Chapter 470: All the Poor People in the World Are Happy with the Great Protection

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After receiving the report from the person below, Zhang Yiming immediately opened the + video and watched the first episode of "In the Name of the People".

Just the beginning made his expression change.

The Anti-Corruption Bureau of the Supreme People's Procuratorate was directly mentioned, and there was also a plot of Handong Provincial Wei and the Supreme People's Procuratorate competing for advice in handling the case.

For a domestic TV series that has always been dancing in shackles, this is simply outrageous.

From this point on, Zhang Mingming realized that this drama might be unprecedented and unprecedented.

Especially after seeing Hou Yong eating noodles and being caught in the act, the stark contrast made him realize why this clip was so popular on various platforms.

In addition to acting, the sense of realism cannot be matched by many TV series.

"According to what Xu Jia said, if the publicity resources are invested, there is no need to promote the entire drama. It is enough to make this episode a highlight."

Zhang Yiming made a decision immediately, "In addition, the technical department has stepped up to add the function of jumping to + video. We should also take advantage of this popularity."

He knows very well that this is not the time to divide between you and me. The bundling of Douying and +Video also makes both parties prosper and lose. The resources invested in "In the Name of the People" will sooner or later be returned to Douying itself.

As he said before, for the company, spending money is only secondary. The most important thing is whether it can spend the money and achieve results. This is the top priority.

"Yes." The subordinate responded.

…

within the next week.

Driven by the tacit understanding of many parties, "In the Name of the People" became the king of dramas of the year in one fell swoop.

This was released at the end of December, and it was still recognized as the king, which shows how high its strength and reputation are.

The successive appearances of the two characters, Secretary Dakang and Gao Yuliang, also made the audience addicted to it.

This was even when Qi Tongwei didn't exert any force.

Wu Gang and Zhang Zhijian were the first to taste the popularity, and the two teachers were even more grateful to Jiaxing.

Although "Si Teng" is obscured by the light of the former, its own brilliance cannot be underestimated.

With targeted publicity, all viewers who follow the show are considered loyal fans, the kind who never miss an episode.

This type of fans has the highest quality, and has a strong boost to the popularity of the two leading actors Reba and Li Xian, and they are quite likely to push them to the front line.

Naturally, the popularity and traffic were retained by the brokerage department led by Zeng Jia in every possible way for conversions.

Just when everyone thought this was the end, "Produce 101" took off.

This record-breaking talent show variety show premiered on Penguin Video. After coming to +Video, not only did it not adapt to the local environment, but it was even praised by many parties because of Xu Jiaquan's open platform strategy.

Yang Chaoyue's name has been at the top of the scarf hot search list for three consecutive days, and Baidu's search volume jumped to the top of the list that week.

This girl who entered the entertainment industry recklessly suddenly became the hottest new star in the industry.

"Currently, Yang Chaoyue's business and announcements are worth over 100 million. People in the department have probably calculated that according to this trend, she will be able to create over 1 billion in revenue next year."

"The popularity of the show is deeply tied to her personality, and the value of "Produce 101" is gradually increasing. I think we can start attracting investment for the second season."

Yang Tianzhen reported to Xu Jia, even though he had experienced many storms, his face was still full of excitement.

Yang Chaoyue's fire made her seem to see the next Brother Chun.

It is also a variety show debut, and it is also a hot topic among the people. Chaoyue may not be as unique as Chun Ge, but it is more in line with the public's aesthetics.

This is a rough diamond that has been cut open, and its value has already appeared. Whether it will rise or fall later depends on whether they can cultivate it.

"No, the second season is on hold. We can't catch up on it. This is a path for newcomers to make their debut. It's not just a tool for us to make money. We have many ways to make money, but if we lose the path to win people, we may not be able to find it again. .”

"As for Yang Chaoyue, business and announcements have been rejected. The show is not even halfway through. Don't rush to sell the price. She must carefully consider her follow-up arrangements. Now all the popularity and traffic must be given to "Produce 101". Rather than diversion.”

"We want the name Yang Chaoyue to become a phenomenon. I asked Zeng Jia to formulate a koi plan. When the time comes, you just need to cooperate with the publicity."

Xu Jia narrowed his eyes. The more precious the treasure, the more careful it must be used.

What's more, in his opinion, Yang Chaoyue has not yet reached his peak, so he should not prematurely distract and interrupt his growth at this time.

How many artists have been ruined by their agencies' eagerness for quick success.

"Have video websites such as Youku and iQiyi agreed to our sharing agreement and industry development strategy?" Xu Jia asked instead.

"They all said they could give it a try first."

When Yang Tianzhen said this, he couldn't help but chuckle. He said it was an attempt, but in fact, he tactfully agreed to Xu Jia's proposal, just to look better.

"That's good. If we don't ask for a change, we'll be satisfied if we can extend the life of the Chinese entertainment industry for a while." Xu Jia sighed.

What makes him different from most people in the industry is that he is not so optimistic about the future.

Everything we did was just to help Jiaxing and everyone survive the coming winter.

Therefore, the impact of the agreement is much greater than that of one person in one drama.

Reaching a sharing agreement means that everyone's copyright libraries will be open to each other. Even if they are not fully open, it will be enough to change the industry environment.

At least it will significantly reduce the need for users to sign up for multiple memberships to meet their movie-watching needs.

Make video websites less exclusive.

Divert funds from enriching the copyright library to producing more sophisticated new dramas, rather than competing to see who can get more money.

The industry development strategy is to focus on the future of the industry, prohibit vicious competition, control film purchase costs, and try to use investment in production fees instead of other aspects.

There will definitely be short-term pain, both for websites and producers, but in the long run, the changes to the industry will be benign and profound.

In the past, this kind of agreement was absolutely impossible to reach.

Even if he knew it was poisonous, he would still drink the dove to quench his thirst, betting on who would die first, who could hold on, and eventually monopolize the entire market.

This is also a competitive method often used by Chinese companies. The early enthusiasm resulted in subsequent weakness and lack of innovation.

Xu Jia wants to break this status quo, and the two projects "In the Name of the People" and "Produce 101" also give him the confidence and capital to be the sponsor.

It's very simple, either listen to me, or you all go together and get beaten until you listen to me.

Capitalists only serve interests. After analyzing the pros and cons, they naturally accepted Xu Jia's proposal.

If I have to say it, the biggest loser is Penguin Video who was excluded.