Chapter 1415: Asking for Money
hbo is strong.
Because the earliest history can be traced back to the 1960s, and the accumulation of more than 30 years is naturally not as good as it is.
It's a pity to meet the odd number of Daenerys Entertainment.
The dho TV station that Daenerys focused on was officially launched on October 30th, and it was chosen on Friday instead of Monday, which is a popular TV schedule, mainly for marketing reasons.
On the plane from Hangzhou to Suzhou, Simon also got various data of DHO's launch for a week.
The news was officially released at the end of September, and Daenerys Entertainment used all the resources it could use in a month-long intensive marketing campaign. In addition, of course, there were a lot of preferential measures.
Mostly coupons.
Things that are too easy to get will never be cherished by people, so Daenerys made a viral marketing campaign to repost the advertisement and get coupons in a lucky draw. The discount amount ranges from the lowest free to 10% off. Dho subscribers, For the first three months, one coupon can be used to deduct expenses each month.
In addition, it is the channel.
Since AOL, which is controlled by the Westeros system, has launched cable TV service, this time DHO is online. For AOL cable TV users, it is more convenient to open DHO, and they can directly order through the AOL official website. It is also quite convenient for other partners such as Comcast to open DHO services.
Warner Communications under ge is an exception.
On the pretext that the two sides have not reached an agreement on the detailed terms such as sharing, Warner Communications is not on the first batch of cable TV operator platforms that accept DHO.
This was completely within everyone's expectations.
After all, when DHO goes online, the biggest threat is HBO, the original Time Warner system under GE.
In any case, with the spare no effort to promote the entire Westeros system, the result of opening the door satisfied Simon.
Counting the accumulation of reservations in the previous month's marketing stage, plus the online subscription period from October 30th to November 5th, the number of dho's subscribers quickly reached a high of 1.67 million within one week of its launch.
For a paid cable station priced at US$14.99, the number of users exceeded one million in the first week of its launch, even if there is a strong discount factor, it can be called a business miracle.
You know, the entire hbo system, including cinemax and other sub-stations and overseas cooperative subscriptions, has a total subscription of just over 32 million so far, which is actually quite a large number.
If the water is squeezed out, the number of subscribers in the United States alone, the hbo main station, is actually only 13 million. It took only one month for dho to achieve more than 10% of hbo's subscriber base after more than 20 years of accumulation. How can this prevent ge from facing a big enemy.
However, with a little analysis, it all makes sense.
Because Daenerys Entertainment, and even the entire current Westeros system, are really too strong.
Like Disney in the original timeline.
Once Disney launched disney+ to compete with Netflix, relying on its own strong content, the number of registered users easily exceeded 10 million on the first day of its launch, and then, within 16 months, the number of paying users exceeded 100 million. At the same time, Netflix streaming media, which has been in operation for 14 years since 2007, only has 200 million subscribers.
Now, Daenerys Entertainment is not only strong in content, but resources such as channels and marketing have crushed Disney at its peak.
1.67 million in the first month, even after the initial popularity, the follow-up will slow down a little. It is expected that after the completion of the counter-cyclical marketing of the winter break plan this year and the end of the first three-month discount period, the total number of subscribers will exceed 5 million, which is more than enough. Moreover, at this rate, within two to three years at most, dho will be able to at least catch up with the subscription scale of hbo's North American main station.
As for overseas markets, let's talk.
After reading the report sent by North America, Simon wrote an email to Amy and Iger on the plane, mainly to let the other party pay attention to the qualification content. After the email was sent, the Boeing 767 also landed at Guangfu Airport in the southwestern suburb of Suzhou. .
Chen Qing, who was waiting here in advance, saw her boss get off the plane, and immediately rushed forward, crying fakely.
Simon simply picked up the girl, walked towards the car beside the runway, and said with a smile: "Why are you crying, I didn't say I won't let you have a baby?"
"It's so sad," Chen Qing put her arms around Simon's neck, raised her teary face, "A Su has two."
"Then you have two too."
Chen Qing pouted: "What if she has three more?"
"You have three too."
"What about four?"
Speaking of coming to the front of the car, Simon threw the messy girl into the car, and said with a smile: "Then let her give you one."
Chen Qing moved her body and dyed it inward. When her boss came in and sat down, she leaned over and said, "Actually, I think two are good enough. If there are too many, it will be annoying."
