Chapter 2124 Chapter 2124

The embarrassment of the uncrowned kings became a major scene in the midsummer of 1999, which was another compromise of the media after 1995. The wheel of history is advancing rapidly with an irresistible trend. Two years later, in 2001, the appearance of blogs marked the emergence of personal news sources, which also meant the rise of personal media. So far, the title of "uncrowned king" has officially entered history The stage and the news media industry have completely entered the era of national entertainment.

However, at the moment in 1999, although the uncrowned kings have already felt this unstoppable power, they are like those nobles in history who are unwilling to let go of the glory of the past, sticking to their pride and beliefs. Willing to admit their failures, and even less willing to face that possible future.

Although the "National Enquirer" has almost become a street rat, surprisingly, the news media did not pursue the "National Enquirer". Fortunately, the summer holiday is coming, and almost everyone's eyes are on it. Quickly attracted attention by the annual movie event, all this gave the supermarket gossip tabloid a precious breathing time, and survived in embarrassment and embarrassment.

The summer file of 1998 created a small miracle, "The Truman Show" turned out to be a dark horse comedy with a small scale, not only dominated the entire summer file, but also dominated the entire 1998 The annual North American box office and global box office rankings in 2019; the summer of 1999, people have reason to have more expectations, because after comedy, Hugo will land on the summer file with horror themes, challenging for the second consecutive year. Miracle possible.

Even if people are used to the Hugos turning rot into magic, going from comedy to horror is like going from Charlie Chaplin to Alfred Hitchcock, an impossible leap. This also makes people full of countless conjectures about the prospect of "Sixth Sense", and the movie is hot before it is released.

However, the release date of "The Sixth Sense" is scheduled for August 2, so people still need to wait patiently. Prior to this, the excitement of the summer file has already been kicked off by the ambitious "Mummy" created by Universal Pictures.

With the frenzy of blockbuster movies caused by "Independence Day" and "Titanic" settled, the last summer file of the 20th century also burst out with wonderful energy that made everyone unable to help but look at it, almost one film a week on average. Works with a lot of focus appeared on the stage, filling the whole hot summer with countless exciting highlights.

Starting with the unveiling of the "Mummy" of ancient Egyptian mythology with an investment of 80 million US dollars; then "Star Wars Episode 1: The Phantom Menace" will be restarted with a generation's dream; Instinct)" and Julia Roberts teamed up with Hugh Grant's "Notting Hill" followed; after the huge success two years ago, the sequel "Austin. Powers: The. Spy. Who Shagged. Me)" can't wait to appear on the stage; two works with an investment of more than 100 million US dollars collide in the same week, which is one of the biggest highlights of the summer file, "Tarzan" and "Tarzan" "West Point Reveal (General's. Daughter)" is bound to have a fight...

The fact is also true, one commercial blockbuster after another completely ignited the midsummer of 1999.

First, "The Mummy" handed over 43 million US dollars at the premiere box office, and successfully won the championship for a week, making a good start for the summer; followed by "Star Wars Episode 1: The Phantom Menace" with 6400 The million-dollar weekend score reached the top. Although this score did not break the premiere records of "Independence Day" and "Jurassic Park 2: The Lost World", it still injected a shot in the arm for the entire market. Everyone was excited, and then this work achieved three consecutive championships, which once again proved the profound influence of the "Star Wars" series on American culture.

This year's summer file has also emerged many well-recognized masterpieces. In addition to "Star Wars Episode 1: The Phantom Menace", "American Pie (American. Pie)", "The Haunting of Ghosts", "Notting Hill", "Falling "Runaway. Bride" was both a hit and a hit, plus Stanley Kubrick's posthumous "Eyes Wide Shut" and Will Smith's "Wild. Wild. West" , "G-Type Detective (Inspector. Gadget)" adapted from comics and other works that have aroused many topics of discussion, and "The. Blair. .Project)", the whole summer file was very lively.

Among these works, "Star Wars Episode 1: The Phantom Menace" with an investment of 110 million US dollars can only be regarded as pediatrics, and "Wild Storm" with an investment of 170 million US dollars is the real heavyweight. However, there are good and bad box office results. The premiere score of "West Point Revealed" was only 22 million, and the score of "Wild Wild" was only 27 million... But it is undeniable that the real The era of blockbuster films has come in full swing, and the determination of major film companies to increase their investment has become unshakable.

