Chapter 525 525 Professional Perspective

In the Amoeba music store, the meeting between Glory to the Dead and the fans is actually more about the exchange of music besides the uncontrollable screams and shouts. This is a wonderful thing. When the band members know that they The music made has resonated with many people, and has even become the spiritual pillar of many people. There are more than one little girls like Sally, which makes the band have an indescribable feeling.

Spiritual support, isn't this a term that should appear on top singers like Michael Jackson, The Beatles, and Bob Dylan? How many people fell in love with rock because of the Beatles, how many people fell in love with music because of Michael Jackson, and how many people understood the power of spiritual power because of Bob Dylan...

But now, some people feel satisfaction, resonance, and support because of the music of Glory to Death. This is undoubtedly the greatest affirmation for musicians, and it also shows that Glory to Death has been working hard in the right direction. !

In fact, the time spent at Amoeba Music this morning was not long, less than two hours in total, but it was a brand new experience for the band members. Appears to be very lively.

"Wow, did you see the surging crowd just now? I wonder if the students from the entire university have flocked to Telegraph Street." Pedro recited excitedly, his face filled with a red tide that could not dissipate.

"If there are only 600 people in CAL." Fu Jin said a word from the side, which immediately made Pedro depressed.

Hugo ignored the two of them, took out the band's album from his pocket, and asked Samora who was driving, "Where did you put the bunch of vinyl records I just bought?"

"In the first row of seats." Samora had just started work today, and was pushed directly to the driver's seat by Henry, but it could be seen that he soon entered the working state, and everything started quickly.

"You bought our album?" Neil said in surprise, looking at the album in Hugo's hand.

Hugo stood up and saw a brown paper bag on the first row of seats, which contained all the treasures he had just bought, took it over, and sat down again, "Yes, buy one. Zhang as a souvenir. What, is it weird?"

"No," Neil shook his head with a mysterious smile, and then took an album out of his pocket, "I bought one too." Originally, Neil was worried, only he bought one, This move seemed too strange, so he kept it secret, but he didn't expect that Hugo actually bought it, and immediately made him feel that he had found a bosom friend.

Seeing Hugo and Neil laughing furtively there, Alfonso, who was sitting in the back, also laughed, "I bought one too."

"And me." Pedro didn't know when he heard the conversation here, and said.

When Hugo looked back at Fu Jin, his calm eyes clearly told Hugo the answer: he also bought one. Sure enough, they are partners of a band, and everyone is so connected, which makes everyone laugh.

Ignoring the noisy voices behind, Henry was busy in the passenger seat. He took out a list and thought about it carefully.

Samora's character is a familiar one. Although he is not familiar with Henry, he has also heard from Hugo before that he will need to cooperate with Henry for a lot of work in the future, so he pays attention and takes the initiative to speak. Asked, "What are you researching?" Without getting an answer from Henry, Samora was neither discouraged nor worried about embarrassment, glanced at the list in Henry's hand, and said in surprise, "These are from professional music magazines. list?"

Henry raised his eyebrows slightly, "You actually know this?" He looked a little surprised. Henry originally thought that Samora was just an assistant that Hugo hired to handle chores. After all, there is a big difference between an assistant and a manager. The manager is the position responsible for the communication between the agent and the artist, but he did not expect that Samora was obviously more He could do a lot more than he imagined.

"There are a lot of them at home." Samora laughed, and that simple and honest smile was easy to give people a good impression.

"If you want to read these magazines in the future, Hugo will have a lot of them, and you don't have to buy them anymore. Reading magazines and newspapers is also one of our jobs." Henry was still lying in the passenger seat as if he had no bones. Even though the noise of the band members in the back had no effect on him, it was rare for him to talk to Samora. It seems Henry also realized that if Samora could take on more work, it would also save him a lot of trouble.

Samora didn't have this kind of self-consciousness, and laughed haha, "I just read magazines, and my taste in music is not very consistent with those music critics."

"Normal, music critics are also human." The opinions of music critics have their own aesthetic tendencies, but they are more professional, so really senior music lovers will have their own opinions, which are consistent with music critics Or inconsistencies are perfectly normal.

