Chapter 766: Domineering
Everyone has his own childhood, and every childhood has a dream.
Florentino also has his own childhood dream, because he and his father are senior members of Real Madrid, so he grew up watching Real Madrid during the Bernabeu period. At that time, Real Madrid was full of stars, and the football played was also the most beautiful football in the world at that time.
This impression left an indelible mark in Florentino's heart. After he became successful in his career and became a well-known construction tycoon in Spain and even Europe, he began to want to pursue his childhood dream.
The chairman of Real Madrid, this can not only fulfill his childhood dream, but also push his reputation to a higher level.
That is an influence that a construction company manager can never get no matter how well he does!
Florentino ambitiously took over the position of chairman of Real Madrid, and used a transfer that shocked the whole world to introduce Figo from Barcelona. After that, a superstar a year later, although after paying a huge transfer fee, it also brought rich commercial income to Real Madrid.
If Sanz has accumulated a hall of honor for Real Madrid and won many championships, including two Champions League titles, he has also left Real Madrid with an almost suffocating debt. At that time, even UEFA said that if Real Madrid's finances were not effectively improved, it would be expelled from the Champions League.
But Florentino's superstar policy completely changed all this. He used the shortest time and the most astute business operations to unload the debt burden of Real Madrid. At the same time, he used the attraction of superstars to raise the team's commercial income to a new height and took the lead in opening up the foundation of the second largest business empire in professional football besides Manchester United.
In just less than three or four years, Real Madrid's brand has risen rapidly and even reached the value height of the world's top brands, but its performance on the court has plummeted, especially the failure of Zidane and Pavon's policy, which made Florentino frustrated and finally chose to leave Real Madrid.
But in just three years, the golden signboard of Real Madrid has become completely worthless and noble under the erosion of Calderon and Mijatovic, two big termites. So Florentino returned to the position of Real Madrid president under the expectation of countless Real Madrid fans, just like a king returning, without any competitive pressure.
Some people describe Florentino as the Napoleon of Real Madrid. After the first defeat, he was exiled to Elba Island, but he quickly escaped from the island and returned to Paris. Along the way, all the troops, all the civil officials and generals saw him and turned to him and returned to his command.
But some people are worried that Florentino's slogan for returning to power this time is to make Real Madrid the greatest football club in the 21st century, but will he suffer the same fate as Napoleon and suffer his own Waterloo?
After Florentino took over Real Madrid, his performance was pretty good, with one Champions League title and three La Liga titles. However, this report card is not as good as that of President Bernabeu and President Mendoza, even compared with Sanz, who only had one league title but two Champions League titles.
And in the eyes of many people, the peak period of Real Madrid in the first three years of the century was more due to the team left by Sanz. Even the head coach Bosque was appointed by Sanz, which made many of the honors won by the first phase of the Galacticos transferred to Sanz.
This involves another issue, legitimacy.
Although Florentino won the presidential election, he did not actually win convincing results, especially in his first term. He still lacked a kind of legitimacy and could not make all Real Madrid fans and members believe that he could do it and lead Real Madrid to the peak.
It is easy to get this legitimacy. As long as you can run the team well, you are legal.
Although Real Madrid was very successful in business during the first term, it was terrible on the field, especially in the last three years. This led many Real Madrid fans to think backwards, believing that the peak of the first three years was the legacy of Sanz, and then used this to refute Florentino.
In the second term, because of the poor performance of Calderon and Mijatovic, Florentino gained legitimacy and was elected as the president of Real Madrid in an undisputed situation, but this looked more like a tall man picked out of a group of short men, which was not what Florentino wanted. What he wanted was to be on par with the great presidents like Bernabeu and Mendoza.
In La Liga, Real Madrid could never break the dominance of Barcelona, and in the Champions League, Real Madrid could never make a breakthrough. One La Liga championship, the honor Florentino won in the second phase of the Galacticos was even worse than that of Calderon, whom he criticized. At least he won two La Liga championships.
As a result, Florentino began to be controversial again, especially within Real Madrid. Many fans and members began to discuss whether the decision to restore Florentino was right or wrong, because Real Madrid did not change much in performance during his second term, but only achieved better business results.
But is this what Real Madrid fans and members want?
Florentino sat in the business seat at White Hart Lane, next to former Real Madrid star Zidane, Tottenham Hotspur CEO Peter Kenyon and COO Ron Gourlay.
When he saw that Real Madrid was scored three goals by Tottenham Hotspur in the first half, but there was still no improvement in the second half, and Tottenham Hotspur made threatening counterattacks again and again, Florentino's expression became very serious, even a little depressed, because he knew very well that Real Madrid would fail in the Champions League again.
Losing three goals away from home, it is basically impossible to reverse at home, unless AC Milan can reverse the miracle of Deportivo La Coruna, but is it possible?
