Chapter 654: A Battle to Become a God in the Film and Television Industry
Film critic Xiao Deli from Entertainment Weekly published an article. He has always been very critical of everything.
"I can give "Charlotte's Troubles", a film that tries not to be a popcorn movie but cannot escape from the popcorn movie, a seven. The jokes are not too novel, and a few bright spots can give people a little surprise. The core power of the whole story is not strong, but as a comedy in the summer season, its comedy effect is good."
"Chen Hao also invited many big names to help out, but as Director Feng said, the early publicity did not throw out the selling point of big names to help out, which made me look at him differently. Looking at the whole film in detail, the guest appearance of big names is not just a celebrity face, but has its own value. If someone else plays that place, the value may not be so strong. The acting is good, which is the highlight, perhaps Chen Hao He positioned himself wrongly. He shouldn't have made such a film. It restricted his acting skills too much. The surprise may be Di Ali Gerba and Zhao Liying. They didn't become vases in the film, which was the biggest surprise of this film. "
"The details are well polished, but the story and setting are clichéd. If you just treat it as a leisure and entertainment option, it's okay to go to the cinema and watch it. Seven points is the most pertinent evaluation of it. "
There are endless film reviews from all walks of life, and the perspectives are also different, but there are two points that are recognized by almost all film critics, that is, this film is worth a movie ticket as a summer comedy, and Chen Hao's acting skills and the progress of the two new generation of actresses are very worthy of recognition.
There are also many voices of criticism, and the reasons are similar to those of "The Pancake Man". There are always some people who are talking without any pain. What they want is unreasonable. They say that comedies are not funny when they are reasonable, and they say that comedies are not profound when they are funny. Basically, these people are people with high expectations but low skills in life. It is precisely because of these people who lead the rhythm and make some specious film reviews to guide some audiences that there will be a completely polarized review ceiling for film and television works. Those who praise this film think that this film is extremely good, and those who criticize this film think that this film is useless. Some people feel incredible when they see these two reviews. The distance between the upper and lower ceilings seems to be too large.
On weekdays, film reviews between film critics will become the focus other than box office, and it is also the weather vane of the final reputation of the film. This time, it is slightly different. The focus of public attention is on Chen Hao's tearing up "The Pancake Man".
Regarding his temper, everyone has their own opinions. Some think that he is generous and responsible, and that he is a real man, while others think that he is too reckless and does not know how to hide his shortcomings. He will definitely suffer a great loss in the future and will not be able to achieve great things.
At midnight that night, the premiere was packed with people queuing up to buy tickets in Yanjing, Shanghai, Guangzhou and other places, but it was not as good as Chen Hao's almost undisguised bombardment at the premiere. The next morning, almost all newspapers in the entertainment industry used large-scale news reports on this matter. The two comedies were fighting to the death. Some people thought they were hyping each other. If it was really hype, it would have to be said that the effect was achieved.
Soon a fact told everyone that this was really not hype.
The number of screenings of "The Pancake Man" has not increased, while the number of screenings of "Charlotte's Troubles" has reached 30% at the beginning. In addition, the online ticket refund incident and the decrease in ticket sales of "The Pancake Man" overnight yesterday are announcing one thing to everyone. This time, Chen Hao seems to have an absolute advantage. He can not only suppress it in the official sense, but also in the public opinion. The final game is the quality of the film itself. It seems that the winner in this regard is also "Charlotte's Troubles". People who have seen it have given fair comments. Charlotte makes you laugh more naturally, while the Pancake Man is a lot of old jokes that are forced into it. Many shots will make you feel very embarrassed, and the spoof elements far exceed the comedy effect.
Fans of Haomen called for a boycott of unscrupulous works on the Internet. How can a movie with poor character be good?
At this time, it really depends on the personal appeal of the star actors. In this regard, although Dapeng was caught in the crossfire, he had no choice but to take up the banner of counterattack. Unfortunately, he was too far behind Chen Hao in this aspect. In addition, the leading actors in the play were not as strong as Haomen. Finally, Dapeng had to ask for help from several senior brothers, hoping that Northeast F4 could help to stand up and cheer. Otherwise, if Haomen fans were allowed to promote on the Internet, the lethality would be too strong.
Dapeng did not dare to expect his old mentor to come forward. The influence of the other party in all aspects was too great. This time, the company-level decision was completely wrong. Now he was not a pancake man but a scapegoat. The only reason for standing up was that he did not want the film he had worked so hard to make to become a victim of the struggle.
