Chapter 455: Damn It, I Can’t and Don’t Dare to Say the Movie Is Bad!

[Overwhelm everyone and beat everyone who refuses to accept it! 】

Hengyu New Media: "Yesterday, "I'm Not the God of Medicine", produced and directed by the international director Fang Ziheng, starring Xu Zheng, Hu Ge, Liu Tao, Lei Jiaying and other first-line celebrities, was launched in theaters across the country and won a lot of box office tickets on the first day. 226 million box office.

Not only did it powerfully break the first-day box office record for Chinese-language films, it overtook the blockbuster Hollywood blockbuster "Transformers 4" and even raised the record by 40 million, beating all movies released during the same period! "

[Excellent word-of-mouth, resulting in unparalleled first-day box office results! 】

Tengxun Entertainment: "Yesterday at midnight, "I'm Not the God of Medicine" came out. Once it was released, it took in 226 million at the first-day box office with its superb reputation, and became the domestic single-day box office champion on July 7.

226 million, not only interrupted "Transformers 4"'s 10-day consecutive single-day box office championship, but also successfully defended the honor of domestic films and the most popular summer season of the year in July! "

[As soon as the painting started, it became a huge hit! 】

Sohu Entertainment: "With 226 million on the first day, "I'm Not the God of Medicine" has reached its peak, completely detonating the July summer movie market, making this hot summer full of excitement and warmth. According to predictions, Chinese film history is about to usher in a new era. With this round of box office peaks, the mainland market is once again heading towards endless prosperity!"

["I'm Not the God of Medicine", a work that conferred the title of god! 】

Star City Entertainment: ""I'm Not the God of Medicine" is a critically acclaimed and popular movie. Yesterday, our station sent a team to secretly visit major movie theaters across the country. We found that during the screening of the movie, audiences everywhere were moved and shed tears in the cinema. After the movie, The screening hall burst into bursts of applause.

Many film critics have made very high evaluations: "I'm Not the God of Medicine" is a truly epoch-making film that not only takes into account the commercial market, but is also full of humanistic feelings and a sense of realistic responsibility! "

["Transformers 4" VS "I'm Not the God of Medicine"! 】

NetEase News: "The youngest international Chinese-speaking director, Fang Ziheng's new film "I'm Not the God of Medicine" grossed 226 million at the box office on the first day, beating the Autobot sequel "Transformers 4" which made 185 million on the first day, once again setting a new first-day box office in mainland film history. Record!"

[The movie with humanistic feelings is definitely "I'm Not the God of Medicine"]

Chinese Movie Network: "The real-life medical-themed tear-jerking blockbuster, "I Am Not a God of Medicine" triggered a movie-watching frenzy in the national film market as soon as it was released, with a box office of 226 million on the first day. This is director Fang Ziheng's comedy, suspense, martial arts, Kehua, fantasy A 'new peak' to climb again after exploring the theme of adventure and theme!"

[Fang Ziheng’s new film is released, and the box office myth comes again! 】

[The popularity of "Transformers 4" is about to end, you still have to watch domestic movies in the summer!]

[In the field of movies, Fang Ziheng has no rival! 】

[With 226 million on the first day, "I'm Not the God of Medicine" topped the charts! 】

Almost at the same time, after receiving the first-day box office data, all large and medium-sized online media across the country were shocked and immediately uploaded the pre-written promotional copy.

All media are not stupid. After the zero-point box office comes out, the box office of "I'm Not the God of Medicine" will definitely explode on the first day.

Even if it can't break the record, it can still interrupt the popularity of "Transformers 4". As for whether it can surpass the first-day score of 185 million.

Various media said: Fang Ziheng still has some appeal!

From the moment Hengyu set the release date of "I'm Not the God of Medicine", the media and people in the industry knew what Fang Ziheng was thinking.

A remake of "Transformers 4"!

Privately, everyone was jealous when chatting, but after waiting for the movie to be released, the premiere, and the power shown at Zero Point, they were still optimistic about Fang Ziheng and "I'm Not the God of Medicine" as always.

After all, everyone is just unhappy that Fang Ziheng has been successful, and they are not stupid!

