Chapter 1126 One Step to Heaven! One Step in Hell!

"On February 16, as the Spring Festival movie screening kicked off, nearly 100 cultural communication companies suddenly appeared across the country. As the "white gloves" that beat the box office, they had a large amount of funds and scattered to small groups in various places. Ticketing companies all poured into the first day box office record of Monster Hunt 2. "

"A ticketing company in a third-tier city has been found to be suspected of modifying the ticketing system without authorization and generating false ticket purchase orders in batches within a specific time period. The seats displayed by these orders are the most popular in the theater. The location makes people look like a movie is very popular.

At the same time, in order to avoid arousing suspicion, they also set up refund rules, successfully refunding some falsely purchased movie tickets a few minutes before the movie starts, creating the illusion that some people are temporarily unable to watch the movie. ”

"In a theater in a second-tier city, the manager reserved a large number of seats at specific sessions according to the requirements of the film company. When a false ticket order is generated, these seats are shown to have been sold.

However, at the opening of the movie, there was no one in the cinema, but the surveillance screen was artificially processed, showing that there were many viewers in the cinema. The theater manager actually modified the cinema ticket sales records and surveillance data to make this happen. Watching movies in empty scenes has become an illusion of "full seats" to deceive box office statistics agencies. ”

"At the same time, online ticket purchase platforms have also become an important part of box office shooting. Taopiaopiao app, a subsidiary of Alibaba Pictures, has reached an agreement with the ticket purchasers. The platform's internal personnel use their authority to purchase tickets for "Monster Hunt 2" in the background. Tampering.

They disguised some fake ticket purchase orders as normal orders and mixed them in real ticket purchase data. At the same time, they also used technical means to improve the recommendation position and rating of the movie on the platform, attract more real audiences to buy tickets, and further increase the number of high-quality movies Box office data…”

“…”

As the article on Weibo with a tens of thousands of words titled "The Monster Hunt 2" box office operation collection surfaced, for a time, the film and television industry, entertainment industry, and even the entire network were completely sensation. Now!

Many netizens never expected that this movie, which seemed to be "out of the box office" during the Spring Festival, actually made so many shocking and slutty operations!

Mysterious capital inflow, undercover operation of the ticketing system, the illusion of watching movies in empty spaces, tricks of online ticket purchase platforms, false propaganda and induce ticket purchases...

Looking at the "box office" methods listed in the article and the real evidence, the online curses suddenly erupted:

"The film industry should be a field full of creativity and artistic value, but the behavior of the film crew of "Monster Hunt 2" is undoubtedly destroying the ecological environment of the entire industry. They use false box office data to deceive viewers and deceive investment This is a blasphemy to the art of film!”

"Damn it, this is too much, right? All of us consumers have been kept in the dark? Are we actually cheated by such fake box offices when watching movies? Is this too fucking, right?"

"Anle Pictures is doing whatever it takes to make money. Can such a company still make good movies?"

"I just said, how could this bad movie get 600 million in box office on the first day? It turned out to be a win!"

"I've known this bad movie has been box office hitting the box office. When I bought tickets on the Taopiaopiao app, it was actually full. But after changing Maoyan, it showed that less than 20 people bought tickets. Haha, I'm so good at playing. .”

"Tsk tsk, Alibaba Pictures' operation is also very sensual. It actually cooperates with movies to win the box office? Is it a shame to be a ticketing platform? Isn't this cheating consumers?"

As the evidence emerged one by one, not only netizens, but many people in the film industry also expressed their opinions.

Some directors and actors have said that this box office fraud has seriously damaged the reputation of the entire industry and made people who really make movies heartily feel heartbroken!

Many film critics have also severely criticized Anle Film and Television, the producer of Monster Hunt 2, and believed that their behavior seriously undermined the level playing field in the film market.

Originally, many film and television companies in the circle have been worried about China Film’s arrangement of imported film schedules.

Now, the box office incident of "Monster Hunt 2" has suddenly been exposed, and many people have grasped the handle of Zhongying!

