Chapter 814: Sanyang Listing

There are no secrets on the Yellow River Road. Overnight, Qin Hao helped Abao regain his place in Zhizhen Garden, and the news of the ban on Boss Li had already caused a storm in the city.

"Tsk tsk, you are indeed Mr. Qin. You didn't see the scene last night. As soon as he said this, he ruined Boss Li's celebration banquet."

"That's for sure. Can Mr. Qin's position be easily shaken? That boss Li came out of nowhere and wants to challenge Mr. Qin. If you don't give him some clues, who knows how to do it? How many eyes does the prince have?”

"Not necessarily. I heard that Boss Li is quite powerful. I think when two tigers fight, one of them will be injured."

"Well, Mr. Qin has been in Shanghai for so many years and has offended many people. The ban on Boss Li this time will probably have an impact on his reputation. There is no guarantee that someone will not do anything behind his back."

For a time, this incident also became a topic of conversation among the diners at the Huanghe Road Restaurant. Some people just ignored it, some were in a dilemma, and some were gloating about the misfortune. .

But who was the happiest on the Yellow River Road? It was definitely Lu Meilin. She watched Qin Hao and his entourage walk into the Zhenyuan last night. She was angry and anxious, but helpless. She originally thought that even Qin Hao would be trapped in the Zhenyuan. The vixen was fascinated.

In the end, Qin Hao went to cause trouble.

Starting from noon the next day, the number of customers in Zhizhenyuan has dropped by half. Zhizhenyuan, which had been unable to book a table at all at meal time, has been reduced to the point where waiters are required to go to the door to attract customers. Even Manager Pan can't exception.

"Let me tell you, this is about repaying kindness. When Zhizhen Garden opened, Mr. Qin personally came to celebrate it. How much face does this mean?"

"What's the result? How did she do it? Mr. Bao's customers were pried away, so what's the relationship between Mr. Qin and Mr. Bao? As Chitrous brothers who grew up together, Mr. Qin can just watch Mr. Bao suffer a loss?"

"There are people here who just feed unfamiliar white-eyed wolves. She deserves what happened today."

Lu Meilin stood directly at the door and made some insinuations, which was considered to be a strong breath of anger from before.

Manager Pan at the gate of Zhizhen Garden was furious, but could not find any argument to refute. Li Li still had a calm face, turned sideways, his eyes only stayed on Lu Meilin for a second or two, and then turned and walked into Zhizhen Garden.

Lu Meilin spat on the ground: "Bah, let's see how long you can keep pretending."

Manager Pan followed Li Li anxiously and reported: "Boss Boss, our business has dropped by 60% today. I'm afraid it will be even higher in the evening."

"I understand, you go ahead and do your work first." Li Li ignored him and went straight to the kitchen.

The chef, who used to be as busy as if he were at war, was so idle today that many people were chatting away with nothing to do.

When Mr. An saw Li Li, he put his hand in his pocket, walked through the employee passage, and came to the back door of Zhizhen Garden.

The high heels stepped on the tiles, making a crisp clicking sound. Mr. An did not look back, but just sighed: "Isn't the business in the front a lot worse?"

"As expected, Mr. Qin has been operating in Shanghai for many years, and his connections and influence are not comparable to those of Boss Li." Li Li said calmly.

Mr. An lowered his head and smoked a cigarette. After puffing away for a while, he shook his head and sighed softly: "When will Qiang Mujie come?"

"Probably, after the New Year."

"That's almost two months away."

"Boss Li said he would invite his friends to help with the venue."

Mr. An said nothing more, put out his cigarette butts, and silently walked into the employee passage. Li Li looked at his back in a daze for a moment.

Two days later, Abao drove back to Shanghai after a long journey.

After simply taking a shower at the Peace Hotel, we went straight to Vientiane Square.

"You're back? How's the situation over there?" Qin Hao asked casually while lowering his head to approve documents.

Abao sat down and took a big sip of tea and let out a sigh of relief: "We are already working overtime to produce. Except for the factory environment at Boss Ma's side, the factory environment is a bit worse. There are no problems with the proficiency of the workers and the equipment. I have sent a few If you have experienced orders, go over there and keep an eye on it, and the first batch of goods should be available in time for Christmas Eve.”

"Then let's proceed as planned. I'll ask Manager Liu to fully cooperate with you."

Abao's eyes were filled with emotion when he heard this, but soon he thought of another question.

