Chapter 790 The Expected Failure

Sometimes, the success or failure of a film in the market is often not directly proportional to the quality of the film itself. There have been too many such cases in Hollywood in the past ten years.

One of the most typical is "The Blair Witch".

Many first-line big productions of production companies like to use big directors to increase the combination of stars. This is not because the combination of the two will definitely bring a good movie. After all, the ratio of big directors and big stars to make bad movies Not low either.

But the combination of the two brings extraordinary commercial appeal.

Even more so when the names of those two are Steven Spielberg and Tom Cruise.

The word-of-mouth of "War of the Worlds" is very unsatisfactory, and there are even criticisms, especially the slightly hasty ending.

Even so, under the appeal of Spielberg and Tom Cruise, a large number of fans still entered the theater to watch this film.

Another point that cannot be overlooked is that the global distribution of "War of the Worlds" is done by DreamWorks itself, which eliminates a lot of messy involvement, and various resources can be allocated in a more reasonable manner.

On the opening weekend, this big-budget sci-fi movie with an audience score of only 6.5 on IMDB and a 60% freshness rating on Rotten Tomatoes grossed $77.16 million in more than 4,100 theaters in North America.

This also created Tom Cruise's highest weekend box office record for a film since he appeared in the movie.

There is no doubt that the film was a commercial success.

"War of the Worlds" was a huge hit at the box office on its opening weekend in North America, and it also relieved DreamWorks, which was under heavy pressure after "Escape from Clone Island".

Although the disastrous failure of "Escape from Clone Island" will not cause DreamWorks to sink, but if "War of the Worlds" fails again, the pressure and difficulties that DreamWorks will face can be imagined.

DreamWorks also survived the most difficult month.

After this weekend, among the several films released in May, "Kingdom of Heaven" followed in the footsteps of "Escape from Clone Island" and was completely withdrawn from North American theaters. The final North American box office was only 37.58 million US dollars.

Including the current overseas box office, the current global box office is only more than 80 million US dollars.

This project of Twentieth Century Fox is bound to suffer serious losses in the short term.

In the future, it may take five years or even more than ten years of offline operations to recover the cost.

In contrast, Relativity Entertainment's two films are triumphant along the way.

The North American box office of "Bourne Shadow 3" is infinitely close to 300 million U.S. dollars. Breaking through 300 million is already an established fact, and the global box office is also approaching the 600 million U.S. dollar line.

Shahai Entertainment Animation Studio shined through "Despicable Me" and has become a well-known animation studio in Hollywood.

The North American box office of this animated feature film reached 211.27 million US dollars.

Despicable Me has already been a success, even without subsequent and overseas earnings.

From the eve of June 1st, "Despicable Me" has been screened in more than 50 overseas countries and regions one after another. In the face of the characters with distinctive personalities and the group of cute minions, overseas audiences have no resistance.

The overseas box office of the film has also exceeded 100 million US dollars.

So far in the summer, Relativity Entertainment is the biggest winner, and Mr. and Mrs. Smith, which will be released this month, because of the triangular relationship between Brad Pitt, Angelina Jolie and Jennifer Aniston, is currently a piece of cake. Hot, many people are full of curiosity about this film that has caused the biggest gossip in Hollywood since the new century.

Just like "War of the Worlds", many times it is not the film itself that determines the success or failure of a film market.

Although "Mr. and Mrs. Smith" has not yet been released, the sensation it caused is absolutely phenomenal.

With all the gossip and hype about the triangle relationship, "Fantastic Four", which will be released this weekend, seems a little silent, and the promotional efforts seem to be insufficient.

Affected by the villain effect of comics that has continued to ferment for more than a year, from the audience to the media, everyone is full of doubts about this "Fantastic Four" movie.

If Marvel Entertainment had only fought against 20th Century Fox alone, and made a temporary effort to engage in "Fantastic Four" comics, it would definitely not be the current situation.

With the vigorous promotion of Relativity Entertainment, this plan has been started more than a year ago, and related comics and promotions have been continuously released. Even though 20th Century Fox has done a lot of work, Marvel Entertainment, which holds the absolute initiative With continuous efforts, the Fantastic Four finally became the villains of the stinky street in the eyes of the audience in the new era.

Even, after Marvel Entertainment investigated the market's response to the Fantastic Four, they had a preliminary plan. In the future, the copyright of "Fantastic Four" can really be taken back, and it can be used as a certain "Avengers" or The supervillain of a movie with multiple heroes.

It seems that the justice team is also very interesting against the villain team.

