Chapter 287
When Fan Wubing had some free time and went to Professor Huang's place, the two old men were still planning how to increase the sales of their new book, trying to reach the top of the national bestseller list.
This is not to say how rich the two old men are, but as the main works of a theoretical work, they hope that more people can read their books and benefit from them, so the price positioning of the books is not High, except for the profits of the merchants, they have very little profit space left for themselves.
But even so, the sales volume of this book has exceeded 40,000 copies. As a theoretical book, it is not easy to achieve such an impressive result. This is probably due to Fan Wubing's appearance on TV programs The light that reveals miraculous medical skills.
"At least the sales volume must be pushed down to 200,000 copies, so as to guarantee our success.
"Two hundred thousand volumes is still too little, and more than half a million volumes will be effective. There are so many medical schools and Chinese medicine hospitals in the country. If you want to produce a radiation effect, it is impossible to have a big effect if the number is small. effect." Professor Huang said.
Fan Wubing had been here for a long time, but the two old men didn't notice him, they just kept their heads down and muttered about studying the sales statistics, discussing where sales promotion should be strengthened, where the market is estimated to be saturated, and whether it should be printed What kind of illness can't help but say.
"Wubing? When did you come? What are the four old men?" Hearing the sound, the two old men looked up at Fan Wubing and asked curiously.
Fan Wubing casually took out a 100-Yuan bill of the 90th edition and waved it in front of the two people's eyes, and it turned out to be four old men.
Now the two old men finally understood. It turned out that Fan Wubing meant that they were fans of money. At that moment, Professor Huang explained angrily, "It has nothing to do with fans of money. We just hope that more people will read our book." That's all."
"Are you sure you really think so?" Fan Wubing asked.
"Of course, we are not short of money. What's the use of earning so much money? They are all half-buried." Professor Shen replied very affirmatively.
"Then I can provide you with a simple and easy method." Fan Wubing said.
"What way?" The two old men asked with great interest.
In fact, Fan Wubing's method is also very simple. The profit from previous sales is used as the cost of post-printing. Then loop continuously. And he also mentioned. "You can also create an editorial board. As long as someone can underwrite more than 50,000 copies, let him join the list of editorial board members.
This will raise a lot of funds. "Wouldn't that be an academic liar?" Professor Huang asked with some anxiety.
"What kind of academic liar? Make a big deal. Be informal!" Fan Wubing immediately refuted Professor Huang's point of view. Then pointed out the most important issues. "Your purpose is to promote this book. For this purpose, it is only natural to introduce several strategic cooperations in due course."
In fact. It is not uncommon to publish books under the name and co-authorship. Usually in college. For the convenience of the teachers to evaluate their titles. There is always a need to publish papers in some academic journals. Or publish some formal books as rigid indicators for review. This has resulted in the prevalence of academic fraud in universities.
Generally speaking. The price of a paper listed on an ordinary academic journal is only a few hundred yuan. But if you want to co-author a book with someone. It depends on the book's popularity and expected sales volume. There are always tens of thousands or even tens of thousands of famous coins.
And another kind. It is like these experts and professors in the hospital need to evaluate their titles or simply to increase their reputation, they also need to add their names to some very well-known books or publications as capital for publicity, and it is natural to co-author a book It is a shortcut. Otherwise, given how busy they are in the hospital, it would be almost impossible to calm down and write a book.
Therefore, the plan proposed by Fan Wubing is very marketable. Doctors in many large hospitals have a lot of income and have the motivation to continue to improve. I believe that many people will rush to do such a thing as co-authoring a book with Professor Huang and Professor Shen.
After hearing Fan Wubing's opinion, the two old men murmured for a while, and finally agreed in principle. Anyway, their purpose is to promote this book to the greatest extent. Of course, it is good to be able to attract investment. As for whether someone has increased a little academic capital through his own name, that is secondary.
Anyway, even if they don't co-author the book with themselves, they will find other ways to handle this matter. Rather than this. It's better to collect some money yourself and print as many books as possible. Give back to the public.