The next day.

At eight o'clock in the morning, the effect of media coverage became apparent, and news related to "I'm Not the God of Medicine" can be found everywhere on the Internet.

In addition to the entertainment media that Hengyu spent money on, Hengyu's major APP platforms also made efforts at the same time. According to the set publicity plan, they bombarded the publicity position of "Transformers 4".

At ten o'clock in the morning, victory came.

Among the news about movies on all entertainment platforms on the Internet, "I'm Not the God of Medicine" accounts for more than 70% of the shares.

In the past two days, the overwhelming praise for "Transformers 4" has disappeared. Only some Hollywood movie lovers have no idea, and they are still discussing on major platforms, praising "Transformers 4" as the highest!

The power of "The God of Medicine" naturally attracted the attention of the group of interested people last night.

China Film Group, 11th floor.

In the office of the chairman of China Film Co., Ltd., Zhang Hongsen sat on the boss's chair with a gloomy expression, holding a copy of the Imperial Capital Morning News in his hand.

In the entertainment section of the morning newspaper, the five characters "I am not the god of medicine" are particularly conspicuous!

Last night, like many caring people, he waited until the box office of "The God of Medicine" on its first day before resting.

He came to China Film Group Corporation early this morning and paid attention to the promotion and distribution of his movie. He had already expected that the promotion market for "Transformation 4" on the Internet was being squeezed.

Faced with Hengyu's crazy spending, China Film could not compete with him. As the leader of the release of "Transformation 4", he could only watch the opponent come over.

However, Zhang Hongsen did not expect that offline publicity and print media positions would also be targeted by "I'm Not the God of Medicine" and easily snatched away.

Really fucked!

a long time

Zhang Hongsen suppressed his resignation and sighed quietly: "With this first-day box office, coupled with the reputation and publicity of "The God of Medicine", "Transformation 4" will be suppressed for a long time in the future, and it will be difficult to turn around. Got it!"

Before the movie was released, China Film Group spent 60 million in promotional expenses. After the movie was released, he discussed with Director Han and spent another 40 million in ten days.

The purpose is to allow "Transformers 4" to collect more box office revenue before "I'm Not the God of Medicine" is released.

"Transformers 4"'s record of 1.4 billion in ten days did not disappoint him as the leader. Judging from the box office trend alone, 2 billion is promising.

Now, hope has shrunk!

As soon as "I'm Not the God of Medicine" came out, not only the filming schedule of "Transformers 4" was squeezed, but the promotion was also squeezed.

Zhang Hongsen was very worried that he, like Kang Yu, would be fucked by Fang Ziheng.

However, he was worried, and he was helpless.

China Film Group is not run by him. He can sign the promotion expenses whenever he wants, involving hundreds of millions of promotion funds. If he wants to continue spending money, he needs to hold a meeting to evaluate it, and even Director Han is no exception.

"We can only look at the potential of "Transformation 4" itself. I hope it can survive for a few more days and not be beaten too hard by "I'm Not the God of Medicine".

If it can reach 2 billion, no, as long as it reaches 1.8 billion, Lao Han should agree to issue another promotion fee. "

Zhang Hongsen murmured to himself, calculating the box office trend of "Transformation 4".

Alibaba Pictures, Chairman’s Office.

Fan Luyuan frowned, his face gloomy, and he browsed the reports and movie reviews of "I'm Not the God of Medicine" on Weibo.

As soon as Fang Ziheng came out with the word "donate", Alibaba Pictures' smear campaign was instantly silenced. All the previous preparations were in vain, and the people below were still frustrated.

Even he, the chairman of the board, could only watch helplessly as the other party punished Wei Feng and had no choice but to do anything.

There is actually a way, which is to continue hacking!

But Fan Luyuan didn't dare. If he really wanted to do this, his superiors would definitely criticize Ali by name.

In October, Alibaba Pictures will enter the market.

If this happens during the time of listing, Alibaba Pictures will be doomed, and the person in charge will also be in trouble, and maybe the bottom of his butt will be rubbed off.

It’s not worth it!