Florentino never pinned his hopes on some illusory factors, so one of his ideas for running Real Madrid is that the team's performance is unreliable and fluctuates greatly, but the commercial income is very stable, so stable commercial income is used to ensure that Real Madrid can invest a large amount of money every year to introduce high-level stars.
This forms a virtuous circle. The greater the income, the more money there is to introduce stars. The more stars there are, the stronger the team is. However, after the last term, Florentino also learned lessons, that is, the head coach is very important.
Pellegrini is obviously not the head coach Florentino wants. Although he gave the Chilean engineer three years, he still failed to break Barcelona's domination of the La Liga. This is not to say that the Chilean engineer is incompetent, but that he was unlucky and met a Barcelona that defied the sky.
To suppress Barcelona, Real Madrid needs a better head coach, a truly world-class coach.
Ancelotti!
Florentino's ideas and choices are actually not wrong. The mistake is that the outside world caught the information too early and exposed it too early, causing the team to be distracted, and then Pellegrini was also pushed into a dilemma.
"It seems that you are going to strive to defend the title again!" Florentino said with a smile, looking at Peter Kenyon beside him.
Although he lost the game, he still had to maintain his demeanor. Moreover, he was the chairman of Real Madrid, and he could not lose his temper just because he lost a game. Even if he had to lose his temper, he had to do it in a place where no one could see him, and to his own people, not to outsiders.
Peter Kenyon smiled and shook his head, "It's difficult. Liverpool is too tight in the league, and the Champions League is full of risks. But to be honest, we have the world's top coach, and he is our biggest bargaining chip!"
This is not a compliment. Ye Qiu's reputation in today's football world is not the first, but at least it is the best.
Florentino had to admit this. Even Ancelotti, Mourinho and Guardiola were still inferior to Ye Qiu. If this person was not the chairman of Tottenham Hotspur, he would have invited Ye Qiu to Real Madrid no matter how much it cost.
But unfortunately, Ye Qiu was a person he couldn't invite!
"Peter, what have you thought about the matter I mentioned to you last time?" Florentino had a good impression of Peter Kenyon. The two had been close friends since the former was still in Manchester United. Beckham's transfer was handled by the two of them, and Florentino always believed that Peter Kenyon was the same type of person as himself.
The difference is that Peter Kenyon is in the more professional Tottenham Hotspur, while he is responsible for the overall situation in the member-based Real Madrid. The environment is completely different. Of course, his power is much greater than Peter Kenyon.
About a month ago, Florentino called Peter Kenyon and formally proposed to acquire Cavani and asked Tottenham Hotspur for his opinion, but Peter Kenyon talked to Ye Qiu and said that Cavani is very important to the team, especially his coverage and running in the frontcourt, which has obvious tactical significance.
So Ye Qiu did not consider selling Cavani, but on the other hand, Ye Qiu also felt very embarrassed, that is, Cavani's contract renewal.
From another perspective, Cavani's contract still has two years left. Even if he does not renew his contract now, his transfer rights are still controlled by Tottenham Hotspur. But the problem is that once the team cannot meet Cavani's salary requirements, the player is likely to terminate the renewal negotiations. With only two years left on the contract, staying with the team for another year will be very costly.
Imagine that by 2014, if Cavani still does not agree to renew his contract, he will leave the team on a free transfer in 2015, and Tottenham Hotspur will have nothing by then. Even if Tottenham Hotspur is willing to let him go in 2014, with one year left on the contract, Cavani's value will hardly be high, at most 30 to 40 million euros.
Usually, when dealing with such matters, any club has the same choice, either renewing the contract to meet the player's salary requirements and prompting him to stay in the team, or letting him go in exchange for a high transfer fee and looking for a replacement in the transfer market.
Tottenham Hotspur is now making preparations for both scenarios. On the one hand, they are continuing to negotiate with Cavani. Ye Qiu's request is also very simple. Without breaking the team's salary structure, he wants to meet Cavani's requirements and even let him get the same salary as Ribery and Messi, while increasing his commercial support.
But it must be mentioned that in Real Madrid, which also has excellent commercial operation capabilities, once Cavani comes to the Bernabeu with a sky-high transfer fee, the Uruguayan's influence will reach an astonishing height. By then, commercial income will also rise steadily. Coupled with the huge salary, Cavani is not satisfied with the conditions offered by Tottenham Hotspur.
However, Ye Qiu is also making second-hand preparations, that is, to find a replacement for Cavani. It is impossible to find an identical one, but at least it must be the kind that can play in Tottenham Hotspur. Ye Qiu has fully considered Mauro Tassotti's requirements and has already locked the target.
So, now, when Florentino asked this, Peter Kenyon also laughed, "You know, Florentino, our players are not cheap at all!"
Hearing Peter Kenyon say this, Florentino knew what was going on, "As long as you are willing to negotiate, the transfer fee can be negotiated." This is also Florentino's consistent style, generous and keeping his promises.