As for Twentieth Century Fox, Jim Prose knew very well that "Fantastic Four" was out of control. Faced with various unfavorable situations, after consulting James Murdoch, he made a decisive decision to stop losses, limiting the "Fantastic Four". The promotion and distribution scale of Four Heroes.

The situation is very obvious, the more invested, the more 20th Century Fox will lose money on this project.

No one in the industry is bullish on the prospects for the Fantastic Four.

Even the cast of "Fantastic Four" began to fall apart before the film's release.

The first is Jessica Alba, who played the role of the Invisible Woman. Since she is assisting James Cameron in the modeling of the Na'vi at Weta Studios in Wellington, New Zealand, she is very hopeful of getting the position of the heroine of this film. Jessie In an interview with the media, Ka Alba directly announced that she would withdraw from other jobs including 20th Century Fox in order to devote all her energy to the cooperation with James Cameron.

Regardless of the success or failure of "Fantastic Four", Jessica Alba will return to the role of the invisible woman.

The actress made a very wise decision.

Frankly speaking, Jessica Alba's acting skills are average, maybe not as good as Milla Jovovich and Kate Beckinsale, but the last time Ronan went to Weta Studio in Wellington, he found that Under the training of James Cameron, she has a lot of experience in dealing with motion capture shooting.

James Cameron can choose Jessica Alba to assist the modeling work of the Na'vi. On the one hand, he has confidence in Jessica Alba. On the other hand, Jessica Alba's tall and slender figure is also very suitable. Motion capture of the Na'vi heroine.

It can be said that Jessica Alba's natural good looks played a very important role.

It has been observed on the spot that if James Cameron chooses Jessica Alba as the heroine, Ronan will not object.

And he also believes that an actress who participates in the field modeling work is more suitable for the heroine than others.

Besides, when the film is released, maybe the tabloids will hype a wave of scandals between James Cameron and Jessica Alba behind their backs.

In this way, the film will also have more publicity points.

After Jessica Alba, Chris Evans, who starred in Blaze, also announced that "Fantastic Four" will be his last superhero movie, and he will not play any superhero roles in the future.

This remark did not attract too much attention. After all, Chris Evans is just a young actor, far inferior to Jessica Alba in terms of fame and status.

Even if the latter can barely be called a second-tier now.

Ronan just smiled when he saw it, and many of the actors' remarks about the characters were as unbelievable as the director always said that this is my last movie.

I remember the former Captain America, the favorite thing to say is that I will not play Captain America anymore, I have other plans, what to do...

In the end it still smells good.

Having said that, for many Marvel stars, after jumping out of the Marvel series, how many audiences are willing to buy them like Marvel movies?

Marvel made them, and Marvel will also limit them.

Twentieth Century Fox's "Fantastic Four", under the influence of many negative effects, has not yet been released, and the crew has completely dispersed.

What kind of commercial success such a film can achieve is completely predictable.

On the opening weekend in North America, "Fantastic Four" opened in 3,241 theaters that only ordinary second-tier commercial films or R-rated movies would have.

In this era, for large commercial productions with an investment of 100 million US dollars, as long as they are not R-rated, the scale of North American productions can generally reach about 4,000.

Twentieth Century Fox's limited investment in distribution is one aspect, and theater operators are not optimistic about the prospects of "Fantastic Four" on the other hand.

Facts are as expected.

On the day of its release in North America, "Fantastic Four" only earned $12.64 million at the box office. Compared with the production cost of up to $100 million, it can only be said to have failed.

Following "Kingdom of Heaven", the second film produced and released by 20th Century Fox in this summer file also ended in failure.

Perhaps, the release of "Star Wars: Episode III: Revenge of the Sith" was a hit at the box office and became the biggest gain for 20th Century Fox so far in the summer.

Most viewers have a very bad impression of "Fantastic Four" because of Marvel Entertainment's more than a year of operation.

"It's hard for me to imagine that four notorious villains pretending to save the world in a movie can be so boring. This movie brings four of the most hypocritical characters."

"When I saw the four people in the movie, I thought about the disgusting things they did, and I thought the movie was so fake."

Some passers-by viewers said: "Aside from Jessica Alba, what else is there to watch in this movie?"

"A beautiful woman like Jessica Alba is completely unable to save this brain fragment."

"This is the worst Marvel movie I've ever seen, worse than Hulk."

"Fantastic Four" failed not only at the box office, but also word of mouth.

As the "Civil War" comics launched by Marvel Entertainment are still stepping on the top of the Fantastic Four, there is no possibility of shooting a sequel movie of "Fantastic Four".