Chapter 603 The Third Update Is Here
It is still unknown what Luoyang will write next.
However, the news about "The Devotion of Suspect X" has become more and more powerful in the following days.
Kadokawa Publishing is really promoting this "The Devotion of Suspect X" with the specifications of a super master this time, and the publicity intensity is unexpected even for Luoyang, the author.
What he doesn't know is that Yoshino, the editor-in-chief of "The Devotion of Suspect X", has already regarded this book as a very important part of his performance, and he has naturally done his best to promote it. This kind of intensive publicity with great momentum can be said to be quite eye-catching!
It turns out that everyone's understanding of Theking is limited to the recently popular "White Night Walk".
Because "White Night Walk" is so well written, everyone believes that Theking is a pseudonym of a great god. Every day, speculation about who Theking is has always occupied the hot topic list. Now, after the dominating publicity of Kadokawa Publishing, everyone has put aside the topic of who Theking is, and temporarily put their enthusiasm on Theking's new book.
From time to time, there are readers who go to the bookstore to ask.
Ask when the "Devotion of Suspect X" which is highly promoted online will start selling...
This is the role of publicity. Even Luoyang cannot ignore the role of this commercial means. Under publicity, there will always be some readers who originally did not intend to buy books, but finally took out their wallets and became a contribution point in the sales data.
If the previous "White Night Walk" had this kind of publicity, the power of the explosion would definitely be greater.
But it would definitely not work at that time, because when Luoyang submitted "White Night Walk", Kadokawa Publishing did not dare to directly promote an unknown new book, and as a country of reasoning, RB does not lack excellent reasoning novels.
Of course, generally speaking, this kind of publicity will not be given to newcomers. This is one of the unspoken rules of the industry.
For example, those movies that get a lot of publicity must meet certain requirements. Either the director is famous enough or the actors are famous enough. Such movies have the potential to be big sellers, so they will spend money on publicity without hesitation. Once these publicity works, the publicity money will be returned to the hands in minutes, and crazy profits can be achieved at the same time.
But have you seen some small movies spend a lot of money on publicity?
Or some directors and actors are second-tier works, and there will be no large-scale publicity at all.
Either the publicity funds are not enough, or the investors do not expect the works to sell well, anyway, a little money will be enough.
Therefore, only when they are extremely optimistic, will they spend money on publicity. Luoyang, in the name of Theking, got this level of publicity as a newcomer. The matter itself is very complicated, and it is even equivalent to breaking the convention of the industry.
Now let’s not talk about the popularity of "White Night Walk" itself.
Even some readers who have not read "White Night Walk" or even heard of "White Night Walk" know that a mystery novel called "Suspect X's Devotion" is about to be sold, with high reviews, and seems to be very popular recently...
It is worth mentioning here that because of the advertising slogan arranged by Kadokawa Publishing House for Luoyang, Luoyang has also attracted a lot of hatred.
Not only the hatred of fans of other mystery writers, but also the hatred of some mystery writers themselves, especially the phrase "The King's voice, the identity of Suspect X", which made many mystery writers hold their breath. "White Night Walk" is great, we admit this, and we also give it extremely high praise, but because the mystery novel "White Night Walk" is great, you dare to call yourself the king in the second book?
What do you think of these sci-fi writers who have been famous in RB for many years?
Especially the pen name Theking is still a newcomer. Is a newcomer going to play like this?
Regardless of whether it is in the sky or not, in short, when the time came to June 10th, "The Devotion of Suspect X" arrived as scheduled, and countless readers who liked Theking because of "White Night Walk" rushed into the bookstore impatiently.
The hot start is not beyond anyone's expectations.
Kadokawa Publishing House has invested so much publicity money, if it doesn't splash a little wave, it really doesn't live up to the huge momentum.
In fact, Kadokawa Publishing House's first print run is also a big deal, with 10 million copies at the beginning, which is obviously aimed at the word "phenomenal level". It's like gambling. If it doesn't sell 10 million copies, then all the novels will become a pile of moldy waste paper!
And if it succeeds, then "The Identity of Suspect X" will surpass "White Night Walk" in one fell swoop and become the most popular novel of RB this year!
At that time, Yoshino, the editor-in-chief who discovered Theking, will be able to pave a smooth road for himself, and Theking, as an author, will instantly become the most popular writer in RB, even catching up with Endo Ma, the number one mystery novelist.
It is difficult to improve one's position in the industry, but it is also easy to say that it is easy.
Endo Ma finally reached the number one position with countless achievements, and Luoyang, as Theking, only needs one or two extremely popular novels to threaten the latter's position. This is what is called "keeping a business is more difficult than starting a business."
As a result, Kadokawa Publishing's first battle for the first print of 10 million copies won quite beautifully!
The Devotion of Suspect X purchased by major bookstores is selling very well, while some bookstores with relatively smaller costs do not dare to purchase too many copies of Devotion of Suspect X, so the quantity is too small, and the work is sold out at a speed visible to the naked eye.
This also caused some bookstores to regret not falling.
They hurriedly contacted Kadokawa Publishing to add some orders for Identity of Suspect X.
Of course, they did not dare to add too much, because people who understand the market know that the hot sales of Devotion of Suspect X on the first day are mostly the effect of publicity. Whether the sales of this work will continue to rise or suffer a Waterloo depends on its own quality.
Anyway, the first day was spent in a vigorous hot sale.
At least the start looks very good, and there are no unexpected situations.
In the industry, countless people are looking forward to it. Next is the time for the quality of the work of Identity of Suspect X to speak. All sales figures are false clouds before the real quality is shown.
So, on the evening of June 10th...
RB's first forum for mystery novels, Suspense House, welcomed a storm of book reviews!
A storm formed around "The Devotion of Suspect X" and invaded the entire island country at a speed that was almost as fast as thunder!