Chapter 130: Shiguang Pictures on the Financial Section, the Mischievous Girl Xiao Fan
Peking, Time Pictures.
The company's program "Chinese Classics" caused a stir in the industry, with mixed reviews.
The reputation, both good and bad, did not delay Time Pictures from becoming famous. The company recruited and recruited, and job seekers came to the door for interviews.
Hu Dinghui, the business director of "Bubugao", held his briefcase tightly under his arm. As a professional habit, he peeked at "Time Pictures" with a sly look.
The more he looked, the more frightened he became. He had just been here a week ago. At that time, there were only two or three employees of "Time Pictures", and the company was not very popular.
If it weren't for the giant photo poster of "Chinese Pop King" Xu Chen hanging at the front desk, Hu Dinghui would not even bother to take a look at such a quack company...
Who would hang a photo poster of the company's CEO in a serious company!
In the past seven days, Time Pictures has upgraded its guns and cannons. Hu Dinghui carried a briefcase and seemed to be in the imperial garden for a moment, with warblers and swallows, and a hundred flowers blooming everywhere.
The young and beautiful fashionable female white-collar worker's high heels "clicked" and led Hu Dinghui to the reception room to sit down.
Hu Dinghui subconsciously performed the highest "eye-seeing gift", turned around and bumped into a tall and strong man who retracted his gaze. They understood each other and smiled tacitly.
"Hey, the film and television company is still good. How can there be so many beauties in other companies? Xu Chen, the boss, is so envious." Hu Dinghui smacked his lips. He really envied Xu Chen, who became famous at a young age and was full of vigor and vitality.
"Bubugao" abandoned Jinggangshan, Lin Yilun and Gao Linsheng were not used, and the biggest reason for choosing Xu Chen was...
Xu Chen was talented, and he could write and sing his own songs and each one was a masterpiece. He was unique in the circle.
His fame was equal to three, and Li Lianjie's endorsement fee was saved. The "endorsement fee" could also be combined with the sponsorship fee of the "Classics in China" program, which was very cost-effective!
"Xu Chen's company is indeed very distinctive."
"Qin Chi Wine" Wang Zhuosheng is from Shandong Province. He is tall and strong, with thick eyebrows and big eyes. He chatted: "The film and television industry has been in a downturn in recent years. "Classics of China" is a good program. Xu Chen has a lot of ideas. Brother, what do you do?"
"It can stand out in the cold winter of film and television. Classics of China is indeed a good program." Hu Dinghui nodded in agreement. In these years, "Time Pictures" has become famous, and no other private film and television company has.
"Brother, my name is Hu Dinghui, this is my business card." The man is generous and straightforward. Hu Dinghui wants to make friends.
"Bubugao?" Wang Zhuosheng glanced at the business card and his eyes narrowed instantly.
"Qin Chi Wine" and "Bubugao" are old rivals. CCTV bid for the "bid king", and the two companies fought hard.
It's bad...
This bastard came to "Time Pictures" and wanted to snatch Xu Chen again!
"So you are BBK's Hu Dinghui. I've heard of you for a long time. I'm Qinchi Wine King Zhuosheng." Wang Zhuosheng's attitude was indifferent. Because of the malicious bidding of "BBK", "Qinchi Wine" suffered heavy losses.
"You are Qinchi Wine King Zhuosheng." Hu Dinghui's heart skipped a beat. "Qinchi Wine" is rich and powerful.
66.66 million hit CCTV's CCTV bid winner. This dog's annual wine production turnover can't reach 66.66 million. Wang Zhuosheng bid maliciously. He is a fool!
The above original words are what the "BBK" boss said on the Internet.
A little bit of calculation, this "Time Film" cooperation may not be good, and the harmonious and friendly atmosphere is gone in an instant.
…………
"Brother Chen! How about it, is it handsome!"
At Time Film, Xu Chen, with his little assistant Li Xue and life assistant Li Bingbing, looked at his huge photo poster at the company's front desk and was a little silent for a moment.
He wondered if he was still drunk from the fake wine he drank at the wrap party of "Love Spicy Hotpot" yesterday, and asked thoughtfully: "Doudou, this?"
"Brother Chen's poster, Brother Chen is the boss of the company. If the company's employees don't like the company's boss, how can they work for the company!
