Chapter 1216 The Core TV Station Is in Hand
The latest website: "Okay, chairman, please order!"
Yan Wenhan leaned forward slightly, ready to listen, his eyes focused on Xia Yu.
Xia Yu immediately ordered: "The first thing is to create the sixth largest newspaper giant in the island country, and its name is All Day Broadcasting Co., Ltd."
"Those relatively large local news agencies, the highest is the Sino-Japanese News Agency, which controls 43.5 percent of the equity, but this is far from enough."
"I need you to acquire all the nearly 300 local newspapers that you have already invested in or acquired. Even if you can't hold 100%, you must at least obtain absolute control."
"In addition, we will continue to acquire some local newspapers, and then integrate the assets of these newspapers. Each local newspaper will allocate 65% of the parent company's equity according to the size of the assets, and the remaining 35% of the equity. And the equity of local newspapers should be handled properly.”
"All-day commercial stores are also incorporated into the all-day broadcast, and continue to expand the number of stores, build a good home delivery distribution network, and strive to cover every township in the island country!"
"The most important thing is to build the sixth national newspaper in the island country. If it is named, it will be called "All Day News"!"
"In order to break the monopoly of the five major national newspapers such as the Yomiuri Shimbun and the Asahi Shimbun, you can let the all-day broadcast integrate all the resources to build it with all your strength, while ensuring the high quality of the newspaper, you don't need to care about the company's losses, and arrange the whole daily newspaper. All newspaper deliverers in commercial stores, and deliver The All Day News free to all households covered by the store for one year!”
"Remember, to promote "Junior News", you don't need a lot of fanfare, and sales don't need to be announced. I don't care about losses. What I need is to increase my influence as quickly as possible, understand?"
Yan Wenhan looked grim and deeply felt Xia Yu's determination. He nodded and said loudly, "Chairman, I understand what to do, please rest assured!"
He is aware of the sales volume of the Yomiuri Shimbun, which currently ranks first in the island country. Currently, the daily circulation of the morning paper is about 9.2 million copies, and the evening paper is about 4.5 million copies.
The morning and evening newspapers have a combined daily circulation of more than 13 million copies, ranking first in the world!
If the "Jiangsu Shimbun" requested by the chairman of the board is distributed at a free amount of 15 million copies per day, at the current selling price of 30 yen per newspaper? On that day, it will be worth 450 million yen. newspaper.
In one year, newspapers worth more than 160 billion yen have to be distributed!
Of course? Because the entire industry chain such as printing and distribution is done by itself,
If the entire industry chain can not make profits? Only calculate costs.
Then the loss can be reduced to about half? More than 80 billion yen can be done, and it can be converted into Hong Kong dollars according to the exchange rate? More than 2 billion Hong Kong dollars!
This amount of money exceeds the value of the Yomiuri Shimbun and the Asahi Shimbun, and it is definitely more than enough to buy a single national newspaper.
But the problem is that money can't buy it!
The six major consortiums in the island country do not lack this amount of money at all? How can they sell the flagship newspapers that are the core of their respective mouthpieces? Missing the core flagship newspaper? The power of the media giants has to be weakened by half.
Precisely because it is impossible to achieve, taking the initiative to issue an acquisition invitation will also startle the snake, so Xia Yu simply spends his own money to create a "Full Day News" that can be completely controlled.
Free newspapers are sent to users for one year, which is enough time for users to develop dependence and reading habits.
One year later? Assuming that the daily circulation of 15 million can be converted into half? Then it will be enough to make the "Jian Ni Shimbun" completely firm, and the "Sankei Shimbun" and "Island Economic Shimbun" can still be ranked at the end of the crane. above.
By then, with the support of the following large-scale local newspapers, the all-day broadcast will definitely become the sixth largest newspaper giant in the island country!
Seeing that Yan Wenhan was listening, Xia Yu nodded with satisfaction? Continue to talk about the second thing.
"The second thing is to build the sixth private TV news network in the island country!"
As soon as these words came out? Yan Wenhan's brows jumped wildly, and he felt the pressure hit his face.
Did he know the situation of the island country's private TV news network? That's why he knew the difficulties here.
At the very least, a private TV news network needs a core TV station? And the core TV station of the current five TV news networks? If he wants to get it, he does not have enough confidence.
He knows that he owns 10% of the shares of NTV TV station belonging to Yomiuri Shimbun Group, but he also understands the equity structure of NTV TV station.