The more Fan Luyuan watched, the more upset he became. He pushed the handle, took out his mobile phone and opened the Hengyu Maoyan APP to check the pre-sale box office of "I'm Not the God of Medicine".

hehe

Fang Ziheng is so awesome, even the pre-sale of the movie is exclusive!

Fan Luyuan sneered, saying that Fang Ziheng was treated differently and the online ticket purchase of "I'm Not the God of Medicine" was only open to Hengyu Maoyan APP.

Alibaba Pictures has Taopiao Piao, Tengxun has Weipiao Piao, and Baidu has Nuomi.com. Ticket stubs for "I'm Not the God of Medicine" cannot be ordered on any of the three platforms.

If the audience wants to watch a movie, they can either buy it at the on-site theater window or download the Hengyu Maoyan APP.

If you download Hengyu Pay to pay your bills, you will not only get tickets but also enjoy price discounts.

This kind of operation is very similar to some operations on Youku Video and Taobao platforms, which are used to attract exclusive traffic.

"How can it be!"

There was a soft cry, and Fan Luyuan stared at the phone screen in disbelief.

On the smart widescreen mobile phone, "I'm Not the God of Medicine" ranks first on the homepage of the Hengyu Maoyan APP page and the pre-sale column.

Pre-sale 686 million!

I have to send it!

Fan Luyuan was inexplicably shocked, and a cold air rose from behind.

In less than ten days, after Hengyu released the final trailer of the movie and stepped up its efforts to promote the movie, the total pre-sales reached such terrifying heights.

You know, "Transformers 4" was promoted half a month in advance, and until the first day of release, the total pre-sales of the four ticket purchase platforms, Maoyan, Taopiaopiao, Weipiaipiao, and Nuomi.com, were only no more than 400 million.

As for "I'm Not the God of Medicine," how could it have achieved such high pre-sales just by relying on Hengyu Maoyan's platform alone.

With some suspicion, Fan Luyuan took a deep breath and called Wu Qian from the Publicity and Development Department.

"Chairman, I'm just about to report to you. Today, Hengyu suddenly stepped up the promotion of "I'm Not the God of Medicine" and expects to spend 80 million yuan in expenses within three days."

On the phone, Wu Qian's incredible voice came.

Fan Luyuan raised his eyebrows and said in a deep voice: "The box office on the first day was so high, why did they increase their promotional efforts?"

"Hengyu has created a big scene this time. Their publicity department and distribution department have united several of its subsidiaries to use the APP platform to engage in joint preferential activities. The platform involves Hengyu Maoyan, Hengyu Literature, Hengyu Games, and Tudou Video. , Tiantian Dongting, Hengyu Live, and more than a dozen platforms invested by Hengyu.”

"hiss"

Hearing this, Fan Luyuan took a breath of cold air and couldn't help but feel grateful that he had stopped his smear campaign against "I'm Not the God of Medicine".

He knew that Fang Ziheng was really serious this time and asked the Hengyu Media Group to mobilize its entire army to escort the movie.

Alibaba Pictures cannot achieve this level of publicity and distribution; only Alibaba headquarters has this capability.

Alibaba spends hundreds of millions of promotional resources on Singles' Day every year, using the method of full-platform integration and collaborative operations.

Bang, the phone hangs up.

Fan Luyuan pondered for a while and showed a strange smile.

"For spending so much energy to promote and release a movie, but donating all the profits from the movie, should I say that you, Fang Ziheng, have a big picture and a great charity, or should I say that you, Fang Ziheng, are stupid and don't know how to collide with the huge medical interest groups."

"Forget it, I'll let you win again!"

After understanding the truth, Fan Luyuan completely let go of his resignation and regained the courage to fight in the Alipay era.

Huayi Headquarters.

At this moment, Wang Zhongjun was also in a daze, looking at the pre-sale box office of "I'm Not the God of Medicine" and not knowing what to make of it.

Starting from the Lunar New Year in 2008, Fang Ziheng has hit peaks one after another, 200 million, 600 million, 800 million, 1.3 billion, 1.5 billion, 1.6 billion, and today he is hitting 2 billion and exceeding 2 billion.

Fang Ziheng is so scary!