In particular, "Star Wars Episode 1: The Phantom Menace" completely detonated the box office of the entire summer, which further strengthened the determination of the film company.

After "Titanic" and "Independence Day" in the second week of July, this work that has gathered countless discussions has officially become the third film in film history to break the 400 million box office in North America. Such a result has once again continued the momentum of the entire movie box office market. Following the "Independence Day" the year before last, "Jurassic Park 2: The Lost World" the year before last, "The Truman Show" and "Saving Private Rui" last year, After "En", this year's summer file once again exploded with amazing energy, adding bricks and tiles to the power of the blockbuster era.

However, in addition to "Star Wars Episode 1: The Phantom Menace", "The Blair Witch" has created another extreme. This student work with an investment of only 35,000 US dollars has already staggered towards the cumulative box office. The $100 million attack became the first successful viral marketing case in film history, and set a completely different benchmark for the film industry. This is another great victory for independent films after "Pulp Fiction", and it really ushers in an era of individuality that is opposed to the era of blockbuster films.

With the surge of many topics, the midsummer of 1999 became more and more hot. It seems that people feel that the millennium is getting closer, and the track of the wheel of history is also moving in an invisible way. Changing dynasties, from the 20th century to the 21st century, this is not something that anyone can experience. You must know that the person who experienced the turn of the century last time is already a hundred years old at this time, and there are only a handful of people in the world. countable.

In such restlessness, May passed, June passed away, July also ended, and August quietly came to people. On August 2nd, "The Sixth Sense of Spirituality" officially held its grand premiere in the United States!

As one of the most watched works of this summer, "The Sixth Sense of Spirituality" has gathered countless doubts. As a horror movie, how much energy can it burst out, especially after "The Blair Witch" has been released this summer? After scaring the audience enough and almost running out of "guts" inventory, what kind of results this movie can achieve has become a huge question mark; Moreover, the sword goes out of its way to challenge the psychological bottom line of the masses with horror movies, which makes everyone puzzled. Horror movies are very small, and many people even resist horror movies-these are almost the opposite extremes of comedy movies. , so how much of Hugo's box office appeal will be able to play?

Not only the audience, not only the media, but as the distributor of "The Sixth Sense of the Spirit", Bowei Pictures itself is also very hesitant. After they watched the movie internally, there was a lot of discussion, which triggered extremely fierce disputes and discussions. Some people had great confidence in the movie, while some thought it was not suitable for the summer file. People are indecisive and unable to express any opinion...

Under such disputes, "The Sixth Sense of Spirituality" was once postponed until November, hoping to use the atmosphere of Halloween and Thanksgiving to win more box office potential for the film; but in the end, after repeated hesitation, Disney There is still no way to give up Hugo’s box office appeal, and Michael Eisner directly made the decision to release it in the summer file after bypassing Bowei Films. .

Immediately afterwards, Disney had a dispute over the number of theaters to be screened. Some people hoped to show it in more than 3,000 theaters, but some people refuted it, thinking that this would lead to a disastrous box office failure; 800 theaters will screen, and then consider the expansion of the screening... At the end of the dispute, a compromise plan was submitted. 2,200 theaters will conduct the first round of screenings, and then consider the possibility of expanding the screening.

2,200 theaters, this is the smallest first-round screening of works screened in more than 1,500 theaters throughout the summer of 1999. Even "The Blair Witch" expanded to 2,200 screenings four weeks after its release, which shows that Disney is being conservative.

It is rumored in the circle that Robert Iger expressed his firm dissatisfaction with this at the high-level discussion meeting, and repeatedly stated that the film's screening scale of 2,500 is the bottom line, but the distribution department is not his job at this time. His opinion was not adopted. This made Robert very frustrated.

Such a tangled situation reminds people of the situation when "Speed" was released. However, as a commercial action movie, "Speed" finally achieved an unbelievable box office success. How about the performance of "feeling"?

Under the eyes of the public, Hugo's acting career has landed in the summer file for the fourth time!