954 This Is Stealing the Audience.
Lu Man gestured, "In the second or third year of junior high school, it is the second step of publicity. The silhouette of the mysterious guest is released, and a few characteristics that fit the guest are appropriately mentioned. For example, what honors have they received? But don't It is said that the mysterious guest is unique. Instead, it draws a range that covers all the big names in the circle. When the audience is asked to guess, they find that this artist meets the conditions, and that artist also meets the conditions. However, if Artists who meet the requirements must be top-tier artists. It would be pointless to get someone at the bottom of the first-tier or even second-tier or third-tier."
"For example, the audience feels that Gao Zishan meets this requirement very well, and some viewers feel that Dong Qinrong also meets the requirements. They just want to catch the popularity of these people." Lu Man said one by one, very carefully.
Lu Dongliu and Chi Xingrui's eyes lit up when they heard this.
yes!
Why didn't they think of it!
Instead of simply releasing the mysterious guest for promotion, it is better to first gain a wave of traffic from various top artists.
Chi Xingrui felt that Lu Man's move was too bad, "Are you trying to show off your fans?"
The number of fans of those top artists is terrifying to think about.
The publicity for this show is just crazy.
There was a hint of evil in Lu Man's smile, "How can we educate fans? We didn't really give them a list of people who might be invited, and we didn't release false news that we had invited so-and-so to our show. We let them Fans can guess it themselves.”
Lu Dongliu and Chi Xingrui suddenly felt that Lu Man was bad, so bad!
"When netizens are enthusiastically participating in speculation, a link mini program will be released to display the silhouette of the mysterious guest. When the program is broadcast, the silhouette will be officially lit up as the mysterious guest appears. Pay attention to who appears. Just light up whoever’s it is. This may be more difficult and requires the staff of the program team to keep an eye on it.”
"Why do you have to light up the silhouette again during the broadcast?" Chi Xingrui asked puzzledly, "Since it has already been aired, the audience knows who is invited, and I think it is a bit unnecessary to light up the silhouette. ."
Lu Man shook his head and explained, "Not everyone stays in front of the TV to watch the program. If you light up the silhouette while the program is broadcast, netizens who are still surfing the Internet will probably like the mysterious guest immediately after seeing it. Turn on the TV and watch. In addition, viewers watching the "Performer" program may also check Weibo on their mobile phones while watching TV! When they see the mysterious guest, they may directly switch to your program."
"..." Chi Xingrui took a sip of tea, "I'm still too naive."
Lu Dongliu: "..."
This is to steal the audience!
It's like a store trying to steal people.
There is also this kind of operation!
The reason why Lu Man had to wait for the show to start and the mysterious guest to appear before letting the program team announce the guest's photo was because of the program team's rules for this aspect.
The reason why the mysterious guest is called the mysterious guest is that you don’t know the identity of the mysterious guest before this.
If it is announced in advance before the show starts, there will be no surprises at all and the original meaning of this link will be lost.
"This is the suggestion I gave you in terms of program promotion. You can consider and discuss the specifics. My task is actually after the program is broadcast. Leave the "Performer" matter to me," Lu Man said.
Lu Dongliu immediately said: "No, the publicity plan you proposed is already very good!"