Chapter 320 Superman Animation (1/2)

"Mr. Colin Luper:

"My dear friend Colin, I am very happy that the television you produced has received such a huge response. I am sorry that I cannot congratulate you immediately. I watched the broadcast of "One Day in New York" on TV. Not only me but also my family likes this novel machine. This will be an epoch-making invention. After watching the content of the TV series, I am more determined to think so."

The impact of the TV series broadcast was greater than Colin expected. Even Roosevelt, who was far away in the White House, wrote a letter to express his views on the TV series.

As a disabled person who needs to rely on a wheelchair to move around on a daily basis, Roosevelt rarely goes to places like movie theaters to watch movies, but the emergence of television has solved some of his troubles for him.

From the letter, it can be clearly felt that Roosevelt likes TV. Even according to the information revealed by the White House, the time when the TV is broadcast live every night is the rare time when the president is willing to put down his work and relax.

Although Roosevelt's letter simply expressed his love for TV, it is enough to see the huge impact of the TV series after it was broadcast.

In particular, with the broadcast of the TV series, the "Courier World" has further The first step was to exaggerate the news report through reports.

With the combination of the two, more and more people began to pay attention to the emerging market of television.

People's impression of television has gradually changed from the previous half-understanding content in newspaper news to a more specific understanding.

After all, this time, many people really saw the live broadcast of "One Day in New York" on TV.

"The Courier World" later directly promoted it as the first TV series in American history and reported it extensively.

In the next few days, discussions about the TV series can be seen everywhere in the streets and alleys of New York.

Many citizens who witnessed the broadcast of the TV series in Times Square even took it as a topic of conversation and boasted about it.

As for CBS Radio, relying on the influence brought by the live broadcast of "One Day in New York", it has vaguely exceeded n BC's trend.

At the same time, with the broadcast of the TV series, many of the on-the-spot capitals also noticed the huge business behind the TV.

Capital is always profit-seeking. They have the sharpest eyes in the world and can dig out all profitable projects, and low-valued industries flow to high-valued industries.

The invention of television, especially the emergence of TV series, made them start to react.

They have missed the rise of radio, and now they naturally cannot miss the era of television.

Under this circumstance, the first one to sit still is NBC.

The first pot of gold that CBS Radio has dug out on TV has seriously threatened the interests of NBC. As NBC, which has long occupied the position of the boss, naturally cannot make CBS surpass itself.

Soon NBC also began to announce that it would make As a TV series belonging to NBC.

Seeing that its old rival NBC has taken action, CBS also announced that it would launch a new TV series.

The tit-for-tat actions of the two radio stations made Colin, the initiator, very happy. Regardless of whether BC is the two largest radio stations in the United States today, their competition will greatly promote the development of the television industry.

Competition is the best development, especially in the soil of the television industry.

Of course, in addition to promoting radio stations to produce more TV programs, the dissemination channel of the medium of television is also very important. Now is the Great Depression. In this era, there are only a few families who can spend money to buy a TV. Most people have problems even eating enough, let alone expecting them to spend money to buy a machine that seems to have no use and put it at home.

The number of audiences is also a major obstacle to the growth of the television market.

Under this circumstance, the explosion of televisions will not really replace radios and become mainstream until the late 1940s.

If Colin wants to change this situation, he naturally needs to spend some thought.

In fact, he has already started to try. With the experience of promoting Lego before, Colin directly applied this method to television.

In later generations, many home appliances will have a special display area for displaying goods, and the same is true for televisions.

In fact, this has become quite common in later generations, and many people have had the experience of watching TV at the door of a store.

Considering this point, Colin contacted the merchant and promised to place the TV as a sample in the store's cabinet. This TV sample does not charge any fees. The store owner only needs to turn on the TV and play the program on it.

If Colin's request was placed before the TV broadcast "One Day in New York", it might be a little difficult.

But after experiencing the influence of the TV series, many merchants are willing to put such a TV in their own merchandise cabinets to attract customers.

Of course, Colin's contacts are not only these merchants.

Some well-known hotels are also the targets of his promotion of televisions. During the Great Depression, the occupancy rate of hotels was generally not high. As a novel product, televisions can greatly attract the curiosity of guests. The key is that Colin promised that the hotel might try the effect for a period of time first and pay when they are satisfied.

Faced with such a free TV, no hotel is willing to say no.

If we simply look at it from the perspective of profit, Colin's approach is obviously a loss-making move. After all, the cost of a TV set in this era is not low, and giving away so many TV sets at once is undoubtedly an extremely risky move.

Even Ferro Farnsworth vaguely expressed his opinion to him, thinking that Colin could slow down a little.

He didn't want the momentum of TV sets that had finally started to rise to a low level because of Colin's radical approach.

Of course, from Colin's point of view, he was not too worried about this problem.

From the beginning of opening up the TV market, his purpose was not just for pure profit. What he valued was the huge influence behind the TV set and the [belief] it could bring.

The broadcast of "One Day in New York" alone has brought him nearly 10,000 [beliefs]. Although some of them were mixed with the gains from newspapers and radio dramas, it was enough to prove how amazing the effect of TV was.

Having determined the huge potential behind TV, the only thing Colin needed to do was to make this market even bigger and generate more [beliefs].

