Chapter 830: Decision on the Preview

After finishing the recording of "Happy Camp", Luo Xun appeared on some popular programs one after another, and he was very popular. The fans of Luo Xun benefited the most from this. After all, Luo Xun was notoriously difficult to sell. He didn't like to participate in activities and didn't show up often.

This round of publicity ended.

It was already the end of the month.

Luo Xun began to look at the opponents in the National Day period. Strictly speaking, there were only two opponents in this National Day period. One was the new film "Chinese Zodiac" by Jackie Chan, who directed and acted in the industry for many years.

This is a strong rival.

The reason for this is that Jackie Chan is famous for his action movies. "Chinese Zodiac" as his new film seemed to have achieved quite good box office in the previous life. Although Luo Xun forgot the specific data, he had a very strong impression anyway. "Wolf Warrior" happened to be an action movie. There were two action movies in the same period, and the audience group overlapped a lot. The competition was the most intense, which was also what Luo Xun was most worried about.

The other one was a foreign cartoon.

The second film in the Kung Fu Panda series.

As China's national treasure, the Kung Fu Panda series is actually a foreign-made cartoon. This is embarrassing. What's more embarrassing is that this series is very popular in China, and many viewers are very fond of the panda named Po.

So...

Although there are not many competitors in this National Day, there are only two, but the weight of these two is not light. Even the always confident Luo Xun is not sure about the final fate of "Wolf Warrior" directed by himself. After all, the first part of the Wolf Warrior series did not explode at the box office in the previous life, and it was weaker than the two competitors in the National Day. It can only be said that it is not bad overall. So even if he changed it a bit, but under the condition of similar plot, many things are still uncertain.

And the opponents are not idle either.

Recently, not only Luo Xun is promoting, but the distributors of "Chinese Zodiac" and "Kung Fu Panda 2" are also working hard to promote. In terms of the effect of the promotion, the three films are not much different.

This is a tough battle!

In order to win this tough battle, some strategies must be used. Luo Xun asked himself that the appeal of a new director in the field of action movies could not be compared with Brother Long. After all, the other party was a super-first-line superstar of the same level as Master Xing. So after discussing with the distributor, he finally decided on a plan:

Preview!

The so-called preview refers to a method of small-scale screening in designated cinemas or even theaters during specified time periods before the official release, generally before the production is completed and ready for commercial screening.

Luo Xun is very clear.

If "Wolf Warrior" encounters Brother Long's action movie, when the specific quality of the two movies is unclear, most action movie fans will make a conservative choice:

Watch "The Chinese Zodiac"!

Let alone ordinary audiences, even Luo Xun will most likely make such a choice. After all, Brother Long is one of the most famous kung fu superstars in China, and Wu Jing at this time can only be regarded as a rising star in the field of action movies, and cannot be compared with Brother Long. In this case, doing a preview is to get a certain degree of reputation first.

This is very risky.

If the reputation collapses during the preview period, it may be a devastating blow to "Wolf Warrior", but given the reaction of the screening, Luo Xun and the person in charge of the distributor think that this attempt is not a bad idea. The theater chain also supports it. After all, the theater chain is also worried about the scheduling of the film. If we can see the general direction of Luo Xun's film from the preview period, it will be much clearer how to schedule the film later.

…

The first preview was in Yanjing. Ten days before the National Day, the Lumiere Cinema in the center of Yanjing opened the first round of previews. The producers invited many reporters and film critics. Xu Wenjing, who had interacted with Luo Xun online, was naturally invited to participate in this preview.

In the preview theater.

Luo Xun, Zhang Suining and Xia Yu sat in the first row, along with the main creators of Wolf Warrior. Luo Xun was already a little nervous before the movie started. Xia Yu seemed to understand Luo Xun's nervousness and comforted him a few words, instead of making jokes as usual. As for Zhang Suining, she sat there quietly, expressing her support for Luo Xun's first movie with her attitude.

In fact.

Luo Xun arranged the preview for another purpose, which was to unveil the mystery of Wolf Warrior in advance. Only in this way could the audience choose not completely blindly, but tend to be accustomed and conservative. After the preview, there must be comments about Wolf Warrior on the Internet. At that time, the audience would know in advance what Luo Xun's movie was about and whether it was worth buying a ticket to watch.

In fact, Luo Xun was also depressed.

He would rather see a lot of big productions during the National Day holiday than face "The Chinese Zodiac" alone, which is also an action movie and is directed and starred by Brother Long. But now that he has encountered it, he can only go head-to-head. Preview is his first move. If this move is used well, it will definitely help Luo Xun gain a certain advantage. If it is not used well, it will be completely ruined. Therefore, many movies do not like to do previews.

This thing is a double-edged sword.

In the back row, film critic Xu Wenjing quietly opened the notebook in her hand. This is her habit. When watching a movie, she will take notes when she encounters some touching plots. When writing a film review, she can directly relive some of her feelings when watching the movie.

"It's started."

Suddenly, Wu Jing, the assistant director and the leading actor, who was sitting in the same row with Luo Xun, spoke up. He was not alone today. The person sitting next to him was his wife Xie Nan. After all, he had invested a lot of money in this movie, and he also went to the military region for two years. Those two years meant that he didn't work much, and he paid a lot. It's not that he couldn't afford to lose, but he was definitely under a lot of pressure.

Luo Xun raised his head.

The logos of the production company and the distribution company flashed on the big screen. The silver-white mark was ranked first, followed by the introduction of the behind-the-scenes staff of the movie, starring: Wu Jing, Wen Zhang, Ni Dahong, etc., and finally two columns of names side by side.

Screenwriter: Luo Xun

Director: Luo Xun

It was not new to see his name in the screenwriter column, but seeing his name in the director column made Luo Xun feel quite subtle, so he suddenly calmed down, and the previous tension and hesitation were inexplicably swept away.

Regardless of success or failure.

At least his journey as a director has begun on this day when the National Day is approaching.