"Well, actually, I think so too," Simon lowered his voice a little bit pretentiously, and then quickly added in an even lower voice: "Don't tell them."
Chen Qing laughed: "Then, boss, you have to bribe me, otherwise I don't guarantee that I won't say anything."
"Then give me a kiss."
The car started and came all the way to the manor at the foot of Dayang Mountain.
This is the afternoon of November 6th.
The time is Friday.
Getting off the car in front of the manor villa, Chen Qing, who was looking at Simon's arm with a rosy face, walked towards the villa and said, "The boss's "Tianlong Babu" is the best."
I'm currently shooting here, and Jingxi is also there, but I didn't tell her. In addition, Director Zhang also lived here recently, communicating with Jinshu's special effects team on the special effects plan of the "Chu Han" trilogy. He also watched the CG footage of "Lord of the Rings" sent by the boss, and was very impressed. "
"Um."
After entering the villa, they walked through the living room to a living room next door. The two sat down, and Chen Qing changed into a more clingy position, almost half lying on Simon's body: "Also, I prepared a big dinner, but tonight Don't call them over, Boss, we are two people, okay?"
"Okay." Simon said, seeing Jiang Shanwu handing over a cup of coffee, he shook his head: "Come here for a bottle of water."
Chen Qing watched Jiang Shanwu change the water, blinked her eyes, and laughed again: "Boss, you don't need to be so careful."
"It has nothing to do with you," Simon said with a smile: "After I'm 30, I'm going to start keeping fit. I'll drink less coffee and more water."
Chen Qing nodded her head, and said, "Actually, the boss can drink more tea. Let A Su serve some snacks over there in Hangzhou. They produce the best tea in China."
"Actually, drinking too much tea is not good, plain water is the best."
Of course Chen Qing agreed.
Chatting casually, Jiang Yuanchi brought a box over, Chen Qing took it in person, put it on her boss's lap, opened it, and showed the man: "This time, there are 12 engraved pieces in total, heh, the master of the seventy-two caves, the boss , what does this mean?"
Simon picked up a Tianhuangshi seal the size of a baby's fist, admired the writing on it, and said casually: "I recently read "Journey to the West" and found this very interesting."
"Journey to the West?"
"yes."
Chen Qing thinks that things are definitely not that simple, but her boss didn't say anything, and she didn't chase after it. She just said, "In "Journey to the West", should there be 'Monkey King' engraved?"
"What's so good about monkeys?" Simon joked, remembering a stalk from the past, "I remember a paragraph in the article. The monkey who was sent to guard the peach garden saw the arrival of the seven fairies, and he used the hold spell on them, and then ran to Eat, drink and have fun."
Chen Qing didn't react for a while: "Is there any problem?"
"Seven fairies," Simon deliberately raised his voice a little: "The monkey should be a man, too. He resisted the seven flowery fairies, and then ran to play."
Before Chen Qing said anything, Jiang Yuanchi, who understood, couldn't help it, and burst out laughing.
Chen Qing also reacted and laughed.
Simon also smiled: "So, what's so good about Monkey King, I don't understand the style."
Chen Qing became more and more overjoyed.
I am sure in my heart, the 'Seventy-two Cave Lord' that my boss suddenly asked her to engrave must have something to do with women, just like the 'Pity Playboy' last time, but she is not evil enough after all, and she has no intention of going into it. , after all, it's not business.
After chatting for a few words and taking a short break, Simon got up to take a bath, and Chen Qing followed him. This time, he wanted to monopolize his boss, so it was inevitable that he would be intimate.
Stay on the cruise ship on Taihu Lake again this night.
A sumptuous dinner, and Yu Tingyu who was called to dance again, just followed by the world of the two of them.
A certain girl was a little greedy, which caused Simon to wake up a little late the next day. He even joked that he should rest tonight. After all, the donkeys of the production team can't be used like this.
After breakfast, go to watch the filming of "Tian Long Ba Bu".
It has been in preparation for a long time, and it will be launched in the middle of this year. "Dragon Babu" is definitely a TV series with the highest standard in China at present, surpassing the several masterpieces that CCTV has featured in the past few years.
Moreover, in addition to investment, the creative lineup this time is also strong, and many Hong Kong and Taiwan film and television masters came to help out.
It's an interesting thing.
