2134 Chapter 2134
In the first week of August, "The Sixth Sense" won the championship strongly, while "The Blair Witch" and "The Runaway Bride" came in second and third respectively.
Did people expect such an ending? It cannot be said that there is no such thing at all. After all, the existence of Hugo is the biggest uncertain factor, but even so, people are still surprised by such a result. Most importantly, the performance of the two horror movies has become the biggest highlight of this week.
For a long time, horror movies have been more of the main fighting force in the spring or winter file, especially the annual Halloween, there will always be a lot of horror movies released in due course. However, due to the limitations of the subject matter, it is always difficult for them to make a difference in the summer. Just like comedy movies, horror movies are more of a kind of adjustment in the hot summer. Under the bombardment of commercial blockbusters, often Can become a ray of breeze and achieve unexpected results.
However, they are always just supporting roles and cannot become protagonists. The days of horror movies are over.
But this summer has shown a completely different pattern. The outstanding performance of the three horror films "The Haunting of Ghosts", "The Blair Witch", and "The Sixth Sense" has almost become the biggest surprise of the entire film market, making everyone look at each other with admiration. .
Against the background of the strong attack of visual effects commercial blockbusters, following retro plot works such as "LA Confidential" and black comedy works such as "The Truman Show", farewell to bloody horror movies and returning to psychological thrillers once again Winning a place is a refreshing change for the development pattern of the entire film industry.
Everyone was amazed at the excellent performance of "The Sixth Sense of Spirituality", and the debate inside Bowei Films also came to an abrupt end. Everyone knew clearly that there were too few screenings in 2,200 theaters. , This is simply a waste of Hugo's box office appeal!
Robert Iger and David Vogel planned so much, not to passively wait for "The Sixth Sense" to perform well in the video tape market. Now seeing the outstanding box office results of the opening weekend, the expansion of screenings followed closely. Disney added 300 theaters in one go, bringing the film's screening scale to 2,500. The "Blair Witch" stays in sync.
The biggest feature of horror movies is that the next week’s drop will be very tragic. Many horror works will have a drop of 60% or even 70% in the next week. For this type of work, the drop is controlled at 100%. Fifty is a huge victory - "Blair Witch" is an anomaly and cannot be counted in this rank. Not long ago, "The Haunting of Ghosts" fell by as much as 55% in the next week, which has already made DreamWorks breathe a sigh of relief, and the media also thought that this performance was very good.
The situation of "The Sixth Sense" is a bit special. Due to the favorable comments from both critics and audiences, and the fact that the box office did not really break out to the level of 40 million in the opening weekend-this is also the reason why it is generally believed that Hugo is in North America. The basic capabilities in the box office market, so the next week's box office of the movie is bound to maintain a good development curve, for example, controlled at 30% - or even lower than 25%. However, when the film's box office results came out the next week, everyone completely lost their language skills.
The expanded screening scale of 2,500 theaters, coupled with the powerful single-house box office of 15,000 US dollars, made the weekend box office of "The Sixth Sense" reach 37.5 million US dollars!
37.5 million US dollars, how incredible is this achievement? Not only because this result is 4% higher than the box office of the premiere, but also because this result is enough to go down in the annals of history, ranking fifth in the box office of the next week in film history-the works currently occupying the top four are " Independence Day," "Jurassic Park," "The Truman Show," and "Star Wars: Episode I: The Phantom Menace."
What kind of achievement is this? This almost puts "The Sixth Sense" on the same level as the most outstanding box office works in film history, and the final box office performance of these works is more than 300 million. A horror movie made $300 million at the North American box office? This is a dream, a dream that has not been realized for twenty years.
At present, "Jaws" is the top box office record in the history of horror movies, but in fact, this movie cannot be regarded as a horror movie in the strict sense, it is more of a thriller movie, and the box office record of "Jaws" is 260 million 10,000, there is a very, very long distance from 300 million. Not to mention that the box office of the two films, the runner-up "Ghostbusters" and the third-runner "The Exorcist", did not exceed 250 million, and apart from these three works, there is no horror movie The box office can exceed 200 million U.S. dollars-strictly speaking, if the box office of a horror movie can exceed 100 million U.S. dollars, it is already a hearty and huge victory.
But now?
