Eighty-Six Recorded Singles
In late 2000, Dell's president, Michael Dell, commented on a precarious Apple, "If I were at Apple, I would shut down this company and return the money to shareholders." That's the best description of Apple's current situation.
Even the president of a listed company sees it this way, so it's no wonder that Steve Jobs was so surprised by Gu Luobei's confidence.
But in Gu Luobei's view, he certainly has confidence in Apple.
In 2010 in his last life, Gu Luobei once read a news article, a reporter made a conversion, if he bought a thousand dollars in Apple stock in 2001, the stock would be worth in 2010 Ninety thousand four hundred and fifty-seven dollars, a ninety-fold increase!
More important things are yet to come. In October 2010, Apple dominated 80% of the mp3 player market and generated a profit of 26.7 billion US dollars. In February 2011, Apple broke Nokia's position of No. 1 in sales volume for 15 consecutive years and became the world's largest mobile phone manufacturer. On August 10, 2011, Apple's market value surpassed that of Exxon Mobil, becoming the world's most valuable listed company. On February 3, 2012, Apple surpassed HP to become the world's largest computer maker.
With this series of numbers, how could Gu Luobei have no confidence in Apple? Of course he is confident! Therefore, from the very beginning, Gu Luobei did not intend to ask for dividends from Ltunes, nor did he plan to ask for cash, he just wanted Apple's shares. Moreover, Apple is now in a low period, although it is not the lowest point in Apple’s history in 2003: in 2003, Apple’s market value fell to the bottom level of five billion US dollars, but it was already cost-effective enough. , or to be content with it.
Steve-Jobs was silent for less than two seconds, but Gu Luobei knew that decisions must be made quickly in his mind. This calm and calm godfather-level figure is making judgments in his mind. "The words on his lips were quickly picked up, and there was a calm smile on the corner of his mouth." "Of course you are welcome.
It is an honor for the company to have shareholders express their confidence in us. "
How much is a digital music commercialization solution worth? This is a risk Steve-Jobs had to take. Of course, according to Jiao Luobei, it is certain to make money, not to mention how much money can be made, but only to say whether digital music copyrights can be effectively monitored” and how high the paid download of digital music can reach, it is unknown.
Ten million dollars? impossible! Ilunes' income dividend? Impossible! In terms of stocks, Steve Jobs thought it was possible" but how many stocks are more suitable?
, "Mr. Jobs, over the weekend two weeks ago, 250 million songs were downloaded on Napster's website, and as long as more than half of them were willing to pay to download, then the digital music business model would be It's not a problem!" Gu Luobei said with a confident tone as if he knew what Steve Jobs was thinking.
Steve-Jobs suddenly remembered the helpless sigh of Andy-Rosen when they met with him the day before yesterday. Gu Luobei is a tough guy who doesn't eat hard and soft. Although he is not a businessman, he has a keen intuition for a businessman. Rosen had a headache. After meeting today, Steve Jobs understood what Andy Rosen felt.
"I hope Apple will not live up to your expectations." Steve Jobs's smile finally spread, and he stopped walking. "He stretched out his right hand and placed it in front of Gu Luobei.
Gu Luobei finally breathed a sigh of relief, and stretched out his right hand, and the calloused hand was together, and the deal was finally negotiated.
In the end, Steve Jobs paid a total of 250,000 shares to Gu Luobei according to Apple's stock price of $18.12 that day, and directly paid $480,000 to buy out the plan.
If converted into US dollars, it is about 1 million US dollars.
After eighteen years of rebirth, Gu Luobei finally got his first pot of gold! In fact, this transaction is not much. Compared to Apple, which has a current market value of 8.9 billion, Gu Luobei's shares can't even reach his PS. He is not a shareholder at all, at most he is just a small shareholder. In fact, the more important significance of this money is that it is an investment in Apple, and the future appreciation space is unlimited.
Sadly, though, the $480,000 in cash Apple demanded to be paid after three months! Because the stock price changes every day [Dzi changes], there is a possibility of appreciation, but there is also a possibility of depreciation. After a day, the transaction amount of this transaction will change [Dzi changes], so Apple Inc. The first payment to Gu Luobei was 250,000 shares.
In other words, Gu Luobei now only has a bunch of stocks that cannot generate any value for the time being. In terms of cash, he still has nothing!
A week later, the San Francisco court announced that Napster lost the case, the traditional five major record companies won, and digital music copyright was officially included in the legal category. However, this also involves legislative issues, which will take some time. Then, Apple announced that starting from April 1st, ltunes will realize paid download of digital music, and the commercialization era of digital music is coming. After this news, Apple announced that Warner Records and Apple had reached an agreement, and Warner Records will hand over all the digital copyrights of all its music to Apple, which will become the first batch of paid download songs on iTunes.
