Chapter 1594

These days, anyone who has three melons and two dates in his hand wants to open a restaurant to make a lot of money, so in this society, catering is undoubtedly a low-end business, with no technical content at all.

Believe it or not, look at the small restaurants that have sprung up like mushrooms on the street. It is estimated that the boss dares to open a stir-fry restaurant without knowing where the gate of the old western culinary school opens?

No wonder you don't lose money!

Of course, compared to the pressure of domestic competition, as long as Chinese food is not too unpalatable, you can make money at the beginning. Anyone with a small amount of savings and relocating their family abroad is considered an investment immigrant. With a simple layout, you can open the door for business and make money with a frying spoon.

This kind of boss used to be from GD, but in recent years there are many FJ people.

FJ people are especially keen on opening a buffet restaurant, but they don’t know that it is not 20 years ago. The operating cost of the cafeteria is very high, and maintenance is the most difficult. Only two things can kill him: one labor and one ingredient!

In the past, the cost of ingredients was negligible, and chicken, beef, and mutton were all cheap.

Over the years, the price of food materials has been increasing year by year, and the cafeteria has to fill up the dishes. The customer flow is not enough. At night, when work is over, it is dumped into the trash can. It is not food that is wasted, but money.

In terms of labor, it is impossible to use less people in this form, one radish and one pit in the back kitchen and front desk.

Labor is the big head. Now the minimum wage is being clamored everywhere in the United States. Some cafeterias don’t pay wages, and they are reported.

Especially under the pressure of competition, many people don't want to improve the quality of their dishes. They go all over the world to search for dirty information from competitors and get evidence. All it takes is a phone call, jail and fines.

And for the whistleblower, the less competitors, the more profits will be shared. If the competitors are killed, he will be a piece of shit, and the customers will have to grit their teeth and swallow it, right?

Speaking of the buffet, Zhang Xuan shook her head and said, "It's downstairs in my house. A few years ago, a cafeteria was opened with great momentum. It was done by FJ people. When it opened, we invited neighbors to eat. Wang Yiming and I went in and saw it. Yes, a cafeteria pretends to look like the Louvre. It is said that the decoration alone cost more than 1 million US dollars. The welts on the floor are made of high-end materials that were airlifted from France. We don’t understand, but it looks high-end .

What surprised us even more is the menu, which is a whole book, not only can be enjoyed by yourself, but also can be ordered a la carte.

Basically, all the classic dishes you can think of in Chinese, Japanese, and Korean meals, including many less famous dishes that many people may have never heard of in their entire lives, are all included, which is a big taboo.

As long as you are in the business of opening a store, you have a position for customers.

What level of customers do you want to attract? What is the income level of the most people around you?

If you ignore everything and just ask for a full seat, the consequences can be imagined. "

Yang Cheng echoed, "Not only in the catering industry, but for all novices in the real industry, greed and greed are unavoidable problems. They don't know the art of business, and they don't understand the psychology of customers. They want to please everyone. In fact, it offends everyone, because you lose your character and quality.”

Wang Yiming did not hesitate to ridicule, "It is understandable that many novices who enter the venue has no educational background.

Many bosses who opened large restaurants from the very beginning heard that even elementary school is not necessary, but they have the fate to make a fortune, and some things are really unclear. "

Zhang Xuan slapped her husband and said angrily, "Don't talk nonsense, we'll be fine? Didn't you get cheated along the way?"

Wang Yiming laughed sarcastically, looking at his face, it was obvious that what he said just now was not sincere, but just a moment of anger.

Zhang Xuan said sternly, "In short, we are also the ones who have experienced various problems and have made sufficient mental preparations for the opening of the branch. The introduction of investors is also the conclusion we have thought for a long time.

So jason, please believe in our sincerity and determination,

We were both serious about opening a branch. "

Yang Cheng nodded silently, and before he could express his opinion, Wang Yiming said impatiently, "Jason, you are more successful than us in business, and operators can't just think about pulling money into their pockets and don't want to pay. We are restaurants, we have to be right The reasonable requirements of the guests should be met, and we should not be too harsh, and thus lose the source of customers, that is what we deserve.

This principle also applies to our cooperation. From the beginning of our desire to eat alone to now actively seeking investment, you can also see the change in our philosophy. I personally think this is a positive side.

As for whether there will be good results, no one knows. All we can do is try our best. "

Since the other party used the restaurant as an example, Yang Cheng also used the same example to say, "You are right, the basis of cooperation is integrity. You are in the restaurant, and you are not willing to throw away the broken and stale ingredients, and mix them together. It is also taboo to mix it with meals.

You must know that customers are the smartest. Can others not eat what you think is bad?

Occasionally it's inevitable, and if it's often the case, look at what fool goes to your house to pay for dinner?

The same goes for cooperation. I am very pleased that you took the initiative to show your sincerity. To put it emotionally, it is my honor. Considering my own wishes, it is not a problem at all to implement this cooperation.

I also believe that if you can do a good job at Qingcheng Restaurant, your character must not be a problem.

But I must emphasize that cooperation must face a test, which is internal disputes.

Disagreements of opinion are inevitable. At that time, everyone thought it was right to hold their own opinions and never give in, not to mention that we were outsiders who were not related by blood.

There are many examples of couples buying shares or brothers cooperating, and disagreements occur, leading to parting ways and closing down.

I hope that when we encounter such a situation, we can do it, calmly put forward our own opinions, and objectively choose which plan is most beneficial to the restaurant to implement. Putting aside the so-called face and power, our purpose is only one, which is to let The restaurant is better, that's the only way to make money, isn't it? "

After a pause, the husband and wife digested what they said, and then said, "I still say the same thing, investing in you is not to make money, but to fulfill a small wish of mine when I was young.

So you don't have to worry that I will intervene too much in the operation of the restaurant. This is your right, and I have nothing to say.

Of course, in order to ensure that our cooperation is based on the principle of fairness, I will send financial personnel to supervise the financial situation of the restaurant. I hope you can understand this. "

After the couple looked at each other, Zhang Xuan quickly said, "This is what should be done, and we have no objections."

Yang Cheng nodded with a smile, and tried to say, "Also, I have an immature proposal here, if you only invest in one restaurant, the structure will be a bit small.

How about this, you set up a catering group, put all the restaurants under your name in it, and then I will invest in you as an angel investor.

This operation has two advantages: first, the cooperation becomes more formal; second, it will not impact your shares, because my investment will not be as simple as hundreds of thousands of dollars. "

The couple obviously didn't expect Yang Cheng to have such an idea. At first they only wanted Yang Cheng to invest in the Los Angeles branch.

However, they could also understand that as Yang Cheng, it would be too cheap to just invest in a branch store.

This is what they thought was wrong. Yang Cheng really didn't consider the issue of price drop. He was purely optimistic about the concept of the couple running the restaurant. He himself is also investing in cultural tourism projects, and the restaurant can also be regarded as a part of this big project.

It not only fulfills the wish, but also benefits the overall layout of oneself, so why not do it.

Of course, he won't force it. It's too difficult to make a lot of money in the catering industry. Yang Cheng won't put too much energy into this aspect, and the main goal is to fulfill his wish.

If the couple have too many scruples and disagree, Yang Cheng doesn't care, he will respect each other's choice.

It's just that the other party's straightforward decision exceeded his expectations.

I thought the couple would go back and think about it before giving an answer~

Who would have thought that Zhang Xuan would give an affirmative answer on behalf of the couple after only a few tens of seconds passed.

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