Chen Doudou freckled his nose and said righteously: "So the first rule for employees of Time Pictures is that their idol must be Brother Chen!"
That makes sense!
Chen Doudou led Xu Chen to inspect his territory.
Time Pictures has a good momentum of development. Classics China is currently a controversial hot program in the TV circle, and there is an endless stream of brands seeking cooperation.
In addition, Xu Chen wants to invest in TV dramas. The company's employees have grown from two or three big cats and kittens to now...
"Hello, Brother Chen! "The company's female employees are very enthusiastic and like stars in the crowd.
Chen Doudou did not lie. The employees she recruited were all fans of Xu Chen, and they were all young, beautiful, and fashionable female white-collar workers.
"Hello, everyone..." Xu Chen tasted the taste of Tang Monk in the Kingdom of Women.
After signing autographs and taking photos, he was busy for most of the day and finally got out of the six-sided attack of the female donors.
Office.
Xu Chen stared at the structural diagram of Shiguang Film and Television.
The management structure of "Shiguang Film and Television" is very simple. Xu Chen is the general manager, Chen Doudou is in charge of the program department, and Sun Yonghuan is in charge of the agency department , Xiao Ou is in charge of the screenwriting department, and the finance department and the administrative department are all high-paid employees.
With the popularity of "Classics in China", Shiguang Film and Television is on the right track. Personalized management will definitely not work. The company is full of female employees, so the company is not far from bankruptcy.
Xu Chen is thinking about hiring a general manager. He is too busy to manage the company.
This general manager is not easy to find. He controls the general direction of Shiguang Film. The general manager cannot be ambitious, so as not to be out of control. In addition, the future scale of Shiguang Film cannot be underestimated. The management ability must be strong. The most important thing is that this person must be absolutely loyal!
After much thought, Xu Chen's current candidate is Comrade Xiao Gao. Comrade Xiao Gao is not good at studying, his acting is terrible, but he has some talent in business.
…………
To plan the development of Good Time Film, Xu Chen took the information of "Bubugao" and "Qinchi Wine" to look at.
The profit point of separation of production and broadcasting is the sponsorship of brand programs. The sponsorship forms include column title, patch advertising, and subtitle advertising..."
These days, TV program advertising is very valuable. CCTV has advertising bidding every year. The bidding price for 30-second advertising starts at 10 million, and there is no upper limit.
The popularity of "Classic of China" is no less than that of CCTV's first-line programs. There are many brands applying for sponsorship. Li Xue selected BBK and Qinchi Wine with the most generous sponsorship conditions.
BBK and Qinchi Wine are frequent bidders of CCTV. Only children make choices, and adults want them all!
Xu Chen is sharpening his knife, and he will not let go of either of the two big fat sheep.
…………
"Hello, Mr. Hu, Mr. Wang, I am Xu Chen, please sit down, welcome to Shiguang Films. ”
At 11:00 am, Xu Chen met Hu Dinghui, the business director of "BBK", and Wang Zhuosheng, the general manager of Qinchi Wine, at Shiguang Films.
Wang Zhuosheng is from Shandong Province, with thick eyebrows and big eyes, tall and strong. He has a unique era of businessmen in this era, daring to think and act, doing whatever he wants, and growing wantonly.
Hu Dinghui will be the CEO of "BBK" in the future, with a high position and power, but he is very thin and has shifty eyes.
"Mr. Xu, this..." Hu Dinghui and Wang Zhuosheng were a little confused.
Normal business negotiations are one-on-one. Xu Chen arranged two people at once. Hu Dinghui and Wang Zhuosheng looked at each other and understood each other...
This young general manager doesn't understand the rules of business very well.
"Mr. Hu, Mr. Wang, let's get straight to the point. I have seen both of your quotations. "Xu Chen smiled and said, "Mr. Hu's offer is 12 million. Thank you Mr. Hu for looking up to me. However, the endorsement for 3 years + program sponsorship + commercial appearance, all 12 million, BBK is very sincere!"
"Mr. Wang is very generous. Your company wants to customize a wine culture program. Program sponsorship + endorsement + customized program + song promotion 15 million..."
To be honest.