"Have you found out the details about Boss Li?"

"On the surface, he is just a Zhouzhuang clothing business owner with some connections."

Abao's heart moved: "Are you suspicious that there is someone behind him?"

"I do business for wealth rather than anger. I have taken advantage of your business and come to me to provoke you. Do you think it is reasonable?" Qin Hao said lightly.

"That means he just wanted to anger you last night." A trace of guilt flashed in Abao's eyes.

Qin Hao patted him on the shoulder and smiled: "Even if this incident hadn't happened, there would have been other things in the future. Besides, this incident also started because of Xiao Wang. Your business is my business."

"Since some people want to play, then I will play with them to the end."

"I want to see who has the final say in Shanghai!"

Abao put his arm around Qin Hao's shoulders and was full of pride for a moment: "Yes, let's fight with them and see who has the final say on Shanghai Beach!"

In the next half month, A Bao and Miss Wang put all their energy into the promotion of "Three Sheep".

In addition to traditional media such as television and newspapers, leaflets and big-character posters were also arranged under Qin Hao's suggestion.

For a while, advertisements for "Three Sheep" appeared in the streets and alleys of Shanghai. Since the leaflets were distributed on a piecework basis, the more you work, the more you get, so the laid-off workers who distributed leaflets would rush over to someone with green eyes when they saw him.

Of course, in order to prevent those who distributed leaflets from throwing them away casually, Abao also arranged supervisors. Only when the leaflets were distributed to others would they be considered effective.

As for the walls at the corners, they were already covered with slogans.

"Three Sheep T-shirts, Made in China Montagut, a national brand that all Chinese people can afford."

If this were put in 20 years later, such an advertising slogan would definitely be sued. Now, no one cares about piracy, let alone this?

Although such pervasive propaganda can easily make people bored, its effect is unquestionable. According to conservative estimates, at least one-third of people in Shanghai have heard of the name "Three Sheep".

At least one-tenth of people have a vague concept of "made in China Montagut".

Such a blanket propaganda offensive should be terrifying, but Qin Hao is not satisfied.

So, a week before Christmas Eve, a T-shirt advertisement shot by Zhao Yazhi appeared on TV.

In 1992, Zhao Yazhi was at the peak of her beauty. Even ordinary T-shirts, when worn on her, still looked outstanding and graceful, charming thousands of men and women.

However, the reason why Qin Hao asked Zhao Yazhi to endorse "Sanyang" was that in two months, "The Legend of the New White Snake" would be introduced to the mainland.

The popularity of this drama is not enough to describe it as empty streets.

"White Snake" will also become a label that accompanies Zhao Yazhi throughout her life.

This is not the end of the story. Three days after the advertisement shot by Zhao Yazhi was released, a new advertisement was released on TV, and the protagonist this time was "Fei Xiang".

Although "A Fire in Winter" has been burning for five years, Fei Xiang is still the most influential and well-known Hong Kong and Taiwan star in the mainland in the 1990s.

Countless young men and women look for his clothes to dress themselves up. In their eyes, Fei Xiang represents fashion, or to put it in a more down-to-earth word: foreign style.

As for Boss Li and Fan Xinhua, they also wanted to compete with the "Three Sheep" in the battlefield of public opinion at the beginning, but when Qin Hao's two big moves were released, they were completely dumbfounded.

They can imitate flyers and big-character posters, but it is not so easy to invite Hong Kong and Taiwan stars, especially those with absolute influence like Fei Xiang and Zhao Yazhi.

Hong Kong and Taiwan stars in the 1990s were still very careful about their status. They would not usually shoot advertisements for mainland brands as spokespersons. After all, mainland brands generally give people the impression of being cheap these days.

The reason why Qin Hao was able to invite Zhao Yazhi and Fei Xiang was thanks to Hema's status in Hong Kong. In addition, Hema has officially submitted an application for listing and will soon be a listed company. Qin Hao's status will naturally rise.

Of course, Boss Li and Fan Xinhua also thought of some ways. Since Hong Kong and Taiwan stars cannot be invited, they will invite mainland stars.

The Black Panther Band, which just became popular last year, was invited by Boss Li. It must be said that Boss Li is very capable. At first, "Dou Wei" did not intend to accept this advertisement. These rock bands were very rebellious and were not the type to bend for a few dollars.

But when Boss Li poured 500,000 yuan in cash in front of them, all the buddies were dumbfounded.