Although everyone doesn’t know whether Zhongying has participated in box office shooting, as the producer and publisher of "Monster Hunt 2", Zhongying will definitely not escape the relationship.

So, just start scolding!

A letter of complaint is definitely indispensable, and many people are preparing to take this opportunity to exhale a lot of anger!

For a time, driven by many "minded people", public opinion became increasingly surging, and Anle Films' original upward stock price trend also fell sharply.

The tragic consequences of the champagne at halftime have come.

The internal chaos within Anle Pictures Company is already in chaos, and the number of media, paparazzi, entertainment journalists and other people gathered outside the door is increasing. If you ask questions, you will be surging like a flood!

"Please come out and answer, what will he explain this time about the box office performance of Monster Hunt 2?"

"Monster Hunt 1" is just implementing the most basic operations such as ghost field and water injection, but Monster Hunt 2 has evolved into 'ticket fraud' and 'false propaganda', which is a fraudulent consumer behavior , is it somewhat inconsistent with Anle Pictures’ corporate image?”

"During the premiere of the movie, Jiang said confidently that there would never be any box office shooting behavior this time, but now such behavior has occurred again. Is this considered treason?"

“…”

There was a constant noise downstairs of the company, but in the office on the top floor, Jiang Zhili was sitting on the expensive leather seat, looking out the floor-to-ceiling window with empty eyes.

Once upon a time, he would often overlook the entire city from here and experience the sense of accomplishment of controlling everything; but now, the prosperous scene outside the window makes him feel extremely ironic and desperate.

He didn't even dare to go to the window now because he was afraid to see the ridiculous faces downstairs!

News of the company's stock plummeting kept popping up on its phones, and partners called to terminate the contract. The investors who once greeted him with a smile were full of anger and accusations in their words...

He knew that the reputation that Anle Pictures has accumulated over the years has been completely destroyed in just one day.

The evidence revealed in that article was so sufficient that the company's public relations team didn't know what to do at this moment.

If it were put before, the crisis public relations statement would have been announced long ago, and he would definitely deny the accusation of box office shooting, saying that this was a malicious smear by his competitors!

However, the evidence released is so strong that all the prepared denials are pale and powerless...

What’s more important is that this time he offended La Chuikang to death, and at the same time he offended the mainland film and television industry to death!

In the future, Anle Pictures wants to develop in the mainland again, which is simply a dream!

Looking back at the moment when he decided to win the box office, he was full of pursuit of interests, but he did not expect to drag the company into an abyss that would never be restored.

There is also a promotional poster for "Monster Hunt 2" on the desk in front of him. He once thought that this movie would become the company's money tree, but he didn't expect that it has now become the last straw that broke the company's back!

Do you regret it?

I definitely regret it!

But he had no choice, because "Monster Hunt 2" was under a lot of pressure at the beginning of preparation, so the movie must be successful!

In fact, if there were no films such as "Wushuang" and "Hong Kong Embarrassment", he would not have been so radical.

But in order to suppress those two movies, he had no choice.

But what he never expected was that he had prepared so many hidden methods of box office shooting, but all of them were caught...

At this moment, the secretary walked in carefully and whispered: "Dr. Jiang, Pan-Asia Cinema and Wanda Cinema jointly issued a notice saying that it was because the current box office performance of "Monster Hunt 2" was too bad. , the movie screening will be suspended indefinitely until the truth is revealed and the truth is revealed..."

"Where is Zhongying? What's going on over Zhongying?" Jiang Zhili's eyes showed a look of hope.

He was still fantasizing that La Chuikang could help him, after all, there is a 40% investment share in "Monster Hunt 2".

If this movie is over, Zhongying will have to be in trouble.

The secretary shook his head slightly when he heard this and replied, "China Film and other theaters under the theaters have not issued similar notices."

Hearing this, a little expectation suddenly appeared on Jiang Zhili's face.

"You go out first."

After sending the secretary away, he picked up his cell phone from the table, found Laqikang's contact information, and plucked up the courage to beat him.

"There is hope, and there must be hope. China Film and Television is a state-owned enterprise. The superiors cannot attack state-owned enterprises, right?"