BBK and Qinchi Wine both offered a lot. Li Lianjie endorsed BBK for several million, and Jing Gangshan, Lin Yilun, and Gao Linsheng shot commercials for 2 million.
But Xu Chen was not satisfied. After 3 years, he had already broken out of Asia. An international superstar endorsement was worth tens of millions. Advertising and program sponsorships all added up to at least tens of millions.
Qinchi Wine Just dreaming about good things with BBK~ and wanting to take advantage of Xu Chen!
"Mr. Xu, this..." Hu Dinghui was convinced. Do you know the rules? It's very difficult for you to compare prices in person like this!
"Qin Chi Wine" is 15 million, Wang Zhuosheng must be crazy. "BBK" has a budget of 2 million, but Hu Dinghui is not going to bid.
"Mr. Xu, Qin Chi Wine inherits the hinterland of the Central Plains, the fine wine of the Sixteen Dynasties, and the Chinese classics promote traditional culture. This approach is very suitable for Qin Chi Wine. BBK resells VCDs, which is not appropriate."
Wang Zhuosheng grinned, 15 million is worth it!
Xu Chen is the king of Chinese pop music, endorsed for 3 years, customized programs, customized music movies, and a total of 30 million things were done for 15 million.
"Mr. Hu, as far as I know, BBK can't afford much money this time. ” BBK won the CCTV bid at the beginning of the year, and had no money to spend on Xu Chen at the end of the year.
“Mr. Xu, BBK is going to develop a learning software for teenagers. Our product can have built-in soft advertisements for Classics China and Time Films. Mr. Xu, this value cannot be measured by money...”
“And the advertisements we shoot will be broadcast on CCTV, major TV stations, and offline shopping malls, which will have a great impact on Mr. Xu’s national popularity!”
Hu Dinghui tried to please Wang Zhuosheng. Although BBK has little money, it has advantages that “Qinchi Wine” does not have.
“Mr. Hu, Mr. Wang, I believe you have read my information. It only took me 8 months to become the king of Chinese pop music. If you give me 3 years, I believe I will break out of Asia. How much is the endorsement fee for an Asian superstar? I think it must be more than 10 million...”
“Let’s talk about custom songs. The song I created for Tu Honggang, “Borrow Five Hundred Years from Heaven”, costs 5 million. "
"Besides, Classics in China sponsors. Classics in China has 11 episodes in the first season. The first episode set a record for the ratings of Peking TV. This program is not short of sponsors. I personally think Qin Chi Wine and BBK are in line with the program positioning~"
Xu Chen counted on his fingers, and Hu Dinghui and Wang Zhuosheng were numb.
Xu Chen talked about the future, which belongs to the potential commercial value. In other words, if it weren't for his high potential commercial value, Qin Chi Wine and BBK would definitely not have found him.
Xu Chen wants to realize the potential commercial value. This is nonsense. If you realize it, what will I earn?
But what Xu Chen said was indeed correct. The various demands of Qinchi Liquor and Bubugao were combined, and 10 million was indeed too little.
"Mr. Xu, Qinchi Liquor will offer a maximum of 18 million..." Wang Zhuosheng's psychological expectation was 20 million. Any more would not be cost-effective. He also had to prepare for the CCTV bid winner competition in 1998.
He valued the cultural value of "Chinese Classics" and was ready to create a high-end liquor business card of "Qinchi Liquor".
"..." Wang Zhuosheng did not follow the ethics of martial arts. He rushed from 15 million to 18 million. Hu Dinghui was numb. Since Xu Chen called the two together, he lost the bargaining card.
"Mr. Hu, Mr. Wang, I have a plan, a win-win situation for all three of us."
Xu Chen plans to give the opening advertisement to "Qinchijiu" and the "ending advertisement" to Bubugao.
As for the song "Bubugao", it was all done at zero cost anyway. It was just Xu Chen showing off his appearance in commercials and endorsements. His current status as the Chinese pop king is too high, and there are too few brands that need him to endorse!
It’s not worth it if you have less money, and it’s not worth it if you have too much money, and the brand is not worth it. The business environment in the mainland is incomparable to that of Hong Kong and Taiwan.
For the sponsorship of the "China in Classics" program, apart from the large investment in building the stage for the first episode, the investment for the remaining episodes is controlled within 300,000, with a maximum of 5 million for the 11th episode.
