from Liu Yun's side, obviously a phone call from the way of walking .

Yang Cheng didn't expect much at first, so he wasn't disappointed, "Well, anyway, I don't think Bernard, that stingy old guy, will spend hundreds of millions of pounds in publicity fees every year."

"Hundreds of millions of pounds? So expensive?" Liu Yun was suddenly surprised.

"Yeah, mom, you don't know. Manchester United and Adidas just signed a new jersey sponsorship contract worth £75 million a year for 10 years. 50 million pounds is not a problem, right? Including the chest advertising contract, it will cost at least 30 million pounds per year. There are also some necessary floating bonuses, such as winning the Premier League championship and the Champions League championship. There are different levels of incentives, 100 million There are not many pounds."

Yang Cheng popularized the knowledge to his mother in one breath, and also hoped to convey to Bernard through his mother's mouth, so that the other party would be mentally prepared, so that when it was time for negotiations, he would think that Yang Cheng took the opportunity to rip off his acquaintances.

Liu Yun was a little dumbfounded on the other end of the phone. She really had no idea of ​​the influence of the Premier League before, but now that her son said this, she realized that her son seemed to be making a random move and had done a great business.

"Even if the price is not suitable, don't refuse too hard." Liu Yun thought for a while, and then told Yang Cheng.

Yang Cheng is not stupid, how could he have a deadlock with Bernard, "Don't worry, mom, I'll let the club come out to talk, and if the talk fails, I'll come forward again, so there is room for buffer."

"Well, your business is so big now, I don't have to worry too much, you can figure it out, don't worry about my face, you know?" Liu Yun sighed and hung up the phone.

Yang Cheng was speechless to her always hot-tempered mother. She went back to the sun lounger and picked up a bath towel to put on. When the wind blew, the moisture on her body took away the heat from her body, and she still felt a bit of coolness.

Walked into the indoor living room with bare feet, lay on the sofa and called Ian Al, told him about the sponsorship, and asked him to negotiate in person.