With such thoughts in mind, many reasons and excuses for convincing him to make a living.

At the same time, outside Zhang Hong's office door, La Qiukang walked out with a pale face.

Throughout the morning, he didn't know how much scolding he had been, how many rolls of eyes he had endured, and how much regret he was.

It was not until this time that he finally realized that he was actually regarded as a "shield" by Jiang Zhili!

With the convenience of having China Film, a state-owned enterprise unit as a backer, Anle Film has created countless injustice activities behind its back!

What's funny is that he has been kept in the dark and completely unaware of it.

He even thought that "Monster Hunt 2" could win a first-day box office of 613 million yuan, which was entirely due to the quality of the movie and the promotion, and had nothing to do with anything else.

But now, the reason why this movie has such a high box office is purely because it is "brushed"!

You don’t need to guess that the outside world is definitely scolding Zhongying and his chairman now.

Even though he is really innocent, netizens and industry insiders do not think so.

Because in everyone's opinion, without the instruction and protection of China Film, how could Anle Film dare to continue to tamper with "Monster Hunt 2" after the box office scandal broke out in "Monster Hunt 1"?

If it weren't for the sudden exposure, I'm afraid the box office of this movie would have been 5 billion or even 6 billion!

By then, if the clues are seen by the outside world and the behavior of "blockbustering" is exposed, then Zhongying will definitely be doomed. In addition to resigning, the chairman of him will even have to be investigated by the organization!

When he thought of this, Laqikang felt so angry that he felt ache in his liver, and his heart was filled with a sense of fear.

Now there is still room for rescue. Zhang Hong finally pulled him again before he was promoted...

But after the old leader Gao Sheng left, what he had to face next was the Central Propaganda Department. It was completely unfamiliar to him. If he couldn't achieve any results, his position would definitely not be able to be kept!

Moreover, I'm afraid he has left a bad impression on the new competent department leaders now.

After all, compared to the poor box office of movies, state-owned enterprises are suspected of winning box offices, which is definitely a taboo in the industry!

“Buzz buzz…”

Suddenly, the phone in my pocket vibrated.

Laqikang took out his cell phone and looked at the caller ID. His already blue face suddenly turned black at this moment!

"Hey." He pressed the switch button and put the earpiece close to his ear.

Jiang Zhili's slightly apologetic voice came from the other end of the phone: "Dr., I have to admit my mistake to you. I am really obsessed with box office shooting, and I promise I will definitely change it.

No mistakes, one song, one content, one in 6, one book, one bar, one reading!

But the most urgent task now is that we have to suppress this matter quickly and not let the movie draw. If we have invested so much, we can't just waste it..."

"Well, I get it."

On the phone, Laqikang's voice was extremely calm, as if nothing had happened.

Jiang Zhili quickly asked, "So what do you think we should do next? How should we launch the crisis public relations? I will listen to you!"

"It's very simple. Just admit your mistake, accept punishment from the General Administration, ban it from the film and television industry for life, and revoke Anle Film's film distribution license."

"ah?"

On the other side of the phone, Jiang Zhili was stunned.

Isn’t this a discussion on how to do crisis PR? How did it develop to the topic of revoking Anle Film Film Distribution License?

"Dr. Lad? What are you talking about? Why can't I understand?"

"It's very simple, Jiang Zhili, you're done! Anle Films is completely finished! Even I have to follow you to eat melons! Do you understand!"

Outside the corridor of the General Administration, La Feikang's roar was particularly clear.

That is, today the bureau has the Spring Festival holiday and not many people are at work. Otherwise, this shout would definitely attract a lot of people to watch.

On the audit department, Ren Zhonglun was about to push the door and walk away, but when he heard La Qiukang's voice, he was so scared that he stood there and did not dare to open the door.

After a while, until he was sure that La Vicang's figure disappeared at the end of the corridor, he opened the door and walked outside.

After walking hurriedly out of the General Administration's gate, as soon as he got on the bus, Ren Zhonglun called Han Sanping and relayed the original words that La Cikang had just shouted in the corridor.