After the announcement of the previous news, there was an uproar in the United States. Apple and Warner Music were immediately in the spotlight. At the same time, the debate about the relationship between digital music and traditional records" about paid downloads on the Internet has become the focus of discussion in major newspapers and magazines.
However, none of this has anything to do with Gu Luobei. No matter how much debate there is outside, the legalization of digital music copyright and the commercialization of downloads are inevitable, and will become an integral part of the music market.
In this "cooperation", Gu Luobei has always been very clear about his role: he is an opportunist. The commercialization of digital music downloads is inevitable, and his only advantage is to understand the inevitability of this model. Before Apple has developed a perfect plan, he sold this plan in exchange for his own best interests. Other than that" he doesn't have any advantage, so Gu Luobei is only fighting for the benefit of his music studio in the contract.
It was Gu Luobei's "knowing the proportions" that made this plan go smoothly. If the human heart is not enough to swallow the elephant, then it is estimated that whether it will succeed in the end or not. Fortunately, with the help of Fulden Hudson and Teddy Bell, the contract between "11" and Apple and Warner Records was settled, and Gu Luobei devoted himself to the recording of his single.
Although three songs, "Finally", "Broad Ocean and Sky", and "Just a Dream" have been uploaded on the music blog, the recording level of the three songs is not high enough to release a record. So Gu Luobei decided to re-record the three songs and then release them.
I have had the experience of entering the studio once before, and recently, because of my tinkering with music blogs, I have recorded a lot of times.” Logically, recording is not difficult, but these are incomparable to regular album recordings. Gu Luobei The recording equipment is usually acceptable.” Now it seems that the equipment is rudimentary. After deliberation, I decided to rent a recording studio.
So" Gu Luobei found Claire Days, with Warner Records as an intermediary, and rented a professional recording studio. Although the fee was discounted because of Warner Records, it was still a lot of money. Gu Luobei All the savings before have been invested in the equipment of my music studio, and now I have no money for a street performance, and the movie pay is not so fast. It won't be available until a month later, and in the end, Teddy Bell took out his own savings to pay first.
This time, the studio was completely different from the last time. Claire-Days also found a professional recording engineer for Gu Luobei and gave Gu Luobei some simple instructions. Although it is said that independent musicians need to do their own thing, it is not impossible to accept help. After the last recording, Gu Luobei had intermittent knowledge of some recording studio equipment. With the guidance of a professional recording engineer, Gu Luobei was naturally much faster to get started.
, "Hoo" Bell, your comprehension is truly amazing. ' Klaus-Badleter's juvenile baby face showed an expression of amazement.
This young man from Germany is only in his early thirties this year. "Last year, he was brought to Hollywood by the famous film scorer Hans Izimmer. He is currently helping in Hans Izimmer's studio and assisting in the production of "Mission Impossible 2" ”, “Another Warrior” and other films, although he has not yet graduated, he has been immersed in the recording studio for many years, so he occasionally takes on some work as a recording engineer. This time, Claire-Days invited Klaus The help of Badert also gave Gu Luobei a lot of face.
Gu Luobei shook his head." "Badelt, you know it, but it's quite different from "It is easy to apply, but there is a big gap." Gu Luobei felt a headache when he thought of the arrangement problem of "It's just a dream" , not to mention the recording part. In the end, "Just a Dream" decided to use the hip-hop version, and Gu Luobei first recorded this as the first single.
, "Bell, if you don't mind," it's just a dream, I can record this song for you, and you can learn it while you record it, you will surely appreciate it.
"Klaus-Badelt always has a simple and honest smile on his face, coupled with the cute baby face, always giving people a kind of intimacy. However, in terms of soundtrack, Klaus-Badelt is best at But it is a magnificent and majestic orchestral style. If you really want to say the right word, "Tianguang", this song will definitely be given a new life in the hands of Klaus-Badleter, but it's a pity that Gu Luobei is still the same. not done.
Hearing this proposal, Gu Luobei immediately looked happy." "Of course, it couldn't be better.
I just hope my performance in the studio doesn't make you regret it. "
Looking at the doubtful Claus-Badelt, Gu Luobei mentioned the situation when he first entered the recording studio, without concealing the consciousness of his previous mistakes. Klaus-Badelt laughed when he heard it." "This is so normal, it's a natural reaction of the body. Of course, if you have been unable to solve this problem, Bell, I am afraid that you will miss the studio in the future. "It was only in the last half of the sentence that I could see the sense of humor that Claus-Badlet and Babyface did not match.
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