The main reason is that Hong Kong movies began to collapse last year, and due to the economic crisis, they have completely fallen to the bottom this year. Many people went to the mainland just to get a living.
Artists from Hong Kong and Taiwan have always had a lot of airs in the mainland, but the crew of "Dragon Ba Bu" is an exception.
Chen Qing personally watched, and Ren Jingxi, who is already recognized as a workaholic and miserly woman in this circle, has a deeper background, so if you want to work here, not only will you not be able to get extra high salary, let alone special treatment. , and may not even have the right to authorship.
Of course, the matter of authorship is still the fault of radio and television restrictions on artists from Hong Kong and Taiwan after "Han Zhu Ge Ge" last year.
Without permission, there are no more than 5 Hong Kong and Taiwan main creators in the crew of mainland TV dramas, and no more than 3 people in variety shows. In fact, there are policies above and countermeasures below.
The countermeasure is not to sign.
In fact, the development of the film and television industry in the mainland is backward and lacks talents, so they can only be imported from Hong Kong and Taiwan. On the other hand, the film industry in Hong Kong and Taiwan has collapsed and encountered an economic crisis. The right to sign is also dry.
Therefore, this kind of thing is very common in the mainland around the new century.
Then again, for a super drama like "Dragon Babu", the upper limit will definitely not be so tight. If there are more than five, it will be easy to pass the report, but since there are policies there, we still have to actively cooperate here.
You give me face, and I will give you face.
Everyone is good.
The luncheon was held at a private club at the eastern foot of Dayang, which was actually hosted by the Jin Shu Department itself.
Very lively.
In addition to Ren Jingxi, several directors of the "Dragon Babu" crew, and Zhang Guoshi, Mo Yiling and other city government officials who came after hearing the news.
topic
The main focus is on the Jinshu Film and Television City, which is still under intensive construction.
With the launch of a series of film and television dramas, more and more people came to Jinshu Film and Television City to visit, because of the investment regardless of cost and the excellent scenery itself, word-of-mouth spread quickly. According to the statistics of the operation team, during the National Day holiday last month alone, the total number of tourists who came here attracted more than 60,000 people.
The city government is quite excited about this.
Because we have already received news that the country is discussing the development of the holiday economy. Starting next year, the May 1st and 11th seven-day holiday plans will be promoted. By then, Jinshu Film and Television City will definitely become a popular attraction in the southeast region.
Mo Yiling also specifically mentioned "Legend of Sword and Fairy", which will be trial broadcast in Beijing at the end of this month.
Compared with "Hero", "Legend of Sword and Fairy", which shows the beautiful scenery of ten miles of peach blossoms in Jinshu Film and Television City, will inevitably bring a large number of tourists to Jinshu Film and Television City next spring, and next summer, "Dragon and Babu" will start broadcasting , the same Suzhou landscape, and even many scenes in the story took place in Suzhou, which is another propaganda.
Then, the shooting of the "Chu Han" trilogy and so on.
The entire film and television city is equivalent to earning money from major film crews and receiving continuous free marketing, thus attracting tourists. It is conceivable that Jinshu Film and Television City will definitely become a national-level popular tourist attraction as long as it does not stretch its hips.
Simon personally thinks that when the topic comes to this point, the next step is to ask for money.
Sure enough, after the luncheon, Simon was approached by Mo Yiling.
ask for money.
It is still about the Jinshu Playground that was originally planned.
Different from Qin Palace and other attractions, Jinshu Amusement Park is purely for tourists to play. When the planning was completed, Mo Yiling hoped to start construction very early. The reason given by Simon was that Jinshu’s tourism industry had not yet taken shape, so it was too early to start construction In the future, due to the lack of tourists after the start of operation, it will only suffer losses.
Now, considering the construction period of two to three years, since Mo Yiling asked again, Simon agreed.
The budget is also sufficient.
It was selfish in the first place, and Simon also believed that, just like the Disneyland back then, it was Disney’s selfish intention to build a paradise for his daughter. As long as Jinshu Film and Television City does it well, even if the investment is a bit larger now, it will definitely be recovered in the future. .
Think about the gathering scene of various scenic spots in China every holiday.
To put it bluntly, with a huge population base, China's popular scenic spots, even after many years, are basically still in a state of a seller's market. What's more, Jinshu Film and Television City is different from the major scenic spots. It is dual-purpose for filming and sightseeing, so it is not afraid of off-season.