In addition to the 10% stake held by its own Universal Satellite TV, the management of NTV TV station holds 11.3% of the equity, the island country Industrial Bank holds 6.3% of the equity, the island country Sun Kobe Bank holds a five percent stake.
And the remaining 66.9% of the shares are all in the hands of the parent company Yomiuri News Corporation!
This shareholding ratio has already exceeded the absolute holding line, so even if my own side acquires all the shares of the day before yesterday, there is no room for struggle.
Xia Yu saw Yan Wenhan's embarrassment.
He smiled lightly and said, "Wenhan, does it feel very difficult?"
Yan Wenhan smiled bitterly and said honestly, "Yes, Chairman, the difficulty here is too great."
"We can set up a TV network and join the local TV stations. After all, we have already held the equity of thirteen local wireless TV stations. If we try to increase the shareholding and invest in a few TV stations, we can meet the needs of creating TV news. network requirements.”
"Even on the basis of these 13 local wireless TV stations, the TV news network built is stronger than the TXN TV news network, and will not be at the bottom."
"But the most important thing is to have a core TV station, which is the core of content production. At present, the powerful TV stations in Tokyo are in the hands of the five media giants. It is too difficult to acquire."
"If we rebuild one, it will be very difficult, and I really don't know much about the TV field, and I need more professional people to be responsible."
It was rare to see that Yan Wenhan had so many reasons, and Xia Yu knew that he was really not sure, otherwise it wouldn't be like this.
Fortunately, Xia Yuzhizhu was in his hands, and he had long considered this.
He smiled casually and said, "Wenhan, you don't need to worry about the core TV station. I plan to acquire Yomiuri News Corporation's NTV station."
"The TV station business of the Yomiuri News Group and the NNN TV news network it controls are driven by dual cores. In addition to NTV TV station, it also has Yomiuri TV station on which to start, so for Yomiuri News Group, NTV TV station is not Not for sale!"
"The acquisition is difficult, but I will deal with it."
"Your mission is mainly to acquire and control local wireless TV stations."
"By the way, among these local TV stations, a creative and self-produced TV station located in big cities such as Osaka or Nagoya needs to be selected as the key support target. At that time, our news network will also be based on dual cores. drive."
Hearing what Xia Yu said, most of the pressure on Yan Wenhan disappeared. Although other tasks were equally difficult, he thought it could be done.
"Chairman, I will do as you ordered."
Yan Wenhan said respectfully.
"Um!"
"Two requirements, one is concealment, and the other is efficiency."
"You don't need to come forward directly, just arrange for the right people from the island country to come forward. You are behind the scenes, and the equity must be handled properly to ensure that no matter from which perspective, it is a local company of the island country."
"In addition, at the end of this year is the general election of the House of Representatives of the island country. I need the power of the media. You just need to understand the importance and speed up the efficiency."
"Okay, don't worry! The mission is guaranteed to be completed!"
Yan Wenhan nodded heavily and made a promise.
...
In fact, Xia Yu does have certain confidence in the acquisition of NTV TV station.
The Sanwa Consortium and the Daiichi Kanin Consortium are behind the Yomiuri Shimbun Group, the parent company of NTV Television. Before that, Sanwa Bank also held a 10% stake in NTV Television. Kazuya Fukuhara, the deputy manager of Sanwa Bank, both You can decide to sell it to Xia Yu.
As far as NNN TV news network is concerned, when it was established in April 1966, it had 18 TV stations to join. After more than ten years of development, there are currently 27 TV stations, ranking first in terms of scale.
Of these 27 TV stations, except for NTV TV and Yomiuri TV, which are directly controlled by Yomiuri News Corporation, only a small number of other TV stations have more than one-third of the shares, and most of them only hold a small amount of equity as a link.
The NNN TV News Network is just an organization. Without controlling all the TV stations, the Yomiuri News Group only has leadership over the NNN TV News Network, but it does not mean that all the participating stations of the entire NNN TV News Network need Follow its advice.
Because many joining stations, not just joined the NNN TV news network this alliance.
For example, Fukui Broadcasting Station in Fukui Prefecture has not only joined the NNN TV news network, but also joined the ANN TV news network.
Moreover, in order to enrich the programs, many TV stations will also buy programs from the core TV stations of other TV news networks. The difference is that the price of non-ally will be higher.
So to put it bluntly, the so-called five major TV news networks are five alliances centered on interests. As long as the interests are in place, dissolution may occur.