He also tried to find someone to mediate. No matter who wins or loses, both sides will suffer. No one can really take advantage. But he thought that it was indeed immoral to change the release date of his film. No one stipulated that it could not be changed, but the date had already been set. When others were about to release the film, you suddenly released it the day before. It was understandable that others would fight back. In the end, Dapeng could only sigh secretly and didn't think about anything. Just deal with it. No matter how you look at it, the box office is not bad now. The first day has more than 10 million. The second day is the weekend, and there should be a substantial increase. Looking at the box office of this film on the first day, for Dapeng, it has reached his inner box office expectations.
The box office of "Charlotte's Troubles" on the first day of its release was 63 million.
The box office of "The Pancake Man" on the second day of its release was 21 million, and the cumulative box office was 38 million.
The data of the two movies are all successful data. In this era of winners, 63 million is the focus of everyone's attention, and 38 million can only make it a corner that no one cares about. At the same time, such box office data also provides a better interface for compressing the number of theaters tomorrow, the day after tomorrow, and even later.
As soon as the data came out, Jing Tianlin called everyone together, and then started to make calls. With a daily 2% of the number of films, and then three days of compression, 63 million is the confidence. No one can say anything if it is done openly. In fact, the box office data of "Charlotte's Troubles" is good, and the theater attendance rate is high. Even if we are not succumbing to power, it is normal to adjust the number of films simply to make money.
Most theaters still did not use 2% to oppress "The Pancake Man", but gave 1% to give face, and began to extract the rest of the screening volume from the films of the same period, and tilted it as much as possible towards "Charlotte's Troubles". To put it bluntly, not increasing the screening volume for "The Pancake Man" at this time is already the biggest suppression, not to mention reducing it. The two tigers are fighting, and everyone is hurt. The only one who has benefited is "Old Cannon", which has passed the box office peak and entered the final stage. The speed of its screening volume reduction is obviously abnormal, and the number of tickets sold is also very strange. Last night and today, it also ushered in a rebound. A reporter went to the theater for an on-site interview and found out that many people who watched "Charlotte's Troubles" bought tickets to watch "Old Cannon" again. Let's not talk about the fans of Haomen here. There are also some who are not fans. Their reason is very simple. We want to confirm how good Haozi's performance is. The horizontal comparison of the two films brings a great visual experience.
Cinemas everywhere welcomed a large number of moviegoers on weekends during the summer vacation. The tickets for "Charlotte's Troubles" were almost sold out after 10 a.m., leaving only some marginal seats that were not very good for those who did not want to postpone the viewing. At the end of each show, the audience would walk out of the theater with a smile on their faces. Most people would talk to their companions about the fun and funny parts of the play. When they were interviewed by reporters, they would give their most real inner feelings. I don't care about art or connotation. I come to the movies to relax. Why choose a comedy movie? I want to spend more than an hour laughing and thinking about nothing, and I have to dig deep into the things in the movie? Sorry, I don't have that leisure mood.
In Fang Caier's private club, Jing Tianlin's laughter was full of happiness. This time he did not suppress his emotions in front of Chen Hao and others. He was happy. The box office of this movie was more than 60 million a day. Even if it was only released for one day, it would be enough to make back the cost after settlement, and it would make a lot of money by selling peripherals. What's more, this movie was not released for one day.
Before coming here, a professional had analyzed it. According to the current trend, the box office of this movie is a hundred million, which is a foregone conclusion. According to the amount of investment Jing Tianlin made in this movie, it can be said that he turned over in an instant. In the future, no matter how much money he spent on eating, drinking and having fun, he can explain it clearly, and even directly disclose his assets.
Not only Jing Tianlin, but also several young people who got along well with him came here shamelessly this time. They all had various constraints at home, and they usually relied on others to pay for their eating, drinking and having fun. But this is not a long-term solution after all. It is not a good idea to spend money on others. Apart from other things, it is also a successful career for the family. The energy required to leverage the family in the film industry can be ignored in the eyes of the older generation. In other words, if you succeed here, the elders at home will not think that you rely on your family much, but think that you are quite motivated and can make a lot of money on your own.
Brother Tian was also happy, after all, he was the one who earned the most. Brother Hai was also happy, because the investment in a movie would be written into his business performance. Don’t look at those people in the family who often come up with large projects worth more than 10 billion yuan, invest more than 100 billion yuan, and make a profit of 200 to 300 million yuan in a two- to three-year period, which is considered a successful case. What about me? I invested 10 or 20 million yuan, and I can make at least five times the profit within a year. If the cycle is delayed to two years, I estimate that there will be ten times the profit.
Of course, the 63 million yuan data made Chen Hao the happiest. Brother Tian might be the one who earned the most from the share, but outside of the movie, he must be the biggest winner. The potential value increase even far exceeds his income as an investor in this film.
As long as this box office performance continues, in Lele’s words, it is - one battle to become a god.