After "The Sixth Sense" broke out with the highest premiere box office in film history in the first week, it actually made history with an increase in the next week, and ranked among the top five in film history in the next week's box office. The strong performance has already made everyone Completely dumbfounded, even Bowei Films and Disney were completely stunned, and the huge surprise left them at a loss.
What's even more frightening is that in just two weeks after its release, the cumulative box office of "The Sixth Sense" has reached 95 million U.S. dollars, and it can break through the 100 million threshold by next Tuesday or Wednesday at the latest, and the 200 million U.S. dollar box office has already within its range. This means that Hugo's pace of making history is unstoppable, and people are more concerned about how high the final North American box office of this horror movie can reach. Is it really 300 million? Is it really possible?
Such a sky-high box office curve has overshadowed all other films in the second week of August. The comedy film "Bowfinger Project (Bowfinger)" which premiered this week is highly anticipated before it is released. Stephen Martin and The combination of Eddie Murphy's two comedy giants gave people reason to believe that the film would do well at the box office, but the results were disappointing. The weekend box office box office of only 18 million US dollars was not competitive.
"The Sixth Sense of Spirituality" did not encounter any challenges at all, and completed two consecutive championships without any suspense!
Even the news that the accumulative box office of "The Blair Witch" has successfully exceeded 100 million this week is not a surprise, because everyone's attention is focused on "The Sixth Sense", and the cumulative box office in two weeks is approaching the 100 million threshold. Not only is it unprecedented, but it may also be unprecedented. This is definitely an insurmountable milestone for horror movies.
People were still skeptical about the box office trend of "The Sixth Sense", but now people suddenly find that in the box office market after August, there is no work that can effectively challenge this horror movie. Instead, Yue has become the performance stage of the "sixth sense of the supernatural".
In the third week of August, Hugh Grant's "Mickey. Blue. Eyes" was once again a hit, with a $75 million investment and only a $10 million debut at the box office. , and even lost to the next week's box office of "The Bowfinger Project", not to mention the impact on "The Sixth Sense".
With almost no challengers, the influence of "The Sixth Sense" is rising, and more and more people are going to the cinema to watch this horror movie.
As the previous film critics said, this is not just a horror movie. The delicate and true emotional description in the movie easily touched every audience, not just the mother-child relationship between Cole and Lynn, and not just Marco. The husband-wife relationship between Mu and Anna, and the friendship between Cole and Malcolm who support and trust each other, make the movie unbelievably attractive.
Whether it was Hailey's pitiful and tearful performance, or Hugo's painful, profound and delicate performance, countless audiences were moved to tears. Bowei Pictures even made a mocking slogan, "Please prepare two packs of facial tissues before watching the movie", which has become one of the biggest gimmicks of the movie.
Originally criticized by film critics such as Roger Ebert for being too sensational, an unbelievable reaction broke out among the audience. More than 60% of the audience said that the last two scenes of the movie made their emotions irrepressible, not only sensational, but also the kind of shock after learning the truth, which almost completely derailed all rationality, and could only completely let emotions go Burst.
This makes many parents willing to take their children to the cinema to watch "The Sixth Sense".
This is undoubtedly a huge surprise, because "The Sixth Sense" has been identified as "PG-13", that is, the special guidance level, mainly for children under the age of thirteen. Parents are warned that the film may Including not-so-serious violence, nudity, foul language, etc., remind parents to pay attention. This also once caused people to worry that such a classification would become an obstacle to further breakthroughs in the movie box office.
However, with the pace of movie releases, more and more parents take their children into the movie theater on their own initiative.
What's more interesting is that because the movie is considered a "seven deadly sins" work, many loyal movie audiences are tight-lipped about the finale. Such a grand occasion is beyond the expectation of the film company, and many audiences are too curious about the ending Shocked and walked into the cinema. This is definitely a crucial part of the success of "The Sixth Sense of Spirituality"-because after the ending is spoiled, the shock of the whole movie will often be weakened a lot, and the viewing effect will also be weakened a lot.
It can almost be said that the whole people are chasing after the "sixth sense of the supernatural", and everyone worked together to push this movie to the peak one by one, which made the movie's third week box office explode with shocking energy, once again out of the sky. The curve, ending with a 7% decline, created a myth in the history of the film industry—all film types—almost in a trance, seeing the magical trend of "Titanic" again.
Could it be that "The Sixth Sense" can really set off a "Titanic" box office frenzy? This is not an interrogative sentence, but an affirmative sentence!