To give the most direct example, as long as Xia Yu can acquire all the other 25 TV stations in the NNN TV news network except NTV TV and Yomiuri TV, all of these 25 TV stations can be withdrawn. NNN TV News The net can announce the dissolution.
The main reason why Yomiuri News Corporation does not acquire and control these TV stations is that the cost is too high, and the consortium behind it cannot spend so much money here. Necessary, absolutely no need to waste money.
However, for Xia Yu, who is not bad for money, has a deeper strategy, and has always focused on stability, he doesn't need a loose alliance. What he wants is a TV news network that can implement his orders at critical moments!
However, in order to increase the success rate of the acquisition of NTV TV station, in order to hide himself, Xia Yu did not intend to let Jiuding Securities Company come forward.
Come forward, there is still Nomura Securities Co., Ltd.!
Of course there is another company - the island nation of Chiba Bank!
As one of the largest banks in the island country, Chiba Bank, which is currently ranked 42nd in the island country's banking industry, is fully qualified to acquire NTV TV stations, and it will not arouse suspicion.
According to the division of labor, Chiba Bank went to acquire 6.3% of the shares held by the Industrial Bank of the island nation, and 5.5% of the shares held by Sun Kobe Bank.
And Nomura Securities Co., the core company of the Sanwa Consortium, came forward to acquire 66.9 percent of the shares held by Yomiuri News Corporation.
As Nomura Securities Co., there is absolutely no resistance from the Sanhe Consortium. With the current close relationship between the Sanhe Consortium and the First Persuasion Consortium, as long as they are willing to pay enough price, the First Persuasion Consortium may also let go. !
The Sanhe Consortium and the First Persuasion Consortium would never have imagined that Nomura Securities Co., Ltd. is already in Cao Ying’s heart, and they are wielding their hoes and digging hard!
Things were similar to what Xia Yu expected.
Before the acquisition, Junpei Hyuga first communicated with the chairman of the Sanshui Association and received the support of the Sanhe Consortium.
After all, the Yomiuri News Corporation is only jointly controlled by the Sanwa Consortium and the Daiichi Persuasion Consortium, and it is not so handy to use in many cases.
And if Nomura Securities Company can acquire NTV TV station, it means that in addition to Yomiuri News Corporation, the Sanwa Consortium can have an additional mouthpiece that is easier to use. Even if its influence is not as good as Yomiuri News Corporation, it is still better than nothing, no ?
After receiving the support of the Sanwa Foundation, Nomura Securities asked the president of Sanshui Association to make a bridge, and hosted a banquet for the president of Sanjin Association and the president of Yomiuri Shimbun in Hakone, the home of hot springs in the island country and the sanctuary of health care in Hakone, Kanagawa.
The four of them played golf at the Hakone-en Golf Course during the day, and enjoyed the extravagant service in the hot springs at night.
In the end, in the face of the extremely high purchase price of 100 billion yen offered by Junpei Hito, both the president of Yomiuri Shimbun and the president of Sanjin Association agreed.
The next day, Nomura Securities Company officially signed an agreement with Yomiuri News Corporation, and the funds of 100 billion yen were fully cashed on the same day.
In order to reduce the impact, Nomura Securities and the Yomiuri Shimbun did not deliberately hold press conferences.
Nomura Securities is progressing smoothly, and Chiba Bank also encountered no resistance.
The Industrial Bank of the Island Country and the Sun Kobe Bank hold the equity of NTV TV station, and have no intention of strategic investment, the purpose is just to preserve the value of the funds.
Therefore, in the face of the high premium offered by the Chiba Bank, the Industrial Bank of the Island Country and the Sun Kobe Bank all readily agreed.
Chiba Bank spent a total of 16.2 billion yen to buy a total of 11.3% of the shares of the two banks.
The premium for the acquisition is much lower than that of Nomura Securities.
However, considering the huge number of shares acquired by Nomura Securities, it is normal that there is a bonus for absolute controlling rights.
After the acquisition was completed, Xia Yu actually controlled 88.7% of NTV's shares, and the remaining 11.3% of the shares were all in the hands of NTV's management.
This stake, Xia Yu let it go. Anyway, it will not affect his control. The management holds a small part of the stake, and they have a more sense of belonging and work more actively. If there are disobedient senior management, they have absolute control. Sanctions are easy.
PS: It’s the same big chapter as the previous two days. There are two events in the book review area, one month ticket event and one story event, with starting coins. Everyone is welcome to participate! Thanks!