The scary thing is that in addition to at least one movie a year, I can still win every time and make greater progress every time.

"Damn it, it's been a hundred years and a golden decade for Chinese-language film and television. How could such a weirdo come out?"

Seeing the 686 million pre-sale data displayed on his mobile phone, Wang Zhongjun cursed the quintessence of Chinese culture and threw down his mobile phone angrily.

In the early years, everyone thought that Lao Mouzi would always win, and they praised him as the highest. After the Olympics, they even called him the national master.

But Lao Mouzi can also make mistakes and create a "Three Guns to Surprise" movie.

The movie "Farewell My Concubine" brought Cheng Kai to the altar, and the media praised him as an earl in the film field. Old Cheng has a noble and extraordinary temperament.

It's a pity that Brother Cheng Kai also makes mistakes. "The Promise", which can only be understood ten years later, has consumed more than half of the audience's popularity.

Then there is Feng Xiaogang. He has been a commercial film since his debut. Once, twice, and three times, he has been a box office hit every time, and he has ascended to the honorary throne of commercial film master.

Because of Feng Xiaogang, Huayi became formalized and went public before other film and television companies, becoming the leading private enterprise in the film and television industry.

The outside world thought that Feng Xiaogang would never fail in the field of commercial films, but the result was "If You Are the One 2".

This movie, known as a commercial for tourist attractions, ruined Feng Xiaogang's path to becoming a film master and interrupted his invincibility.

Three major and famous Chinese directors have all had failed records, causing people in the industry to lament that the film industry is a high-risk industry.

Be careful when investing, it’s best to use outsiders’ money to make movies!

But there happened to be Fang Ziheng, who won again and again, with one movie a year, winning a lot of money every time, and he continued to set box office records in film history.

Having such a film genius is definitely a great thing and a blessing for Chinese films and the entire film and television industry.

But for major companies and listed companies such as Huayi, Fang Ziheng's success is not only a good thing, but a disaster!

future

Every year there will be a popular movie schedule that is dominated by Fang Ziheng alone, while others can only watch and drool.

What’s even more terrifying is that this guy is also a master screenwriter and producer. Not only can he write scripts, but he also has a great eye for appreciating movies.

As long as he is there, Hengyu Media will be the mountain of the entire industry. He is so high up there that others in the industry can only rely on their breath.

In the past two years, Wang Zhongjun was able to deduct some project share investment from the other party. Now that he is full-fledged, he is the helmsman of Huayi.

Wang Zhongjun was indignant. After much deliberation, he couldn't think of a good solution. He could only comfort himself and said: "If you don't compare with weirdos, Hua Yi and Xiaogang can always produce a few hits."

The expressions of his colleagues were roughly the same, and all of them had terrifying and unforgettable thoughts about Fang Ziheng.

It’s really hard to compete!

In the next few days, in the film market, "I'm Not the God of Medicine" showed an invincible attitude that was unrivaled.

On July 8th, Tuesday, "I'm Not the God of Medicine" exceeded 200 million, an incredible record of 245 million in a single day.

467 million in two days, once again breaking the joint first-day and second-day records of "Transformers 4".

At the same time, "Transformers 4" experienced a big plunge for the first time, with the single-day box office falling below 100 million. It received 60 million on the 7th and only 51 million on the 8th.

It was released for 12 days, with a total box office of 1.521 billion.

Wednesday, July 9th.

"I'm Not the God of Medicine" is still invincible, with a single-day box office exceeding 200 million, maintaining its hot momentum with a score of 233 million.

On Thursday, July 10, the box office trend continued to be stable, breaking the four-day box office record of "Transformers 4" with a success of 215 million.

704 million in three days!

919 million in four days!

Two sets of numbers that cannot be described in words, like thunder, shocked the entire entertainment industry.

terrible!

It’s so outrageous!

One single-day box office champion after another, the horror has reached its peak.

The brilliant record silenced the entire industry and cut off any possibility of provocation.

Yes.

No movie professionals, actors, celebrities, entertainment media, or film critics said a word of no to the movie!

In addition to bragging to death, they can only stare and cannot or dare not say anything bad about the movie.