Xu Chen did the math and found out that Qin Chijiu and Bubugao added up to 27 million. He made this money!
"Mr. Xu, this..." Wang Zhuosheng wanted to refuse at the first moment, but held back the words. As Xu Chen said, the Chinese pop star's endorsements in three years have exceeded tens of millions, and other customized programs, music movies, etc. Guaranteed profit without loss.
"Mr. Xu, I want to report this plan to the company." Hu Dinghui thinks Xu Chen's plan is good. As long as he can sign Xu Chen as an endorsement, he will make money. Li Lianjie does not have Xu Chen's status and influence.
Both Wang Zhuosheng and Hu Dinghui had to consider it, but Xu Chen didn't push it and asked Li Xue to arrange a Sichuan restaurant to invite them to dinner in the evening.
…………
Finished handling the endorsement of "China in Classics".
Xu Chen also called Xiao Ou from the screenwriting department of Time Pictures.
Xiao Ou is the wife of chamber pot eunuch Huang Bo, and she looks exactly like Huang Bo.
Huang Bo, the chamber pot eunuch, owed hundreds of thousands and hid in Tibet to escape his debts. He had a home and could not return.
Xu Chen converted it into Xiao Ou's salary and gave the money to Huang Bo to pay off all the debts. Now one of the couple is an actor and the other is a screenwriter, and their life is extremely smooth.
"Brother Chen, I haven't seen you for a long time. You have lost a lot of weight. Come over to the house when you have time, and I will give Brother Chen some supplements!" Xiao Ou was very restrained. From the beginning, she knew that Xu Chen was definitely not a creature in the pool. She didn't expect that Xu Chen could Rise so fast.
The status gap is too big now, and she doesn't have the confidence to be friends.
"Xiao Ou, you have gained a lot of weight and your skin has turned white. How are you doing, Brother Bo?" Xu Chen didn't deny his old friends when he got rich, and both Xiao Ou and Xiao Bozi were kind to him.
He asked Xiao Ou to come here mainly for the screenwriting work of "Blue Life and Death Love".
Many plot contents of this Korean TV series do not match those in China, and it is necessary to take the essence and discard the dross.
"Brother Chen, let's do this. I'll arrange for a young colleague from the screenwriting department to follow Brother Chen. Brother Chen will tell the story to the young colleague, and then we will adapt it for Brother Chen to review."
Xiao Ou never doubted Xu Chen's talent and obeyed his orders.
"Okay, little sister Ou, this TV series is the company's most important plan in 1998. If the screenwriting department is short of manpower, we will make up for it." Xu Chen was worried about affecting the screenwriting work of "China in Classics".
"Got it!" Xiao Ou has the self-cultivation of a working man.
After chatting about work, Xu Chen and Xiao Ou reminisced about old times. Xiao Bozi, the chamber pot eunuch, was thriving in "Love Malatang" and was recently planning to follow Xiao Ou's advice and apply for Nortel.
My friends all have a bright future!
At this time.
The phone buzzed. Xu Chen looked at it and saw Qiong Yao's daughter-in-law, He Xiuqiong: "Hello, Miss He."
"Mr. Xu, my name is He Xiuqiong. Does Mr. Xu have work tomorrow? The My Fair Princess crew has been waiting for Mr. Xu for a long time." He Xiuqiong did not expect Xu Chen to be too busy at work.
When I learned that Xu Chen's movie was finished, I hurriedly arranged to visit the cast of "Huan Zhu Ge Ge". Otherwise, Xu Chen's theme song would not have been finalized when the TV series was finished.
"Miss He, I'm so sorry for the delay. Tomorrow will be fine."
The movie is finished, and Xu Chen's work plan for the second half of the year only includes the Spring Festival Gala, the Golden Melody Awards, and screenwriting work for Zhang Yimou's "My Father and Mother." There is plenty of time, and it's time to prepare for his third album.
"Okay, see you tomorrow!" He Xiuqiong smiled brightly: "Mr. Xu, there are many fans of yours on the cast of My Fair Princess, so please forgive me tomorrow."
Fans of Huanzhugege, Xu Chen thought about it, the most tender one is probably 16-year-old Fan Bingbing!
This first dish is ready!
What's the name of the third album, Foster Fathers?