What was the concept of 500,000 yuan in 1992? You could buy ten houses in Puxi, and if it was in Pudong, you could directly buy a piece of land.

After a lot of money was thrown down, no matter how rebellious they were, they had to give in. So, the Black Panther Band filmed their first advertisement in their lives.

At first, Boss Li was still complacent. What is not bending for a few dollars? In the end, he didn't give in obediently.

But when Boss Li saw the sample film, he almost couldn't breathe. These rock bands had weird hairstyles, T-shirts, and a bunch of weird accessories. They looked so strange. Except for Dou Wei, who was a little more normal, the others were simply unbearable to look at.

Boss Li was furious and asked for a reshoot. As a result, the shooting process was full of ups and downs. It took five days to shoot what was supposed to be finished in one or two days, and the final product was not satisfactory.

"Damn it, these Hong Kong and Taiwan stars are expensive for a reason. At least they are dedicated to their work."

Fortunately, the Black Panther band's shame is still very popular. After the commercial was broadcast, the "Shanshan" brand has indeed gained some popularity among the younger generation.

Boss Li and Fan Xinhua have basically completed the distribution of goods. Hulian Department Store and the clothing company are ready.

Moreover, Boss Li deliberately chose the day before the "Three Rams" was launched to start selling first.

Just before Christmas Eve, Hulian Department Store invited the Black Panther band to the scene. According to Ms. Wang's description, the scene was so crowded that the roof of the entire Hulian Department Store was almost lifted off.

It is said that "Shanshan" sold more than 3,000 T-shirts that day.

"You didn't see it. Mr. Fan's mouth was almost crooked with laughter. I was so angry!" Miss Wang said angrily.

Qin Hao smiled and comforted: "Don't worry, they won't be able to jump for a few days."

After that, Qin Hao looked at A Bao: "How is the stocking situation?"

Qin Hao was actually not worried about sales. The early publicity and the channel advantages of Vientiane Plaza were unmatched by others.

The only disadvantage at present is stocking. After all, it has only been about 20 days since Mr. Ma received the order.

"The first batch of 30,000 T-shirts have been put into storage and should be able to last for a while." Abao was a little helpless because time was still too short.

Qin Hao frowned: "Thirty thousand, just thirty thousand. Say hello to Boss Ma. The second batch of goods must be delivered within a week."

"Well, I've already told him."

On Christmas Eve night, Nanjing Road was brightly lit, and the trees along the street were hung with neon lights. Tomorrow is Christmas, and businesses are ready to welcome a wave of consumption boom.

As the most popular shopping mall in Shanghai, Vientiane Plaza is naturally crowded with people, but there are especially many people in Vientiane Plaza today.

The reason is also very simple. The TV commercial has been broadcast. Fei Xiang will come to Vientiane Plaza tonight to spend Christmas Eve with everyone.

Since six o'clock in the afternoon, Vientiane Square has been full of people, and the stage in the first floor hall is even more crowded.

As the time came to seven o'clock, the lights in the hall of Vientiane Square suddenly dimmed a few degrees.

Immediately afterwards, several gorgeous lights hit the center of the stage.

"You are like that fire..."

As Fei Xiang's singing suddenly came to mind, the whole hall was filled with screams and cheers.

"Fei Xiang, Fei Xiang!"

"Fei Xiang, I love you!"

Seeing the crowd that was completely led by Fei Xiang, Abao unconsciously started to twist along with the music. Miss Wang even took Qin Hao's arm and started dancing, making Qin Hao move his index finger.

At the end of the song, Fei Xiang did not leave the stage after the curtain call, but shouted to the excited crowd: "Thank you everyone, and thank you Mr. Qin and Mr. Bao for inviting me to attend Sanyang's press conference today. Did you see it? I The one I’m wearing is the Sanyang brand.”

As a mixed-race Fei Xiang, in addition to being handsome, he also has a perfect figure. It can be said that he is a natural dresser. Even ordinary clothes will become fashionable when worn on him.

What's more, Sanyang is completely imitated by Montagut. As a foreign brand, Montagut is far ahead of domestic brands in terms of design.

"How much does Sanyang cost? I want one too."

"Give me one, no, two."

"I want three pieces, not five, one of each color."

Thanks to Fei Xiang's vigorous publicity, Sanyang's store was suddenly surrounded.

A Bao looked at the customers who kept pouring into the specialty store, and his anxious heart finally relaxed.