In this way, the two old men feel that things are much easier to handle. They can achieve their expected goals by introducing at most five or six strategic cooperations. Anyway, they are just providing funds. Even if the book cannot be sold by then, You can also flexibly operate it yourself, and donate it to Chinese medicine colleges and hospitals around the world, or even Chinese medicine hobbies. There are many ways.
"You came here today not only to help us find a way to sell.
Fan Wubing nodded and said, "Well, I'm really looking for you for something. Do you think it would be beneficial to me if I run a free clinic in school?"
Free clinic? The two old men looked at each other, and Professor Huang asked, "The free clinic doesn't charge money, so it's good to do it? And I'm afraid there are not tens of thousands of teachers and staff in the school, can you take care of it?"
In a big school like Fudan, there are a lot of teachers, students and staff. The number of teachers alone is quite a scary number. If the free clinics cover all of them, it will take several years, right?
Fan Wubing shook his head repeatedly and said, "That's not the case anymore, I'm going to do it in a targeted manner, for example, only for associate professors and above, and others will be exempted. Isn't it just a matter of taking a look?"
"You kid, you probably want to take advantage of the fame you have just gained to win the favor of the professors for yourself?" Professor Shen laughed, "But if you do it like this, probably The effect will not be bad, at least the school leadership will have to treat you differently, as long as you don't commit heinous crimes, there is really no way to deal with you."
"When do you think I will commit a heinous crime?" Fan Wubing asked very speechlessly.
No matter what, the two old men agreed to help Fan Wubing contact this matter, and the purpose of Fan Wubing's trip was achieved.
In fact, Fan Wubing's recent series of actions are completely different from his previous image of forbearing and retreating behind the scenes. At this time, he is already fully preparing for himself to move from behind the scenes to the front of the stage.
Fan Wubing's wealth has reached a height beyond the reach of an ordinary person or even an ordinary rich man. With the gradual development of his industry in the country, the strategic goal of taking root in the country has been slowly realized, and with the domestic information The increase in the degree of openness will inevitably lead to him appearing in the public eye, and what Fan Wubing is most worried about is that his father, Fan Heng, is now a senior government cadre, or he will continue to rise to the top in the future. If this is the case, the father and son may be affected by each other, so now he has to consider how to face all this in the future.
Ten years later, Fan Heng was only less than sixty years old. If he was promoted to the Central Committee, he would still be considered young at this age, and he still had at least ten years to spare. Therefore, Fan Wubing had to plan ahead and put All unfavorable factors should be ruled out.
And as far as he is concerned, he doesn't want his career to be branded as a so-called official and businessman. After all, he started from scratch and didn't get any credit from Lao Tzu. Fame, at least a reputation that can match one's wealth.
Therefore, after Fan Wubing learned acupuncture and moxibustion from Fan Tianlan, relying on his own inner martial arts, he finally understood the mystery of the golden needle crossing the calamity. , It is also an easy task, if you are already famous for this at this time, the crown of genius is still inseparable from your own head, and even if you do something shocking in the future, it will be taken for granted in everyone's eyes.
Fan Wubing was thinking, first of all, it would be better to make his reputation as a genius doctor in Fudan University, because he would leave school from time to time to go to Panshi or Beijing or other places, and he needed the school to give him a As a special case, the second is that the network of people in the academic circle is very large, and his reputation as a genius doctor will soon spread all over the world. He has no doubts about this.
Although it is said that making a big event does not stick to the small details, but making a big event also needs to look forward and backward, considering how various possibilities will affect you? And I can pre-set some paths in order to maximize my advantages and minimize my disadvantages. Only in this way can I have better protection for myself, so that when the world changes, I will stand still.
As the saying goes, if you don't plan for the future, you can't plan for the moment. If you want to live a stable and comfortable life, you have to think about everything, especially for someone like Fan Wubing who is quite clear about the future situation. There will be major changes in the political and economic direction, and he doesn't want to become passive under such circumstances.