Hearing this, Han Sanping couldn't help but sigh on the other side of the phone: "He asked for the consequences he had now, so who could he blame?"

"I only have one feeling now. This kid Chen Fei is really cruel! He can really tolerate it!"

"Oh? What do you mean?" Han Sanping asked in surprise.

"Do you think, La Qiukang stabbed him hard before, Anle Pictures made various provocations, Alibaba Pictures has been causing trouble behind the scenes, but that boy Chen Fei didn't even make any noise. It was as if I had swallowed all my grievances.

The revenge he occasionally does not seem so intense. Usually, he can only hurt the other party's fur, or make the other party feel a little frustrated and depressed, that's all.

But now, once the box office incident of "Monster Hunt 2" was exposed, Zhongying was directly regarded as an accomplice, and La Chuikang also suffered a great disaster! Almost been investigated by the organization... If Anle Pictures is not surprised, its film distribution license in the mainland will inevitably be revoked.

As for Alibaba Pictures, the Taopiaopiao app, as a ticketing software, actually involved a violation of box office shooting, and was found evidence, grasped the handle, and all of them were exposed, which will inevitably cause a large number of users. For Alibaba Pictures, this kind of "punishment" can definitely be called "harmful"! ”

Listening to Ren Zhonglun's explanation on the phone, Han Sanping nodded silently.

He was also quite moved by Chen Fei's behavior of not moving, and if he moves, he is "deadly hit".

In this Internet era, let alone young people, even many experienced listed companies are "helders" and cannot avoid making the mistake of "shortness for quick success and instant benefits".

Many people even believe in the saying "the day is hatred, the day is reported, and never overnight."

This is indeed very good, but it is undoubtedly inferior, and it is easy to leave opportunities for the opponent to take advantage of, which leads to the opponent's chance of making a comeback!

Chen Fei's behavior of forbearing for many years and having been collecting evidence and accumulating strength behind his back is undoubtedly very rare.

If you don’t take action, you’ll have to do it. Once you take action, Anle Pictures will be done and there will be no possibility of a “coming back” again!

At his current age, it is really shocking to have such "forbearance" and "decisiveness"!

"Tsk tsk, fortunately we are his 'teammates'. If we become his 'opponent', we might fall into the pit one day."

When Han Sanping heard this, she suddenly said in a whisper: "This guy is very wise!"

At this moment, he was quite fortunate that he chose to let Han Jianu get in touch with Liu Yifei.

With this "good fate", when he enters the land in the future, he naturally doesn't have to worry about his daughter being bullied by outsiders.

At the same time, an internal high-level meeting is being held at Alibaba Pictures.

Compared with the slow reaction ability of Anle Film and China Film, Alibaba's reaction speed is much faster.

The meeting was chaired by Yu Yong, chairman and CEO of Alibaba Entertainment, and more than 10 people attended the meeting, including Alibaba Pictures CEO Fan Luyuan and Executive Director Song Lixin.

The theme of the meeting is very clear, just to deal with the matter of Taopiaopiao helping "Monster Hunt 2" to win the box office and data.

At the beginning of the meeting, Deputy Yu Yong said directly: "Li Jie, you are responsible for this matter, right?"

"Yes." Li Jie, the person in charge of Taopiaopiao app, stood up, and a little guilt appeared on his face.

"Then you will handle it. Let's put aside the Taopiaopiao's work for the time being and go back to rest for a while. Is it okay?"

Hearing this, Li Jie opened his mouth, but couldn't say anything.

The "cruelity" of Internet companies is fully demonstrated at this moment!

The capable are superior, the weak are inferior, the strong are prey on the weak, and those who make mistakes are directly kicked out of the ethnic group... This is the true portrayal of Internet companies!

"No...no problem."

Li Jie spoke slowly, and a little self-deprecating appeared on his face.

He never expected that Zhang Liang had left last year. In less than half a year, he had already stepped on the other party's retreat...

But it is really time, fate, and luck. One step is heaven and one step is hell!

...

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