As for the cost loss behind such a move, it is not the point.

Don't forget that "Prohibition" is about to be repealed, and Colin still has a warehouse of wine in London.

A market that has been closed and suppressed for nearly ten years has a very amazing purchasing power.

...

"It's done?"

Here, Colin is promoting the development of the TV market in an orderly manner.

On the other side, Disney has received long-lost news.

Since Walt Disney met him in New York, Colin has officially become the third shareholder of Disney after Walt Loewen, and he has kept his promise to give the first investment promised to Walt, allowing him to continue the production of "Snow White".

Of course, after getting the investment, Walt Disney worked hard to speed up the progress of the long animation, and at the same time, he also produced the first episode of "Superman" animation according to the script provided by Colin.

That's right, according to Colin's idea, "Superman" will be a serialized animation.

And unlike the "Lake Symphony" currently produced by Disney, each episode uses a different story as the creative background, the story of "Superman" mainly tells the story of Superman's chivalry in Metropolis.

With the experience of making Snow White, Disney's animation process of making Superman seems to be very smooth. On the one hand, in the previous "Superman and Mickey" short animation film, Disney already had an understanding of Superman's image background, and also had a draft of the design of Metropolis, so the character setting saved Walt a lot of time in the subsequent animation production.

After all, compared to designing Snow White and all the characters in the animation background from scratch, the "Superman" animation is more like a development on the original basis, and everything is naturally much easier.

On the other hand, as a TV animation, "Superman" naturally does not need to be as strict as "Snow White" in terms of the precision of the animation.

In fact, even from Colin's point of view, he would think that Walt Disney pursued too much details in the creation of Snow White animation, to the point of madness. For an animation, he invited special actors to rehearse the plot, copy the facial expressions and movements, and then draw them into the animation one by one.

All of this represents the accumulation of money.

Even according to Walt, for the animation of Snow White, he has mortgaged all the houses and cars that can be mortgaged to the bank.

Once the animation of Snow White fails, the entire Disney will face the fate of dissolution.

For this reason, Walt also specifically informed Colin that if Disney went bankrupt, all copyrights including Mickey would be handed over to Colin to replace the loss of his investment in the animated film.

Although he was quite interested in the copyright of the world's most famous mouse, Colin knew that the future performance of Snow White at the box office would become a milestone in Disney's development. Perhaps, it is precisely because of Walt's desperate performance that he was able to produce such a cross-era classic animation work that will not be outdated even in the next few decades.

Of course, it is still too early to discuss the achievements of "Snow White" now, after all, the production progress of the entire animation is only halfway through.

And the funds Colin invested in the early stage have been almost consumed by Disney, which is why Walt contacted him immediately after completing the "Superman" animation he requested.

Colin was not too surprised about the funding problem of "Snow White".

This was something he had already expected.

This time he went to Los Angeles, in addition to bringing a new capital injection to Disney Studios, he also planned to see how the first set of "Superman" animation produced by Disney was.

...

Los Angeles, Disney Studios.

Compared to the first meeting, Walt seemed to be thinner.

The hairline on Luo Yin Disney's head has also moved back visibly, which shows how much effort the two have put into the production of "Snow White" over this period of time.

Although they were not in good spirits, the two brothers still showed great welcome to Colin's arrival. After all, this is the only driving force supporting the studio's animation production.

In the studio, Colin visited the "Snow White" studio again.

Compared with the previous visit, the scale of the entire studio is a little bigger, and busy figures can be seen running around for animation production almost everywhere.

Each studio is independently assigned to the animation creation of a character, and Walter is responsible for combining these characters and moving in the same scene.

Such tedious work is just a trivial detail in the creation process of "Snow White". In addition, Colin also saw the actors responsible for dubbing in the studio. Under the guidance of the stage play teacher, they learned the singing performance in the animation.

In addition, various statue models based on the characters of Snow White can be seen everywhere in the studio. These models can better help the painters complete the character creation. In addition, the costumes of the characters are also the same. In order to restore the image of Snow White in his mind, Walt invited special designers to design the costumes of Snow White, the prince, the queen and even the dwarfs, so that each character has his own image and costumes.

Seeing the scene in the entire studio, Colin finally understood where the money he gave to Walt went.

After visiting the creative studio of Snow White, Colin came to the office responsible for the creation of Superman animation under the leadership of Walt.

Compared with the huge work site of Snow White, the creation of Superman animation is relatively simple. Even when Colin came to this office, he even had the illusion that Walt did not pay attention to Superman.

Of course, this misunderstanding was resolved after he saw the finished product of the first episode of Superman animation.

There is no doubt that Walt has always maintained his professional attitude in the production of animation.

Even though most of his energy is currently devoted to the creation of "Snow White", the production of "Superman" animation is still not slack.

In fact, because in the creation of "Snow White", a group of excellent painters have been accumulated for Disney, so in the production process of "Superman" animation, the overall effect is even better than the previous animated film "Superman and Mickey". This website:

window._taboola = window._taboola || ; _taboola.push({ mode: 'thumbs-feed-01', container: 'taboola-below-article-thumbnail---300x250', placement: 'Below article thumbnail - 300x250', target_type: 'mix' });