"What magazines are you looking for to write music reviews for the band?" Samora got the point right away.

In fact, the reason why large record companies are rich in resources is that music criticism is one of them. When a rookie singer appears without any reviews from critics, this is a very bad thing. The difference between large record companies and independent record companies is that there are huge differences in the resources of music critics and media they can contact. . To give a simple example, if "Rolling Stone" recommends the cover of a magazine, then it is obvious that the singer's attention is to ride a rocket. As for the achievements after the attention, it depends on the level of the album.

Henry nodded and shook his head again, "Yes, no, in fact, these magazine music reviews will be written, it's just a matter of time." With EMI Records as the backstage, and Henry as a senior manager in charge, glory to death The band doesn't have to worry about exposure at all. "What I'm thinking about now is which magazines will send the first music reviews."

"I don't know that these can be controlled!" Samora looked surprised. He thought that all press releases were contacted in one breath, and then sent out in one breath.

Henry smiled, "These controls are necessary before the band achieves a lot of attention, and it doesn't matter when the band achieves a certain amount of success." Henry obviously has the heart to teach Samora - in order to share his work So I went on to say, "Because we have no way to control the content of music reviews in magazines, they say good is good, and they say bad is bad. This is their specialty, and we have no way..."

"But isn't there some familiar music critic or something?" Samora interrupted Henry and said suspiciously. Music critics are also human beings. In addition to their professionalism, they must be close to each other and have personal preferences. Writing a music review cannot be 100% neutral like a robot, but relatively neutral. What's more, in the entertainment industry, there is no absolute neutrality that does not involve any interests, only relative neutrality is always there.

"It doesn't work for them." Henry pointed to the band members who were laughing behind him, the first album of Glory to Death, and he hoped that these music critics would use an objective eye to evaluate, praise or criticize. , this is just the beginning, he believes that the band has the strength to withstand realistic feedback.

"Aside from music critics, each magazine also has different attributes. 'Rolling Stone' is more conservative and more popular, but has the greatest influence; 'Rotation' is very individual and supports alternative rock, but they Having complimented the band once before while they were on tour, it's certainly not enough for them to be the first to speak; 'Q Magazine' is unique in the UK, and they take rock and roll the most, but that's far across the Atlantic "…" Henry counted them down one by one, these magazines are all influential enough, but the first batch of music critics of the band cannot be selected based on influence alone, some magazines have a strong appeal in a narrow field, and some are not. The comprehensive media of professional music magazines cannot be ignored either, this is a very important but also very tedious project.

Samora listened to Henry talking lazily. This is the real eye-opener. Different from the perspective of fans observing various magazines, the attention of professionals to magazines is obviously different.

The simplest example is "Rolling Stone". Although it is said that "Rolling Stone" is currently the highest-selling and most influential magazine in the United States and even the world, there are even many fans who worship "Rolling Stone" magazine and regard it as a Bible, but in professional According to people, the band Glory To Death is not suitable for "Rolling Stones". This is not a question of whether "Rolling Stone" is willing to promote Glory to Death, but the problem of the two of them having different attributes, even if it is "Rolling Stones". "Rolling Stone" wants to invite Glory to Death on the cover, and it is estimated that Henry and EMI will hesitate.

Although Samora has a deep and even professional understanding of music, he has always observed it from the perspective of fans, so what Henry told him at this time was a whole new world, he could only listen ignorantly, but responded with one sentence Can't tell. But for Samora, it was a blood-boiled moment. It was the first time he was exposed to such a real and profound profile of music, which also convinced Samora that the job would be very exciting.

Glory to Death simply ended the promotion work on the first day of the album's release, but the excitement of the entire American music industry has only just begun, because today, Glory to Death, a unique and shocking band, has truly entered the music industry. The market, music critics, professional magazines, and veteran fans have all cast their attention: Was this band that was on a road tour across the United States a gimmick or was it real?

And those media who are concerned about Hugo's identity as an actor will naturally not miss this excitement: what is the strength of the band that owns Hugo? Is this serious or just for fun?

All of this is being brewed under the hot topic of "Schindler's List".