Chapter 867 Sales Promotion
Nowadays, graduates of chemistry are in great demand in the German talent market, so it is not an isolated case that East African students like Xia Lieran are snatched by German companies, but a common phenomenon.
The German chemical industry did not start early, most of them were after the 1960s and 1970s, and the rise of the German chemical industry is only in recent years, and the entry of German higher education into the chemical industry is a common phenomenon that began after the 1970s.
Therefore, German education in the field of chemistry actually lags behind the development of the chemical industry, and the talent market has formed a situation of "supply exceeding demand".
At this time, German chemical companies set their sights on the huge group of East African students. Currently, the largest number of students in Germany are East Africans, especially after the 1980s, the number of students from East Africa going to Germany each year has remained above 4,000.
In contrast, the number of Japanese students studying in Europe and the United States during the same period was only more than 1,000, and it was not until 1890 that it just exceeded 2,000.
And this is only the number of East African students in Germany. Together with the students from Austria-Hungary, Sweden, France, the Netherlands and other countries, the number of East African students in 1892 alone exceeded more than 10,000, while the number of local college students in East Africa was only more than 7,000.
This means that most of East African higher education is achieved with the help of foreign higher education, which is also unavoidable. East African higher education talents who can serve as faculty and staff are top elites in any country without exception in this era.
At the same time, the number of college students in Germany has exceeded 30,000, not including some technical colleges. Of course, a large part of German higher education (including technical colleges) is East African students, accounting for an astonishing 4.5%.
Therefore, East Africa’s investment in education is extremely exaggerated, but high investment means high returns. Without talent training, East Africa cannot quickly pursue international standards in emerging industries and some traditional industries, or even reach leading levels.
Moreover, East African students are mainly concentrated in science and engineering fields, which makes German companies poach East African students even more. Nearly 20% of the students stay in Germany every year.
You should know that these 20% of international students who are favored by German companies are obviously not mediocre, but have shown real talents and knowledge during their school years.
This means that East African international students have promoted the industrial development of Germany, so the German government is very welcome to the East African international students. In addition to generating income for higher education institutions and local areas, they can also be used for their own benefit. Why not? Xia Lieran is an East African youth who stayed in Germany under such a background.
"It's really cheap for Germany!" Bolilan sighed after learning about Xia Lieran's experience. East Africa's investment in the group of international students is not only money, but also time and energy costs. Apart from other things, the cost of ten years of compulsory education alone is quite amazing.
However, there is no way around it. Now Germany and Europe are far more developed than East Africa, and East Africa cannot rely on tough measures to force these talents to return home. It is better to sell them one. At least the degree of openness of many educational fields in Germany to East Africa has been significantly improved.
It also improves the reputation of East Africa in Germany. The quality of East African students in Germany is generally high, and they are half "same race and origin", so they are naturally very popular, which represents the characteristics of Germany's high education level and strong cultural appeal.
However, overall, East Africa is not at a loss. At least 80% of the students will still choose to return to China for development. East Africa adopts the strategy of "casting a wide net", and there are always talents to promote the great development of various industries in East Africa.
For example, the chemical industry, the proportion of returned talents in this industry is only about 40%, but it has also laid the foundation for the great improvement of the chemical industry in various industrial zones in East Africa.
Yes, there are also chemical industries in industrial zones and coastal cities in East Africa, but because of the short development history, they cannot form competitiveness with European and American countries decades earlier.
This is also an important reason for East Africa and Germany to cooperate in the field of chemical industry. In the field of chemistry, Britain and France are still strong, and the United States is also extremely strong. Like Germany, it is a rising star. The United States also has a giant in the field of chemical industry such as DuPont.
Germany started the latest among the four, but it has already surpassed Britain, France and Germany. The reason for Germany's success is inseparable from the German talent training mechanism.
The reason why East Africa is currently lagging behind in the two heavy industries of chemical industry and materials is actually mainly a matter of time. In the late 1970s, East Africa's chemical industry started to take off, which was nearly 20 years later than Germany.
Before that, East Africa's investment was mainly concentrated in the fields of steel, railways, electricity, etc., and the investment in the chemical industry was not high. The chemical industry is also a very money-burning industry.
For example, a new dye that Bafus is developing directly burned more than 1,000 marks, and it is still continuing. Today, Bafus's market value is less than 20 million marks.
Therefore, if East Africa wants to develop in the chemical industry, in addition to talent training, it must continue to invest high amounts of money, and it may not be effective in a short time. Just like the research and development in the field of machine tools, there is no shortcut, and it can only continue to invest time and money to achieve qualitative improvement.
Then, Bolilan began to introduce the location conditions of Beira City to the members of the inspection team. Everyone spoke German, so there was no language barrier.
"Don't look at Beira City as not as good as Mombasa and Dar es Salaam now, but in the past three years, the investment of our government in Beira City has ranked first, exceeding other cities in the country."
"It only takes two more months for the Harare-Beira railway to be fully completed. I think Mr. Shalilian should know something about Harare, which is the second largest city in East Africa after Mbeya." At the same time, Matabele Province, where Harare is located, is the largest industrial center in East Africa, equivalent to the Ruhr area in Germany, bringing together East African steel, metal smelting, railway equipment manufacturing, mechanical processing, chemical industry, and materials. It will become the first industrial powerhouse in all industries.”
"Our city of Beira seems to have nothing to do with Matabele Province, but it is actually the most convenient sea port in Matabele Province in the future. After the railway is opened, it will only take one day to get from Beira to Harare."
"You can see with the naked eye the development speed of Beira City. Three years ago this was an uninhabited bay. Before that, this was an area ruled by the Portuguese. The Portuguese did not develop it at all. So if BASF's branch factory is built in our Only in this way can the market achieve maximum benefits.”
"Of course, I know that Nairobi is the largest textile city in East Africa. Your company's main business is closely related to the textile industry, so Mombasa has a strong attraction, but the second largest textile city in East Africa is in Bura, Matabele Province. Wayo is also a huge market that cannot be ignored, and the scale of Bulawayo’s textile industry is still expanding rapidly. I am afraid it will be as big as Nairobi in the next few years.”
"At that time, our city, Beira, will be the main outlet for Bulawayo's textiles. With the central government's attention, Beira City will also spawn a number of textile companies. At this point, our city, Beira, is far better than Dar es Salaam. Dar es Salaam and Mombasa have advantages because it is easier for the new textile industry to cooperate with your company. After all, cities such as Dar es Salaam and Mombasa have developed earlier and have certain path dependencies, so they may not fully adopt your company's products. "
"And you have many competitors. Many German and Austrian companies are eyeing big cities like Dar es Salaam and Mombasa, such as your German competitor Bayer."
"So if you choose to build a factory in Beira, I can give you the greatest convenience, such as factory construction. Cities such as Dar es Salaam and Mombasa will definitely not be able to give you the best location. After all, they have been developing for decades. The territory is huge, so entering now will at best place you in a relatively peripheral area..."
In order to promote the city of Beira, Beliland continues to promote other cities, but he has no regrets about this. After all, other cities must have adopted similar methods when introducing the city, especially Mombasa and Dar es Salaam. These two East African "twin stars" almost never pay attention to any city in East Africa except each other.