Zidane on the side was somewhat helpless, because he originally recommended Hazard, who he was optimistic about. He believed that the winger of Tottenham Hotspur definitely had the strength to become a top star, but unfortunately, Real Madrid now already had Cristiano Ronaldo and Gareth Bale, and did not need Hazard.
In terms of the choice of center forward, Ancelotti revealed that he was more optimistic about Cavani. The reason was very simple. Cavani, the center forward, had great tactical value. Ancelotti even compared him with Drogba at his peak, believing that the two were almost the same in tactical value, which showed Ancelotti's attention to Cavani.
Another point is that Cavani's style is very similar to Cristiano Ronaldo and Gareth Bale. The three players are all very impressive players. They form a trident, and the midfielder is focused on passing and dispatching. This is the midfield configuration that Ancelotti wants.
Another point is that Cavani's active defensive attitude is also a supplement to Cristiano Ronaldo and Gareth Bale. It can provide defense and pressure for Real Madrid's frontcourt, ease the two wing stars who have almost no defense, and Cavani himself is also a very impressive scorer.
Cavani's strength and level have been proven in the past few seasons. Tottenham Hotspur has cultivated three center forwards, Van Persie, Falcao and Cavani. The North London product has become a hot commodity in the transfer market, so there are many teams pursuing Cavani now. Manchester City and Newcastle are the most qualified to become Real Madrid's competitors.
Among them, Newcastle's head coach is Ancelotti.
But now with a few words from Peter Kenyon and Florentino, Real Madrid has undoubtedly taken the lead in pursuing Cavani. Unless Real Madrid and Tottenham Hotspur cannot reach an agreement on the transfer fee, Cavani's most likely destination is Real Madrid.
After Florentino's words, Tottenham Hotspur should also start looking for Cavani's successor.
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The two senior executives in the stands were talking happily, but in the stadium under the stands, Tottenham Hotspur launched another threatening attack against Real Madrid.
Messi took the ball from the right and cut inside to pass it diagonally to Ribery. Scarface, who was restricted by Arbeloa throughout the game, finally had a chance to play. He passed the ball on the left side of the penalty area, passed Arbeloa and then passed the ball to the penalty area.
In the middle of the penalty area, Cavani got rid of Pepe's defense, grabbed the ball from close range, and penetrated Real Madrid's goal again, 4:0!
This goal happened in the 76th minute of the second half. With Cavani's four goals, Tottenham Hotspur can almost be said to have qualified for the Champions League semi-finals in advance. In this game, the performance of Real Madrid's two central defenders, especially Pepe, can almost be described as extremely bad.
Cavani scored four goals in different ways. One was a clever shot after receiving a through ball from the middle, one was a header, one was a long-distance attack, and one was a goal after receiving a cross from the side. The four goals reflected the comprehensiveness of the Uruguayan center forward, especially that he was a center forward with great tactical value.
Ye Qiu and Mauro Tassotti were not aware of the negotiations between the two high-level officials in the stands, but they were very clear that this battle would make Cavani's reputation soar, and it would undoubtedly be more difficult to keep the Uruguayan.
This game was also a bitter victory for Tottenham Hotspur. They defeated Real Madrid by a large score, and it can be said that they have one foot in the semi-finals. With Ye Qiu's understanding and familiarity with Dortmund, it would not be a big problem to play against the Hornets in the semi-finals unless something big happened.
Therefore, this battle gave Tottenham Hotspur a great hope to enter the Champions League final again, which would further enhance Tottenham Hotspur's influence.
But the price paid is also quite painful, that is, Cavani, who Ye Qiu values very much, may be forced to leave the team.
It is very simple for Ye Qiu to meet Cavani's requirements, but the result is to break the team's salary structure and framework. How will Peter Kenyon and others view this matter at that time? Moreover, Cavani will become a special case of the team, which is obviously not what Ye Qiu is willing to accept, because if he makes an exception for Cavani today, he will have to make an exception for Messi tomorrow. What about the day after tomorrow? What about the day after tomorrow?
In this case, what is the difference between Tottenham Hotspur and Manchester City, Newcastle and other teams?
"Just go, we can't do without anyone, right?" Ye Qiu smiled bitterly at Mauro Tassotti.
Mauro Tassotti is the person who knows Ye Qiu's thoughts best. He knows very well that Ye Qiu values Cavani, but there is a saying that goes, when the wings are hard, you want to fly. If you continue to hold him in your palm, he will peck you in the end. It is better to let him go and let him fly, leaving a feeling for each other.
"Don't worry, we are Tottenham Hotspur. If you quit, I will support you. Without Cavani, we still have Messi, Ribery, and others. Tottenham Hotspur's flag will never fall!" Mauro Tassotti tried to comfort Ye Qiu in return.
Ye Qiu laughed after hearing this, "Mauro, you are a bit like a head coach now, you should be so domineering!"
Lao Chen's new book [Football Giants] is uploaded to the list, brothers, please be domineering too, smash me to death!